EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Similac Pure Bliss Organic Infant Formula Ready to Feed Bottle - 32 fl oz

Similac Pure Bliss Organic Infant Formula Ready to Feed Bottle - 32 fl oz - 2 of 4Similac Pure Bliss Organic Infant Formula Ready to Feed Bottle - 32 fl oz - 3 of 4Similac Pure Bliss Organic Infant Formula Ready to Feed Bottle - 32 fl oz - 4 of 4
Similac Pure Bliss Organic Infant Formula Ready to Feed Bottle - 32 fl oz - 1 of 4
$8.99 when purchased online
Target Online store #3991

About this item

Highlights

  • MADE WITH HIGH-QUALITY INGREDIENTS: Our Pure Bliss infant formulas are modeled after breast milk and crafted with care
  • USDA-CERTIFIED ORGANIC: Pure Bliss by Similac Organic is complete organic nutrition for your baby’s first year
  • CONVENIENT & READY TO FEED: Great for on-the-go & late-night feeding, and no mixing required
  • MADE WITHOUT: Artificial growth hormones, palm olein oil, corn syrup, and is non-GMO
  • SUPPORTS BRAIN & EYE DEVELOPMENT: Our unique blend of DHA, lutein, and vitamin E, ingredients also found in breast milk, helps support baby’s brain and eye development
  • FROM SIMILAC: The #1 infant formula brand fed in hospitals

Description

Pure Bliss by Similac infant formulas are modeled after breast milk† and crafted with care for your little one. As the makers of Pure Bliss, we’re inspired by the idea that providing nutrition for your baby should be simple. We’re here to support you on your journey with baby—to nurture their growing body and cradle them with love. Pure Bliss by Similac Organic* infant formula is easy to digest and USDA-certified organic. It has no palm olein oil and no corn syrup. Our products are made with high-quality ingredients and our unique blend of DHA, lutein, and vitamin E that helps support baby’s brain and eye development. * Not for infants or children with galactosemia. † Designed as a complete or partial breast milk substitute. ‡ Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows. § Ingredients not genetically engineered.

Serving Size: 5 fl oz

Amount 5 fl oz:

Calories: 100
% Daily Value*
Total Fat 5.63grm0%
Total Carbohydrate 10.4grm0%
Protein 2.07grm0%
Vitamin D 600%
Calcium 78mg0%
Iron 1.8mg0%
Potassium 105mg0%
Vitamin A 3000%
Vitamin E 1.50%
Vitamin K 8mcg0%
Thiamin (Vit. B1) 100mcg0%
Riboflavin (Vit. B2) 150mcg0%
Vitamin B6 60mcg0%
Vitamin B12 0.25mcg0%
Niacin 1050mcg0%
Folic Acid (Folacin) 15mcg0%
Pantothenic Acid 450mcg0%
Biotin 4.4mcg0%
Vitamin C (Ascorbic Acid) 9mg0%
Choline 24mg0%
Inositol 24mg0%
Phosphorus 42mg0%
Magnesium 6mg0%
Zinc 0.75mg0%
Manganese 5mcg0%
Copper 90mcg0%
Iodine 15mcg0%
Selenium 2mcg0%
Sodium 24mg0%
Chloride 65mg0%
Water 133grm0%
Linoleic Acid 860mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

water, organic lactose, organic nonfat milk, organic high oleic sunflower oil, organic soy oil, organic coconut oil; less than 0.5% of : schizochytrium sp, oil*, m, alpina oil (a), beta-carotene, lutein, short-chain fructooligosaccharides (b), potassium citrate, calcium carbonate, calcium citrate, ascorbic acid, organic soy lecithin, ferrous sulfate, salt, choline chloride, choline bitartrate, taurine, inositol, magnesium chloride, zinc sulfate, d-alpha-tocopheryl acetate, niacinamide, calcium pantothenate, l-carnitine, vitamin a palmitate, copper sulfate, thiamine hydrochloride, riboflavin, pyridoxine hydrochloride, folic acid, manganese sulfate, phylloquinone, biotin, sodium selenate, vitamin d3, vitamin b12, potassium iodide, potassium hydroxide, and nucleotides (adenosine 5'-monophosphate, cytidine 5'-monophosphate, disodium guanosine 5'-monophosphate, disodium uridine 5'-monophosphate). *source of dha. (a) source of ara. (b) prebiotic.

