Sponsored
Colgate Total Active Prevention Gum Protect Whitening Toothpaste - Mint - 3.0oz
$5.39 ($1.80/ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- Includes one (1) 3.0 oz tube of Colgate Total Active Prevention Gum Protect Toothpaste, Whitening Toothpaste
- Helps maintain healthy gums by targeting the 5 signs of early gum disease including gum inflammation, redness, bleeding, irritation, and sensitivity
- This minty gum toothpaste eliminates 100% more bacteria* to help support healthier gums
- This specially formulated SLS free toothpaste transitions to a dense rich foam for those focused on gum care
- This gum care toothpaste is 2x more effective at fighting bacteria* a root cause of many common oral care problems**
Description
Help protect your gum health with Colgate Total Active Prevention Gum Protect Whitening Toothpaste. Colgate Total Gum Protect Toothpaste helps prevent 5 signs of early gum disease including gum inflammation, redness, bleeding gums, irritation, and gum sensitivity. Colgate Total Gum Protect uses an SLS free formula and is specifically formulated to be gentle on gums. This gum care toothpaste eliminates 100% more bacteria* to help prevent signs** of early gum disease.
*plaque bacteria vs. a non antibacterial fluoride toothpaste after 4 weeks of twice daily use
**such as cavities and gingivitis
*plaque bacteria vs. a non antibacterial fluoride toothpaste after 4 weeks of twice daily use
**such as cavities and gingivitis
Suggested Age: 6 Years and Up
Product Warning: Not for children under the age of three
Product Form: Paste
Primary Active Ingredient: Sodium Fluoride
Package Quantity: 1
Net weight: 3 Ounces
TCIN: 92283183
UPC: 827854018001
Item Number (DPCI): 049-09-0181
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
stannous fluoride (0.15% w/v fluoride ion)' '0.454%
Purpose
Anticavity antigingivitis antisensitivityUses
• aids in the prevention of cavities • helps prevent gingivitis • helps interfere with harmful effects of plaque associated with gingivitis • builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contactDirections
Directions • adults and children 12 years of age and older: apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (moming and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. • do not swallow. • children under 12 years of age: consult a dentist.Other information
Recyclable tube, Your community may not yet accept tubes for recycling. Check locally.Inactive ingredients
inactive ingredients: water, sorbitol, hydrated silica, glycerin, sodium methyl cocoyl taurate, flavor, tetrasodium pyrophosphate, cellulose gum, potassium nitrate, sodium saccharin, xanthan gum, cocamidopropyl betaine, titanium dioxide' '
Shipping details
Estimated ship dimensions: 1.5 inches length x 1.9 inches width x 6.3 inches height
Estimated ship weight: 0.187 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What is the % of potassium nitrate in this formulation?
submitted by Thx4Hlp - 7 days ago
A: Thanks for asking. We’re not able to share the percentage at this time. Please feel free to give us a call at 1.800.468.6502 if you’d like to learn more.
submitted byColgate Palmolive Consumer Affairs - 5 days agoBrand expert
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Guests are saying
This toothpaste offers a refreshing minty flavor while effectively cleaning teeth and protecting gums. Many guests appreciate its gentle formula, which is suitable for sensitive mouths, and its ability to leave a lasting fresh feeling. The foaming action enhances the brushing experience, and the whitening properties are a bonus. Overall, it is a reliable choice for maintaining oral hygiene and gum health, making it a great addition to any daily routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 232 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
71% would recommend
7 recommendations
3 out of 5 stars
Thumbs down graphic, would not recommend
28 September, 2025Verified purchase
Wanted SLS-free toothpaste... BUT!!
Soooo, after Crest got rid of their SLS-free ("clean and free") toothpaste... WHY!!.... I had to look elsewhere. This Crest one seemed like a good option, but it foams too much in my mouth. I prefer putting the toothpaste on my electric tootbrush, brushing my whole mouth twice, then spit out the toothpaste. But this Crest foams that much where I need to spit out multiple times during the brushing routine, and it feels like I am cleaning my teeth with foam rather than the paste.
5 out of 5 stars
Thumbs up graphic, would recommend
8 September, 2025Verified purchase
My favorite
I like it i will buy again
5 out of 5 stars
Thumbs up graphic, would recommend
30 August, 2025Verified purchase
Colgate
Very good the producto
5 out of 5 stars
Thumbs up graphic, would recommend
10 August, 2025Verified purchase
Cleans well
I’m not sure if it whiten my teeth, but it cleaned well.
5 out of 5 stars
Thumbs up graphic, would recommend
9 July, 2025Verified purchase
A win win
Love the refreshing clean taste that it leaves
1 out of 5 stars
Thumbs down graphic, would not recommend
17 May, 2025Verified purchase
Tossed
Threw it away. Tasted disgusting
4 out of 5 stars
Thumbs up graphic, would recommend
15 April, 2025Verified purchase
Love it
I love the flavor it's refreshing but the quantity for the price isn't reasonable
5 out of 5 stars
26 March, 2025
originally posted on Home Tester Club
Fresh Smile!
[This review was collected as part of a promotion.] This product left my teeth feeling clean. It has a really nice minty taste and noticed a slight visible brightness. I would definitely recommend and it foams nicely.
3 out of 5 stars
25 March, 2025
originally posted on Home Tester Club
Too Minty
[This review was collected as part of a promotion.] It's a toothpaste that does the job. But it's way too minty for my liking.
1 reply from Customer Care team - 8 months ago
Hi there, thanks for trying our toothpaste! We'd love to hear more about your experience. Please give us a call at 1-800-468-6502 from Monday to Friday, 9 AM to 5:30 PM.
5 out of 5 stars
20 March, 2025
originally posted on Home Tester Club
Great Gum Care!
[This review was collected as part of a promotion.] Colgate Total Gum Protect Toothpaste is a great toothpaste! I have used Colgate Total in the past, but was pleased with the extra gum protection in this toothpaste. My gums can be sensitive and this toothpaste helped. It foamed well, and cleaned gently. My mouth felt extra fresh after brushing. Highly recommended!
4 out of 5 stars
20 March, 2025
originally posted on Home Tester Club
Good taste and does what it should
[This review was collected as part of a promotion.] Overall, good product. Tastes nice and keeps my breath staying fresh. I would buy it again, especially for the price.
3 out of 5 stars
20 March, 2025
originally posted on Home Tester Club
Regular Toothpaste
[This review was collected as part of a promotion.] It feels like toothpaste. There is nothing extraordinary about it. In contrasted there is also nothing bad about it. My teeth felt clean. My breath felt fresh but there was not any burst if fresh breath. It was your normal toothpaste.
5 out of 5 stars
19 March, 2025
originally posted on Home Tester Club
Great Colgate smile
[This review was collected as part of a promotion.] This product works great and after use makes my teeth feel fresh and clean. Easy to apply to my tooth brush. As I’m brushing it starts to fizz and work its magic by cleaning my teeth several times a day. Over all great product. I would recommend it.
5 out of 5 stars
19 March, 2025
originally posted on Home Tester Club
I absolutely had no idea!
[This review was collected as part of a promotion.] I really thought this would absolutely be just an okay product. Yes it would work as a toothpaste, but not that it would help my teeth and ACTUALLY whiten! Yet it did, and made my teeth feel really clean. I will be repurchasing this from now on.
3 out of 5 stars
19 March, 2025
originally posted on Home Tester Club
Dis not notice any difference
[This review was collected as part of a promotion.] I personally dis not notice anything differently from any other Colgate toothpaste I've used in past. Taste is fine. Texture was good not gritty. Says sls free on box but I have no idea what sls is. Still has fluoride so not good for me.
5 out of 5 stars
19 March, 2025
originally posted on Home Tester Club
Colgate
[This review was collected as part of a promotion.] I love trying this toothpaste, I feel like my teeth are refreshed and clean after using. I will definitely purchase again in the future.
4 out of 5 stars
19 March, 2025
originally posted on Home Tester Club
Fresh and clean results
[This review was collected as part of a promotion.] This product has a pleasant smell and appearance. It comes out of the tube easily and has a nice consistency. The taste is not overpowering and leaves your mouth feeling fresh and clean.
5 out of 5 stars
19 March, 2025
originally posted on Home Tester Club
Minty fresh!
[This review was collected as part of a promotion.] Colgate Total Gum Protect is a fantastic toothpaste for keeping gums healthy and strong. It leaves my mouth feeling clean and fresh while helping to prevent gum issues. The formula is gentle yet effective, and I’ve noticed an improvement in my gum health since using it. Plus, the long-lasting freshness is a great bonus! Highly recommend for anyone looking to take better care of their gums.
3 out of 5 stars
17 March, 2025
originally posted on Home Tester Club
Like not love
[This review was collected as part of a promotion.] I use Colgate and like it very much, but I do not feel this is any different than any of the other toothpastes. It did not make a big difference in the health of my gums.
3 out of 5 stars
12 March, 2025
originally posted on Home Tester Club
Refreshing
[This review was collected as part of a promotion.] I loved the refreshing, fresh taste of the toothpaste. I did notice that my gums became sore if I used the toothpaste twice a day for several days. Once I rotated it with another toothpaste and only used it once a day, the soreness went away. Overall, I liked the way that it left my mouth feeling refreshed afterwards and I would buy again.
1 reply from Customer Care team - 8 months ago
Hi there, thanks for trying our toothpaste! We'd love to hear more about your experience. Please give us a call at 1-800-468-6502 from Monday to Friday, 9 AM to 5:30 PM.