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Roe Wellness Baby Hair & Body Wash- 9.4 fl oz: Sulfate-Free, Paraben-Free, Vegan, Vanilla Scent - 2 of 4Roe Wellness Baby Hair & Body Wash- 9.4 fl oz: Sulfate-Free, Paraben-Free, Vegan, Vanilla Scent - 3 of 4Roe Wellness Baby Hair & Body Wash- 9.4 fl oz: Sulfate-Free, Paraben-Free, Vegan, Vanilla Scent - 4 of 4
Roe Wellness Baby Hair & Body Wash- 9.4 fl oz: Sulfate-Free, Paraben-Free, Vegan, Vanilla Scent - 1 of 4

Roe Wellness Baby Hair & Body Wash- 9.4 fl oz: Sulfate-Free, Paraben-Free, Vegan, Vanilla Scent

$23.99 ($2.55/fluid ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Gentle, non-stripping formula for sensitive skin
  • Rich-lathering cleanser for both hair and body
  • Suitable for daily use on babies and toddlers
  • Accepted by the National Eczema Association® for eczema-prone and sensitive skin
  • Subtle natural vanilla scent from FCC Vanillin while remaining fragrance-free
  • Made without fragrance, dyes, gluten, or common irritants
  • Formulated to minimize eye irritation
  • Physician-developed
  • Ceramides NP, AP, and EOP help strengthen and maintain the skin’s natural barrier
  • Glycerin, Green Tea Leaf Extract, and Apple Amino Acid–based cleansers hydrate and cleanse without stripping

Description

Roe Wellness Hair & Body Wash is a gentle, non-stripping cleanser designed for sensitive skin. This rich-lathering formula removes dirt and impurities while preserving the skin’s natural moisture barrier. Enriched with hydrating glycerin and soothing green tea extract, this formula helps lock in moisture and calm skin. Mild, plant-based cleansing agents derived from apple amino acids and coconut provide effective yet gentle cleansing. FCC Vanillin offers dual benefits - moisturizing the skin and delivering a subtle, natural vanilla scent. Free from artificial fragrance, dyes, and irritants, this wash is gentle and comforting for daily use. It is also accepted by the National Eczema Association with its Seal of Acceptance™, indicating that it is suitable for eczema-prone and sensitive skin based on a thorough review of sensitivity, safety, toxicity, and ingredient data.

Suggested use:
During bath time, apply the desired amount of roe Hair & Body Wash to wet hair and body. Gently massage to create a rich lather, then rinse thoroughly to leave skin and hair feeling revitalized and thoroughly cleansed.

Ingredients:
Water, Cocamidopropyl Hydroxysultaine, Decyl Glucoside, Coco Glucoside, Glycerin, Sodium Cocoamphoacetate, Lauryl Glucose, Sodium Cocoyl Glutamate, Sodium Lauryl Glucose Carboxylate, Hydroxyacetophenone, Citric Acid, Glyceryl Oleate, Tocopherol, Ceramide NP, Ceramide AP, Ceramide EOP, Phytosphingosine, Cholesterol, Sodium Lauroyl Lactylate, Sodium Cocoyl Apple Amino Acids, Xanthan Gum, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camillia Sinensis (Green Tea) Leaf Extract, Pyrus Malus (Apple) Fruit Extract, Macrocystis Pyrifera (Kelp) Extract, Hamamelis Virginiana (Witch Hazel) Extract, Vanillin, Sodium Metabisulfite, Phenoxyethanol, Ethylhexylglycerin

About roe:
Roe Wellness was founded by Alexa Anglin, DNP, APRN, CPNP-PC - an experienced pediatric nurse practitioner and mother of three. It was born out of her personal need for baby skincare that's truly clean, safe, and effective. Tired of products that irritated her little one's skin, she set out to offer high-quality, clean, vegan skincare designed for both babies and moms. Every product is made with gentle, thoughtfully selected ingredients that parents can trust.

