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Target Optical

Eye care, made easy

Find the perfect vision solution for you & your family—exclusive collections from brands you love to quality eye exams for everyone.

A lot more than frames

It’s not just glasses, it’s the whole experience—from frames to prescriptions & everything in between.

Eye care that wows

We’ve partnered with trusted optometrists to provide friendly & professional eye care for the whole family.

Book an eye exam online

Find a store

Your vision insurance, covered

We welcome all insurance plans. Shop online at TargetOptical.com or in a Target Optical store to use your vision benefits.

20percent off prescription glasses when you spend $100 or more at Target Optical*

*Target Circle members, save 20% on a complete pair (frame and lenses) when you spend $100. Savings applied to lenses. May be combined with Package Pricing. Not combinable with vision insurance benefits or other in-store deals. Nuance Audio, Oakley Meta, and Ray-Ban Meta frames and Stellest lenses excluded. Deal required at time of purchase. Valid prescription required. Void where prohibited. No cash value. Valid in-store only. Some restrictions and exclusions apply. See Target Optical^® employee for details. Deal valid through 7/17/2026. Manual Deal 49568

Smarter solutions for every day

Our sleekest frames yet

AI glasses, made for prescriptions.

Performance AI glasses

Oakley & Meta have joined forces to create AI glasses designed for athletes who push the limit.

Invisible hearing solution

Hear better in noisy environments with all-in-one hearing glasses. Be the first to try it at Target Optical.

New & featured 

New from Armani Exchange

Bold square frames, smooth matte finishes, effortless attitude. Only at Target Optical.

Just-dropped styles

Check out the latest frames to keep your look on point.

What’s hot (& here to stay)

From oversized to retro, try what’s trending this season.

Shop bestsellers under $99 

Shop by brand

Most-loved prescription-ready frames 

Trends having a moment right now

Classic neutrals

Because neutrals never go out of trend.

Boldly, you

A pop of color for your expression of style.

Transparent chic

Sleek, minimalist frames for every day. 

Sporty styles

Built for movement with maximum comfort.

Shop by frame shape  

Browse frames for everyone

Women

Men

Kids

Sponsored

852 results

$215.00

Ray-Ban RBR0504S 54mm Clubmaster Gender Neutral Square Sunglasses

black / dark green

gold / dark blue

$210.00

Ray-Ban RB7256 51mm Gender Neutral Square Eyeglasses

brown / clear

grey / clear

$196.00

Oakley OO9284 55mm Frogskins Male Round Sunglasses

grey / ruby

$127.50

reg $255.00

Sale

Coach HC6205 56mm Man Rectangle Eyeglasses Demo Lens Lens

blue/demo lens

clear/demo lens

Sponsored

$98.70

reg $141.00

Sale

Vogue Eyewear VO4196 53mm Female Irregular Eyeglasses - prescription-ready

gold/demo lens

$99.00

Vogue Eyewear VO5655SU 53mm Female Pillow Sunglasses

blue / dark grey

brown / grey

$189.00

Ray-Ban RB3751V 58mm Gender Neutral Square Sunglasses

black / clear

grey / clear

$83.00

Vogue Eyewear VO5616S 51mm Female Cat Eye Sunglasses

black / clear gradient light blue

$111.50

reg $223.00

Sale

Coach HC7111 57mm Female Pilot Sunglasses Polarized

2.5(2)

silver / dark grey gradient polarized

$252.00

Swarovski SK2043 49mm Woman Square Eyeglasses Demo Lens Lens

black / demo lens

$126.70 - $181.00

Select items on sale

Vogue Eyewear VO3987B 52mm Female Cat Eye Eyeglasses - prescription-ready

4.3(200)

black/demo lens

brown/demo lens

red/demo lens

$255.00

Ray-Ban RB2289 63mm Gender Neutral Pillow Sunglasses Polarized

brown / polarized black

Sponsored

$89.00

Emporio Armani EK3006 49mm Child Pillow Eyeglasses Demo Lens Lens

pink / demo lens

$175.20 - $219.00

Select items on sale

Coach HC6166U 54mm Male Rectangle Eyeglasses - prescription-ready

blue/demo lens

brown/demo lens

$227.00

Oakley OX8173 55mm Male Square Eyeglasses - prescription-ready

black/demo lens

$138.00

Armani Exchange AX1017 56mm Male Rectangle Eyeglasses - prescription-ready

Armani Exchange

4.2(13)

black/demo lens

$143.00

Scuderia Ferrari FZ6002U 59mm Male Square Sunglasses Polarized

Scuderia Ferrari

black / polarized grey

$155.00

Vogue Eyewear VO4178 52mm Female Square Eyeglasses

black / demo lens

$123.20 - $176.00

Select items on sale

Ray-Ban RB7330 52mm Gender Neutral Irregular Eyeglasses - prescription-ready

5(1)

black/demo lens

brown/demo lens

purple/demo lens

$107.00

Arnette AN7194 52mm Male Pillow Eyeglasses

black / transparent

blue / transparent

Sponsored

$107.00

Vogue Eyewear VY2034 51mm Child Pillow Eyeglasses Demo Lens Lens

black / demo lens

blue / demo lens

$87.50 - $125.00

Select items on sale

Armani Exchange AX3116 55mm Man Rectangle Eyeglasses Demo Lens Lens

Armani Exchange

black / demo lens

brown / demo lens

$227.00

Oakley OX3035 54mm Man Rectangle Eyeglasses Demo Lens Lens

black/demo lens

grey/demo lens

$160.00

Ray-Ban RB3758 54mm Gender Neutral Square Sunglasses

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