This is the stuff we use every day. It’s the formula that started it all. People say it smells like summer®. We like that. Whether we’re spending a lazy day at the beach or just hangin’ out, our Original formula is definitely our fav.
Dermatologist tested, this non-comedogenic sunscreen delivers broad spectrum UVA/UVB protection and contains antioxidant-rich Vitamin E
Water-resistant and great for all skin types
Hawaii Act 104 Compliant and made without Oxybenzone, Octinoxate, or Parabens. Gluten and Cruelty Free
Trust The Bum®. What does that mean? It means trust us, the ones who live on the beach and need products that work on even the most intense days in the sun. The simple truth is, when you make products to protect the ones you love, you make ‘em better
Description
The sunscreen formula that started it all. This moisturizing sunscreen formula will protect your skin from harmful UVA/UVB rays while enriching your skin with Vitamin E, an antioxidant that helps to neutralize free radicals, which are the main cause of premature skin aging. Vegan, Hawaii Act 104 Compliant, Cruelty-Free, Gluten Free, Paraben Free, Oxybenzone & Octinoxate Free, Broad Spectrum Protection, Oil Free, PABA Free, Water Resistant (80 Minutes)
Scent: Scented
Health Facts: PABA-Free, Vegan, Gluten-Free, Paraben-Free, Oil-Free
Product Form: Lotion
Active Ingredient(s): Homosalate 10%
Sustainability Claims: Cruelty-Free
Includes: Sunscreen
Package Quantity: 1
Beauty Purpose: Sun Protection
SPF: 50
Features: Broad Spectrum Protection
TCIN: 16622191
UPC: 871760000452
Item Number (DPCI): 037-11-1336
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Shake well before use. Apply liberally 15 minutes before sun exposure. Reapply: after 80 minutes of swimming or sweating. Immediately after towel drying. At least every 2 hours. Sun Protection Measures. Spending time in the sun increases your risk of skin cancer and early skin aging. To decrease this risk, regularly use a sunscreen with a broad spectrum SPF value of 15 or higher and other sun protection measures including: Limit time in the sun, especially from 10 A.M.- 2 P.M. Wear long-sleeved shirts, pants, hats and sunglasses.
Children Under 6 Months
Ask a doctor.
Other information
Protect this product from excessive heat and direct sun.
Estimated ship dimensions: 1.81 inches length x 1.97 inches width x 6.62 inches height
Estimated ship weight: 0.455 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Hey there! This particular sunscreen is a chemical-based sunscreen that doesn't contain zinc, so it shouldn't leave a whitish cast on your skin :) If you have any other questions about this, feel free to reach out to us! xo, SB <3
submitted bySun Bum Team - 15 days ago
Brand expert
Q: Does Sun Bum have a tropical scent?
submitted by Lisa - 8 months ago
A: Hey there,
This sunscreen has a warm, tropical and beachy scent with notes of coconut, banana and sunshine. 💛
submitted bySun Bum Team - 3 months ago
Brand expert
Q: Will this burn in your eyes?
submitted by Ivette - 1 year ago
A: Hey Ivette,
Great question! We recommend to keep the Sun Bum Original Sunscreen Lotion SPF 50 out of the eyes. Rinse well with water to remove. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 1 year ago
Brand expert
Q: Can this be used on a 2 year old?
submitted by BPS - 1 year ago
A: Hi there! Yes, absolutely! However, if your little one has sensitive skin you can try our Baby Bum Sunscreen instead as it is fragrance-free. If you have any additional questions, don't hesitate to reach out to us! xo, SB
submitted bySun Bum Team - 1 year ago
Brand expert
Q: Hi is the sun bum lotion oil free
submitted by Letty - 1 year ago
A: Hey Letty,
Great question! The Sun Bum Original Sunscreen Lotion SPF 50 is oil free.
For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 1 year ago
Brand expert
Q: hi, I was just wondering if this is only a sunscreen, or a tanning oil as well? I want to get tan in the summer lol!
submitted by megyn v - 2 years ago
A: Hey,
Great question! This is a moisturizing sunscreen formula that will protect your skin from harmful UVA/UVB rays while enriching your skin with Vitamin E. For those of us who love to get golden brown but still want our skin to be nourished, silky smooth, and protected, check out the Sun Bum Dark Tanning Oil SPF 15! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
Brand expert
Q: How long should the expiry date be on a newly bought product? I'd read it should be 2 or 3 years out, but I've seen items being sold with only 9 months left until it stops working?
submitted by toomanybarts - 2 years ago
A: Hey there! Yes, it is typically 2-3 days, however, these can vary. If you purchased a product that is expired or close to expired, we definitely want to know about it! Feel free to reach out and we'll get some new product to ya :) xo, SB
submitted bySun Bum Team - 2 years ago
Brand expert
Q: Are Sun Bum products tested on animals?
submitted by Mountain Girl - 2 years ago
A: Hey,
Great question! The Sun Bum company does NOT test on animals. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 years ago
Brand expert
Q: Product is new (not expired) but is separating. Will it still be effective?
submitted by DCmama - 2 years ago
A: Hey there! Sometimes this happens with sunscreen as it is oil-based. We recommend shaking it before each use, and storing it in a cool, dry, place. If all else fails, let us know and we can get you a new one! xo, SB
submitted bySun Bum Team - 2 years ago
Brand expert
Q: does this look white on your face or is it invisible once rubbed in
submitted by jennifer - 7 years ago
A: Hi there!
Our Original Sunscreens will go on smooth and transparent:)
This sunscreen is a favorite among guests for its effective sun protection and pleasant scent. Many appreciate its lightweight feel and non-greasy formula, making it suitable for daily use. It blends well into the skin without leaving a white cast, and is particularly praised for its ability to prevent sunburns even during extended sun exposure. However, some guests have experienced issues with separation and irritation, especially around the eyes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6
4.6 out of 5 stars
756 star ratings
4.6 out of 5 stars with 756 reviews
blends in easily
4.6 out of 5
blends in easily: 4.58 out of 5
effectiveness
4.5 out of 5
effectiveness: 4.49 out of 5
quality
4.1 out of 5
quality: 4.14 out of 5
value
4.0 out of 5
value: 4 out of 5
71% would recommend
78 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
10 August, 2026Verified purchase
Did not work for us! Not worth the price.
Reapplied every hour becuase our kids are prone to burning. I thought that using a cream vs spray would make things better this year. But as you can see from my poor son’s face, this formula just did not work for us. The sprays weren’t perfect but it was never this bad. Especially considering it’s double the price of most sprays we’ve used.
1 reply from Sun Bum Team team - 7 days ago
Hey Thejsho, thank you so much for letting us know about your kids' experience with our product. We know sunburns suck and we're so sorry this happened. We put a lot of care into making products our community can trust, so we’re truly disappointed this wasn't your experience. Would you mind reaching out to us at hey@sunbum.com? We'd love to learn more about what happened and make this right <3 xo, SB
Thejsho
blends in easily
5.0 out of 5
blends in easily: 5 out of 5
effectiveness
1.0 out of 5
effectiveness: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
29 July, 2026Verified purchase
Blends well
Love if cause it doesn’t leave my skin feeling clogged and blends in and I don’t like gray
MP
Did you find this review helpful?
4 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
9 June, 2026
My Go To
I have insanely sensitive skin(HS/Allergies) and usually get chemical burns from most products design for sensitive skin. this works amazing for my skin, it protects and i also get a nice light tan. Their is a weird residue after washing it off with soap but a scrub usually does the trick. I use this twice a day on both body and face, it does run on my face from sweat so a little goes alongway to help with my eyes not burning.
Michelle
blends in easily
5.0 out of 5
blends in easily: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?
5 out of 5 stars
8 June, 2026
originally posted on sunbum.com
SunBum always the best!!! Only
SunBum always the best!!! Only sunscreen I use and will ever use.
Matt H.
Did you find this review helpful?
3 out of 5 stars
6 June, 2026Verified purchase
(no review title)
I like it but this one in particular (50 spf) from Sun bum pills up on my skin. The 30 spf blends in nicely.
Stephanie
1 guest found this review helpful. Did you?
5 out of 5 stars
16 May, 2026
originally posted on sunbum.com
LOVE Sun Bum Sun screen
LOVE Sun Bum Sun screen Lotion! It has a great summertime scent, feels amazing - not oily and goes on easily. I love it so much. It has become part of my daily morning ritual. - I don’t leave the house without sunburn sunscreen lotion on! The best part is - it actually prevented me from getting sunburned and my skin looks great like it’s been kissed by the sun without the damaging burns from the sun.
Diane E.
Did you find this review helpful?
5 out of 5 stars
27 April, 2026
originally posted on sunbum.com
Best sunscreen. Period.
Sun Bum is my go to for all things sun. Seriously. I spend a lot of time in the sun and when I apply my SPF 50, I do not get a sunburn. Ever. I reapply as recommended. I also have really sensitive skin and I do not break out at all. Great product. I love this sunscreen
Stephanie B.
1 guest found this review helpful. Did you?
5 out of 5 stars
29 March, 2026
originally posted on sunbum.com
Florida SunBum fan!
Sun saftey in a bottle. The 8oz size is easy to take along with me and reapply through the day. It keeps my skin moisturized and protected from the Florida sun and smells geeat too🍌🥥
Danielle T.
5 guests found this review helpful. Did you?
5 out of 5 stars
23 March, 2026
originally posted on sunbum.com
This is great for my
This is great for my two year old and my wife who is almost allergic to the sun. I love the smell and it gives great protection!
Ashley P.
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
13 March, 2026Verified purchase
New fav sunscreen
My new favorite sunscreen- this was recommended to us and I wont go back to my old sunscreens. Great coverage, not oily. Highly recommend.
KB
blends in easily
5.0 out of 5
blends in easily: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
10 March, 2026Verified purchase
Over hyped over priced
Not 6 FL oz., even though the bottle says it is. I'm traveling and using a carry on. The most one person can have in a carry on in 1 bottle is 3 oz. I Squeezed this bottle, brand new, into a 3 oz bottle. I Squeezed the entire 6 oz bottle of sun bum, into a 3 oz bottle. There is little to nothing left of my "6 fl oz" bottle. I should have enough to squeeze into another 3 oz bottle but, again the 6 oz is empty. I feel like it was a bag of chips. Don't feel like Sun Bum should be allowed to label it as a 6 oz. bottle. Unless it's a 6oz container with 3 oz of fluid. It's an expensive bottle of 3 oz sunscreen.
Chris
value
1.0 out of 5
value: 1 out of 5
5 guests found this review helpful. Did you?
5 out of 5 stars
23 December, 2025
originally posted on sunbum.com
1st product to keep me
1st product to keep me fully protected working in the sun all day long. Not to mention smells amazing
Kimberley (.
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
24 September, 2025Verified purchase
My fav!
I love this sunscreen. I use it as the last step of skincare on my face. I like this better than the one specifically for faces. I’ve tried many other sunscreen products because I have sensitive skin and rosacea but always go back to this one. I have seen people report that it separates, if you shake well, it goes back to consistency it should be. I love the smell and the way it feels on my skin. I use it under make up, and over other serums, although I do avoid under eyes and eyelids.
Kate
blends in easily
5.0 out of 5
blends in easily: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
4 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
21 September, 2025Verified purchase
Allergic reaction
I had an allergic reaction to something in this. Tried it three times just to make sure and it was the same each time. I’d be okay the day of application, but then itch incessantly for days afterwards. A red bumpy rash that was insanely itchy. I even scratched my skin raw in my sleep.
Mjthomp
blends in easily
5.0 out of 5
blends in easily: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
2 September, 2025
originally posted on sunbum.com
Great coverage, feels great on
Great coverage, feels great on my skin and no burns!
Alex A.
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
2 September, 2025Verified purchase
Best sunscreen brand
The best sunscreen. Smells great and kids dont hate applying
Jennifer
blends in easily
5.0 out of 5
blends in easily: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
31 July, 2025
originally posted on sunbum.com
My go to favorite, with
My go to favorite, with full coverage and easy application my skin can trust the protection with a great smell and not a sticky feeling after.
Gabriele D.
1 guest found this review helpful. Did you?
5 out of 5 stars
30 July, 2025
originally posted on sunbum.com
Love the smell, it spreads
Love the smell, it spreads easily and absorbs quickly. Most importantly it works, no sunburn.
Anna C.
1 guest found this review helpful. Did you?
5 out of 5 stars
29 July, 2025
originally posted on sunbum.com
I’m a big fan of
I’m a big fan of the lotion sunscreen. It goes on easily and quickly and covers. Well it’s very effective and I’ve never had a problem with a sunburn. I am a sun bomb loyalist and will not use another brand of sunscreen. .
Ashleigh L.
1 guest found this review helpful. Did you?
5 out of 5 stars
29 July, 2025
originally posted on sunbum.com
Our family loves Sun Bum.
Our family loves Sun Bum. It has a nice scent, protects from the sun and we love all the various ways to have it. Our favorites are the roll on for faces and the large pump bottles. It makes it so much easier when applying on kids.