Allergens & Warnings:
For external use only. Keep out of reach of children unless supervised by an adult. Avoid contact with the eyes. If contact occurs, rinse thoroughly with water. To help minimize potential irritation, we recommend performing a patch test before using the product fully. If irritation occurs, rinse with cool water and discontinue use.
Scent: Vanilla
Suggested Age: Newborn and Up
Health Facts: Dye-Free, Vegan, Animal By-Product-Free, Sulfate-Free, Artificial Fragrance-Free, Paraben-Free, Artificial Color-Free
Product Form: Gel
Sustainability Claims: Cruelty-Free
Package Quantity: 1
Beauty Purpose: Basic Cleansing
Recommended Skin Type: Sensitive
Net weight: 9.4 fl oz (US)
Features: Non-Irritating, Safe to Use On Sensitive Skin, Pediatrician Tested
TCIN: 94724866
UPC: 850038901035
Item Number (DPCI): 007-08-7229
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, cocamidopropyl hydroxysultaine, decyl glucoside, coco glucoside, glycerin, sodium cocoamphoacetate, lauryl glucose, sodium cocoyl glutamate, sodium lauryl glucose carboxylate, hydroxyacetophenone, citric acid, glyceryl oleate, tocopherol, ceramide np, ceramide ap ceramide eop, phytosphingosine, cholesterol, sodium lauroyl lactylate, sodium cocoyl apple amino acids, xanthan gum, rosmarinus officinalis (rosemary) leaf extract, camillia sinensis (green tea) leaf extract, pyrus malus (apple) fruit extract, macrocystis pyrifera (kelp) extract, hamamelis virginiana (witch hazel) extract, vanillin, sodium metabisulfite, phenoxyethanol, ethylhexylglycerin

Shipping details

Estimated ship dimensions: 2.25 inches length x 2.25 inches width x 7 inches height
Estimated ship weight: 0.73 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Additional product information and recommendations

Guests are saying

This hair and body wash is a favorite among guests for its gentle formula, making it ideal for sensitive skin, especially for toddlers and babies. The delightful scent, derived from clean ingredients, leaves skin feeling soft and hydrated without irritation. Many guests appreciate its effectiveness in managing skin issues like eczema and cradle cap, making it a trusted choice for daily use. Its versatility as an all-in-one product adds to its appeal, ensuring a pleasant bath time experience for both parents and children.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.9 out of 5 stars with 135 reviews
    100% would recommend
    2 recommendations
    5 out of 5 stars
    18 March, 2026
    originally posted on www.roewellness.com

    Hair & Body Wash

    [This review was collected as part of a promotion.] Gentle. Works well.
    Danielle W.
    Did you find this review helpful?
    5 out of 5 stars
    30 January, 2026
    originally posted on www.roewellness.com

    Devine

    [This review was collected as part of a promotion.] AMAZING!! The light scent is light and lovely and I love that it still has clean simple ingredients just liek all the other Roe products we love.
    Brittany C.
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    30 January, 2026
    originally posted on www.roewellness.com

    Must have!

    [This review was collected as part of a promotion.] Use this body was on my littles daily. I wo t use anything else. I use it for body and hair on 2 children and it lasted months.
    Lacie E.
    Did you find this review helpful?
    5 out of 5 stars
    18 January, 2026
    originally posted on www.roewellness.com

    Love this body wash for newborn with sensitive skin

    [This review was collected as part of a promotion.] My newborn has really sensitive skin and I have a really sensitive nose, so this hair and body wash is perfect for us! The vanilla scent is just enough and leaves my littles one’s skin feeling so soft. Definitely will continue to purchase!
    Evan J.
    Did you find this review helpful?
    5 out of 5 stars
    8 January, 2026
    originally posted on www.roewellness.com

    Body wash

    [This review was collected as part of a promotion.] We love this body wash! My baby has never had any problems with it and we will not be changing it. Not to mention it smells soooo good!
    Kelly H.
    Did you find this review helpful?
    5 out of 5 stars
    12 December, 2025
    originally posted on www.roewellness.com

    Our baby has very sensitive

    [This review was collected as part of a promotion.] Our baby has very sensitive skin and this is the ONLY wash we use now and it doesn’t bother his hair or skin at all!
    carly R.
    Did you find this review helpful?
    5 out of 5 stars
    30 November, 2025
    originally posted on www.roewellness.com

    Favorite Body Wash!

