Sponsored
Similac Pure Bliss Organic Infant Formula Ready to Feed Bottle - 32 fl oz
$9.19 ($0.29/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- MADE WITH HIGH-QUALITY INGREDIENTS: Our Pure Bliss infant formulas are modeled after breast milk and crafted with care
- USDA-CERTIFIED ORGANIC: Pure Bliss by Similac Organic is complete organic nutrition for your baby’s first year
- CONVENIENT & READY TO FEED: Great for on-the-go & late-night feeding, and no mixing required
- MADE WITHOUT: Artificial growth hormones, palm olein oil, corn syrup, and is non-GMO
- SUPPORTS BRAIN & EYE DEVELOPMENT: Our unique blend of DHA, lutein, and vitamin E, ingredients also found in breast milk, helps support baby’s brain and eye development
- FROM SIMILAC: The #1 infant formula brand fed in hospitals
Description
Pure Bliss by Similac infant formulas are modeled after breast milk† and crafted with care for your little one. As the makers of Pure Bliss, we’re inspired by the idea that providing nutrition for your baby should be simple. We’re here to support you on your journey with baby—to nurture their growing body and cradle them with love. Pure Bliss by Similac Organic* infant formula is easy to digest and USDA-certified organic. It has no palm olein oil and no corn syrup. Our products are made with high-quality ingredients and our unique blend of DHA, lutein, and vitamin E that helps support baby’s brain and eye development. * Not for infants or children with galactosemia. † Designed as a complete or partial breast milk substitute. ‡ Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows. § Ingredients not genetically engineered.
Serving Size: 5 fl oz
Amount 5 fl oz:
Calories: 100
% Daily Value*
Total Fat 5.63grm0%
Total Carbohydrate 10.4grm0%
Protein 2.07grm0%
Vitamin D 600%
Calcium 78mg0%
Iron 1.8mg0%
Potassium 105mg0%
Vitamin A 3000%
Vitamin E 1.50%
Vitamin K 8mcg0%
Thiamin (Vit. B1) 100mcg0%
Riboflavin (Vit. B2) 150mcg0%
Vitamin B6 60mcg0%
Vitamin B12 0.25mcg0%
Niacin 1050mcg0%
Folic Acid (Folacin) 15mcg0%
Pantothenic Acid 450mcg0%
Biotin 4.4mcg0%
Vitamin C (Ascorbic Acid) 9mg0%
Choline 24mg0%
Inositol 24mg0%
Phosphorus 42mg0%
Magnesium 6mg0%
Zinc 0.75mg0%
Manganese 5mcg0%
Copper 90mcg0%
Iodine 15mcg0%
Selenium 2mcg0%
Sodium 24mg0%
Chloride 65mg0%
Water 133grm0%
Linoleic Acid 860mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
water, organic lactose, organic nonfat milk, organic high oleic sunflower oil, organic soy oil, organic coconut oil; less than 0.5% of : schizochytrium sp, oil*, m, alpina oil (a), beta-carotene, lutein, short-chain fructooligosaccharides (b), potassium citrate, calcium carbonate, calcium citrate, ascorbic acid, organic soy lecithin, ferrous sulfate, salt, choline chloride, choline bitartrate, taurine, inositol, magnesium chloride, zinc sulfate, d-alpha-tocopheryl acetate, niacinamide, calcium pantothenate, l-carnitine, vitamin a palmitate, copper sulfate, thiamine hydrochloride, riboflavin, pyridoxine hydrochloride, folic acid, manganese sulfate, phylloquinone, biotin, sodium selenate, vitamin d3, vitamin b12, potassium iodide, potassium hydroxide, and nucleotides (adenosine 5'-monophosphate, cytidine 5'-monophosphate, disodium guanosine 5'-monophosphate, disodium uridine 5'-monophosphate). *source of dha. (a) source of ara. (b) prebiotic.
Allergens & Warnings:
Contains milk and soy ingredients., Do not add water. Warning do not use this container to warm formula. Never use microwave to warm formula. Serious burns can result.Baby Formula Focus: Immune System Support, Brain Development, Eye Development
Base Ingredient: Milk
Dietary Needs: Gluten-Free, Halal, Organic Certified, Kosher
Features: Non-GMO
Form: Liquid
State of Readiness: Ready to Drink
Package Quantity: 1
Age Stage: Infant
Net weight: 32 fl oz (US)
TCIN: 91476780
UPC: 070074682235
Item Number (DPCI): 007-09-0071
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 3.9 inches length x 3.3 inches width x 8.2 inches height
Estimated ship weight: 2.3 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: Do you have to refrigerate this?
submitted by Measefam - 1 year ago
A: Once the 32 fl oz bottle has been opened, it should be recapped and placed in the refrigerator and used within 3 days (as stated on the label). Once you pour the formula into individual feeding bottles, the storage time changes to 48 hours. We recommend a shortened time when the opened, poured product is prepared in to a typical home environment, which is not sterile. Hope this helps! -The Similac Team
submitted byAbbott Nutrition Team - 1 year agoBrand expert
Frequently bought together
$1.29
Buy 2, get 1 50% off select baby foods
4.8 out of 5 stars with 1055 ratings
Highly rated
$10.99 - $57.99
$20 GiftCard with $100 select diapers & wipes purchase
4.8 out of 5 stars with 71797 ratings
Discover more options
$9.19($0.29/fluid ounce)
4.6 out of 5 stars with 218 ratings
$11.59($0.36/fluid ounce)
4.1 out of 5 stars with 466 ratings
Related Categories
Guests are saying
This organic infant formula offers a convenient ready-to-feed option for busy parents, ensuring a smooth transition for babies from breast milk. Many guests appreciate its gentle formulation that minimizes tummy issues, making it suitable for sensitive stomachs. The easy-to-use packaging and quality ingredients provide peace of mind, while the pleasant taste keeps little ones satisfied. Overall, it stands out as a reliable choice for daily feeding needs.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 55 reviews
easy on tummy: 5 out of 5
easy to prepare: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
100% would recommend
3 recommendations
5 out of 5 stars
6 September, 2025
originally posted on influenster.com
Great Organic Formula
[This review was collected as part of a promotion.] This formula worked well for my infant as we supplemented while my supply came in. The formula settled well with our infant with no extra gas, constipation or other tummy issues which is a huge plus. The bottle portion is easy is to use and serve and liquid formula makes it easy to quickly serve up when you have a hungry baby.
5 out of 5 stars
30 August, 2025
originally posted on influenster.com
Good for new born baby!
[This review was collected as part of a promotion.] My baby first try and he loves it. He may like the taste, smell and he doesn't get gassy after feeding. This is ready to feed bottle so the size and package is perfect for a day or one and haft day to finish. This is good value to buy for little to use for every day.
5 out of 5 stars
22 July, 2025
originally posted on influenster.com
Easy on tummies
[This review was collected as part of a promotion.] My 1 year old really liked this formula. He tolerated it very well. It's gentle on sensitive tummies and is very convenient to use. I so appreciate that this is organic. We do our best to buy mostly organic products, so I am glad he isnt left out.
4 out of 5 stars
20 July, 2025
originally posted on influenster.com
Easy, ready to feed. Simple ingredients.
[This review was collected as part of a promotion.] We’ve been combo feeding our 3-month-old for the past month and recently started using this formula. Our baby has done well on it so far, with just very occasional small spit ups. I like that it’s a no-mix option, which makes things simpler during busy moments. The ingredients are straightforward. We’re still figuring out what works best long-term, but this has been a solid formula to have in the rotation.
5 out of 5 stars
19 July, 2025
originally posted on influenster.com
Great taste, easy to open
[This review was collected as part of a promotion.] Since my son can not tell if it was good or not so I tried by myself. The taste is good without fishy smell as other formulas. Smart cap to open the seal easier. Easy to ready for a feed when you have only one hand free while other need to hold the baby. Overall, it a good option for busy mom.
4 out of 5 stars
19 July, 2025
originally posted on influenster.com
Nicely packed
[This review was collected as part of a promotion.] Package as pictured . Container is hard and feel safe to hold and pour. It has a nice sweet flavor scent. I like how it is ready to use and can save me so much time from mixing and shaking the powder Ingredients are clearly stated on the back of the bottle
5 out of 5 stars
17 July, 2025
originally posted on influenster.com
Love
[This review was collected as part of a promotion.] This is a great choice for my baby. It’s gentle on his stomach, and he doesn’t get gassy or fussy after feeding. I love that it’s made with organic milk and no artificial ingredients. The ready to feed bottles are super convenient, especially when we’re on the go. My baby drinks it easily and seems satisfied after every bottle. I feel good knowing he’s getting quality nutrition. Highly recommend!
5 out of 5 stars
16 July, 2025
originally posted on influenster.com
Great formula for on the go !
[This review was collected as part of a promotion.] I really like this baby milk on the go when im in a hurry or dont have time to pump its made with organic ingredients and its at a good price for what you get it has the same exact smell as if you wouldve used the powder version of this i highly reccomend it.
