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Fourth Ray Alice Pure Madness Lip Mask - 0.25oz: Moisturizing, Baby Pink With Subtle White Pearl, Translucent - 2 of 4Fourth Ray Alice Pure Madness Lip Mask - 0.25oz: Moisturizing, Baby Pink With Subtle White Pearl, Translucent - 3 of 4Fourth Ray Alice Pure Madness Lip Mask - 0.25oz: Moisturizing, Baby Pink With Subtle White Pearl, Translucent - 4 of 4
Fourth Ray Alice Pure Madness Lip Mask - 0.25oz: Moisturizing, Baby Pink With Subtle White Pearl, Translucent - 1 of 4

Fourth Ray Alice Pure Madness Lip Mask - 0.25oz: Moisturizing, Baby Pink With Subtle White Pearl, Translucent

$12.00

In Stock

Eligible for registries and wish lists

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At a glance

About this item

Highlights

  • Moisturizes & softens lips
  • Leaves lips feeling nourished & smooth
  • Birthday cake flavor
  • Comes in a mushroom-shaped jar
  • Limited-edition Disney collaboration
  • No added parabens or silicones
  • Vegan & cruelty-free

Description

Fourth Ray Beauty’s Pure Madness Overnight Lip Mask is a moisturizing lip mask that melts into lips to nourish and lock in essential moisture while you sleep. Featuring a yummy birthday cake flavor and a limited-edition mushroom-shaped jar inspired by Disney’s Alice in Wonderland.

Key Ingredients:
Squalane: Replenishes moisture
Shea Butter: Softens lips
Vitamin E: Hydrates and nourishes lips

How to Use:
Apply to lips in the evening & leave on overnight.
Can be used throughout the day as needed or before lipstick for smoother application.
Product Form: Balm
Beauty Purpose: Moisturizing
Net weight: .25 Ounces
TCIN: 92296405
UPC: 192250045990
Item Number (DPCI): 052-18-6570
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

diisostearyl malate, hydrogenated polyisobutene, hydrogenated poly(c6-14 olefin), microcrystalline wax, polyethylene, ethylene/propylene/styrene copolymer, helianthus annuus (sunflower) seed oil, flavor, butylene/ethylene/styrene copolymer, butyrospermum parkii (shea) butter, caprylic/capric triglyceride, caprylyl glycol, diethylhexyl syringylidenemalonate, ethylhexylglycerin, fragrance, hexylene glycol, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, phenoxyethanol, saccharin, squalane, synthetic fluorphlogopite, tin oxide, tocopherol may contain: iron oxides (ci 77491), titanium dioxide (ci 77891).

Allergens & Warnings:

WARNING: CHOKING HAZARD. SMALL PARTS. NOT FOR CHILDREN UNDER 3 YEARS

Shipping details

Estimated ship dimensions: 2.09 inches length x 3.46 inches width x 3.6 inches height
Estimated ship weight: 0.09 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does the lip mask come with a applicator?

submitted by Veneza - 10 months ago

  • A: Hi there. I just wanted to let you know this lip mask does not come with an applicator wand. I purchased mine a few months ago and there was no applicator in the box. If you look at the reviews on here you will notice at least 3 people posted that they did not receive an applicator with their lip mask either. -- I saw you're the Brand Expert. Is there some way you can check into this with the company? Thanks! 😀

    submitted byspurnky - 6 months ago

  • A: Hi Veneza! Yes! This limited-edition lip mask comes with an applicator! :)

    submitted byColourPop - 10 months ago
    Brand expert

Q: Does it come with an applicator?

submitted by Emily - 1 year ago

  • A: Hi there. I just wanted to let you know this lip mask does not come with an applicator wand. I purchased mine a few months ago and there was no applicator in the box. If you look at the reviews on here you will notice at least 3 people posted that they did not receive an applicator with their lip mask either. -- I saw you're the Brand Expert. Is there some way you can check into this with the company? Thanks! 😃

    submitted byspurnky - 6 months ago

  • A: Hi Emily! Yes, the Pure Madness lip mask comes with an applicator! :)

    submitted byColourPop - 1 year ago
    Brand expert

Q: What is the primary purpose of this lip mask?

submitted by AI Shopping Assistant - 4 months ago

  • A: The primary purpose is to moisturize and nourish lips, especially while you sleep.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: How should I apply the lip mask for best results?

submitted by AI Shopping Assistant - 4 months ago

  • A: Apply to lips in the evening and leave on overnight for maximum hydration.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: Is this product suitable for all ages?

submitted by AI Shopping Assistant - 4 months ago

  • A: The product is suggested for individuals aged 13 years and up.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: What flavor does the lip mask have?

submitted by AI Shopping Assistant - 4 months ago

  • A: The lip mask features a delicious birthday cake flavor that adds a fun touch.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated

Q: What are the key ingredients in this lip mask?

submitted by AI Shopping Assistant - 4 months ago

  • A: Key ingredients include squalane, shea butter, and vitamin E for optimal nourishment.

    submitted byAI Shopping Assistant - 4 months ago
    Ai generated
See all questions (7)

Additional product information and recommendations

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Guests are saying

This lip mask has captured the hearts of many guests with its adorable design and delightful scent. While some guests appreciate its hydrating properties and cute packaging, others have expressed disappointment over missing applicators and varying effectiveness. Overall, it offers a fun and whimsical experience, especially for those who enjoy sweet flavors and a touch of sparkle on their lips.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 37 reviews
    easy to apply: 4.91 out of 5
    quality: 4.3 out of 5
    value: 3.9 out of 5
    easy to remove: 5 out of 5
    long lasting: 4.22 out of 5
    77% would recommend
    9 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 June, 2026

    Super moisturizing and smells like birthday cake!

    My sister got this at target and I stole it from her because it’s just so good. It smells like birthday cake and I love it sm. Though there’s no applicator so… yeah I actually use this on a daily basis to moisturize my lips (since I didn’t know this was a lip mask) but I’ve loved using it, I feel like it’s very moisturizing! Definitely will be getting another one since I lost mine
    Big NO for me
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    7 April, 2026

    No applicator

    Cute, smells good but didn’t come with an applicator which was a bummer.
    Lj
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 3 out of 5
    quality: 3 out of 5
    value: 2 out of 5
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    26 February, 2026Verified purchase

    Making My Lips DRY

    Is this actually making anyone else’s lips more DRY?!
    Rachel
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    24 January, 2026Verified purchase
    • Skin type: Combination
    • Skin tone: Medium

    Cute, but flop (for me)

    Cute concept. Just didn’t work well for me. The smell was atrocious and somehow my lips went numb shortly after applying. Returned immediately. Not worth the price.
    LG
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    7 January, 2026Verified purchase
    • Skin concern: Redness, Pores, Acne
    • Hair color: Brunette
    • Skin tone: Light
    • Skin type: Combination

    (no review title)

    Cute and tastes like candy
    Guadalupe
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 December, 2025Verified purchase
    • Hair color: Black
    • Eye color: Black
    • Skin type: Oily
    • Skin tone: Medium
    • Skin concern: Aging, Dark circles, Acne, Blackheads

    (no review title)

    My daughter loves this lip mask
    Lipstick Fan
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    25 December, 2025Verified purchase
    • Skin tone: Light

    (no review title)

    I bought it for my kiddo for Christmas and she loves it.
    Kristen
    easy to apply: 5 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    18 December, 2025Verified purchase
    • Skin type: Combination
    • Skin tone: Light
    • Skin concern: Blackheads, Pores, Calluses, Acne, Aging
    • Hair color: Blonde
    • Eye color: Blue

    Super cute, missing wand

    This lip mask is so cute. It smells great and I love the sparkle. Mine however was missing the wand/applicator.
    RebBer
    easy to apply: 4 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 December, 2025Verified purchase

    Excellent

    Love this! Works great.
    Daleswife99
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    5 October, 2025

    No applicator?

    So cute, but mine didn’t come with the applicator.
    Natalie
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 August, 2025Verified purchase

    Adorable

    I absolutely fell in love with the packaging and look of it but once I used it for a couple of days I fell more in love with it. It made my lips so hydrated and soft I haven’t done it at night time yet, I put it on in the morning and love how it looks and feels.
    Womens need
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    31 May, 2025
    • Skin type: Combination
    • Eye color: Brown
    • Skin tone: Light
    • Hair color: Brunette

    Super cute and affordable, just get it!

    I was gifted this by a very good friend and I love it! The application makes it so much cuter. It’s soft on the lips and give it a plumper feeling and affect. Trying out tonight so hopefully my lips are all nice and soft tomorrow morning.
    Selenamosqueda
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 April, 2025Verified purchase
    • Skin type: Combination
    • Skin tone: Light
    • Eye color: Green
    • Skin concern: Aging, Sun damage, Dullness, Dark circles, Cellulite
    • Hair color: Brunette

    Lovely in wonderland

    So cute!!!!!! I love Alice in wonderland. Very soft on lips. However mine didn’t have applicator.
    Kate
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    3 guests found this review helpful. Did you?
    4 out of 5 stars
    26 February, 2025Verified purchase

    Smol

    So small! Good scent and is adorable.
    JV
    easy to apply: 5 out of 5
    quality: 5 out of 5
    value: 3 out of 5
    3 guests found this review helpful. Did you?

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