Allergens & Warnings:

Contains milk and soy ingredients., Do not add water. Warning do not use this container to warm formula. Never use microwave to warm formula. Serious burns can result.
Baby Formula Focus: Immune System Support, Eye Development, Brain Development
Base Ingredient: Milk
Dietary Needs: Gluten-Free, Halal, Kosher, Organic Certified
Features: Non-GMO
Form: Liquid
State of Readiness: Ready to Drink
Package Quantity: 1
Age Stage: Infant
Net weight: 32 fl oz (US)
TCIN: 91476780
UPC: 070074682235
Item Number (DPCI): 007-09-0071
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3.9 inches length x 3.3 inches width x 8.2 inches height
Estimated ship weight: 2.3 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Do you have to refrigerate this?

submitted by Measefam - 9 months ago
  • A: Once the 32 fl oz bottle has been opened, it should be recapped and placed in the refrigerator and used within 3 days (as stated on the label). Once you pour the formula into individual feeding bottles, the storage time changes to 48 hours. We recommend a shortened time when the opened, poured product is prepared in to a typical home environment, which is not sterile. Hope this helps! -The Similac Team

    submitted byAbbott Nutrition Team - 9 months ago
    Brand expert

Related Categories

Guests are saying

The Pure Bliss by Similac Organic Infant Formula offers a convenient and nutritious option for parents looking to transition from breastfeeding. Many guests appreciate its organic ingredients, ease of use, and the absence of unpleasant smells or tastes. The ready-to-feed format is particularly praised for its convenience during travel and nighttime feedings. However, some guests noted concerns about storage after opening and occasional tummy issues for certain babies. Overall, it is a well-received choice for many families.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 51 reviews
    easy on tummy: 5 out of 5
    easy to prepare: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    100% would recommend
    3 recommendations

    Easy, ready to feed. Simple ingredients.

    4 out of 5 stars
    laurenl343_3964 - 16 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] We’ve been combo feeding our 3-month-old for the past month and recently started using this formula. Our baby has done well on it so far, with just very occasional small spit ups. I like that it’s a no-mix option, which makes things simpler during busy moments. The ingredients are straightforward. We’re still figuring out what works best long-term, but this has been a solid formula to have in the rotation.
    Did you find this review helpful?

    Great taste, easy to open

    5 out of 5 stars
    lunap87_5434 - 16 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] Since my son can not tell if it was good or not so I tried by myself. The taste is good without fishy smell as other formulas. Smart cap to open the seal easier. Easy to ready for a feed when you have only one hand free while other need to hold the baby. Overall, it a good option for busy mom.
    Did you find this review helpful?

    Nicely packed

    4 out of 5 stars
    tracya154_9752 - 17 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] Package as pictured . Container is hard and feel safe to hold and pour. It has a nice sweet flavor scent. I like how it is ready to use and can save me so much time from mixing and shaking the powder Ingredients are clearly stated on the back of the bottle
    Did you find this review helpful?

    Love

    5 out of 5 stars
    anhp31_5541 - 18 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] This is a great choice for my baby. It’s gentle on his stomach, and he doesn’t get gassy or fussy after feeding. I love that it’s made with organic milk and no artificial ingredients. The ready to feed bottles are super convenient, especially when we’re on the go. My baby drinks it easily and seems satisfied after every bottle. I feel good knowing he’s getting quality nutrition. Highly recommend!
    Did you find this review helpful?

    Great formula for on the go !

    5 out of 5 stars
    salmav9ce6_7985 - 20 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] I really like this baby milk on the go when im in a hurry or dont have time to pump its made with organic ingredients and its at a good price for what you get it has the same exact smell as if you wouldve used the powder version of this i highly reccomend it.
    Did you find this review helpful?

    Love that it's Organic!

    4 out of 5 stars
    lmbbos_2012 - 21 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] I try my best to only purchase organic products so I was very excited to try the Similac Pure Bliss Organic formula. The pre mixed formula makes it easier to use and it has a good consistency. My 11 month old is very picky and did drink most of the formula although he doesn't seem to like it as his standard formula... likely because he is so used to it!
    1 reply from The Consumer Relations Team team - 14 days ago
    Thanks for your review! We would like to learn more about your baby's experience and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04854690 when you call.
    Did you find this review helpful?

    Good formula

    5 out of 5 stars
    almajnoona_6360 - 21 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] So convenient especially for traveling. My baby does well on Similac formula and it didn't cause her to be gassy or fussy after. It smells like formula not exactly pleasant. The bottle is easy to open and holds a lot of milk. Did well stored in the fridge. My baby drank it all in a day. Would recommend.
    Did you find this review helpful?

    Great and easy to use formula!

    5 out of 5 stars
    annamart_151 - 23 days ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] I had never used a premade formula before and this was SO easy and convenient to use! It was a great price (I thought!) and the baby loved it, without digestive issues! I’d absolutely recommend this
    Did you find this review helpful?

    Great Organic Formula

    4 out of 5 stars
    klorissab_8979 - 2 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] This formula has worked great for supplementing. The formula doesn’t smell awful like some of the other formulas do. Spit up has been minimal. The packaging and pre-mixed formula is great for on the go and quick bottles. It does expire quickly after opening so that is my only negative about it. Since it was used for supplementing, we weren’t able to use all of the product after opening before it was considered expired as we don’t offer formula for every bottle. The ingredients are clear and provide a great amount of nutritional value!
    Did you find this review helpful?

