$4.99 when purchased online
Target Online store #3991
About this item
Highlights
- Includes one (1) 5.1 oz tube of Colgate Total Whitening Toothpaste, Teeth Whitening Toothpaste
- Colgate Total Whitening Toothpaste offers 42%* more sensitivity relief (*versus a regular fluoride toothpaste after 8 weeks of use)
- Get 10 benefits and no trade-offs with Colgate Total toothpaste
- Use Colgate Total Whitening toothpaste to remove surface stains for a whiter, brighter smile
- This mint toothpaste leaves your mouth feeling clean and your breath refreshed
- This tooth whitening toothpaste also helps prevent cavities and gingivitis, provides tartar control with regular brushing, and strengthens enamel
- You can smile confidently when you use Colgate Total toothpaste
- Keep your mouth healthy by fighting bacteria on teeth, tongue, cheeks, and gums with this Colgate Total toothpaste
Description
Get 10 benefits and no trade-offs with Colgate Total Whitening Toothpaste. This multi-benefit Colgate Total toothpaste provides sensitivity relief and helps remove and prevent surface stains for whiter teeth. This mint toothpaste leaves your mouth feeling fresh after every brush. Remove surface stains by brushing twice daily with this tooth whitening toothpaste. Plus, this sugar-free and gluten-free whitening toothpaste not only helps remove stains for whiter teeth, but also keeps your whole mouth healthy by fighting bacteria on your teeth, tongue, cheeks, and gums.
Suggested Age: Adult
Health Facts: Contains Fluoride, Gluten-Free
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Stannous Fluoride
Package Quantity: 1
Net weight: 5.1 Ounces
Features: Whitening, Enamel-Safe, Stain Shield, Tartar Control
TCIN: 13773793
UPC: 827854001881
Item Number (DPCI): 049-09-1188
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Active ingredients
stannous flouride (0.15% w/v flouride ion)(0.454%).
Purpose
Anticavity, Antigingivitis, Antisensitivity..Warnings
gingivitis, bleeding, or redness persists for more than 2 weeks,you have painful or swollen gums, pus from the gum line, loose teeth, or increasing spacing between the teeth. These may be signs of periodontitis, a serious form of gum disease.Adults and Children 12 Years of Age and Older
Apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. Do not swallow.Children under 12 Years of Age
Consult a dentist.Other information
Products containing stannous fluoride may produce surface staining of the teeth. Adequate toothbrushing may prevent these stains which are not harmful or permanent and may be removed by your dentist. This Colgate product is specially formulated to help prevent staining.Inactive ingredients
sorbitol, water, hydrated silica, glycerin, sodium lauryl sulfate, flavor, tetrasodium pyrophosphate, cellulose gum, potassium nitrate, sodium saccharin, xanthan gum, cocamidopropyl betaine, titanium dioxide
Question or comments?
1-800-468-6502Shipping details
Estimated ship dimensions: 7.88 inches length x 1.87 inches width x 1.73 inches height
Estimated ship weight: 0.375 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
Guests appreciate this toothpaste for its effective cleaning, refreshing flavor, and whitening capabilities. They also commend the texture and value for money. However, some guests experienced sensitivity and unpleasant taste. A few guests also reported allergic reactions.
Generated by AI from the text of recent reviews (includes incentivized reviews)
4.7 out of 5 stars with 1447 reviews
effectiveness: 4.44 out of 5
quality: 4.28 out of 5
value: 4.41 out of 5
70% would recommend
24 recommendations
All around good toothpaste
4 out of 5 stars
- 10 days ago
originally posted on influenster.com
I like this but it’s quite expensive for what it’s worth. But I like the mint flavor and it actually feels like it’s cleaning my mouth. I’ve noticed a slight difference in the whitening of my teeth but it’s not as significant as whitening trays.
Colgate make me feel protected and fresh
5 out of 5 stars
franchesg_ - 27 days ago
originally posted on influenster.com
Colgate Cavity Protection is a trusted classic when it comes to daily oral care. With its active fluoride formula, it's designed to fight cavities and protect enamel, giving you the reassurance that your teeth are well taken care of. The toothpaste has a pleasant, minty flavor, leaving your mouth feeling fresh after every brush. In terms of texture, it's smooth and non-abrasive, which is gentle on the gums and enamel. The foaming action is effective, providing a thorough clean without feeling too harsh. Over time, you can expect consistent results in maintaining oral hygiene, especially in preventing cavities, which is its primary focus.
White and bright
5 out of 5 stars
sydneyb266 - 28 days ago
originally posted on influenster.com
The optic white made my teeth visibly whiter and brighter. I also love the type of mint taste. I would recommend this to others. I keep going back to repurchase!
White teeth
5 out of 5 stars
punaml - 2 months ago
originally posted on influenster.com
The one product I will keep on buying again and again because the results are just giving and visible. Wow ty for making such products in the market.
The only toothpaste i use
5 out of 5 stars
ryans240 - 2 months ago
originally posted on influenster.com
Feel like this toothpaste is very effective when I brush my teeth. Also doesn’t leave any kind of film or weird taste in my mouth afterwards. Will continue to use it
Brighter smile
5 out of 5 stars
catherined_ - 2 months ago
originally posted on influenster.com
Colgate Optic White Toothpaste delivers on its promise of whiter teeth. After using it for a few weeks, I noticed a visible improvement in the brightness of my smile. The toothpaste has a pleasant mint flavor that leaves my mouth feeling fresh without being overly intense. One standout feature is its effective stain removal, helping to combat coffee and tea stains. It contains hydrogen peroxide, which aids in whitening while still being gentle on the enamel. However, some users might find it a bit gritty compared to other whitening toothpastes, and it’s important to use it consistently for optimal results. Overall, Colgate Optic White is a solid choice for anyone looking to enhance their smile without breaking the bank.
Protect cavity
5 out of 5 stars
yuit - 2 months ago
originally posted on influenster.com
When I feel that I have tooth decay, I use Colgate cavity toothpaste and it helps me relieve my toothache miracle!!! It's very effective for protecting the cavity. The flavor is fresh and great. Love it
Freshen breath and enamel safe
5 out of 5 stars
shereikar1 - 2 months ago
originally posted on influenster.com
It’s a nice texture on the box and it help to remove stain off your teeth for all the coffee lovers and people who struggle to get their teeth clean can give this a try and it’s enamel safe and freshen breath so overall you getting value for your money
Great
5 out of 5 stars
sigic - 2 months ago
originally posted on influenster.com
This colgate is just amazing It washes my teeth so well and the scent is minty and nice especially in the morning. The packaging is also great as a tube. The ingredients are also safe and so worth for the money purchased.
Great for weak enamel
4 out of 5 stars
fatimap114 - 2 months ago
originally posted on influenster.com
I had a weak enamel and this toothpaste has helped me not get any cavities. This toothpaste does last longer and it is effective after every use my teeth feel so clean.
Optic white teeth
5 out of 5 stars
meganp525 - 2 months ago
originally posted on influenster.com
I love the Colgate optic white one because after a few uses it does make your optic white. I love that 2 come in the package and not just 1. The flavor is strong but good and a great value if money.
It’s works really good! I like this one !
5 out of 5 stars
veronikad34 - 2 months ago
originally posted on influenster.com
I like this toothpaste because it gently cleans my teeth and tongue. has a snuggly aroma and is inexpensive. the composition of the paste is the necessary ingredients for the freshness of my breath during the day. Comfortable packaging helps me to take it wherever I need.
Makes a difference
5 out of 5 stars
emilychristmanae3c43 - 2 months ago
originally posted on influenster.com
I’m normally not one to try whitening toothpaste but I gave this one a try and was shocked that I actually noticed a difference! The flavor and texture is good, too!
Effective
5 out of 5 stars
shanielg1 - 2 months ago
originally posted on influenster.com
Great flavor not too harsh but very effective the packaging is perfect and doesn’t fall apart easily and the ingredients are not concerning. It was a good value and I definitely recommend.
Very strong but accurate toothpaste
5 out of 5 stars
sabrinal236 - 3 months ago
originally posted on influenster.com
Minty flavor anyone? This has it! One thing my mouth is very sensitive and this is very strong but does not burn at all! Which surprised me. great value for the twin pack!
good
5 out of 5 stars
jasonv30 - 3 months ago
originally posted on influenster.com
Good for sensitive teeth, effectively good to your teeth. I strongly recommend this product. The mint flavor is so fresh as well. Packing good and totally value ur money.
Clean
5 out of 5 stars
jennnn - 3 months ago
originally posted on influenster.com
We only use the Colgate cavity protection toothpaste in my household. It has a fresh and clean taste and feel after each brush. We buy the 3 pack each time.
Effective
5 out of 5 stars
nataliam528 - 3 months ago
originally posted on influenster.com
I use this toothpaste daily and love it. The scents are all different but mint one is amazing. Packing is a beautiful shiny red that looks amazing.
It's okay
2 out of 5 stars
jessicapalomino92 - 3 months ago
originally posted on influenster.com
Im not a huge fan of colgate toothpaste, this one you can get in gel which is a nice feature because the paste i feel doesn't work too well, so I do like that option
1 reply from Customer Care team - 3 months ago
We’ll share your observations and comments with our team. Thanks for your feedback.
Good for whitening
5 out of 5 stars
sofiaac44 - 3 months ago
originally posted on influenster.com
It is effective because it whitens very well and it has a nice mint flavor. The packaging is clean and it is worth the money from good ingredients.
1 reply from Customer Care team - 3 months ago
Wow! Congrats on your new smile! 😁