$26.99 sale price when purchased online
$30.99 list price
Target Online store #3991
About this item
Highlights
- GET MORE REWARDS POINTS: Scan the MySimilac QR code on select products to earn points toward a Reward
- MADE WITH HIGH-QUALITY INGREDIENTS: Our Pure Bliss infant formulas are modeled after breast milk and crafted with care
- USDA-CERTIFIED ORGANIC: Pure Bliss by Similac Organic is complete organic nutrition for your baby’s first year
- ALSO AVAILABLE IN CONVENIENT READY TO FEED: Great for on-the-go and late-night feeding; no mixing required
- MADE WITHOUT: Artificial growth hormones, palm olein oil, corn syrup, and is non-GMO
- SUPPORTS BRAIN & EYE DEVELOPMENT: Our unique blend of DHA, lutein, and vitamin E, ingredients also found in breast milk, helps support baby’s brain and eye development
- FROM SIMILAC: The #1 infant formula brand fed in hospitals
Description
Pure Bliss by Similac infant formulas are modeled after breast milk† and crafted with care for your little one. As the makers of Pure Bliss, we’re inspired by the idea that providing nutrition for your baby should be simple. We’re here to support you on your journey with baby—to nurture their growing body and cradle them with love. Pure Bliss by Similac Organic* infant formula is easy to digest and USDA-certified organic. It has no palm olein oil and no corn syrup. Our products are made with high-quality ingredients and our unique blend of DHA, lutein, and vitamin E that helps support baby’s brain and eye development. * Not for infants or children with galactosemia. † Designed as a complete or partial breast milk substitute. ‡ Milk ingredients are derived from milk of non-rbST-treated cows, which is not different from milk of rbST-treated cows. § Ingredients not genetically engineered.
Amount :
% Daily Value*
Protein 2.07g
Total Carbohydrate 10.4g
Omega-6 (linoleic acid LA) 860mg
Total Fat 5.63g
Water 133g
Vitamin A 300mcg
Riboflavin 150mcg
Pantothenic Acid 450mcg
Vitamin D 60iu
Vitamin B6 60mcg
Biotin 4.4mcg
Vitamin E 1.5iu
Vitamin B12 0.25mcg
Vitamin C 9mg
Vitamin K 8mcg
Niacin 1050mcg
Choline 24mg
Thiamin 100mcg
Folic Acid 15mcg
Inositol 24mg
Calcium 78mg
Zinc 0.75mg
Selenium 2mcg
Phosphorus 42mg
Manganese 5mcg
Sodium 24mg
Magnesium 6mg
Copper 90mcg
Potassium 105mg
Iron 1.8mg
Iodine 15mcg
Chloride 65mg
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
organic lactose, organic nonfat milk, organic high oleic sunflower oil, organic soy oil, organic coconut oil; less than 2% of: schizochytrium sp. oil,* m. alpina oil,* beta-carotene, lutein, short-chain fructooligosac- charides,* potassium citrate, calcium carbonate, ascorbic acid, ascorbyl palmitate, ferrous sulfate, salt, choline chloride, choline bitartrate, taurine, inositol, magnesium chloride, zinc sulfate, mixed tocopherols, d-alpha-tocopheryl acetate, niacinamide, calcium pantothenate, l-carnitine, vitamin a palmitate, copper sulfate, thiamine hydrochloride riboflavin, pyridoxine hydrochloride, folic acid, manganese sulfate, phylloquinone, biotin, sodium selenate, vitamin d3, vitamin b12, potassium iodide, potassium hydroxide, and nucleotides (adenosine 5'-monophosphate, cytidine 5'-monophosphate, disodium guanosine 5'-monophosphate, disodium uridine 5'-monophosphate). *source of dha. *source of ara. *prebiotic.' '
Allergens & Warnings:
NOT FOR INFANTS OR CHILDREN WITH GALACTOSEMIA, DIRECTIONS FOR PREPARATION AND USE DO NOT USE IF OUTER QUALITY SEAL OR INNER FOIL SEAL IS DAMAGED YOUR BABY'S HEALTH DEPENDS ON CAREFULLY FOLLOWING THESE DIRECTIONS. PROPER HYGIENE, HANDLING, AND STORAGE ARE IMPORTANT WHEN PREPARING INFANT FORMULA. FAILURE TO FOLLOW THESE DIRECTIONS COULD RESULT IN SEVERE HARM. ASK YOUR BABY'S DOCTOR IF YOU NEED TO USE COOLED BOILED WATER FOR MIXING AND IF YOU NEED TO BOIL (STERILIZE) BOTTLES, NIPPLES, AND RINGS BEFORE USE., WARNING POWDERED INFANT FORMULAS ARE NOT STERILE AND SHOULD NOT BE FED TO PREMATURE INFANTS OR INFANTS WHO MIGHT HAVE IMMUNE PROBLEMS UNLESS DIRECTED AND SUPERVISED BY YOUR BABY'S DOCTOR. NEVER USE MICROWAVE TO WARM FORMULA. SERIOUS BURNS CAN RESULT., CONTAINS MILK INGREDIENTS.Baby Formula Focus: Immune System Support, Eye Development, Brain Development, Standard Nutrition
Base Ingredient: Milk
Dietary Needs: Gluten-Free, Halal, Organic Certified, Kosher
Features: Natural, Non-GMO
Form: Powdered
State of Readiness: Mix
Package Quantity: 1
Age Stage: Infant
Capacity: Total Volume Prepared: 20.6 Ounces
Net weight: 20.6 Ounces
Beverage container material: Plastic
TCIN: 91530278
UPC: 070074680934
Item Number (DPCI): 007-09-0074
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 6 inches length x 5.1 inches width x 4.3 inches height
Estimated ship weight: 1.55 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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Guests are saying
This organic infant formula has received positive feedback from guests for its high-quality ingredients and effective formulation. Many guests appreciate the gentle nature of the formula on their baby's stomach, leading to fewer digestive issues. The packaging is noted for its convenience and durability, making it easy to use and transport. Overall, this product is seen as a reliable choice for parents seeking a nutritious option for their little ones.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 70 reviews
easy on tummy: 4 out of 5
easy to prepare: 4.38 out of 5
quality: 4.5 out of 5
value: 4 out of 5
60% would recommend
10 recommendations
Organic formula to feel good about feeding to baby
5 out of 5 stars
laurann24_4650 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I so appreciate this baby formula has no corn syrup and is organic. It makes me feel more comfortable about feeding my 9 month old this formula. He liked it! The tub is nice and wide which makes it easy to scoop out and prepare a bottle. I would buy this. Also this was one that was recommended by our pediatrician.
Baby formula organic
5 out of 5 stars
sarahsri_1461 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Great ingredients and love that its organic. My baby seemed to like this formula. Packaging is nice and easy to use when hands are full. It's more costly but worth is for the ingredients.
Great product !!
4 out of 5 stars
jannatn2_7503 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] It’s a great formula for infants. I have been given this to my child and there was no issues. It’s not very expensive and the packaging is also really great.
Good formula
5 out of 5 stars
whiterose24_5785 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My baby tolerated the formula well. I like the packaging. Scoop is easy to use. My baby didn’t seem to get constipated or gassy from this compared to other formula he’s used.
It’s organic formula
5 out of 5 stars
erickad23_5991 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Great ingredients great taste mom tried it. The packaging is ok, the effectiveness I mean it removed the gas’s from the baby. And lastly the value
High quality
5 out of 5 stars
amans36_3819 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Pure Bliss Similac Organic Formula has been a game-changer for our family! It’s gentle on my baby’s stomach, easy to prepare, and made with high-quality, organic ingredients that I feel good about. My little one loves the taste and has been thriving since we made the switch. Highly recommend it to any parent looking for a trustworthy, nutritious formula!