    [This review was collected as part of a promotion.] We love love this body wash. The scent is very mild but still smells good and clean. I’m a freak about what I put on my baby. Highly recommend this brand for all of there products.
    Crystal L.
    Did you find this review helpful?
    5 out of 5 stars
    8 November, 2025
    originally posted on www.roewellness.com

    Hair and Body wash

    [This review was collected as part of a promotion.] The ingredients in this duo wash feel gentle and soothing on the skin and keep from drying out sensitive skin and hair.
    Ellen
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 August, 2025

    Best smelling wash ever!!! 10/10

    Obsessed with this wash! It smells sooo good, like a soft vanilla but somehow still fragrance free?! That’s the coolest thing ever! I love the clean ingredients, the perfect amount of foam, and how well it actually cleans with gentle ingredents. My littles smell amazing for like two days after bath time, I cannot get over it haha
    Halpal
    Did you find this review helpful?
    4 out of 5 stars
    15 August, 2025Verified purchase

    Product great- leaked a lot in shipping

    I bet the product is wonderful, but when shipped, it came leaking all over the box. Just thinking through spending this much money on a baby shampoo for a good handful of it to be wasted is a bit disappointing. Still looking forward to using it on my baby, but may not rebuy until it’s available in store.
    Dvanhorn
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 August, 2025

    Gentle on everyone

    A very subtle, gentle body wash! It’s so amazing and goes a long ways. I love the esthetic of the brand and the ingredients are spot on. This is in every bathroom of my house!
    madisoncasey
    Did you find this review helpful?
    5 out of 5 stars
    7 August, 2025
    originally posted on www.roewellness.com

    Perfect for sensitive skin!

    [This review was collected as part of a promotion.] We love this hair and body wash! It works so well for my toddlers sensitive skin without drying his skin out!
    Jennifer C.
    Did you find this review helpful?
    5 out of 5 stars
    1 August, 2025
    originally posted on www.roewellness.com

    Favorite baby product

    [This review was collected as part of a promotion.] We love this body wash! Smells so good and is gentle in the skin.
    Kathryn H.
    Did you find this review helpful?
    5 out of 5 stars
    14 July, 2025
    originally posted on www.roewellness.com

    Best shampoo

    [This review was collected as part of a promotion.] Really great product helped my baby a lot with his sensitive skin
    Jennifer V.
    Did you find this review helpful?
    5 out of 5 stars
    8 July, 2025
    originally posted on www.roewellness.com

    Our fav and go to

    [This review was collected as part of a promotion.] Our fav and go to body wash for us all! We love it so much and trust it which is so important. Its smell is divine and it’s smooth and silky.
    Barton
    Did you find this review helpful?
    5 out of 5 stars
    1 July, 2025
    originally posted on www.roewellness.com

    Best cleanser

    [This review was collected as part of a promotion.] Best ever!
    Natalie G.
    Did you find this review helpful?
    5 out of 5 stars
    23 June, 2025
    originally posted on www.roewellness.com

    Great wash

    [This review was collected as part of a promotion.] Nice smell - suds well
    Morehouse
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2025
    originally posted on www.roewellness.com

    great!

    [This review was collected as part of a promotion.] only scented wash that doesn't irritate my baby's skin, smells heavenly too.
    Parker P.
    Did you find this review helpful?
    5 out of 5 stars
    18 May, 2025
    originally posted on www.roewellness.com

    Love this for my twin

    [This review was collected as part of a promotion.] Love this for my twin 1 year old girls. Leaves their skin and hair super soft. Love the scent.
    Manfre
    Did you find this review helpful?
    5 out of 5 stars
    9 April, 2025
    originally posted on www.roewellness.com

    Only body wash we use!

    [This review was collected as part of a promotion.] The only body wash I’ll use on my daughter! I love that the ingredients are clean and I don’t have to worry about the quality! It leaves my daughter’s skin feeling soft and healthy. Love that it can be used from scalp to toe!
    Kendall C.
    Did you find this review helpful?

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