    Combo fed baby liked it

    4 out of 5 stars
    tishaseg_5082 - 2 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] I think the ingredients in this formula are better than some other formula options out there. It definitely isn't the best or the worst. The label is aesthetically pleasing. Ready made formulas are always a little more expensive so if you are looking for value for your money powder formula is going to be a better choice. My baby is combo fed and he didn't seem to mind drinking this so I would say the taste is okay for a baby. It also didn't seem to upset his stomach so that is a plus.
    Did you find this review helpful?

    Great

    5 out of 5 stars
    tiffanyq1_7263 - 3 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] I love that this is organic and doesn’t contain corn syrup. It’s also ready to feed so no mixing required. Should have not spaced and brought it with me on vacation
    Did you find this review helpful?

    Good

    4 out of 5 stars
    juicyyjay_5911 - 3 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] It’s great the kids love it just be carful if they aren’t used to it. It made my kids tummy upset and gave them diarrhea it’s organic and it taste good pure bliss by Similac
    1 reply from The Consumer Relations Team team - 3 months ago
    We would like to learn more about your baby's experience with Pure Bliss By Similac Organic and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04817998 when you call.
    Did you find this review helpful?

    First time user

    5 out of 5 stars
    shaybayna715_403 - 4 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] First time trying and so far so good. Will see how well it goes with my newborn I will recommend if things go well with this formula The packaging is very clean and very easy to pack in a diaper bag or cooler
    Did you find this review helpful?

    Great ingredients 10/10

    5 out of 5 stars
    jennydl2000_7262 - 4 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] My kid loves the taste of the formula, packaging is 10/10 value is also great and so are the ingredients, effectiveness is 10/10 . Overall I’ll give this product a 10/10 would be buying this product
    Did you find this review helpful?

    Premade on the go organic

    4 out of 5 stars
    nitiyan_7374 - 4 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] My nephew is a formula baby and had no issues with this brand. We love the ease of being able to transport this without having to mix it as it’s already premade. No spit up or out of the ordinary gas! Will def use this as our backup during travels!
    Did you find this review helpful?

    Very convenient

    5 out of 5 stars
    kellyw156_6059 - 4 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] I love that this baby formula is free of palm oil and corn syrup. This is so convenient to throw in diaper bag and you do not have to add any water to it. Baby likes the taste.
    Did you find this review helpful?

    Baby approved

    5 out of 5 stars
    saral380_680 - 4 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] Our little one loves this formula. She has no tummy issues and drinks this better than plain milk. Shes a poor eater so this is a wonderful addition to her meals and snacks for added nutrition supplementation.
    Did you find this review helpful?

    Easy for on the go!

    5 out of 5 stars
    sadiechristine_xo_6508 - 4 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] If you’re looking for a hassle-free feeding option for your little one, Pure Bliss by Similac Organic Infant Formula Ready to Feed is a great choice. This formula is incredibly convenient, with the ready-to-feed bottles requiring no mixing or measuring, making it perfect for busy parents or on-the-go situations. The organic ingredients offer peace of mind, knowing that you’re giving your baby a high-quality formula. The bottles are easy to open and the formula is smooth and gentle on your baby’s tummy. Plus, the premade formula is ready to go, so there’s no need to fuss with preparation—just pour, warm if necessary, and feed. Overall, it’s an excellent, stress-free option for parents who want an organic, ready-to-feed solution for their baby.
    Did you find this review helpful?

    Not good

    2 out of 5 stars
    shontew1_2238 - 5 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] Son didn’t really like it was hurting his tummy and constipated him and threw it up and really not good would buy specially if coming down from breastfeeding highly not recommend
    1 reply from The Consumer Relations Team team - 5 months ago
    We know finding the right formula can be a challenge, but our team is here to help. Feel free to give us a call so we can learn more: 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04794235. Thanks, and we hope to hear from you soon!
    Did you find this review helpful?

    Excellent choice for parents looking for quality

    4 out of 5 stars
    hannav50_9921 - 6 months ago
    originally posted on influenster.com
    Image
    [This review was collected as part of a promotion.] My baby has been using Pure Bliss® by Similac® Organic Infant Formula for some time before bed. Overall, I was pleased with it. My daughter did not have any tummy troubles or allergic reactions, as often happened after using other formulas. The taste, judging by the baby's reaction, also suited her. The formula does not have any unpleasant smells or tastes, and it is also moderately sweet. The product is organic, which is a big advantage. What I liked most was the packaging. You do not have to spend time preparing the formula, just open it, pour it into a baby bottle and heat it to the desired temperature. However, if your baby eats a small amount of formula per feeding, this option may not be convenient for you, since the formula should not be stored for a long time after opening. Also, it is worth noting the price. It is slightly higher than other brands.
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy