Target New ArrivalsFourth of JulyGift Ideas for DadClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessLuggageSchool & Office SuppliesToys & GamesElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsGift Ideas for DadBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Wisdom Panel Essential Dog DNA Testing Kit, Most Accurate Test, 430+ Dog Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry, 1 Pack - 2 of 4Wisdom Panel Essential Dog DNA Testing Kit, Most Accurate Test, 430+ Dog Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry, 1 Pack - 3 of 4Wisdom Panel Essential Dog DNA Testing Kit, Most Accurate Test, 430+ Dog Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry, 1 Pack - 4 of 4
Wisdom Panel Essential Dog DNA Testing Kit, Most Accurate Test, 430+ Dog Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry, 1 Pack - 1 of 4

Wisdom Panel Essential Dog DNA Testing Kit, Most Accurate Test, 430+ Dog Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry, 1 Pack

$95.99 reg $119.99
Sale save $24.00 (20% off)

Out of Stock

Free & easy returns
Free & easy returns
Return this item by mail or in store within 30 days for a full refund.
Sold & shipped by Pattern
Eligible for registries and wish lists

About this item

Highlights

  • The Most Accurate Breed Detection: Screen for 430+ breeds to get a breed report down to 1%. Because knowing every detail helps you understand how to care for them.
  • Unlock 30 Essential Health Insights: Screen for genetic health tests (including MDR1 and IVDD) to get ahead of health risks and create a personalized care plan with your vet.
  • Meet Their Relatives: 99.9% of dogs tested have a relative match through Wisdom Panel. With the world’s largest breed database and 5 million dogs tested, you can see photos, compare DNA results, and send messages.
  • Learn About Their Traits and Behaviors: Know them better inside and out. Wisdom Panel screens for 51 traits so you can learn how their one of a kind appearance came to be. Plus, understand their individual quirks with insights into their behavioral tendencies.
  • 5m+ Pets Tested In 50+ Countries: Wisdom Panel is the world’s leading dog DNA service thanks to its quick, painless swabbing process, fast and accurate results, and reliable insights you can use for years to come.

Description

Get to know your best friend even better with the power of DNA. Wisdom Panel Essential reveals your dog's innermost secrets so you can give them the care they deserve. Powered by the world's largest breed database, the test unlocks ancestry, traits, and key health insights unique to your pup. Results are clear and actionable so you feel informed about what your dog needs to thrive. By knowing the unique genetic makeup of your dog, you'll be able to plan better, care smarter, and love longer. Powered by the science of Mars Petcare.
Dimensions (Overall): .09 inches (H) x 5.2 inches (W) x 8 inches (D)
Weight: .24 pounds
Intended Pet Type: Dog
TCIN: 1003619950
UPC: 896285002439
Origin: made in the USA
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 8.5 inches length x 5.25 inches width x 1 inches height
Estimated ship weight: 0.31 pounds
item ships from third party seller: Pattern

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Additional product information and recommendations

Discover more options

Frequently bought together

Guests are saying

Guests have expressed a high level of satisfaction with the dog DNA test, highlighting its accuracy and the detailed insights it provides about their pets' breeds and ancestry. Many found the process easy and the results timely, which helped them understand their dogs better. The ability to discover surprising breed combinations and connect with relatives was particularly appreciated. However, some guests noted concerns about the accuracy of certain results and the relevance of additional information provided.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 24268 reviews
    3 out of 5 stars
    13 June, 2026
    originally posted on Wisdom Panel
    Image

    Quick/easy

    Only downside is the annoying upselling while waiting for results. Pleased otherwise
    Zack U.
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on Wisdom Panel
    Image

    Penny

    Excellent tool. Very helpful!
    Joan C.
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on Wisdom Panel
    Image

    what is our mutt

    We adopted a cute high energy mutt and fell in love. We needed to know just what she was made of. Wisdom panel gave us our answer quickly, professionally, and responsibly. . Highly recommend. .
    JAY D.
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on Wisdom Panel
    Image

    Great Dane?

    Wrong!! No Great Dane in our big boy. It's really cool to see who our dog is related to, and where they are. My stepdaughter refererred Wisdom to us. I'm glad that we took her advice.
    Joan M.
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on Wisdom Panel
    Image

    It was interesting to see

    It was interesting to see what she was
    Wendi W.
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on Wisdom Panel
    Image

    Doggy dna

    Fast results and I think it's spot on
    Sarah B.
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on Wisdom Panel
    Image

    Benji's DNA Results

    We definitely did not expect to see him being 55% beagle. That was not on our radar.
    Jim M.
    Did you find this review helpful?
    5 out of 5 stars
    11 June, 2026
    originally posted on Wisdom Panel
    Image

    Wonderful Product

    We wanted to know what breed our dogs were and this was the perfect way to find out. All of our questions were answered.
    Jessica P.
    Did you find this review helpful?
    4 out of 5 stars
    11 June, 2026
    originally posted on Wisdom Panel
    Image

    Lexi

    I love how fast I got the results. It said 2 weeks. But it was only 1. My biggest complaint is the “up sale” I keep getting asked if I want more info, spend more money” It’s they are holding out on something, unless I send them more money
    Jackie Q.
    Did you find this review helpful?
    5 out of 5 stars
    9 June, 2026
    originally posted on Wisdom Panel
    Image

    Surprising Results!

