ULTRA RICH ANTI-AGING MOISTURIZER (1.7 OZ): Thick, creamy face cream instantly hydrates and helps visibly firm skin for a smoother, more lifted look-an ultra-rich upgrade inspired by the classic Olay "Red Jar" feel.
24-HOUR INTENSE HYDRATION: Delivers all-day moisture to help relieve dryness and leave skin feeling comfortable and plump, supporting a softer look and feel while improving the appearance of tired, dull-looking skin.
VITAMIN B3 + PEPTIDES POWER: Crafted with Vitamin B3 (niacinamide) plus peptides to visibly renew skin and improve the look of fine lines over time, helping promote a firmer, healthier-looking complexion with continued use.
LUXURIOUS CREAM THAT MELTS IN: Designed to feel rich and cushiony, then absorb without a greasy residue-ideal if you want deep hydration but dislike heavy, sticky moisturizers that sit on top of skin.
FACE + NECK DAILY ROUTINE FRIENDLY: Use morning and night after cleansing and treatments; smooth over face and neck after serums, or wear under makeup for a more hydrated, smoother-looking base and a dewy, healthy finish.
CLEANER FORMULA CHOICES: Made without parabens, phthalates, mineral oil, or synthetic dyes-great for shoppers comparing formulas and looking for a rich anti-aging moisturizer with fewer "no thanks" ingredients.
BETTER THAN BASIC LOTIONS: Richer, more intensive moisture than lightweight gels or standard face lotions, making it a strong option for dry skin seasons or anyone who wants a deeply hydrating anti-aging cream with visible firming benefits.
Description
Olay Regenerist Ultra Rich Facial Moisturizer is an ultra-rich anti-aging moisturizer (1.7 oz) with a thick, creamy feel inspired by the classic Olay "Red Jar" texture, designed to instantly hydrate and help skin look visibly firmer for a smoother, more lifted appearance. It delivers 24-hour intense hydration to help relieve dryness and tightness, leaving skin feeling comfortable and plump while improving the look of tired, dull-looking skin. Powered by Vitamin B3 (niacinamide) plus peptides, this luxurious cream helps visibly renew skin and improve the look of fine lines over time for a healthier-looking complexion with continued use. The cushiony formula melts in and absorbs without a greasy, sticky residue, making it ideal for anyone who wants deep moisture without heaviness. Use it morning and night on face and neck after cleansing and serums, or wear it under makeup for a more hydrated, smoother-looking base and a dewy finish-plus it's made without parabens, phthalates, mineral oil, or synthetic dyes for a "cleaner formula" choice compared to basic lotions and lightweight gels.
Scent: Scented
Health Facts: Paraben-Free, Phthalate-Free, Contains Vitamin E, Contains Peptides, Dye-Free, Mineral Oil-Free
Product Form: Cream
Beauty Purpose: Deep Hydration, Moisturizing, Anti-Aging
Recommended Skin Type: Combination, Very Dry, Normal, Dry, Mature
Features: Nongreasy
TCIN: 80119148
UPC: 075609199134
Item Number (DPCI): 037-12-4621
Origin: Made in the USA or Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
CAUTION: AVOID CONTACT WITH EYES. IF CONTACT OCCURS, RINSE WELL WITH WATER. IF SKIN IRRITATION DEVELOPS, REDUCE FREQUENCY OR DISCONTINUE USE.
Shipping details
Estimated ship dimensions: 4.1 inches length x 3.55 inches width x 2.76 inches height
Estimated ship weight: 0.39 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
Q: Does this moisturizer pair well with water based makeup?
submitted by EAF - 4 months ago
A: Yes, the Olay Regenerist Micro-Sculpting Cream Ultra Rich can be paired with water-based makeup products.
These moisturizers absorb well into the skin and provide a hydrated, smooth base, which works nicely under water-based foundations, BB creams, or tinted moisturizers. For best results, allow the moisturizer to fully absorb before applying your makeup to ensure a seamless finish.
submitted byOlay - 4 months ago
Brand expert
Q: Which Olay is for jowls and deep lines on side of face and eleven on face
submitted by Rita - 5 months ago
A: During the day, we recommend pairing the Face + Neck Lifting Treatment and the Eye Wrinkle Correcting Treatment, and Wrinkle Correcting Treatment Serum with our newly upgraded Olay Regenerist Micro-Sculpting Cream based on your skin needs. Our newly upgraded Micro-Sculpting Cream is formulated with the same Triple Collagen Peptide found in our treatments, delivering an extra boost to support natural collagen synthesis and visibly reduce signs of collagen loss for firmer, healthier-looking skin.
