ORS Olive Oil Built-in Protection No-Lye Hair Relaxer - Normal - 12.25oz: Textured, Moisturizing, Heat Protection, All Hair Types
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4.4 out of 5 stars with 414 reviews
effectiveness: 3.75 out of 5
quality: 3.64 out of 5
value: 3.77 out of 5
68% would recommend
67 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
18 March, 2026Verified purchase
Meh
Not as good as it used to be, products changed. These companies need to learn changing and cheapening their products doesn't keep loyal customers. Even if they do save a buck in doing so, long run it is a deal breaker for consumers. Thus used to be a great relaxer. Not anymore unfortunately and went up in price
1 out of 5 stars
Thumbs down graphic, would not recommend
18 February, 2026
Disappointed but smarter
I was originally looking for my regular relaxer ( Dark & Lovely) but I didn't see it here at Target. I just put the ORS Olive Oil relaxer in to touch up the roots of my hair. This relaxer burned my scalp, after washing it out my roots didn't straighten out much . I should've looked online for the Dark & Lovely relaxer. I found it's being sold at another store . I do not recommend this ORS relaxer. It has nothing to provide protection for the hair and scalp before you apply the relaxer like Dark & Lovely.
5 out of 5 stars
Thumbs up graphic, would recommend
15 February, 2026Verified purchase
ORS Olive oil Built-in Protection No-Lye Hair Relaxer-Normal
This is a Very Great Item. This relaxer really Straightens the Hair. Plus, the Relaxer comes with Healthy Shampoo, Conditioners and other Healthy treatments for the hair. How Great! 👍
2 out of 5 stars
Thumbs down graphic, would not recommend
14 February, 2026Verified purchase
Items in the box
The shampoo was missing and the stimulator (the B to mix with A) was empty. Have never experienced that.
5 out of 5 stars
Thumbs up graphic, would recommend
3 February, 2026Verified purchase
Perfect
Great and the formula was perfect. It was not clumpy like other ones that I purchased from different stores.
4 out of 5 stars
Thumbs up graphic, would recommend
26 December, 2025Verified purchase
(no review title)
Came in a great condition. Instructions were easy to follow. It had all the components needed and it worked perfectly on my hair.
1 out of 5 stars
Thumbs down graphic, would not recommend
15 December, 2025
Jist don't do it.
they gave me an open boxed perm. Instead of immediately apologizing the young lady mentions that she did not pack the order. This is besides the point. Not retuning back to target to purchase hair products African American women. Ridiculous.
5 out of 5 stars
Thumbs up graphic, would recommend
29 November, 2025Verified purchase
(no review title)
great product
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2025Verified purchase
Great results
I love it
5 out of 5 stars
18 November, 2025Verified purchase
ORS perm
Great for medium or fine hair . Gentle in hair . Highly recommend
5 out of 5 stars
Thumbs up graphic, would recommend
15 November, 2025Verified purchase
(no review title)
Love this for my hair. No breakage, keeps hair managable.
5 out of 5 stars
Thumbs up graphic, would recommend
10 November, 2025Verified purchase
(no review title)
This product is very good, it does its job and leaves your hair looking perfect. I would definitely buy it again.
5 out of 5 stars
Thumbs up graphic, would recommend
9 September, 2025Verified purchase
easy to use, follow directions and you'll be fine.
worked great! i used it on my previous curly perm, and natural 4b new growth texture at the same time. no hair loss. kept it on my head for 12 minutes or so, from beginning of applying it to smoothing it. you don’t need to leave this on for long at all. shampooed 3x with provided shampoo (both shampoo and conditioner are great) and used the hair lotion. seriously, no hair loss! i was worried my hair would fall out in clumps since it had been processed before, but nope. everything turned out great :-)
5 out of 5 stars
Thumbs up graphic, would recommend
8 September, 2025Verified purchase
Relaxer
This product was very well put together and easy to apply
5 out of 5 stars
Thumbs up graphic, would recommend
29 July, 2025Verified purchase
It's a Great Relaxer!
It’s not good to get your hair bones straight if you like to wear a lot of different styles and that relaxer does not get your hair bones straight, but it gets it straight enough. It’s easy to rinse out and the hair feels silky after shampooing with neutralizing shampoo. I’ve been using it for over 15 years.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 June, 2025
Open box and no return ??
What two of these and one was open with a missing piece the most important piece to the relaxer and I have not been able to submit a return at all for this items so I’m just at a loss. I will not be shopping at target anytime soon
5 out of 5 stars
Thumbs up graphic, would recommend
8 May, 2025Verified purchase
Consistent
Same results every time.
1 out of 5 stars
Thumbs down graphic, would not recommend
16 April, 2025
HAIR FALLS OUT
This product is probably the worst thing you can put on your hair. I followed the instructions to a T and now my hair is completely fried... I can't brush it because it just keeps pulling chunks of my hair off.... save yourself time, money and hair because this is a terrible product.
1 out of 5 stars
Thumbs down graphic, would not recommend
14 March, 2025Verified purchase
Beware
The neutralizer made the perm activate not neutralize and burned my daughters scalp horribly. I will never buy this relaxer again
5 out of 5 stars
Thumbs up graphic, would recommend
26 January, 2025Verified purchase
Perfect !!
I have a 4c hair and I loved it after application !!