Sponsored
Maybelline Expert Wear Eyeshadow
$6.29
Color170S Humdrum Plum
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Iconic and creamy color in every shade without fading and flaking
- These creamy eyeshadows glide onto the eyelids for a smooth and crease-free finish
- Formulated with super saturated colors for incredible wear that lasts up to 14 hours
- Wear each shade alone or mix and match colors
Description
Long-wear color goes everyday glam with Expert Wear Eyeshadow Monos. Get up to 14 hours of highly-pigmented color intensity with no fading and flaking. Ophthalmologist tested. Contact lens safe.
Packaging May Vary
Step 1. Sweep color on the eyelid. Step 2. Wear alone or mix and match colors.
Not Applicable
Packaging May Vary
Step 1. Sweep color on the eyelid. Step 2. Wear alone or mix and match colors.
Not Applicable
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Product Form: Pressed Powder
Beauty Purpose: Brightening, Blending
Net weight: .08 Ounces
TCIN: 51168647
UPC: 041554492712
Item Number (DPCI): 052-07-1235
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
"g3311 2 ingredientstalctriisostearinhydrogenated polydecenemagnesium stearatesynthetic waxcalcium sodium borosilicatesynthetic fluorphlogopitehdi/trimethylol hexyllactone crosspolymercaprylyl glycolsilicacalcium aluminum borosilicatealuminaperlitetin oxidemagnesium silicate[+/- may contain / peut contenirmicaci 77891 / titanium dioxideci 77491, ci 77492, ci 77499 / iron oxidesci 77400 / bronze powderci 77007 / ultramarinesci 77742 / manganese violetci 77000 / aluminum powderci 75470 / carmineci 77163 / bismuth oxychlorideci 77510 / ferric ferrocyanideci 19140 / yellow 5 lakeci 77288 / chromium oxide greensci 42090 / blue 1 lakeci 77510 / ferric ammonium ferrocyanideci 77400 / copper powder]f.i.l. d172880/3"
Shipping details
Estimated ship dimensions: 1.62 inches length x 2.36 inches width x 0.55 inches height
Estimated ship weight: 0.005 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is the eyeshadow safe for contact lens wearers?
submitted by AI Shopping Assistant - 11 days ago
A: Yes, the eyeshadow is ophthalmologist tested and safe for contact lens wearers.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: How long does the eyeshadow last?
submitted by AI Shopping Assistant - 11 days ago
A: The eyeshadow provides incredible wear that lasts up to 14 hours without fading or flaking.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: What is the main purpose of this eyeshadow?
submitted by AI Shopping Assistant - 11 days ago
A: The main beauty purposes are brightening and blending, offering a smooth and crease-free finish.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: Can the eyeshadow be mixed with other colors?
submitted by AI Shopping Assistant - 11 days ago
A: Yes, you can wear the eyeshadow alone or mix and match with other colors for a customized look.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: What is the finish of the eyeshadow?
submitted by AI Shopping Assistant - 11 days ago
A: The eyeshadow has a metallic finish, providing a brightening and blending effect.
submitted byAI Shopping Assistant - 11 days agoAi generated
Q: Does this have an applicator?
submitted by RBTS327 - 4 months ago
A: Hi there! Thank you for reaching out about our Expert Wear Eyeshadow. Our shadows do have a small foam brush applicator. We hope this is helpful! XOXO
submitted byMaybelline Consumer Care - 4 months agoBrand expert
Q: Is soft pearl expertwear eye shadow matte or shimmery?
submitted by Michael - 2 years ago
A: HI there! Thank you for reaching out about our Expert Wear Eyeshade in Soft Pearl. This shade has a slight shimmer, similar to a pearl. We hope this helps! XOXO
submitted byMaybelline Consumer Care - 2 years agoBrand expert
Q: Where can I see the ingredients in this eyeshadow because I'm allergic to talc and can't find the ingredients anywhere
submitted by Crubio55 - 8 years ago
A: Hi there! Here is the full list of ingredients: Talc, Triisostearin, Hydrogenated Polydecene, Magnesium Stearate, Synthetic Wax, Calcium Sodium Borosilicate, Synthetic Flourphlogopite, HDI/Trimethylol Hexyllactone Crosspolymer, Caprylyl Glycol, Silica, Calcium Aluminum Borosilicate, Alumina, Perlite. Hope this helps!
submitted byTarget Beauty Consulting - 7 years agoBrand expert
Q: Which colors in the Maybelline single shadows are matte and NOT shimmer?
submitted by Val - 9 years ago
A: Hi there Val! At this time, we do not have any prepared information on the finishes of our Expert Wear Singles eye shadows. Our best suggestion is to visit any of our authorized retailer stores and test the product out that way! We hope this helps.
submitted byMaybelline Consumer Care - 9 years agoBrand expert
Frequently bought together
Guests also viewed
$7.99
Lower price on select items
4.2 out of 5 stars with 1525 ratings
Related Categories
Guests are saying
Maybelline eyeshadows are a popular choice among guests for their variety of colors and long-lasting wear. Many appreciate their versatility, using them for everything from everyday looks to special occasions. However, some guests have expressed concerns about packaging issues and the discontinuation of favorite shades. Overall, these eyeshadows are praised for their quality and affordability, making them a staple in many makeup routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.7 out of 5 stars with 569 reviews
easy to apply: 4.4 out of 5
easy to remove: 4.61 out of 5
long lasting: 4 out of 5
quality: 4.22 out of 5
value: 4.04 out of 5
87% would recommend
49 recommendations
3 out of 5 stars
7 October, 2025
originally posted on maybelline.com
Be prepared, applicator brush no longer included!
Been using the vanilla eye shadow for years. Not only has the price gone way up but they are no longer including the applicator brush. I thought it was a packaging error so I reached out to the company and was told it would no longer be included and I should use my finger to apply! Signed with lots of XOXOs Time to look for a new product
4 out of 5 stars
Thumbs up graphic, would recommend
18 August, 2025Verified purchase
- Skin tone: Light
- Hair color: Auburn
- Eye color: Blue
- Skin type: Combination
Great product, but missing applicator
I love this eyeshadow as it applies smoothly and evenly. BUT the last 2 times I’ve purchased it is missing the applicator.
2 out of 5 stars
11 August, 2025
originally posted on maybelline.com
No applicator
I purchased a new one not because I was out but because my existing stuff was so old. Now I have new shadow but no way to apply it unless I use the old applicator or go out and buy one/some. And there is nothing on the package to indicate that this change has been made. When I first opened it, I thought it was defective.
5 out of 5 stars
25 May, 2025
originally posted on maybelline.com
Perfect shade!
I've been using Maybelline's eyeshadow in the shade *Linen* years, and I can't imagine my makeup routine without it. Linen is the *perfect* shade for the upper eyelid—subtle, clean, and brightening without being too stark. It blends beautifully with other colors and stays put all day without creasing or fading. Please, please never discontinue this shade—it’s a staple I rely on every time I apply eyeshadow!
1 out of 5 stars
19 April, 2025
originally posted on maybelline.com
Terrible
This stuff sucks. It breaks so easy and gets everywhere. Even if it’s not breaking the fallout is so bad and it ruins your makeup
3 out of 5 stars
15 March, 2025
originally posted on maybelline.com
Matte or Shimmer, that's the question
I've used your eyeshadow for many years. I'm a Woman of a certain age, so when I say many years, that's a long time. I don't know of a shadow thats better. At one time on your individual shadows in tiny writing, at the opening, it had the color name and said matte or shimmer. I recently replenished a few colors and I didn't know which they were, matte or shimmer, until I opened them. They were not marked which they were. Fortunately I only need to repurchase two more because they were not marked whether they were, matte or shimmer. It's impossible to tell which is which in the drug store. When I got on line to order the two correct finishes, I found that they are not iindicated there, either. Can you please tell me what to look for on your label that will tell me if it's matte or shimmer? Also, will you please tell me how to tell one from the other when I'm ordering on line? Thank you, Cathy
1 reply from Consumer Care Center team - 7 months ago
Hi there! Thanks for reaching out regarding our Expert Wear Eye Shadow. We apologize for any confusion caused by the recent change of package labeling. While the finish isn't printed on the label itself anymore, you can usually decipher it from the shade name. Names that include words like "glow," "shimmer," or "glo" typically indicate a shimmer or sparkle finish. Conversely, names without these descriptors often suggest a matte finish. For the most accurate representation of our shades and their finishes, we highly recommend browsing the swatches on our website. You can find detailed images and videos that accurately showcase the color and texture of each eyeshadow.
5 out of 5 stars
25 February, 2025
originally posted on maybelline.com
Best Base Layer Eyeshadow
This eyeshadow has been my go to for years! I have incredibly oily skin and eyelids and this eyeshadow helps keeps my eye makeup stay put. I love how smooth this eyeshadow applies and the applicator is my ultimate favorite. I have been having such a hard time finding this at the regular stores. I hope they don’t discontinue this 🤞
4 out of 5 stars
Thumbs up graphic, would recommend
22 December, 2024Verified purchase
- Skin type: Combination
- Eye color: Blue
- Skin concern: Aging, Calluses, Sun damage, Dark circles
- Hair color: Grey
- Skin tone: Light
Maybelline always lives up to its reputation.
What’s not to like about Maybelline products. Tried and true.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 September, 2024Verified purchase
DO NOT BUY FROM TARGET
Packers failed once again to wrap eye shadow in bubble wrap to protect it during transit. It arrived crushed and unuseable. I returned it by FedEx and enclosed a note stating this was how it arrived. Guess what? Target denied me a refund. How pathetic?! They're keeping the money and the products. This has happened a few other items.
5 out of 5 stars
Thumbs up graphic, would recommend
21 June, 2024Verified purchase
- Skin tone: Medium
- Hair color: Brunette
- Skin type: Combination
- Eye color: Brown
Good base
I use this as a base and it lasts pretty well
5 out of 5 stars
Thumbs up graphic, would recommend
9 June, 2024Verified purchase
Root cover up
I buy the brown and use a makeup brush to apply to my roots in between color treatments. Much cheaper than actual product made for root touch ups. Stays on until washed out.
1 out of 5 stars
8 June, 2024Verified purchase
lousy packaging
We order 10 piece of Maybelline eyeshadow, which were small and fragile item. And packaging of them were in big box with no bubble wrap or air bags. Eyeshadow powder scatter all over in the box and some pieces were broken from inside. We didnt expect this from Target.
5 out of 5 stars
Thumbs up graphic, would recommend
28 April, 2024Verified purchase
- Skin tone: Light
- Hair color: Blonde
- Skin type: Combination
- Eye color: Blue
Perfect Neutral
I love this shadow as a base after applying concealer. If I don’t put some kind of shadow my mascara tends to rub off on my eyelids. This is the perfect skin color for me.
5 out of 5 stars
11 April, 2024
originally posted on maybelline.com
Hard time finding Tastefully Taupe
Tastefully Taupe I have been wearing this color a couple of years now. I am finding it hard to find in my local stores. I hope this color is not discontinued
1 out of 5 stars
13 February, 2024
originally posted on maybelline.com
Beware - This is Shimmer.
Other does this eyeshadow say “shimmer” but when I wear it, it looks like I have glitter on my eyelids. Not happy.
1 reply from Consumer Care Center team - 2 years ago
Hello ELMM! Thank you for sharing with us some feedback on our Expert Wear®. Feedback from our consumers is very important to us and helps us improve all of our products. We apologize that you did not end up liking this product and we appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team.
3 out of 5 stars
10 January, 2024Verified purchase
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Brown
Not very pigmented
I think that's the correct term. My kid wanted it to look very white on their eyes, was more of a shimmer I think.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi Bev! Thanks for using our Expertwear Monos. We are disappointed to hear that this product did not provide you with the results you were hoping for. We appreciate you taking the time to share your experience with us and we hope that you will continue to explore more of our products in the future with greater results.
4 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2023
- Skin type: Oily
- Eye color: Black
- Hair color: Black
- Skin tone: Medium
- Skin concern: Pores
eyeshadow
this eyeshadow is good, i would definitely recommend it but after a day when you go back and look at it, all of mine is usually gone, or faded out, and i have to reapply it.
5 out of 5 stars
Thumbs up graphic, would recommend
22 November, 2023Verified purchase
- Skin tone: Medium
- Skin type: Normal
- Skin concern: Aging
Great product
This product is great. I have used it for years and appreciate its consistently high quality.
5 out of 5 stars
Thumbs up graphic, would recommend
13 October, 2023
- Skin tone: Light
- Hair color: Brunette
- Skin concern: Uneven skin tone, Sensitivity, Acne, Redness
- Skin type: Combination
- Eye color: Green
the BEST brow powder
This lovely eyeshadow has been my go to since middleschool to fill and shape my brows. Over 10+ years I’ve only had to buy three of them because it lasts FOREVER. I didn’t even hit the pan any of those times, they just got old haha. Even tho it is an eyeshadow, I mainly use it for my brows. Let me tell you, people will literally stop me in public to ask what I use and that they love my brows, which is so silly considering they are sparse in reality. If you use this product right, people will literally not even realize they aren’t natural. Regardless of how I do my brows, this little $4 single shadow is perfect. If I want big 2016 fleeked brows, it’s amazing. If I want to just only fill in the sparse areas, it’s amazing. Its been there for my brows through thick and thin😂 It is a one size fits all product and is very buildable. And it STAYS ON ALL DAY (and night of you forget to take your makeup off). If I were to recommend any single makeup product at all to someone, it would have to be the made for mocha shade in this product.
5 out of 5 stars
Thumbs up graphic, would recommend
28 September, 2023Verified purchase
- Skin concern: Aging
- Hair color: Auburn
- Skin tone: Light
- Eye color: Green
- Skin type: Combination
Maybelline
It is a Good product