At night, try pairing the Resurfacing Peel Night Treatment and Eye Wrinkle Correcting Treatment Serum with our newly upgraded Olay Regenerist Retinol24 Night Cream based on your skin needs. Our newly upgraded Retinol24 Night Cream is formulated with Triple Collagen Peptide and Pro-Retinol to accelerate cellular turnover, reducing signs of aging as effectively as prescription-grade retinols without irritation.
For a personalized skin analysis, we invite you to try our Skin Advisor Tool at https://www.olay.com/skin-advisor.
submitted byOlay - 5 months ago
Brand expert
Q: Is this size container TSA compliant for carry-on?
submitted by Nunya - 7 months ago
A: Our 1.7 oz Olay Regenerist Ultra Rich Face Moisturizer is within TSA’s general guideline of 3.4 oz (100 mL) or less for liquids in carry-on bags, so it should be travel-friendly. We do recommend checking with TSA or your airline for the most up-to-date guidelines before you fly.
submitted byOlay - 5 months ago
Brand expert
Q: hi, is this non comodegenic
submitted by Sara - 3 years ago
A: Hi Sara, that is a great question. This moisturizer is non comedogenic. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 3 years ago
The Olay Regenerist Ultra Rich Face Moisturizer has garnered positive feedback for its ability to deeply hydrate and improve skin texture. Guests appreciate its thick, creamy consistency that absorbs well without leaving a greasy residue. Many have noted significant improvements in skin softness and moisture levels, making it a go-to choice for those with dry skin. Its formulation, free from parabens and synthetic dyes, adds to its appeal, making it suitable for sensitive skin types.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7
4.7 out of 5 stars
751 star ratings
4.7 out of 5 stars with 751 reviews
Hydrates Skin
5.0 out of 5
Hydrates Skin: 5 out of 5
Moisturizing
5.0 out of 5
Moisturizing: 5 out of 5
Smoothens Skin
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Smoothens Skin: 5 out of 5
Accurate Scent
5.0 out of 5
Accurate Scent: 5 out of 5
Anti-aging
5.0 out of 5
Anti-aging: 5 out of 5
100% would recommend
8 recommendations
5 out of 5 stars
22 February, 2026Verified purchase
(no review title)
As of now I like it it leaves my face smooth
Love target
Accurate Scent
5.0 out of 5
Accurate Scent: 5 out of 5
Anti-aging
5.0 out of 5
Anti-aging: 5 out of 5
Hydrates Skin
5.0 out of 5
Hydrates Skin: 5 out of 5
Moisturizing
5.0 out of 5
Moisturizing: 5 out of 5
Smoothens Skin
5.0 out of 5
Smoothens Skin: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
17 August, 2025
Lovely
Lovely product. I love it.
Subrina Aayan
Accurate Scent
5.0 out of 5
Accurate Scent: 5 out of 5
Anti
5.0 out of 5
Anti: 5 out of 5
Hydrates Skin
5.0 out of 5
Hydrates Skin: 5 out of 5
Moisturizing
5.0 out of 5
Moisturizing: 5 out of 5
Smoothens Skin
5.0 out of 5
Smoothens Skin: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
10 January, 2025Verified purchase
It's OLAY! The best for my face@
OLAY ONLY for my face! Tried others ... always return to OLAY. ULTRA RICH does improve moisture. Try it ... you'll agree. TARGET DELIVERS ... pricing, service, actual safe delivery.
DCR Houston
Hydrates Skin
5.0 out of 5
Hydrates Skin: 5 out of 5
Moisturizing
5.0 out of 5
Moisturizing: 5 out of 5
Smoothens Skin
5.0 out of 5
Smoothens Skin: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
27 March, 2024Verified purchase
Regenerate ultra Rich Olay
Very nice face cream, I am so happy I decided to buy, awesome
Olay
Hydrates Skin
5.0 out of 5
Hydrates Skin: 5 out of 5
Accurate Scent
5.0 out of 5
Accurate Scent: 5 out of 5
Smoothens Skin
5.0 out of 5
Smoothens Skin: 5 out of 5
Moisturizing
5.0 out of 5
Moisturizing: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
12 April, 2022Verified purchase
Life saver for damaged skin!!!
