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$3.29When purchased online
About this item
At a glance
Clean
Cruelty Free
Vegan
AAPI Owned Brand
Highlights
- Light gel-wax formula provides natural-looking volume, fullness and definition
- Dries to a soft, flexible hold that won't flake or stiffen
- Tiny brush fluffs and grooms brow hairs into place and builds with just the right amount of color
- Foolproof, mess-proof application
- Cruelty-free
Specifications
Suggested Age: 13 Years and Up
Health Facts: Vegan
Color Palette: Translucent
Product Form: Gel
Sustainability Claims: Cruelty-Free
Beauty Purpose: Shaping, Filling
Net weight: .09 Ounces
TCIN: 80028887
UPC: 077802118783
Item Number (DPCI): 052-03-3574
Origin: Imported
Description
Fall in Brow-sessive love with this soft, lightly tinted brow pomade gel, perfect for an instant touch up or dramatic fluff and volume. Our Brow-sessive Brow Shaping Gel delivers foolproof, mess-proof color and fullness. Whether your brows are thin or thick, this formula will groom and keep them in place with a soft, flexible hold that won’t stiffen or flake. The light gel-wax provides natural-looking volume and definition with a perfectly-sized mini brush, depositing just the right amount of buildable color. Layer on coats for more impact or apply a few strokes for subtle perfecting. For an even more natural look, reach for Clear, which adds dimension and dries to a comfortable hold.
Clean
Your clear choice for clean. Formulated products are formulated without select chemicals of concern in the following chemical groups: phthalates, propyl- & butyl-parabens, formaldehyde donors, musks, nonylphenol ethoxylates ethanolamines, glycol ethers, siloxanes, and perfluorinated substances (PFAS). Additional details, by category:
• Beauty, Baby, Personal Care & Cleaning - also, cruelty free and/or not tested on animals.
• Pest Control - also classified as a Minimum Risk Pesticide by the EPA.
• OTC Medicines - also formulated without synthetic colors, artificial flavors and sweeteners, methyl-parabens, DMSO (Dimethyl sulfoxide), DMAA (1,3-dimethylamylamine), cyclodextrin, bisulfites and more.
• Supplements – formulated without ingredients prohibited in OTC products plus no amygdalin, ephedra, kratom, ethylenediaminetetraacetic acid (EDTA) anti-oxidants, pharmaceuticals like benfotiamine, phentermine and sulbutiamine, and more. Third-party certified by NSF or USP to be free from contaminants and adulterants. Sports Supplements also third-party certified as NSF Certified for Sport or Banned Substances Control Group (BSCG) Drug Free. Also, cruelty free and/or not tested on animals.
• Feminine Care, Adult Care & Diapers - fragrance free and chlorine free. • Pet Food - made with meat, poultry, or seafood as the first ingredient, and without artificial colors, flavors, or preservatives
• Car Seats - fabric, foam and labels made without intentionally added flame retardants and stain repellents (PFAS)Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.Vegan
A product that carries an unqualified independent, third-party certification, or carries on-pack statement relating to the product being 100% vegan.AAPI Owned Brand
Target recognizes AAPI (Asian American and Pacific Islander) Owned Brands as National Minority Supplier Development Council (or equivalent) certified, U.S. based enterprises that are at least 51% AAPI owned, operated and controlled.See how we make shopping for wellness even easier.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water/eau, cyclopentasiloxane, dipropylene glycol, talc, copernicia cerifera (carnauba) wax/cire de carnauba, trimethylsiloxysilicate, peg-10 dimethicone, tribehenin, disteardimonium hectorite, dimethicone/vinyl dimethicone crosspolymer, sodium chloride, silica silylate, lauryl peg-9 polydimethylsiloxyethyl dimethicone, sorbitan isostearate, phenoxyethanol, caprylyl glycol, triethoxycaprylylsilane, disodium edta, tocopherol, methyl methacrylate crosspolymer (in 1111879, 1111880), [+/- (may contain): iron oxides/ ci 77491, ci 77492, ci 77499, titanium dioxide/ci 77891].
Shipping details
Estimated ship dimensions: 6.16 inches length x 1.13 inches width x 1.04 inches height
Estimated ship weight: 0.06 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: is this not the same as their Ultimate brow mascara? or did they replace it, with this?
submitted by Ana - 2 years ago
A: Wet n Wild Brow-Sessive Eyebrow Gel is a different formula than the Ultimate Brow Mascara. Brow-Sessive Eyebrow Gel is a gel-wax hybrid that gives a soft, flexible hold to the eyebrow hair without stiffness or flaking.
submitted bywetnwildbeauty - 2 years agoBrand expert
3.7 out of 5 stars with 66 reviews
50% would recommend
16 recommendations
easy to apply: 4.64 out of 5
value: 3.36 out of 5
quality: 3.43 out of 5
long lasting: 3.14 out of 5
easy to remove: 4.86 out of 5
Very easy to use
4 out of 5 stars
Sam8595 - 1 month ago
originally posted on WetnWild
I absolutely love this prouduct and the best feature in my own opinion is how small the wand is. For me it is eaiser to use with shakey hands. It has many great qualities such as natural look . Also, it is a very nice travel size item and affordable. The only suggestion I have is more of a color range for this product!
Personal info
Skin type:
Normal
Skin tone:
Medium
Eye color:
Brown
Skin concern:
Sun damage,
Aging,
Uneven skin tone,
Pores,
Sensitivity
Hair color:
Brunette
More like mousse, less like hairspray for brows
3 out of 5 stars
Would not recommend
PharmacistGirlieGal - 3 months ago, Verified purchaser
Not very impressed by the hold of this brow gel. I’ve loved NYX products in the last, but even with a double coat my brows don’t hold as I’d like with this product.
Personal info
Hair color:
Brunette
Skin type:
Combination
Skin concern:
Sensitivity,
Dark circles,
Aging,
Acne
Eye color:
Brown
Skin tone:
Light
Great, but small
4 out of 5 stars
Would recommend
swill - 7 months ago, Verified purchaser
I love this product! Best colored brow gel ever. Only knocking off one star because of the size. Not enough product and runs out quickly.
Big bang for the price
5 out of 5 stars
HollyinMemphis - 8 months ago
originally posted on WetnWild
As I have aged my brows have gotten skimpier. I have tried a number of different drugstore products, but have not found any whose formulas or colors have worked for me. I thought I’s give this one a try because the price was so reasonable. BINGO. The blonde shade is perfect for me, and the formula enhances my brows. Looks natural but adds color which gives my brows a little more “volume.” I will buy again. The brush could be better, and there seems to be not a lot of product in the tube, but I can work around this. Thanks, Wet n Wild.
What is this supposed to do
1 out of 5 stars
Jaask - 9 months ago
originally posted on WetnWild
It feels like putting lotion on your brows. This does not help lay hairs down or shape in the slightest
Personal info
Hair color:
Brunette
Eye color:
Brown
Skin type:
Normal
Skin tone:
Light
Doesn't last long but will keep your brows in place all day
3 out of 5 stars
Would not recommend
Koko46 - 1 year ago, Verified purchaser
The reason that I’m giving this brow gel 3 stars is because while I like the strong hold it keeps on my brows the product either dried up quickly or the container is too small. I try to use as little plastic as possible (hard to avoid in beauty products) but after about 2 weeks of use about 6-8 times it’s all gone. While it’s cheap in price I will probably not be purchasing if it lasts so little time :(
Personal info
Hair color:
Brunette
Skin tone:
Medium
Eye color:
Brown
Skin type:
Dry
Skin concern:
Uneven skin tone,
Sun damage
Great product
5 out of 5 stars
Would recommend
JMD1619 - 1 year ago, Verified purchaser
This brow gel holds really well without any flaky residue! I’d like it even if it wasn’t so reasonably priced!
Horrible!!!
1 out of 5 stars
faerycrafty - 1 year ago
originally posted on WetnWild
If I could give this zero stars I would. I don't know why in the world they would replace such a great brow mascara with a horrible gel. Hardly any pigment shows up, even with the darkest color. It's very liquidy. It's less than half the size of the old brow mascara. The wand is terrible and makes the brows clump. Such a huge disappointment. I've always told people to buy the Brow Mascara, and now I'm warning them not to waste their money on this awful brow gel.
Personal info
Hair color:
Brunette
Eye color:
Brown
Skin tone:
Medium
Skin concern:
Sensitivity,
Acne
Skin type:
Combination
gel finishes quickly
3 out of 5 stars
Would not recommend
isha - 1 year ago, Verified purchaser
the spoolie is great, but the clear eyebrow gel itself dries out quickly after only a few uses. now I only use the product for the spoolie brush.
Why did they stop selling their brow mascara???
3 out of 5 stars
Taytay - 1 year ago
originally posted on WetnWild
This is a disappointment. They had the best brow mascara, and I do not know why they stopped making it. This stuff isn't nearly as good. Such a bummer.
Don't waste your pennies.
1 out of 5 stars
Amanda M - 1 year ago, Verified purchaser
I needed a new brow gel when they discontinued my favorite one after almost 10 years, so I bought a few to try. This is the worst one by far, nothing actually stays and I think it's because the gel is a weird, thin consistency and the color is almost transparent. I have a very strong brow, it just needs a little filling in, so for any product to not work was a little shocking. Also the brown is so light that a darker blonde could use it, so that could contribute to it not looking like anything on me. I finally figured out a very tedious way to apply it just so I could use it up, but I wound up throwing it out, it just made my brows look thin and wet and I got mad every time I used it. Plus it took forever (letting it dry is the only way to get this to layer and show up) and I'm not a "makeup" person, I throw on brows and I'm out the door. So I just recommend staying away from this altogether. I also bought the elf brow gel in deep brown and recommend that far above this.
Very good
5 out of 5 stars
Ytorres - 2 years ago
originally posted on WetnWild
Great quality, excelent product , wiil buy it again
Personal info
Skin type:
Normal
Skin concern:
Blackheads
Skin tone:
Medium
Eye color:
Brown
Hair color:
Black
buyyy!
4 out of 5 stars
Would recommend
santiago - 2 years ago
I really like this product. I got the shade brown and it was really pigmented which I love. Many reviews are saying that it leaves a white cast but for me it doesn’t!
Personal info
Hair color:
Brunette
Skin tone:
Medium
Skin type:
Combination
Not good
1 out of 5 stars
Would not recommend
Emily - 2 years ago, Verified purchaser
Doesn’t stay on and has a white cast
Great product
4 out of 5 stars
Pink - 2 years ago
originally posted on WetnWild
Great product only complaint I have about this product is runs out pretty quickly it’s not a lot of product in the packaging
Personal info
Eye color:
Brown
Skin type:
Combination
Hair color:
Brunette
Skin tone:
Medium
Leaves white cast
2 out of 5 stars
Would not recommend
Missmex - 2 years ago, Verified purchaser
It leaves a white cast on dark brow hairs. I’d skip.
Really good!
5 out of 5 stars
Hil1 - 2 years ago
originally posted on WetnWild
Awesome product. Makes my brows look fuller. Wish it had more stickyness to keep my eyebrows up in place but as it is its still pretty good. Ive been using mine everytime I use my makeup
Skip this one
2 out of 5 stars
Biscuit - 2 years ago
I love WnW but did not care for this brow gel. Too much product comes out on the brush and even if scraped off, you end up with white specks of product throughout your brows. It does not have good hold and to me it felt akin to just brushing water through my brows. The double-sided Elf clear brow gel/lash gel is a better drugstore option.
Best drugstore brow gel
5 out of 5 stars
Cassssss - 2 years ago
originally posted on WetnWild
I use the clear brow gel. It really does hold my thick brows and you don’t need to use a heavy hand, I lightly comb it through. A LOT of product comes off on to the spoolie, so be aware of that. For the price you can’t beat it.
Personal info
Skin concern:
Sensitivity,
Redness,
Acne
Skin type:
Dry
Skin tone:
Light
Hair color:
Brunette
Eye color:
Hazel
not for me
2 out of 5 stars
Would not recommend
bg124 - 2 years ago
didn’t work for me :( I rather save my money and buy another gel