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Kids' Toothbrush - up&up™ - 2 of 4Kids' Toothbrush - up&up™ - 3 of 4Kids' Toothbrush - up&up™ - 4 of 4
Kids' Toothbrush - up&up™ - 1 of 4

Kids' Toothbrush - up&up™

6 Questions
$1.99 ($0.50/count)

In Stock

Eligible for registries and wish lists
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With Target Circle™ Card (restrictions apply)

About this item

Highlights

  • 4pk kids' toothbrushes
  • Easy-hold handles
  • Extra soft, angled-end bristles
  • Suitable for ages 4-8

Description

Help keep their teeth and gums healthy with the 4-Pack Kids' Toothbrushes from up & up™. The extra soft bristles offer gentle, effective cleaning, and the toothbrushes feature an angled-end design for reaching the back of the mouth. Plus, they're designed with easy-to-hold handles that are ideal for small hands. Available in different fun colors, this pack of four toothbrushes will get your child excited to brush their teeth.

up & up™: We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.

Satisfaction guaranteed – Love it or your money back.
Overall Length: 5 Inches
Suggested Age: 4-8 Years
Bristle Material: Nylon
Bristle Type: Soft
Product Warning: Use with adult supervision, not for children under the age of three
Package Quantity: 1
Industry or Government Certifications: ADA Seal of Acceptance
Material: Plastic
TCIN: 88947368
UPC: 071031112826
Item Number (DPCI): 049-09-0315
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 8.85 inches length x 3.22 inches width x 0.66 inches height
Estimated ship weight: 0.1543 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Yes or no. Are they Bpa free?

submitted by Sham - 7 months ago

  • A: Hello - We appreciate your interest in this item. They are approved by ADA Seal of Acceptance. All components of this item comply with applicable rules, standards and regulations. Compliance is verified through 3rd party lab testing of all components. Hope this helps! - Kevin

    submitted byKevin - 7 months ago
    Target staff support

Q: Are these toothbrushes latex free?

submitted by Me - 10 months ago

  • A: Hello, thank you for your question. The Up & Up Toothbrushes do not contain latex.

    submitted bythe Supplier - 10 months ago
    Brand expert

Q: Where is the toothbrush made?

submitted by Kellyc - 1 year ago

  • A: Hello, thank you for your question. The toothbrushes are made in China. We do have predefined appraisal methods. These include shipping inspections by China and the United States. We conduct onsite assessments and conduct third party good manufacturing practice audits.

    submitted bythe Supplier - 1 year ago
    Brand expert

Q: What are the dimensions of the brush head? (height, length, width)

submitted by Alice - 1 year ago

  • A: Hello, thank you for your question. The toothbrush is 6.3" in length, the brush head is .5" by .5" by .1".

    submitted bythe Supplier - 1 year ago
    Brand expert

Q: Are these toothbrushes BPA free?

submitted by SA - 1 year ago

  • A: Hi SA - Thank you for your interest in the Kids' Toothbrush. They are approved by ADA Seal of Acceptance. All components of this item comply with applicable rules, standards and regulations. Compliance is verified through 3rd party lab testing of all components. Hope this helps! - Emma

    submitted byEmma - 1 year ago
    Target staff support

Q: Since they are soft bristles can it be used on a 2 year old who has all their teeth?

submitted by Hotmama - 2 years ago

  • A: Hotmama - Thank you for your question. This brush is suitable for ages 4-8. I hope this helps. - Kate

    submitted byKate - 2 years ago
    Target staff support
See all questions (6)

Additional product information and recommendations

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Guests are saying

These toothbrushes are a fantastic choice for families looking for affordable, colorful, and effective dental care for their children. Guests appreciate the soft bristles that are gentle on young gums, making brushing a fun experience. The variety of colors keeps kids engaged, and the sturdy design ensures they can withstand regular use. However, some guests have noted concerns about bristle durability, which is worth considering when making a purchase.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 1148 reviews
    effectiveness: 4.51 out of 5
    quality: 4.39 out of 5
    value: 4.51 out of 5
    87% would recommend
    97 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 September, 2026Verified purchase

    Great for my toddler

    These toothbrushes are the perfect size for toddlers. I love that it’s a 4 pack and you can’t beat the price. The soft bristles are perfect for their little teeth and cause no irritation to the gums.
    Kay kay
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    10 September, 2026Verified purchase

    Buyer Beware

    Bristles fall out easily- had to pull a chunk out of my child’s mouth
    1 reply from the Product Manufacturer team - 16 days ago
    We are sorry to hear about your experience with the Up & Up Kids' Toothbrushes. We take customer service concerns very seriously and are committed to providing our customers with high quality products. We strongly encourage you to contact us at 1-866-373-7374 or email by going to www.perrigo.com/contact-us and reference case number 2197538. We look forward to addressing your concerns and hearing from you!
    Nancy
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    26 August, 2026Verified purchase

    (no review title)

    Great for the price.
    Tiffany
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 August, 2026Verified purchase

    Kids toothbrushes

    Great for traveling
    Jeansnob
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    11 August, 2026Verified purchase

    (no review title)

    My toddler loves these toothbrushes
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 June, 2026Verified purchase

    Works great

    Perfect toothbrush for small kids.
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026Verified purchase

    (no review title)

    Good toothbrush fun colors, great price and very comfortable for kids :)
    albena
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 May, 2026Verified purchase

    Choking hazard

    Bristles fall out. Possible swallowing/choking hazard for children. Straight to the trash.
    1 reply from the Product Manufacturer team - 5 months ago
    We are sorry to hear about your experience with the Up & Up Kids Toothbrushes. We take customer service concerns very seriously and are committed to providing our customers with high quality products. We strongly encourage you to contact us at 1-866-373-7374 or email by going to www.perrigo.com/contact-us and reference case number 2161066. We look forward to addressing your concerns and hearing from you!
    FH
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    8 May, 2026Verified purchase

    poor quality, will not buy again

    We haven't even had this toothbrush for two months and my child uses it only about half the time (different toothbrush on the other floor). The bristles started fanning out right away and then clumps of bristles began falling out.
    1 reply from the Product Manufacturer team - 5 months ago
    We are sorry to hear about your experience with the Up & Up Kids Toothbrush. We take customer service concerns very seriously and are committed to providing our customers with high quality products. We strongly encourage you to contact us at 1-866-373-7374 or email by going to www.perrigo.com/contact-us and reference case number 2159818. We look forward to addressing your concerns and hearing from you!
    Celeste
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    25 April, 2026Verified purchase

    (no review title)

    kids fave
    MommaL23
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 April, 2026Verified purchase

    (no review title)

    Love this worth the price. Easy disposable to restock.
    Catalina
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    9 April, 2026Verified purchase

    Win/win!

    Great price for toothbrushes. The kids love the colors of them which makes them excited to brush their teeth
    mamabear20
    Did you find this review helpful?
    1 out of 5 stars
    4 April, 2026Verified purchase

    (no review title)

    Never received it it's been 5 months
    Dioscelin
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 March, 2026Verified purchase

    Dangerous

    Bristles came off first use. Had to fish them out of my baby's mouth. Stay away.
    1 reply from the Product Manufacturer team - 6 months ago
    We are sorry to hear about your experience with the Up & Up Kids' Toothbrush product. We take customer service concerns very seriously and are committed to providing our customers with high quality products. We strongly encourage you to contact our Contact Center Team at 1-866-373-7374 or via email by going to www.perrigo.com/contact-us and reference case number 2145817. We look forward to addressing your concerns and hearing from you!
    MR
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    24 March, 2026Verified purchase

    fun colors and does the job.

    They do the job. I do find they don't last as long as other tooth brushes. but they job the job just fine. fun colors.
    Jen
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 March, 2026Verified purchase

    Well made

    Well made, nice design for toddlers, comfortable for kids brushing,
    As shown
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 March, 2026Verified purchase

    Affordable

    Up & up brand rarely disappoints. This multipack of toothbrushes is super affordable and good quality. I definitely don’t need to spend twice the price for one character brush!
    abcbubblez
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 March, 2026Verified purchase

    (no review title)

    I love these toothbrushes to cycle through for the kids. They are super nice and they aren’t too soft or too hard.
    ReAnna
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    8 February, 2026Verified purchase

    Sturdy Toothbrush

    Sturdy toothbrush for kids! My kids have only used for going on two weeks but the brush is sturdy and gets the job done. Will continue to buy these for my two kids.
    Rohhsee
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    6 February, 2026Verified purchase

    Fun, durable and great price!

    My son loves these brushes and they are very very durable. The bristles do not fall out for anything.
    Alexandra
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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