Ritual Prenatal Multivitamin with Folate, Choline, Vegan Omega-3 DHA and Chelated Iron Vegan Capsules - Citrus Essenced - 60ct

A: You should start prenatal well before you get pregnant, so anytime is good

A: Thanks for reaching out, Denise! Research shows that it takes time to reach optimal nutrient levels for conception, and taking a prenatal vitamin at least three months before conception is ideal. Let us know if we can help with anything else!

A: Thank you for reaching out! We take the safety and quality of our products extremely seriously. Here is a little background on how we handle testing for and aim to reduce the risk of high levels of heavy metals (as a reminder, no brand intentionally adds heavy metals to its products). Our testing: Managing trace levels of heavy metals, including lead, is complex. As part of our rigorous testing, we conduct third-party testing on every batch of our products through IEH Laboratories, a global leader in product and food testing, who independently tests each batch for heavy metals (including lead) to ensure they fall well below the most stringent regulatory requirement for our industry which is California’s Prop 65 (50 ppb for lead), as well as allergens and microbes. Third-party certification: Our products also undergo third-party testing through the Clean Label Project, which is considered one of the strictest certifications addressing contaminants, including heavy metals like lead. Essential Prenatal has received the Clean Label Project Certification and its Purity Award, which is reserved for products with the lowest levels compared to their peers. Transparency: We aim for a leading level of transparency in the industry. Our visible supply chain allows customers to see for themselves the work we do to partner with ingredient suppliers that work hard to reduce the risk of contaminants to the degree possible, knowing that it’s impossible to reduce heavy metals, including lead, to zero. Education & Advocacy: Ritual knows it’s impossible (even if we wish) for any brand to be lead-free entirely, so we openly educate consumers about heavy metals. We are also one of the only supplement brands openly lobbying Congress, asking them to establish heavy metal limits for supplements and protein powders. Our program’s current detection limit is standard for our lab and the supplement industry at <.01ppm; however, we are actively working to try and lower the detection limit for our testing. We are always striving for continuous improvement and transparency. You can see the testing conducted on Ritual’s products through our Certificate of Traceability.

A: Great question! That little insert that says “this stays in the bottle, k?” is actually a food-grade silicone tab infused with a small amount of essential oil—it’s there to help support the overall smell and taste experience of the product. You're absolutely welcome to remove it if you prefer. It’s not harmful and won’t affect the quality or efficacy of the product itself. Just a little detail we include to make your daily ritual a bit more enjoyable!

A: Hi there! We completely understand that taste and smell sensitivity can be heightened during pregnancy. Some customers have found it helpful to: -Remove the tab from the bottle and leave the cap off for a few hours to let the scent dissipate. -Take the capsules with food or a flavored beverage. We hope this helps!

A: Great question! Our Essential Prenatal is thoughtfully formulated with 12 key nutrients to support pregnancy, including Folate (as methylated folate), Iron (as ferrous bisglycinate), and Omega-3 DHA from vegan algal oil. These ingredients are included based on what most pregnant women tend to miss through diet alone. That said, every body is different—and depending on your unique needs or health goals, some people choose to supplement further. We always recommend checking in with your healthcare provider to personalize your routine based on your individual needs 💛

A: Hi! Once opened, Essential Prenatal can be stored safely until the expiration date printed on the bottle, as long as it's kept in a cool, dry place away from direct sunlight and humidity. Proper storage helps maintain the product’s quality and effectiveness. If you have any other questions, feel free to ask!

A: Hi there! We don't suggest opening up the vitamins as they won't work as designed with our delayed-release capsule technology. Let us know if we can help answer any other questions!

A: Hi! We don't include B6 in Essential Prenatal. Let us know if we can help with anything else!

A: Hi! That's a question we suggest running by your HCP as they're most familiar with your personal needs.