Foams up a lot
2 out of 5 stars
Thumbs down graphic, would not recommend
Sheri - 3 months ago
Baby misses out on a whole ounce of formula every time because it becomes too foamy after shaking it to mix! I won't buy this again.
Safe ingredients
3 out of 5 stars
eriri3_5330 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I wanted to try this product and am glad I had the opportunity to try it. My baby loved the formula and drank it well. However, it caused my baby to have gas. My baby might have a sensitive stomach. I like this formula because it is organic, but I'm sorry I can't keep using it. I received this Similac pure Bliss infant formula from Influenstar and Similac for free for an honest review.
1 reply from The Consumer Relations Team team - 3 months ago
We would like to learn more about your baby's experience with Pure Bliss by Similac Organic and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04815048 when you call.
Good ingredients
4 out of 5 stars
cindylou64_1373 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] As what i see on the ingredients, I like that it's all organic, plus no corn syrup. It tastes fine. My baby is used to beast milk, so this formula upset her stomach a little.
1 reply from The Consumer Relations Team team - 3 months ago
We would like to learn more about your baby's experience with Pure Bliss by Similac Organic and hope you can give us a call when you have a few minutes to spare. Our team can be reached at 800-850-7677, M-F from 8:30am-5pm, ET & be sure to reference customer# 04814930 when you call.
Enjoyed!
5 out of 5 stars
- 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This was very easy to make and my baby seemed to like it. He usually drinks breastmilk so this must be similar since he took it! I think the packaging is cute and compact. He
Caused Constipation
1 out of 5 stars
Thumbs down graphic, would not recommend
jaylamon - 3 months ago, Verified purchaser
Switched to Organic Pure Bliss for about a week and noticeably caused constipation for the baby unlike other formulas. Would not recommend. It is also very frothy when mixed.
Smells good
5 out of 5 stars
ellieb93_7123 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Overall the package is large for the money so it’s worth it, I love that it’s organic I don’t feel guilty giving to my baby, overall thank you Influenster for this product!
Effective and innovative
5 out of 5 stars
emilym1346_3349 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This formula is great! My baby had no issues drinking it and seemed to enjoy the taste. It mixed well in water and the instructions were easy to follow. I appreciate that the ingredients are healthy, nutritious, and clean. The packaging is elite for formula as well- it’s amazing to have a spot to store the scoop that isn’t just thrown into the powder. I will happily continue to give this to my baby!
Easy to digest
5 out of 5 stars
helloitsmt_3451 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This formula is simple to prepare, organic and has been very effective for baby. It’s gentle on the stomach, easy to digest, and hasn’t caused any discomfort.
Fed is best
5 out of 5 stars
shaileneo1_8565 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packaging is great for this product. They are clean ingredients and baby seems to prefer this over even the gentle ease formula. It is a good one for babies going from breast to bottle
Organic formula
4 out of 5 stars
karima91_9892 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This organic similac infant formula is an overall great formula that has good quality ingredients and great for sensitive babies. It doesn't taste bad and is nice and clean packaging. The price is similar to other formula.
Surprisingly great formula!
5 out of 5 stars
luccasl_693 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Tried Pure Bliss by Similac Organic on a whim and was genuinely impressed. My baby handled it super well, no tummy issues, and they actually seem to like the taste (which is rare). Love that it’s organic and doesn’t have a strong smell like some others. Definitely adding it to our regular rotation.
Solid Formula Option
5 out of 5 stars
kaybbowling_1483 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Seems to be a pretty solid formula choice. My breastfed baby took it with no issues the few times I gave him formula. Packaging is easy to use and the cost is on trend with the other "organic" formula options.
Great formula for infants
5 out of 5 stars
christopherr27_4170 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packaging is great, the ingredients are great. My child was premature. This formula help my daughter with a sustainable diet and now she’s a big girl. It’s very effective and great value for the money.
I enjoyed this product as well as my infant.
4 out of 5 stars
melindam81_4577 - 5 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This was a great product for me to try with my infant. The packaging was good. Great ingredients for this product. Great effects on my infants feeding. The price is sustainably good.