$8.99 when purchased online
Target Online store #3991
About this item
CeraVe Hair Care Collection
About the collection
Haircare reinvented with dermatologists from the #1 dermatologist recommended skincare brand.
Introducing CeraVe scalp and hair care free of sulfates, MIT, dyes, parabens, phthalates & fragrance. Gentle on scalp & hair, our formulas are pH balanced, allergy tested, and suitable for sensitive scalp. CeraVe's scalp & hair care range removes buildup without stripping away moisture, leaving hair feeling healthy, soft, and nourished. Our formulas also care for the scalp with 3 skin identical ceramides, niacinamide, and hyaluronic acid. CeraVe's clinically tested scalp and hair care products are suitable for all hair types, all curl patterns, color-treated hair and sensitive scalp. Eliminate up to 100% of visible flakes without disrupting the scalp barrier with CeraVe Anti-Dandruff hair care. Hydrate and help lock in hair and scalp’s natural moisture without disrupting the scalp barrier with CeraVe Gentle Hydrating hair care.
Introducing CeraVe scalp and hair care free of sulfates, MIT, dyes, parabens, phthalates & fragrance. Gentle on scalp & hair, our formulas are pH balanced, allergy tested, and suitable for sensitive scalp. CeraVe's scalp & hair care range removes buildup without stripping away moisture, leaving hair feeling healthy, soft, and nourished. Our formulas also care for the scalp with 3 skin identical ceramides, niacinamide, and hyaluronic acid. CeraVe's clinically tested scalp and hair care products are suitable for all hair types, all curl patterns, color-treated hair and sensitive scalp. Eliminate up to 100% of visible flakes without disrupting the scalp barrier with CeraVe Anti-Dandruff hair care. Hydrate and help lock in hair and scalp’s natural moisture without disrupting the scalp barrier with CeraVe Gentle Hydrating hair care.
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Guests are saying
This shampoo has received high praise for its ability to hydrate and nourish hair, leaving it feeling soft, clean, and manageable. Guests appreciate its gentle formula, which is suitable for sensitive scalps, and the absence of strong fragrances. Many have noted improvements in hair texture and moisture retention, making it a great choice for those with dry or curly hair. The quality packaging and effective lather further enhance the overall experience, making it a recommended product for daily use.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1214 reviews
61% would recommend
26 recommendations
Great
5 out of 5 stars
Thumbs up graphic, would recommend
Shoop - 1 day ago
I was using another brand of conditioner but it started to irritate my scalp so I researched this one and my hair and scalp has never been better . I just wish it was in a bigger bottle like the shampoo is
it works
5 out of 5 stars
Thumbs up graphic, would recommend
CJ - 2 days ago, Verified purchaser
Shampoo is great for sensitive scalp. Gentle and still cleanses. I wish they would make it in family size.
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
TQ - 8 days ago
Most shampoos irritate my skin at least a little bit. My scalp gets pink and sensitive or itchy or flaky. Even shampoos made for sensitive skin! Not this shampoo. My scalp doesn’t react at all and my hair feels clean and soft. The scent is very light, not my favorite but also not bad. I just use a conditioner or hair oil I love the smell of. If on the fence, just buy this!
Hair loss!
1 out of 5 stars
Thumbs down graphic, would not recommend
Alyssa - 16 days ago, Verified purchaser
Do not recommend! I wanted to like this shampoo and thought it would be great for my psoriasis/dry scalp. After using it for 2~ weeks, I noticed significant hair loss.
1 reply from Cerave Product Expert team - 13 days ago
Hello Alyssa! We are very sorry to hear about your experience with our Gentle Scalp Care Shampoo. We would like to speak to you directly about this. Please give us a call at 888-768-2915 M-F 9:00 am – 5:30 pm ET. We look forward to speaking with you!
Love this product!
5 out of 5 stars
Thumbs up graphic, would recommend
TargetMama09 - 21 days ago, Verified purchaser
I LOVE this product. I think shampoo is like an “everyone is different” product because this shampoo has been life changing for me. I have been breaking out all over my scalp for about 2 years and tried multiple different shampoos with no luck. With this shampoo I have been pimple free for 6 months! It does not leave my fine hair greasy as others have stated for them, and has honestly been a miracle worker.
Excessice hair loss
1 out of 5 stars
Thumbs down graphic, would not recommend
Mel - 22 days ago, Verified purchaser
I loved this product at first. But after a few months of using it, I noticed significant hair loss. Everytime I saw myself in the mirror, I thought it was grease weighing my hair down making it look flat but I was actually losing hair all on the sides of my head. I was shedding everywhere. It was ridiculous and I’m so sad. I hope my hair grows back.
1 reply from Cerave Product Expert team - 21 days ago
Hi Mel. Thank you for reaching out to CeraVe. We are sorry to hear about the experience you had with the Gentle Scalp Care Shampoo. We would like to speak with you directly about it. Please give us a call at 888-768-2915, M - F, 9am - 5:30 pm, ET for assistance and provide the case #42726654. Please have the product with you when you call. Looking forward to hearing from you!
Perfect & Simple
5 out of 5 stars
Bimjoker - 23 days ago
originally posted on cerave.com
This works so perfect. It’s simple and it really works. I’m going through menopause and sometimes my scalp gets so itchy and dry and this completely made it go away and it makes my hair feel soft and clean. It’s simple and it works.
Would not recommend
1 out of 5 stars
Thumbs down graphic, would not recommend
Diana - 23 days ago, Verified purchaser
I would not recommend it. Hair gets greasy very quickly. After using it, my hair started falling out a lot.
1 reply from Cerave Product Expert team - 21 days ago
Hello Diana. Thank you for sharing your experience with CeraVe Gentle Scalp Care Shampoo - 12 fl oz. We’re sorry to hear that this product did not work with your hair and we would like to assist you further. Please give us a call at: 888-768-2915 M-F 9:00am-5:30pm EST. It would be helpful if you have the product available when you call. We look forward to speaking with you soon.
Love this shampoo!!!
5 out of 5 stars
Laura23 - 24 days ago
originally posted on cerave.com
I love this shampoo! I was struggling with dandruff and a severely itch and dry scalp. I tried several medicated shampoos but they only worked for a few weeks. As a last ditch effort I grabbed this shampoo assuming it wouldn’t work and to my surprise it did! CeraVe shampoo doesn’t leave my scalp feeling stripped and itchy and it does a decent job moisturizing the ends of my hair as well!
Read review above.
1 out of 5 stars
Tina - 28 days ago
originally posted on cerave.com
I have used Cera Ve skin care products and have been satisfied with them. I recently order the Gentle Hydrating Shampoo which states on the front of the bottle "no sulphates". This is the reason that I bought it. However, on the ingredient list, it clearly states "sulfates". The word has been manipulated with other letters, but this is still "sulfates". This is deceiful and dishonest and I believed that this was a company with integrity. I am now rethinking the skin care products that I am using.
1 reply from Consumer Care Center team - 25 days ago
Thank you for your feedback regarding the CeraVe Gentle Hydrating Shampoo. We understand your disappointment with the "no sulfates" claim versus the ingredient list. "Sulfate-free" typically refers to the absence of harsh cleansing sulfates like SLS/SLES. Some ingredients may contain "sulfate" in their chemical name but function differently as milder alternatives or other components, not the harsh ones usually avoided. We apologize for any confusion and assure you of our commitment to integrity. For a precise explanation of the specific ingredient, we recommend contacting CeraVe's customer service directly.
Not good for sensitive scalps like mine
1 out of 5 stars
MissyG - 1 month ago
originally posted on cerave.com
I have sensitive skin and scalp. I was excited to try this shampoo when I saw it at the grocery store as I am looking for one that includes niacinamide. Unfortunately it really irritated my scalp in just one use. After looking into the ingredients many sources said SODIUM C14-16 OLEFIN SULFONATE, the main surfactant in this product, is not for sensitive skin. I do not know why Cerave would use this surfactant.
1 reply from Consumer Care Center team - 1 month ago
Hi MissyG! We are sorry to hear about the experience you had with our Gentle Hydrating Shampoo. We would like to speak with you directly about it. Please give us a call at 1-888-768-2915 Mon - Fri 9am - 5:30pm EST for assistance and provide the case #42523478. Looking forward to speaking with you. It would be helpful if you could have the product available when you call.
Not for oily hair
3 out of 5 stars
sydneyc169_5002 - 1 month ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Nice shampoo, lathers well and feels clean. I don’t recommend to people who are prone to having oily hair, as I feel like mine got greasy quick after using. Probably better for people with dryer scalps.
1 reply from Consumer Care Center team - 1 month ago
Hello there! Thank you for reaching out. We’re sorry to hear about your experience with the Gentle Hydrating Shampoo and would like to speak with you directly to address your concerns. Please give us a call at 888-768-2915, Monday through Friday, 9:00 am – 5:30 pm ET, and provide case number 42491661 when you call. If possible, having the product available during your call will help us assist you more efficiently. We look forward to speaking with you and working to resolve this issue.
Won't buy again
2 out of 5 stars
Thumbs down graphic, would not recommend
Sara - 2 months ago, Verified purchaser
I have had to use more dry shampoo using this bottle than I have with any other shampoos the last 10 years. I dont have terribly oily hair, but this does not keep my hair looking clean for more than 24 hours. While using it, I have to use a lot to feel like I'm cleaning well enough, and I'm needing to shampoo more often.
1 reply from Cerave Product Expert team - 2 months ago
Hello Sara. Thank you for sharing your experience with CeraVe Gentle Scalp Care Shampoo - 12 fl oz. We're sorry to hear that this product did not meet your expectations. We appreciate your feedback as it helps us to better understand how we can improve our products. We will be sure to pass your comments along. Thank you for trying CeraVe!
Cerave
5 out of 5 stars
Thumbs up graphic, would recommend
Wtx - 2 months ago, Verified purchaser
Good product excellent packaging
Not a good product
1 out of 5 stars
loryg3_7139 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Did not like this product at ALL! Did NOT clean your hair, has a weird scent, and may have caused a bit shedding. I don’t recommend this creamy product.
1 reply from Consumer Care Center team - 2 months ago
Hello loryg3_7139! We are very sorry to hear about your experience with our Gentle Hydrating Shampoo. We would like to speak to you directly about this. Please contact us at 888-768-2915 M-F 9:00 am – 5:30 pm ET for assistance and provide the reference #42330621. We look forward to speaking with you!
If you have a dry, sensitive, or easily irritated
5 out of 5 stars
damiena9_5711 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I've been using CeraVe Gentle Hydrating Shampoo for a few weeks now, and overall, I'm impressed. As someone with a sensitive scalp and dry, wavy hair, finding a shampoo that cleanses without stripping moisture has been a challenge — but this one genuinely lives up to its claims.
Soft hair without the heavy scent!
5 out of 5 stars
Thumbs up graphic, would recommend
ShadowCat - 2 months ago, Verified purchaser
This leaves my hair soft without weighing it down, and is great for my scalp, too. Best part is no strong smell!
Wish it worked for me
2 out of 5 stars
Vero - 2 months ago
originally posted on cerave.com
I love the conditioner I will keep buying it .. the shampoo burns the back of my scalp I get this weird sensation and my scalp feels a little dry no flakes or anything just feels crispy if that makes sense .. I do lose a lot of hair with this shampoo idk why .. I’m not sure why there is salicylic acid in it .. my skin is sensitive already and I don’t think I am oily at all so maybe it makes me produce even less oil . I was so excited for this shampoo .. I think it has way to many ingredients.. I just want something that would wash my hair good , and not leave it so frizzy or dry … I’ve tried a lot of shampoos and they either cause weird sensations my scalp like this one or give me major headaches from the fragrance in them.. or the ones with oils itchy my scalp or leave a residue on my Scalp from not washing my scalp good.. so far the only one that is ok is suave essentials and I feel like it’s so cheap and I feel bad using it on my head because i hear it’s so bad for you .. but the smells don’t bother me or the shampoo doesn’t cause weird sensations on my head :( . Idk what I’m suppose to do.
1 reply from Consumer Care Center team - 2 months ago
Hello Vero! We are very sorry to hear about your experience with our Gentle Hydrating Shampoo. We would like to speak to you directly about this. Please contact us at 888-768-2915 M-F 9:00 am – 5:30 pm ET for assistance and provide the reference #42142570. We look forward to speaking with you!
Greasy
1 out of 5 stars
Thumbs down graphic, would not recommend
Marissa - 2 months ago, Verified purchaser
Leaves my hair feeling very greasy like I didn't wash it at all.
1 reply from Cerave Product Expert team - 2 months ago
Hello Marissa. Thank you for sharing your experience with CeraVe Gentle Scalp Care Shampoo - 12 fl oz. We're sorry to hear that this product did not meet your expectations. We appreciate your feedback as it helps us to better understand how we can improve. We will be sure to pass your comments along to the appropriate department. Thank you for trying CeraVe!
Hair loss
1 out of 5 stars
73momma - 2 months ago
originally posted on cerave.com
I lost a lot of hair using this product. As soon as I stopped using it my hair stopped falling out. I use other cerave products so thought this would be gentle like the rest. I do not recommend.
1 reply from Consumer Care Center team - 2 months ago
Hello! We're sorry to hear about your experience with our Gentle Hydrating Shampoo. We would like to speak to you directly, if you can please give us a call at 888-768-2915 with case number 42106733. Our hours of operation are Monday through Friday 9:00 am to 5:30 pm ET. We look forward to speaking with you soon!