4 out of 5 stars
15 July, 2025
originally posted on influenster.com
Love that it's Organic!
[This review was collected as part of a promotion.] I try my best to only purchase organic products so I was very excited to try the Similac Pure Bliss Organic formula. The pre mixed formula makes it easier to use and it has a good consistency. My 11 month old is very picky and did drink most of the formula although he doesn't seem to like it as his standard formula... likely because he is so used to it!
1 reply from The Consumer Relations Team team - 4 months ago
Thanks for your review! We would like to learn more about your baby's experience and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04854690 when you call.
5 out of 5 stars
14 July, 2025
originally posted on influenster.com
Good formula
[This review was collected as part of a promotion.] So convenient especially for traveling. My baby does well on Similac formula and it didn't cause her to be gassy or fussy after. It smells like formula not exactly pleasant. The bottle is easy to open and holds a lot of milk. Did well stored in the fridge. My baby drank it all in a day. Would recommend.
5 out of 5 stars
12 July, 2025
originally posted on influenster.com
Great and easy to use formula!
[This review was collected as part of a promotion.] I had never used a premade formula before and this was SO easy and convenient to use! It was a great price (I thought!) and the baby loved it, without digestive issues! I’d absolutely recommend this
4 out of 5 stars
20 June, 2025
originally posted on influenster.com
Great Organic Formula
[This review was collected as part of a promotion.] This formula has worked great for supplementing. The formula doesn’t smell awful like some of the other formulas do. Spit up has been minimal. The packaging and pre-mixed formula is great for on the go and quick bottles. It does expire quickly after opening so that is my only negative about it. Since it was used for supplementing, we weren’t able to use all of the product after opening before it was considered expired as we don’t offer formula for every bottle. The ingredients are clear and provide a great amount of nutritional value!
4 out of 5 stars
29 May, 2025
originally posted on influenster.com
Combo fed baby liked it
[This review was collected as part of a promotion.] I think the ingredients in this formula are better than some other formula options out there. It definitely isn't the best or the worst. The label is aesthetically pleasing. Ready made formulas are always a little more expensive so if you are looking for value for your money powder formula is going to be a better choice. My baby is combo fed and he didn't seem to mind drinking this so I would say the taste is okay for a baby. It also didn't seem to upset his stomach so that is a plus.
5 out of 5 stars
1 May, 2025
originally posted on influenster.com
Great
[This review was collected as part of a promotion.] I love that this is organic and doesn’t contain corn syrup. It’s also ready to feed so no mixing required. Should have not spaced and brought it with me on vacation
4 out of 5 stars
30 April, 2025
originally posted on influenster.com
Good
[This review was collected as part of a promotion.] It’s great the kids love it just be carful if they aren’t used to it. It made my kids tummy upset and gave them diarrhea it’s organic and it taste good pure bliss by Similac
1 reply from The Consumer Relations Team team - 7 months ago
We would like to learn more about your baby's experience with Pure Bliss By Similac Organic and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04817998 when you call.
5 out of 5 stars
21 April, 2025
originally posted on influenster.com
First time user
[This review was collected as part of a promotion.] First time trying and so far so good. Will see how well it goes with my newborn I will recommend if things go well with this formula The packaging is very clean and very easy to pack in a diaper bag or cooler
5 out of 5 stars
19 April, 2025
originally posted on influenster.com
Great ingredients 10/10
[This review was collected as part of a promotion.] My kid loves the taste of the formula, packaging is 10/10 value is also great and so are the ingredients, effectiveness is 10/10 . Overall I’ll give this product a 10/10 would be buying this product
4 out of 5 stars
15 April, 2025
originally posted on influenster.com
Premade on the go organic
[This review was collected as part of a promotion.] My nephew is a formula baby and had no issues with this brand. We love the ease of being able to transport this without having to mix it as it’s already premade. No spit up or out of the ordinary gas! Will def use this as our backup during travels!
5 out of 5 stars
15 April, 2025
originally posted on influenster.com
Very convenient
[This review was collected as part of a promotion.] I love that this baby formula is free of palm oil and corn syrup. This is so convenient to throw in diaper bag and you do not have to add any water to it. Baby likes the taste.
5 out of 5 stars
14 April, 2025
originally posted on influenster.com
Baby approved
[This review was collected as part of a promotion.] Our little one loves this formula. She has no tummy issues and drinks this better than plain milk. Shes a poor eater so this is a wonderful addition to her meals and snacks for added nutrition supplementation.