$14.99 when purchased online
Target Online store #3991
About this item
Highlights
- 100% bamboo & tree-free
- Biodegradable & sustainable
- 3-ply for extra softness
- Fragrance & chlorine free
- Zero plastic, even our tape!
- No inks, dyes
- BPA free
- Over 3 million rolls sold!
Description
Give yourself a feel-good moment every day with reel. We’ve designed our premium tree-free, dye-free, biodegradable toilet paper rolls to complement the room they’re in. In one simple swap, you can make your home more sustainable—without sacrificing style or comfort. Not only is our toilet paper BPA and chlorine free, it’s 3-ply and 100% bamboo, making it extra soft AND extra strong. With reel, you can be proud of your paper, because with every plastic-free roll you unwrap, you’re taking part in something bigger. In the last year alone, we have:
● Eliminated more than 1M pieces of single-use plastic
● Over 40,000 trees planted
We are committed to creating products that are better for the planet and that includes how we package our products. All of our products are packaged in eco-friendly materials that are sustainable, recyclable, and always plastic-free. Packaging switched from plastic to paper, aluminum, steel, or glass - our packaging switched from plastic to paper & recyclable cardboard is an easy change to help reduce single-use plastics. We can’t wait for you to join us in making an even greater impact, simply by adding reel to your everyday routine.
● Eliminated more than 1M pieces of single-use plastic
● Over 40,000 trees planted
We are committed to creating products that are better for the planet and that includes how we package our products. All of our products are packaged in eco-friendly materials that are sustainable, recyclable, and always plastic-free. Packaging switched from plastic to paper, aluminum, steel, or glass - our packaging switched from plastic to paper & recyclable cardboard is an easy change to help reduce single-use plastics. We can’t wait for you to join us in making an even greater impact, simply by adding reel to your everyday routine.
Sheets Per Roll: 300
Sustainability Claims: Compostable, Biodegradable, Renewable Material, Plant-Based, Renewable Resource
Count: 12 Rolls
Features: Septic-Safe
TCIN: 81656337
UPC: 860003777930
Item Number (DPCI): 253-06-0233
Origin: Imported
Shipping details
Estimated ship dimensions: 14 inches length x 9.4 inches width x 8.4 inches height
Estimated ship weight: 4.85 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Related Categories
4.8 out of 5 stars with 6152 reviews
quality: 4.45 out of 5
softness: 3.92 out of 5
thickness: 4.32 out of 5
value: 4.09 out of 5
82% would recommend
783 recommendations
Quality TP
5 out of 5 stars
Thumbs up graphic, would recommend
Cat Mom - today, Verified purchaser
Strong, doesn’t leave lint on your person and doesn’t look like it snowed on my bathroom floor! Each roll individually wrapped like at hotel, so can leave extra rolls on toilet tank.
Best toilet paper
5 out of 5 stars
Thumbs up graphic, would recommend
Greengirl - 17 hours ago, Verified purchaser
The best toilet paper around. I like how it doesn't leave little toilet paper residue behind. If you know you know. Also, no plastic or the use of trees.
nice tp clogged my sewer line
2 out of 5 stars
Thumbs down graphic, would not recommend
Nick - 2 days ago, Verified purchaser
I love the product but after going through 3 cases. My sewer line was clogged. $200 to fix. :(
Great eco option
5 out of 5 stars
Thumbs up graphic, would recommend
Laceyv - 2 days ago, Verified purchaser
I love this toilet paper. I would expect it to be thin and not strong being bamboo, but it is the opposite. I feel like I use the same amount as normal paper, and though it’s a little pricey I think it’s worth making the switch as a small way to be more eco-friendly. Overall really great and I will be buying this as long as it’s available!
Changed for the worse
1 out of 5 stars
Thumbs down graphic, would not recommend
honey0319 - 3 days ago, Verified purchaser
No idea what they've changed but it now causes itching and burning for 3/4 of my household. Never mind the way it now shreds mid-use. Not good for anyone that's infection prone.
Available in different sizes
5 out of 5 stars
Thumbs up graphic, would recommend
Missy - 3 days ago, Verified purchaser
Ever since discovering Reel bamboo toilet paper I've been very pleased. This toilet paper feels clean when using it. It's three ply and doesn't feel rough. I'm glad it's available in smaller sizes now. The packaging is eco-friendly. It's a refreshing company and I'm glad to be a customer.
What changed?
3 out of 5 stars
Thumbs down graphic, would not recommend
Luna - 3 days ago, Verified purchaser
I’ve been purchasing this toilet paper for a long time now, but they changed something and it’s not nearly as good as it used to be. It’s much thinner, tears easier and I go through it a lot faster than I used to. I’m bummed!
Not the same!
3 out of 5 stars
Happy Target Shopper - 4 days ago, Verified purchaser
I have been buying this toilet paper for months and loved it, but now not so much. They seem to be making it different, and not for the better. It is softer than before but it falls apart very easily. Please go back to the previous manufacturing.
All I stock at home
5 out of 5 stars
Thumbs up graphic, would recommend
TLo79 - 5 days ago, Verified purchaser
Not the softest, but not the roughest we’ve tried when it comes to environmentally friendly TP. I also love that there’s no plastic in the packaging!
Love it
5 out of 5 stars
Keshwan C. - 6 days ago
originally posted on Reel
This toilet paper is great and I’m happy to be using safe products
I love using paper products
5 out of 5 stars
LOANNE F. - 6 days ago
originally posted on Reel
I love using paper products from a sustainable source. Subscribing to Reel products makes me feel good in more ways than one.
Best tp!
5 out of 5 stars
Elizabeth L. - 7 days ago
originally posted on Reel
Favorite! Good quality. It doesn’t leave a bunch of lint on the holder. It doesn’t fall apart during use. I love that it’s from a sustainable resource. I will continue to order.
The products are wonderful. I
5 out of 5 stars
Bree B. - 7 days ago
originally posted on Reel
The products are wonderful. I feel I'm doing my part. Glad I found REEL.
Reel Toilet Paper
4 out of 5 stars
Joy B. - 11 days ago
originally posted on Reel
I like the thickness and I don’t have to use as much. I just don’t like that they’re individually wrapped. More waste. Otherwise it’s great
TP Alternative
3 out of 5 stars
Anna M. - 12 days ago
originally posted on Reel
I have been trying out different types of bamboo and recycled TP for about a year now. This TP is strong, but not as soft as traditional paper. However, it is softer than other bamboo TP I've tried. The rolls are not as big as other brands, so they run out faster. Overall, good for the money.
Reel is really good!
5 out of 5 stars
Teresa P. - 12 days ago
originally posted on Reel
Love reel tp a balance between sturdy and soft and eco friendly without the chemicals! Thank you
I’m hooked
5 out of 5 stars
Joyia R. - 12 days ago
originally posted on Reel
I’ve been ordering Reel for about one year and I am pleased. There’s no going back to traditional toilet paper.
Reel Bamboo toilet paper
5 out of 5 stars
Mary O. - 12 days ago
originally posted on Reel
My daughter researched this Reel Bamboo toilet paper and recommended it to me. I am very pleased so I am recommending it to my friends.
Waiting for softer toilet tissue
3 out of 5 stars
Carla T. - 13 days ago
originally posted on Reel
I appreciate the cause and the strength is good, but I would like it to be softer. I won't order it in the future until you make it softer.
Reel thin
3 out of 5 stars
Jennifer S. - 13 days ago
originally posted on Reel
I like that this is an alternative to chemically bleached paper, but it is still whitened, which seems unnecessary. It is also thinner than some competitor's paper, so I tend to use more of it since it soaks through easier. It does however have more squares per roll than some competitors. But that's not as helpful if I'm using more per wipe. All in all, it is too thin of paper for me.