HAS OUR CLOSEST PREBIOTIC BLEND TO THAT IN BREAST MILK: Our biggest formula breakthrough for sensitive tummies, Similac 360 Total Care Sensitive has an exclusive blend of 5 HMO prebiotics structurally identical to 5 of those in breast milk
DESIGNED FOR FUSSINESS AND GAS: Gentle nutrition designed to ease common tummy troubles like fussiness and gas due to lactose sensitivity
360 WHOLE-BABY SUPPORT: Nutrition designed to help support the immune system, brain development, and digestive health
SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
NO ARTIFICIAL GROWTH HORMONES† & NON-GMO: Similac was the first leading infant formula brand with no artificial growth hormones.† Similac 360 Total Care Sensitive contains ingredients that are not genetically engineered
EBT ELIGIBLE: Eligible to be purchased with Supplemental Nutrition Assistance Program (SNAP) benefits in select stores. The SNAP name is a service mark of the US Department of Agriculture; USDA does not endorse any goods, services, or enterprises
Description
Similac 360 Total Care Sensitive* infant formula is gentle nutrition designed to ease common tummy troubles like fussiness and gas due to lactose sensitivity. Our infant formula is designed to help support the immune system, brain development, and digestive health. Similac is the #1 brand fed in hospitals. Ingredients in Similac 360 Total Care Sensitive have no artificial growth hormones† and are non-GMO.‡ * Not for infants or children with galactosemia. † Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbSTtreated cows. ‡ Ingredients not genetically engineered. § Offers may vary. Additional terms, conditions, and restrictions may apply.
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
corn syrup, milk protein isolate, high oleic safflower oil, sugar, soy oil, coconut oil, human milk oligosaccharides§ (2'-fucosyllactose, lacto-n-tetraose, 3-fucosyllactose, 6'-sialyllactose, 3'-sialyllactose), less than 2% of: schizochytrium sp. oil,ˡˡ m. alpina oil,¶ beta-carotene, lutein, potassium chloride, sodium citrate, calcium phosphate, potassium citrate, soy lecithin, inositol, magnesium phosphate, ascorbic acid, choline chloride, ascorbyl palmitate, ferrous sulfate, choline bitartrate, taurine, calcium carbonate, zinc sulfate, magnesium chloride, mixed tocopherols, l-carnitine, niacinamide, d-alpha-tocopheryl acetate, calcium pantothenate, vitamin a palmitate, copper sulfate, thiamine hydrochloride, riboflavin, pyridoxine hydrochloride, folic acid, potassium iodide, manganese sulfate, phylloquinone, biotin, sodium selenate, vitamin d₃, vitamin b₁₂, potassium hydroxide, and nucleotides (adenosine 5'-monophosphate, cytidine 5'-monophosphate, disodium guanosine 5'-monophosphate, disodium uridine 5'-monophosphate), §hmo, not from human milk, ˡˡsource of dha, ¶source of ara
Allergens & Warnings:
NOT FOR INFANTS OR CHILDREN WITH GALACTOSEMIA, Powdered infant formulas are not sterile and should not be fed to premature infants or infants who might have immune problems unless directed and supervised by your baby's doctor. NEVER USE A MICROWAVE TO WARM FORMULA. Serious burns can result., WARNING, CONTAINS MILK AND SOY INGREDIENTS.
Features: Lactose Sensitivity, Non-GMO
Dietary Needs: Gluten-Free, Kosher, Halal
Baby Formula Focus: Gas, Brain Development, Easy to Digest, Fussiness, Eye Development
Base Ingredient: Milk
State of Readiness: Mix
Form: Powdered
Package Quantity: 1
Age Stage: Infant
TCIN: 86036990
UPC: 070074681238
Item Number (DPCI): 007-09-0073
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 6.57 inches length x 5.11 inches width x 5.11 inches height
Estimated ship weight: 2.15 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
Q: What’s the difference between the Similac 360 total care sensitive and regular Similac sensitive formula?
submitted by Lj - 1 month ago
A: Great question! Both formulas are designed to help ease fussiness and gas from lactose sensitivity. Similac 360 Total Care Sensitive includes 5 HMO prebiotics and is non-GMO (no ingredients are genetically engineered). Similac Sensitive doesn’t include HMOs and uses a different prebiotic, either FOS or GOS, depending on the form. - The Similac Team
submitted byAbbott Nutrition Team - 1 month ago
Brand expert
Q: Why is corn syrup the first ingredient?
submitted by Laura - 2 months ago
A: While lactose is the most common carbohydrate in routine infant formula, some babies may experience lactose malabsorption, lactose intolerance, or have a rare condition called galactosemia. For infants with dietary sensitivities, tolerance formulas use alternative carbohydrate sources that are considered safe and nutritionally adequate. Similac 360 Total Care Sensitive contains corn syrup, an easy-to-digest carbohydrate for babies with lactose sensitivities. -The Similac Team
submitted byAbbott Nutrition Team - 2 months ago
Brand expert
Q: How much powder and water do I use to get 2 oz.?
submitted by thebest67er - 4 months ago
A: To prepare a bottle of Similac Infant Formula, mix one unpacked level scoop of powder to every two ounces of water. Shake the bottle well so all of the powder is dissolved. Hope that helps! -The Similac Team
submitted byAbbott Nutrition Team - 4 months ago
Brand expert
Q: What is the expiration date on these?
submitted by tk - 1 year ago
A: The shelf life for Similac 360 Total Care can vary based on Target inventory. We would recommend reaching out to the Target Customer Service team to see if they can provide details: 800-440-0680 -The Similac Team
submitted byAbbott Nutrition Team - 1 year ago
Brand expert
Q: Can you cross mix this with the similac sensitive premium?
submitted by Gabster - 2 years ago
A: The answer to this is actually pretty detailed. When you have a minute, call our Similac Consumer Relations team at: 1-800-986-8800, 8:30am-5pm, ET & reference customer# 04710283 so that we can help answer this. -The Similac Team
submitted byAbbott Nutrition Team - 2 years ago
Brand expert
Q: Is this the same as similac total comfort?
submitted by Maddy - 2 years ago
A: Similac Total Comfort has the prebiotic fructooligosaccaride (FOS) while 360 Total Care products have 2’-FL HMO plus four additional HMOs. The 5 HMOs in 360 Total Care products are among the most abundant HMOs found in human milk. Additionally, Similac Total Comfort contains a milk protein that has been partially broken down into smaller pieces, while Similac 360 Total Care contains whole milk protein that has not been broken down. If your little one is experiencing troubles with the formula you are currently using, it’s always best to check with the pediatrician for a recommendation. -The Similac Team
submitted byAbbott Nutrition Team - 2 years ago
Brand expert
Q: does this contian cow's milk
submitted by trisfran - 3 years ago
A: Yes, for more information feel free to reach out to our team at 800-986-8800, M-F from 8:30am-7pm, EST.
submitted byAbbott Nutrition Team - 3 years ago
Brand expert
Q: how many 8 oz bottles do this make?
submitted by Q - 4 years ago
A: This container yields approximately 218 fluid ounces of formula, which would make around 27, 8 ounce bottles. - The Similac Team
This baby formula has received positive feedback for its gentle formulation, making it suitable for babies with sensitive stomachs. Many guests appreciate its easy preparation and the convenience of the larger container size. The non-GMO and halal certifications add to its appeal. While some guests have expressed concerns about price increases, the overall sentiment is that this formula effectively supports healthy digestion and is a reliable choice for many families.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6
4.6 out of 5 stars
511 star ratings
4.6 out of 5 stars with 511 reviews
easy on tummy
4.4 out of 5
easy on tummy: 4.39 out of 5
easy to prepare
4.8 out of 5
easy to prepare: 4.78 out of 5
quality
4.3 out of 5
quality: 4.27 out of 5
value
3.8 out of 5
value: 3.84 out of 5
81% would recommend
74 recommendations
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
30 August, 2026Verified purchase
(no review title)
Unfortunately my baby has a very sensitive stomach. The hospital gave us Similac formula for her, & we've stuck with it since she was born. It's just really expensive. $54.99 for 1 can is a lot of money & she goes through about 3 cans a month. You do what you gotta do for your kids, but I wish the formula wasn't so expensive.
1 reply from Abbott Nutrition Team team - 2 days ago
Thanks for sharing your concerns. We’ll pass along your feedback to our teams. -The Similac Team
JessicaW
easy on tummy
4.0 out of 5
easy on tummy: 4 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
4.0 out of 5
quality: 4 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
30 August, 2026Verified purchase
Our Go-To Formula!
This has been a great formula for my baby! I love that it’s gentle and easy to prepare, and my baby has done really well with it. The 30.2 oz container is convenient and lasts a good amount of time. I also appreciate that it’s Non-GMO and halal certified. Definitely a formula I feel comfortable buying again!
Anna kh
easy on tummy
5.0 out of 5
easy on tummy: 5 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
21 August, 2026Verified purchase
(no review title)
Better option for sensitive tummies, my daughter started taking this milk after 2 months because the blue one was making her tummy hurt and you can totally see the difference she’s now 5 months .
1 reply from Abbott Nutrition Team team - 15 days ago
We're glad your little one is doing well on Similac 360 Total Care Sensitive and we would like to learn more about her troubles with our other Similac infant formulas. Please give our team a call at 800-850-7677, M-F from 8:30am-5pm, ET & reference customer #05040058. We hope to hear from you soon! - The Similac Team
easy on tummy
5.0 out of 5
easy on tummy: 5 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
17 August, 2026Verified purchase
(no review title)
Packaging was damaged
1 reply from Abbott Nutrition Team team - 17 days ago
Our team would like to chat with you to learn more and see what we can do to help. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 05038689. Thanks and we hope to hear from you soon. - The Similac Team
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
21 July, 2026Verified purchase
(no review title)
Really good for babies with sensitive stomachs
easy on tummy
5.0 out of 5
easy on tummy: 5 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
21 July, 2026Verified purchase
(no review title)
One of the best formulas we have used.
easy on tummy
5.0 out of 5
easy on tummy: 5 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
8 July, 2026
originally posted on similac.com
Highly recommend
[This review was collected as part of a promotion.] I been buying this for my son who is a couple months, this is what the hospital was giving him and he's been on it since, no issues at all
Odogg52
Did you find this review helpful?
5 out of 5 stars
8 July, 2026
originally posted on similac.com
Would recommend
[This review was collected as part of a promotion.] Great product, would highly recommend it for those with financial issues because they regularly have sales. My baby has had no issues with this and eats well.
Happy customer
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
27 June, 2026Verified purchase
(no review title)
Amazing !
easy on tummy
5.0 out of 5
easy on tummy: 5 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
2 out of 5 stars
7 June, 2026Verified purchase
(no review title)
Baby formula is already expensive enough and now a $5 increase?
1 reply from Abbott Nutrition Team team - 3 months ago
We understand your concern and know it’s a challenging time. Our cost to retailers is changing for select Similac formulas due to increasing costs to produce and deliver these formulas. -The Similac Team
Karolinka
3 guests found this review helpful. Did you?
3 out of 5 stars
1 June, 2026Verified purchase
Increased price
Fortunately my baby does well with this formula. But I’m a bit upset over the price increase of $5 more a can! I order this every week and went to order it and realized it’s more expensive, that’s a large price increase. I understand inflation but $5 increase, seriously? Maybe $1 or $2 sure but $5 is ridiculous.
1 reply from Abbott Nutrition Team team - 3 months ago
We understand your concern and know it’s a challenging time. Our cost to retailers is changing for select Similac formulas due to increasing costs to produce and deliver these formulas. -The Similac Team
Ashley
5 guests found this review helpful. Did you?
1 out of 5 stars
31 May, 2026Verified purchase
Raised price
Target raised the price by $5 a can. Seriously?
1 reply from Abbott Nutrition Team team - 3 months ago
Thanks for sharing your concerns. We’ll pass along your feedback to our teams. Are you a member of our My Similac Rewards program? We offer coupons through that program that might be of interest. - The Similac Team
Paris
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
18 May, 2026Verified purchase
Consider other lactose free options.
Would give this zero stars if I could. My baby had terrible belly pains as a result of this formula. He would cry out in agony and would be inconsolable several times a day. Now on the hunt for a new lactose free/ sensitive tummy formula.
1 reply from Abbott Nutrition Team team - 4 months ago
We know finding the right formula can be a challenge, but our team is here to help. Feel free to give us a call so we can learn more: 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04996372. Thanks, and we hope to hear from you soon! - The Similac Team
KG
easy on tummy
1.0 out of 5
easy on tummy: 1 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
2 guests found this review helpful. Did you?
5 out of 5 stars
16 May, 2026
originally posted on similac.com
THE BEST!
My daughter was born in march 2026. She was put on Enfamil in the hospital. She had diarrhea, throwing up, fever, bad acid reflux and cried uncontrollably. So I switched to Similac sensitive 360. She hasn’t cried since. She has a better bowel movement and isn’t sick. Thank goodness for similac sensitive 360!
Marissa95
2 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
24 April, 2026Verified purchase
this is unacceptable
I am very disappointed with my order. One of the jars is open and half empty. And someone used it!
1 reply from Abbott Nutrition Team team - 4 months ago
We understand the concern and our team would like to learn more. Please give us a call at 800-850-7677, Monday-Friday from 8:30am-5pm, ET & reference customer# 04983759. Thanks and we hope to hear from you soon. - The Similac Team
Khrystyna
2 guests found this review helpful. Did you?
5 out of 5 stars
24 April, 2026Verified purchase
(no review title)
I've tried almost all formulas and I have twins both struggling with odgeda and spitting up. When I thicken this formula up a bit it helps the burp and keep it down so much better then any other formula. Thank god for it. Thank you to the 360 Total Care Pro Similac Brand!
Daniel
Did you find this review helpful?
5 out of 5 stars
28 November, 2025
originally posted on similac.com
Works for us!
This formula works great for our daughter! We really enjoy the product.
Ebaby
1 guest found this review helpful. Did you?
5 out of 5 stars
25 November, 2025
originally posted on similac.com
Fantastic
So amazing helped my daughter with her sensitive tummy issues
Lil23
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
19 November, 2025Verified purchase
(no review title)
Both of our daughters have done wonderfully on this formula over the years. No belly problems, regular bowel movements, easily digested, no acne. We will be using again with our 3rd child.
Katrina
easy on tummy
5.0 out of 5
easy on tummy: 5 out of 5
easy to prepare
5.0 out of 5
easy to prepare: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
14 November, 2025
originally posted on similac.com
Tried and true
I buy this product almost every week. It’s the only thing all 3 of my kids have used. Similac is tried and true!