Too Faced Ultra-Hydrating Pillow Lip Balm - Berry Jam Kiss - 0.2oz - Ulta Beauty: Shine Enhancing, Nourishing, Brush-On
$27.00
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Highly rated
$5.00
$5 Target GiftCard with $30 beauty products purchase
4.6 out of 5 stars with 4029 ratings
$9.99 - $10.00
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4.7 out of 5 stars with 191 ratings
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Guests are saying
This lip balm has quickly become a favorite among guests for its smooth application and hydrating properties. Many appreciate its versatility, as it can be worn alone or layered over lipstick. The delightful scents and colors enhance the experience, making it a go-to for daily use. While some guests noted minor packaging issues, the overall effectiveness in keeping lips soft and moisturized has garnered high praise, making it a must-try for anyone seeking reliable lip care.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 779 reviews
66% would recommend
3 recommendations
5 out of 5 stars
24 March, 2026
originally posted on http://www.ulta.com

A favorite
Great
5 out of 5 stars
18 March, 2026
originally posted on http://www.ulta.com

Where has this been my whole life
Winter really dried out my lips this year and I decided to try this out. It's a thick, stay in place, moisturizing GOD SEND!! I can not say enough good things about this product and would recommend it to everyone. This is the first lip gloss that I actually finished and had to buy a new one. Love it!!
2 out of 5 stars
4 March, 2026
originally posted on http://www.ulta.com

Miss the OG hangover pillow balm
The OG hangover pillow balm felt more cushiony. It used to last a long time on my lips. This new one does not stay and feels quite thin. I used to get the OG watermelon kiss and it was such a cute color and made my lips feels great. This one is okay. I feel like it still somewhat moisturizes my lips but its just not great. Doesn't stay on very long, quite disappointed. Not worth the price. I would pay this price for the old one. Wish I bought more when it was around.
5 out of 5 stars
26 February, 2026
originally posted on http://www.ulta.com

TWO FACED LIP BALM
A VERY GOOD PRODUCT
5 out of 5 stars
2 February, 2026
originally posted on http://www.ulta.com

Great for lips
It works
5 out of 5 stars
12 January, 2026
originally posted on http://www.ulta.com

I would buy this product againn
Nice product.
5 out of 5 stars
10 January, 2026
originally posted on http://www.ulta.com

My new fav lip product
This feels so soothing! I love the gentle cooling sensation and it doesn't burn like some products do. It is glossy but not sticky. Beautiful color. Highly recommend!
5 out of 5 stars
7 January, 2026
originally posted on http://www.ulta.com

Love these
I have a few of these already and love them so I couldn't pass up on this deal with two new colors! These glosses are sheer with the slightest hint of color. I love layering over lip liner or lipstick. They are not sticky whatsoever! They feel like a lip balm. Very comfortable!
5 out of 5 stars
7 January, 2026
originally posted on http://www.ulta.com

Great Product
I kept the light color for myself and gave the other as a gift. It is a really pretty color and lasts a long time.
5 out of 5 stars
6 January, 2026
originally posted on http://www.ulta.com

Hello...
This is NOT a lip plumper. Nothing in the description states that it is. It is also NOT a gloss! Nor is it a lipstick or tint! It is a liquid lip balm and it does a great job of nourishing and moisturizing lips. That is exactly what it is intended to do. Please read the info before purchasing and perhaps the criticisms will end.
5 out of 5 stars
4 January, 2026
originally posted on http://www.toofaced.com/

My favorite lip treatment!
I bought these for me and all the girls in my family last year. They requested them for this year too. That's 6 girls/women who all love this lip treatment. Makes your lips feel hydrated well, and keeps your lips from being chapped. Love it!
4 out of 5 stars
4 January, 2026
originally posted on http://www.ulta.com

It's a Tinted Lip Balm Treatment
Goods: appears to be a lip gloss but its actually tinted lip balm. The listed benefits are true. Colors are gorgeous and sheer. Smells like berries. Good to wear for bedtime as it is very conditioning. My lips are so smooth and hydrated more than an average lip balm. Cons: You may be disappointed if you are looking for a lip gloss. This is nothing more than a traditional hydrating lip balm treatment with the exception that is not clear as it has some fun sheer colors and smells way better than a plain typical lip balm.
5 out of 5 stars
3 January, 2026
originally posted on http://www.ulta.com

Best lip balm ever!
This product is the best lip balm I have purchased. It is smooth, light, and I use it for going to sleep with and under all my lip stick it's a great smooth starting point.
5 out of 5 stars
3 January, 2026
originally posted on http://www.ulta.com

GREAT!
I have had multiple different ones of these for a few years now, however, I never used them consistently but I have been recently. I live in Pennsylvania… my lips HATE the winter, they are always so dry and I have an awful habit of biting my lips when they get dry but I have been using this product consistently for about a month now… my lips are so hydrated, I also really love the cooling sensation when you first put it on (side note: I read some reviews that were saying these were lip plumping, that is false)… I just needed everyone to know this secret for dry lips in the winter!! I hope this review can help someone else in the same situation… these are now my go-to!! I will also be buying every single color now!!
3 out of 5 stars
2 January, 2026
originally posted on http://www.ulta.com

It's fine. Not for full price though.
To make a long story short, I bought this on sale and I'm glad it was half price. I will not re-purchase. They are OK. The packaging is cute. The applicator is fine. The formula is average. The colors are cute from the advertisement photos, I thought they would be more shiny and pigmented. This is very much a balm and not a gloss. I don't care for the flavor, but it's not terrible. I have plenty of drugstore options that are better with that said I will use the product until it's empty. A few other reviews have mentioned that the plumping is painful, I personally cannot feel any plumping sensation at all. I agree with another reviewer who said they use this on their lips for skin prep before they do a lip combo.
1 out of 5 stars
1 January, 2026
originally posted on http://www.ulta.com

They changed the formula!
These two smells too strong and made my lips burn. I have never had any issues with the balms i used in the past. It sucks because it was a great product
4 out of 5 stars
30 December, 2025
originally posted on http://www.ulta.com

gets the job done but not worth the $$
I bought this when it was on sale and have been using it for a few months. I only review items after a month at least to give the product a fair shot. think it gets the job done and my lips stay moisturized for a long time. There is a shine to it but its gone within 30 min for me. I've been using this as a means to prep my lips before I do a lip combo. I don't notice any plumping but it is definitely moisturizing. I would buy it again if it was on sale, but I wouldn't pay full price. I think for lip balms/treatments around this price point you're better off buying ole henriksen or eadem.
5 out of 5 stars
24 December, 2025
originally posted on http://www.ulta.com

Love how they feel
These colors are beautiful. I just add a lip liner and I'm set. They are a great day time color for me. I love how soft my lips feel. They are not sticky at all. I will likely get more colors in the future.
3 out of 5 stars
17 December, 2025
originally posted on http://www.ulta.com

not my fave lip plumper
the formula is subtle on the lips, have to keep re-applying. doesnt last for ab hour and it doesn't really add any noticeable color more of a very sheer tint. not sticky, very subtle like a chapstick.The plump is more subtle, but nice. Probably won't repurchase.
2 out of 5 stars
15 December, 2025
originally posted on http://www.ulta.com

Why is it plumping?
No where on the packaging or website does it say this has any plumping or tingling. It smells great amd glides on smooth, but follows with a strong burn. A lip pillow balm shouldn't burn!