My face recently got soo unbelievably dry that it would crack and bleed after a shower while I was on a work trip in TX. After about a week of using this and a gentle cleanser my face was getting back to normal. It didn’t burn either when I would put it on by broke/cracked skin. I have suffered from hormonal acne before and this hasn’t caused any flare ups either.
Ryley205
Smoothens Skin
5.0 out of 5
Smoothens Skin: 5 out of 5
Hydrates Skin
5.0 out of 5
Hydrates Skin: 5 out of 5
Accurate Scent
5.0 out of 5
Accurate Scent: 5 out of 5
Anti-aging
5.0 out of 5
Anti-aging: 5 out of 5
Moisturizing
5.0 out of 5
Moisturizing: 5 out of 5
7 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
27 December, 2021Verified purchase
Love the Ultra Rich Olay Regenerost Face Moisrurizer
1. Love the thicker cream 2. Not hardly any fragrance with the regular 3. I have been using this for one week and already see an improvement. 4. The texture of the cream is perfect! 5. I also use the Olay Regenerist Retinol 24 at night.
Betts
Smoothens Skin
5.0 out of 5
Smoothens Skin: 5 out of 5
Accurate Scent
5.0 out of 5
Accurate Scent: 5 out of 5
Hydrates Skin
5.0 out of 5
Hydrates Skin: 5 out of 5
Anti-aging
5.0 out of 5
Anti-aging: 5 out of 5
Moisturizing
5.0 out of 5
Moisturizing: 5 out of 5
4 guests found this review helpful. Did you?
3 out of 5 stars
30 August, 2021
originally posted on olay.com
not for me,
I purchased this cream and leaves my face with a wet feeling. I have a lot of moisture on my face, so I need a moisturizer that is more drying to face. Otherwise I love Olay products. Please recommend one for me.My arms are dry so I use it on my arms and feels great. but not my face
1 reply from Olay team - 5 years ago
Thank you for taking the time to reach out and share your feed back. We are glad you found this product to be moisturizing but would prefer something that does not leave your face feeling wet. Not to worry we have two options I think would work for you Olay Regenerist Whips or Olay Micro sculpting Moisturizer. I have made a case for you so that you can contact us, and we can gather further information and recommend which would work best for your skin type. Contact us at (800) 285-5170 we look forward to hearing from you.
capecode
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
25 March, 2021Verified purchase
Olay Regenerist is works great!
This is a great product, it stops the flakes and makes wrinkles almost disappear.
Kytfox
4 guests found this review helpful. Did you?
5 out of 5 stars
13 March, 2021
originally posted on olay.com
Effects that can’t be beaten!
I’ve been using Olay micro sculpting moisturizer (well I’m on my 3rd jar) for a few months & couldn’t be happier. My facial skin feels like silk & is smoother then I’ve ever imagined it would be.
1 reply from Olay team - 5 years ago
Hello! Thank you for reaching out. We appreciate you for giving our Regenerist | Ultra Rich Moisturizer | Original a try, and we are very happy to hear that it is living up to our expectations. We have taken your comments into consideration would love to hear from you to assist you with any future comments, questions, or concerns. You can reach us at 1-(800)-652-9261.
ShaynaPoo
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
4 March, 2021Verified purchase
Love love love
Great smell and texture. Feels creamy and thick but doesn’t clog pores.
Jenan
value
5.0 out of 5
value: 5 out of 5
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
4 guests found this review helpful. Did you?
3 out of 5 stars
4 March, 2021
originally posted on olay.com
Cold cream
My mom and grandma used cold cream and had great skin well into their 70-80s. I’m 70 and bought this because of great reviews. It’s like their cold cream. I’ll see if it is as good as theirs.
Kris1968
3 guests found this review helpful. Did you?
1 out of 5 stars
6 February, 2021
originally posted on olay.com
looks like wax on my face
this product balls up on my face and is really visible like wax, any suggestions
1 reply from Olay team - 6 years ago
Hello! Thank you for reaching out. We appreciate you for giving our Olay Regenerist | Ultra Rich Moisturizer | Original a try. We are very sorry to hear you've run into this problem, and we have taken your comments into consideration and would love to hear back to assist you with your problem. You can reach us at 1-(800)-652-9261. Your reference number is 15409116.
willa
Did you find this review helpful?
5 out of 5 stars
6 February, 2021
originally posted on olay.com
It works!!
I am 41 years old. When I turned 35 I was diagnosed with rosacea. It devastated me. After years of trying many products and moisturizers. I can honestly say this cream works and has helped my skin in so many ways. I noticed a difference within days just not weeks. Dealing with rosacea has not been easy by any means. After taking antibiotics when I have breakouts, my skin is left so dry and tough. This cream literally removes so much dead skin. It’s unbelievable actually. I was shocked at the results I saw!! Not even for wrinkles but for my skin in general.
1 reply from Olay team - 6 years ago
Hello! Thank you for reaching out. We appreciate you for giving our Regenerist | Ultra Rich Moisturizer | Original a try, and we are very happy to hear that it is living up to our expectations. We have taken your comments into consideration would love to hear from you to assist you with any future comments, questions, or concerns. You can reach us at 1-(800)-652-9261.
NicoleB
6 guests found this review helpful. Did you?
5 out of 5 stars
12 January, 2021
originally posted on olay.com
Dewy Youthfulness
I recently purchased this rich cream because I needed something more intense for my aging skin. I just turned 55 and I still get told I look like I'm in my 30's but it's all because of Olay! I have been using the day cream since my 20's. It always worked well for me but this cream is excellent! It's super rich but does not make your skin feel greasy/oily. I have normal skin that is just a tad bit dry and this works so well under my make up. My skin loves Olay! It doesn't ever break out and I feel like my skin is taking a tall drink of water each time I use it. A little goes a long way too. I have tried very expensive creams from other brands over the years,always telling myself I should pay more to get more and also buying into the luxury of having an expensive brand. But I always went back to Olay for it's ingredient list and effects. That's what matters most to me. I would highly recommend this cream and also the Retinol 24 cream I use at night. I use it every night and don't have the redness and flaking other expensive brands gave me. Well done Olay!
Lorelai77
10 guests found this review helpful. Did you?
1 out of 5 stars
29 December, 2020
originally posted on olay.com
Rolls and balls up on face
I bought 3 days ago. It balls up on face after applying. Have to use tissues to wipe off rolled up balls of product.
1 reply from Olay team - 6 years ago
Hello! Thank you for reaching out. We appreciate you for giving our Olay Regenerist | Ultra Rich Moisturizer | Original a try. We are very sorry to hear you've run into this problem, and we have taken your comments into consideration and would love to hear back to assist you with your problem. You can reach us at 1-(800)-652-9261. Your reference number is 15416285 .
Nan7
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
23 October, 2020
Great product
I love this product. It is moisturizing without being greasy. I do wish that I had bought the fragrance free version though.
1 reply from TheOlayTeam team - 6 years ago
Thanks for telling us how happy you are with Olay! I know how busy life can get, so it means a lot that you took time to let us know how you feel. Your reaction is just what we hoped for, and we will share your comment with the rest of our team.
Carifromcali
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
26 September, 2020
originally posted on olay.com
Best moisturizer I've ever used
I have tried other products but Olay Regenerist is the best. I'll never bother trying anything else again. By far the best!!!!!!
Liz56
1 guest found this review helpful. Did you?
5 out of 5 stars
11 September, 2020
originally posted on olay.com
Feels great!
Thick but smooth! LOVE THIS CREAM! I use it everynight and already see an improvement!
AWeh
3 guests found this review helpful. Did you?
5 out of 5 stars
4 September, 2020
originally posted on PINCHme.com
Super Hydrating and Thick
[This review was collected as part of a promotion.] This IS ultra rich and thick, too. Feels nourishing and very hydrating. Even though I have dry skin, it's a little heavy for summer use, but I can't wait to use it this winter!
holly_oh_6tzt4
5 guests found this review helpful. Did you?
5 out of 5 stars
4 September, 2020
originally posted on PINCHme.com
Perfect moisturizing cream!
[This review was collected as part of a promotion.] The Olay Regenerist Ultra Rich Face moisturizer has been a real game changer for my skin care routine. Absorbs quickly with no greasiness left behind. My facial skin feels so great after using it!
