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Colgate Total Plaque Pro-Release Whitening Toothpaste - 3oz
$5.39 ($1.80/ounce)
In Stock
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At a glance
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About this item
Highlights
- Includes one (1) 3.0 oz tube of Colgate Total Plaque Pro Release Whitening Toothpaste, Mint
- Colgate Total Plaque Pro Release Toothpaste uses Smart Foam to penetrate hard-to-reach places to fight plaque bacteria along the gumline
- This minty whitening toothpaste dissolves and lifts away plaque for 2X less gum-harming plaque*
- Offers 24 hours of antibacterial protection** and clinically proven to significantly reduce bacteria associated with gingivitis between dentist visits
- This gum care toothpaste fights plaque bacteria along the gumline to improve your long-term gum health
- Improve your long-term gum health and strengthen the foundation of a healthy smile using Colgate Total Plaque Pro Release Whitening Toothpaste
- This Colgate Total toothpaste uses a breakthrough formula to penetrate hard-to-reach places to fight plaque bacteria along the gum line
Description
Dissolve and lift away plaque for 2X less gum-harming plaque* with Colgate Total Plaque Pro Release Whitening Toothpaste. This minty plaque bacteria prevention toothpaste fights bad breath, offers long-lasting 24-hour antibacterial protection** and is clinically proven to significantly reduce plaque bacteria associated with gingivitis between dentist visits. Plus, this toothpaste also fights tartar buildup, making this gum toothpaste an invaluable tool for improving your oral health.
*vs. regular fluoride toothpaste, with twice daily brushing for 6 months
**after two weeks of twice daily use
*vs. regular fluoride toothpaste, with twice daily brushing for 6 months
**after two weeks of twice daily use
Suggested Age: Adult
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Stannous Fluoride
Package Quantity: 1
Net weight: 3.0 Ounces
TCIN: 88406679
UPC: 827854006312
Item Number (DPCI): 049-09-5592
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
stannous fluoride (0.15 w/v fluoride ion' '0.454%
Uses
• aids in the prevention of cavities • helps prevent gingivitis • helps interfere with harmful effects of plaque associated with gingivitis • builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contactDirections
Directions • adults and children 12 years of age and older: Apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. • do not swallow. • children under 12 years of age: Consult a dentist.Other information
Products containing stannous fluoride may produce surface staining of the teeth. Adequate toothbrushing may prevent these stains which are not harmful or permanent and may be removed by your dentist.Inactive ingredients
inactive ingredients: water, hydrated silica, glycerin, sorbitol, glycerin, peg-12, tetrasodium pyrophosphate, flavor, sodium lauryl sulfate, sodium citrate, arginine, zinc phosphate, pvm/ma copolymer, cellulose gum, microcrystalline cellulose, sodium saccharin, cocamidopropyl betaine, xanthan gum, citric acid, sucralose, titanium dioxide' '
Shipping details
Estimated ship dimensions: 6.1 inches length x 1.9 inches width x 1.5 inches height
Estimated ship weight: 0.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this toothpaste cause sensitivity?
submitted by Mimi - 15 days ago
A: Thanks for asking! Our Colgate Total Plaque Pro-Release provides antigingivitis, anticavity, anti-sensitivity benefits. If you experience any sensitivity using this product, please contact us at 1-800-468-6502.
submitted byColgate Palmolive Consumer Affairs - 15 days agoBrand expert
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Guests are saying
Colgate Total Plaque Pro Release Whitening Toothpaste offers a refreshing and effective solution for maintaining oral hygiene. Guests appreciate its ability to fight plaque, leaving teeth feeling clean and smooth. The minty flavor is generally well-received, and many have noticed gradual whitening effects. While some guests have concerns about the packaging and the effectiveness of whitening, the overall experience is positive, making it a great addition to daily dental care routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 717 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 4.62 out of 5
96% would recommend
28 recommendations
5 out of 5 stars
19 September, 2025Verified purchase
Toothpaste
I love the way this makes my teeth feel after brushing and I’ve already seen difference in the whiteness of my teeth in one week!
5 out of 5 stars
26 August, 2025
originally posted on influenster.com

Nice
I love the packaging and I actually save the cap for other toothpastes so I can set them upright on my counter. It works super well and has a nice taste.
2 out of 5 stars
20 August, 2025
originally posted on Colgate
Good toothpaste, pointless photogenic packaging
Awesome product but stupid packaging: excessive, shiny see thru chunk of plastic cap, that requests multiple rotations to open or close. A tube envelope thing that inhales air as soon as you release it. All inside a cardboard box!
1 reply from Customer Care team - 2 months ago
Thanks for letting us know! We're happy to hear you loved our paste! We appreciate the feedback on our packaging and will be sure to share your thoughts with the proper team! Thank you for brushing with us.
3 out of 5 stars
19 August, 2025
originally posted on influenster.com

Fresh and clean but not much whitening effect.
I’ve been using this toothpaste for about 30 days and while it leaves my mouth feeling clean and fresh, I haven’t noticed any real change in the whiteness of my teeth. It does a good job at everyday cleaning, but for whitening results it didn’t meet my expectations. Overall, I’d rate it 3 stars since it works fine as a regular toothpaste but not for what it claims.
1 reply from Customer Care team - 2 months ago
We appreciate you giving our toothpaste a try and letting us know your thoughts! If you would like help with other suggestions, we're here to help at 1-800-468-6502 (M-F 9:00 am - 5:30 pm EST).
4 out of 5 stars
19 August, 2025
originally posted on Colgate
Minty fresh cleaning wonder!
I love this toothpaste so much! It does what it says, fights plaque It’s foaming goodness leaves my teeth feeling like I’ve just had a cleaning every single day. I love how the strong minty flavor leaves my mouth clean and fresh. My single complaint is the lid. I like to multitask and it’s hard to screw the lid on while brushing, I’d much rather have a flip top cap.
5 out of 5 stars
Thumbs up graphic, would recommend
13 August, 2025Verified purchase
Third tube!
This is a great product! My last few cleanings at the fentist were so quick! My hygienist told me whatever I'm doing, keep It up!
5 out of 5 stars
12 August, 2025
originally posted on influenster.com

A refreshing, effective toothpaste that fights pla
Colgate Total Plaque Pro Release Whitening Toothpaste leaves my mouth feeling fresh and clean, while noticeably brightening my smile. The flavor is pleasant, and it delivers great value for daily use.
5 out of 5 stars
22 July, 2025
originally posted on influenster.com

Mind-Blown! This Toothpaste Actually Does Somethin
I’ve been using the Colgate Total Plaque Pro-Release Whitening Paste for a while now, and it seriously impressed me from the start! After my very first few uses, I remember brushing and feeling something hard in my mouth — I spit it out and realized it was old plaque that I didn’t even know was there! 😳 That moment blew my mind. Now that I’ve been using it regularly, I don’t get that anymore (which tells me it’s doing its job!), but I’ve never used a toothpaste that made such a noticeable difference. My mouth feels cleaner, and it gives me peace of mind knowing it’s working beyond just freshening breath. This stuff is the real deal!
5 out of 5 stars
14 July, 2025
originally posted on influenster.com

Home cleaning at Dentist level rewards!!
This tube was packaged simply efficient. The taste is fresh and refreshing. The ingredients are extremely effective and rewarding like going to a dentist and receiving a professional cleaning. Value for ypur product with a wide availability amongst some stores and online options!!
4 out of 5 stars
10 July, 2025
originally posted on influenster.com

A good value for your money
If you want a toothpaste with proven plaque-fighting performance then I’d suggest this. It’s worth the money because it actually works! The taste is minty so it leaves a fresh feeling after each brush. For best results I’d suggest brushing each side, top and bottom, for at least 90 seconds.
5 out of 5 stars
29 June, 2025
originally posted on Colgate
Really helps keep tartar at bay!!!
I have ALWAYS had a lot of tartar. With Pro Release my last two check ups have been quick and easy with very little tartar. My hygienist mentioned how clean my teeth were before starting!! Ill never stop using it! Please keep making it!!!
5 out of 5 stars
Thumbs up graphic, would recommend
23 June, 2025Verified purchase
Colgate Total Plaque toothpaste
I really like the flavor and already see a reduction in plaque.
5 out of 5 stars
Thumbs up graphic, would recommend
19 June, 2025Verified purchase
Would recommend
Price is great. Works great.
5 out of 5 stars
7 June, 2025
originally posted on influenster.com

By far the best toothpaste
By far this is the best toothpaste I have ever used! I love it and use it daily, this toothpaste cleans my mouth and it stays clean for days. I will only use this brand Colgate total plaque release whiting toothpaste. Other brands do not make my mouth feel and taste fresh, this is the only toothpaste that really cleans my mouth and keeps plaque away for days , not hours days !!! I use twice a day.
4 out of 5 stars
3 June, 2025
originally posted on influenster.com

Clean and Whiter Teeth
Colgate Total Plaque Pro Release Whitening Toothpaste has been such a pleasant surprise in my routine! Right away, it gives that deep-clean feeling you want from a toothpaste, and the minty flavor is just right—fresh without being overpowering. What really makes it stand out is how smooth and polished your teeth feel after brushing. It’s like that “just left the dentist” clean, but at home. The whitening part isn’t instant, but over a couple of weeks, I noticed my teeth looking brighter and less stained. Plus, it’s comforting to know it’s helping fight plaque and protect your gums at the same time.
5 out of 5 stars
15 May, 2025
originally posted on shopsmiles
Super effective
I see my dental hygeinist 3 times a year to stay ahead of plaque build-up. Generally, she tells me I'm doing a good job with my home routine. Occasionally she will advise how I might need to do better. A few months ago, I started using the new Total Plaque Control toothpaste, and at this visit she asked me what I was doing differently, because my teeth and gums were on noticeably better condition. I AM SOLD ON THIS TOOTHPASTE, the ONLY thing that changed in my routine. And I've let my hygeinist know so she can recomme d to others.
5 out of 5 stars
Thumbs up graphic, would recommend
28 April, 2025Verified purchase
Mouth feels clean
This is my favorite toothpaste . It really makes my mouth feel fresh and clean . I’ve gone back to my old toothpaste when I’m out and my mouth doesn’t feel clean. It’s a keeper.
5 out of 5 stars
17 April, 2025
originally posted on influenster.com

Holy Grail
I am on my third tube of this toothpaste now and this is THE best toothpaste to keep your teeth clean. Ever since I’ve started using this toothpaste, my teeth have been so healthy. I’m one of those people with a semi-complicated oral hygiene routine and I even check the back of my teeth every single night. This toothpaste in combination with an electric toothbrush and good flossing habits will leave your teeth so clean!
5 out of 5 stars
3 April, 2025
originally posted on influenster.com

Very good!
Colgate Plaque pro-release toothpaste is a winner in my house! We’ve been using this for about a month now and it’s great! Makes your all mouth feel fresh and the taste isn’t bad at all! I like that it also whitens!
1 out of 5 stars
3 April, 2025
originally posted on shopsmiles
Hygienist perspective- would NOT recommend
As a Registered Dental Hygienist I wouldn’t recommend this toothpaste anyone. The flavor and texture is just fine and I’ve been using it for quite a while, but I keep feeling like I was having a ton of plaque on my teeth throughout the day and wasn’t sure why (I have great home care). I recently switched toothpastes and my teeth finally feel smooth and clean all day (with no other changes). Colgate Plaque Pro Release was my problem. Would never recommend to any of my patients.