    I thought this would be fun to do with our recently rescued 8-yo dog. The instructions were easy to follow, the swabbing was simple, the results didn't take too long. I wish I had opted for the additional health panel given her age. We were very surprised by her mix - she looks nothing like the 24% boxer but more like the 16% Australian Cattle Dog. Fun to see that she's a mix of everything! I would do this again!
    Brandy Y.
    Did you find this review helpful?
    5 out of 5 stars
    9 June, 2026
    originally posted on Wisdom Panel
    Image

    Watson’s not a Red Heeler!

    When we rescued our pupper, we were told he was a chihuahua mix but his markings and behavior had us wondering “mix of what?” I had my bets on Australian Cattle Dog while hubby thought some kind of terrier. So thankful to get his results so we can manage his future care. Almost 70% chihuahua and a true “mix” of terrier breeds!!
    Deirdre F.
    Did you find this review helpful?
    5 out of 5 stars
    9 June, 2026
    originally posted on Wisdom Panel
    Image

    Excellent Product

    After learning some information about the breeder we purchased from we felt it in our best interests to have a DNA profile done of our new puppy. The test was easy to use and the results were quick and fully explained. Thank you!
    Abbey K.
    Did you find this review helpful?
    5 out of 5 stars
    9 June, 2026
    originally posted on Wisdom Panel
    Image

    A big surprise that explains a lot!

    Learning about the different breeds of dogs that make up my dog has been extremely helpful. I was showing his results to a friend yesterday who made a good point about one of his behaviors , and that led to examining some of his other behaviors. At first I was having a hard time understanding how incredibly different he looks from the many breeds that were found, after some research and looking into the different breeds he is starting to make a lot more sense. It is interesting to learn about my giant boy and what I thought he was, what vets and groomers told me and what he actually is.
    Annie K.
    Did you find this review helpful?
    1 out of 5 stars
    9 June, 2026
    originally posted on Wisdom Panel
    Image

    DNA off base

    The DNA report for my dog does not remotely resemble my dog in looks or temperament. I'm disappointed.
    James M.
    Did you find this review helpful?
    5 out of 5 stars
    9 June, 2026
    originally posted on Wisdom Panel
    Image

    Nice to know

    The test is easy and the results are fun and informative
    Gail W.
    Did you find this review helpful?
    5 out of 5 stars
    8 June, 2026
    originally posted on Wisdom Panel
    Image

    So fun!

    This was fun for our family. We adopted Teddy when he was a puppy and feel like we hit the jackpot. He's a doll. We were told he is a Labradoodle. We were a little surprised by his results. . . . 69% Poodle, 21% Golden Retriever, and 10% Labrador Retriever. He's our sweet Doodle Mutt! C. H. K. in Kentucky
    Carrie K.
    Did you find this review helpful?
    5 out of 5 stars
    8 June, 2026
    originally posted on Wisdom Panel
    Image

    So fun!

    This was fun for our family. We adopted Teddy when he was a puppy and feel like we hit the jackpot. He's a doll. We were told he is a Labradoodle. We were a little surprised by his results. . . . 69% Poodle, 21% Golden Retriever, and 10% Labrador Retriever. He's our sweet Doodle Mutt! C. H. K. in Kentucky
    Carrie K.
    Did you find this review helpful?
    5 out of 5 stars
    8 June, 2026
    originally posted on Wisdom Panel
    Image

    Fascinating results!

    I was intrigued by how many different breeds were found in my dog, the predominant one being husky (yay), but all the other ones! Was actually surprised Klee Kai didn't show up! If you're curious, get one of these kits!
    Jodi Z.
    Did you find this review helpful?
    5 out of 5 stars
    8 June, 2026
    originally posted on Wisdom Panel
    Image

    A fun revel

    It was interesting to see just how many breeds make up our little Chihuahua mix HAHA!
    HEATHER M.
    Did you find this review helpful?
    5 out of 5 stars
    8 June, 2026
    originally posted on Wisdom Panel
    Image

    Fascinating!!

    Process was super simple. And the information gained was so interesting! Loved seeing all the “parts” of my dog… explains so much.
    Michelle P.
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy