Wet n Wild Photo Focus Loose Setting Powder - Translucent - 0.7oz
$6.69
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The Wet n Wild Photo Focus Translucent Loose Setting Powder is a favorite among guests for its lightweight, finely milled texture that provides a smooth, matte finish. It effectively blurs fine lines and pores, making it ideal for everyday use or special occasions. The affordable price and ample product quantity make it a great value. Guests appreciate its versatility, as it works well for various skin types and can be used for setting makeup or baking.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1734 reviews
easy to apply: 4.57 out of 5
easy to remove: 4.59 out of 5
long lasting: 4.27 out of 5
quality: 4.1 out of 5
value: 4.41 out of 5
71% would recommend
89 recommendations
5 out of 5 stars
16 January, 2026
originally posted on influenster.com

AMAZING 💗💕
This Wet n Wild powder is cheap but amazing! It sets makeup beautifully, controls shine all day, and feels light on the skin. Great quality for the price!
5 out of 5 stars
10 January, 2026
originally posted on influenster.com

My first loose powder ever
I like this powder it’s one of my first ones i’ve used since i started wearing makeup years ago the only thing is the talc so please be cautious but this helped set my makeup and the coverage and performance is nice very affordable too
5 out of 5 stars
5 January, 2026
originally posted on influenster.com

Best loose powder ever
Wet n Wild PhotoFocus Loose Setting Powder is such a hidden gem. It’s super affordable yet performs just as well as high-end setting powders, keeping my makeup smooth and locked in for hours. I also love that you get more product than many pricier brands, making it an even better value. Lightweight, flawless, and budget-friendly—definitely a must-have.
4 out of 5 stars
5 January, 2026
originally posted on influenster.com

Nice
Wet n Wild's Photo Focus Loose Setting Powder is a great affordable option for setting makeup and controlling shine. It has a silky and weightless texture, blurs imperfections, and is cruelty-free and vegan. With its translucent and various shades, it suits different skin tones and types, making it a popular choice among beauty enthusiasts.
4 out of 5 stars
3 January, 2026
originally posted on influenster.com

Pretty but too much flashback
I like this powder it sits nicely on the skin I do however notice it gives flashback whenever you take pictures with flash it makes me look like if I added pale powder
5 out of 5 stars
30 December, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
(no review title)
Excellent
2 out of 5 stars
19 December, 2025
originally posted on influenster.com

Wet and Wild loose setting powder
My skin type is naturally dry and so when I got this powder and tried it out, it didn’t really work for me. The shade I used was banana , and the shade matched my complexion really well. But it creased terribly under my eyes. Even after letting it soak in my skin it would still look super cakey and cracked on my skin. The majority of my face would be ashy. Unfortunately, this powder didn’t work my skin type.
5 out of 5 stars
18 December, 2025
originally posted on influenster.com

My number one setting powder
This is my fifth one of these! I am obsessed and I can’t finish my makeup without it. It’s a reasonable price. It’s goes on clear and light. No scent. It’s a wonderful product for a great price.
5 out of 5 stars
Thumbs down graphic, would not recommend
17 December, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Redness, Sensitivity, Puffiness
- Hair color: Brunette
- Eye color: Brown
(no review title)
My favorite affordable powder!
5 out of 5 stars
14 December, 2025
originally posted on influenster.com

Great setting powder !
This is honestly such a good setting powder that I would put it in the same spot as a high end one. I have oily/dry(combo) skin. Under my eyes always is very shiny and oily when I do my makeup , that’s when the setting powders come into play — this has done it better than any other. No creasing and flawless finish.
5 out of 5 stars
13 December, 2025
originally posted on influenster.com

Wet n Wild Setting Powder
This powder is a total winner for the price. It is super light and sets my makeup so well, making it last way longer. It takes away any shine without making my face look dry or cakey. I use a big brush to dust it all over, and it gives my skin a smooth, soft look, almost like a filter. It really helps keep my oil under control too. If you need a good, cheap powder that works great, grab this one!
5 out of 5 stars
11 December, 2025Verified purchase
- Skin tone: Light
- Hair color: Black
- Skin type: Combination
- Eye color: Green
- Skin concern: Acne, Aging
Wonderful!
After a brand I had used for years changed their formula, I tried so many loose powders to replace it. I even tried all the expensive setting powders, but they leave my skin dry or soak up the makeup making everything look blotchy. This makeup does not do that unless you wear it for a really long time. It’s soft and feels good and helps keep makeup looking great all day. I have very fair and sensitive skin, and this works great for me and does not cause any irritation. Great job wet n wild!
4 out of 5 stars
9 December, 2025
originally posted on influenster.com

Matte finish for every day makeup!
Great matte finish for under eye makeup! I use this product almost every day for both basic makeup looks and also full face looks. This powder can be packed in well to hold makeup for hours!
5 out of 5 stars
Thumbs up graphic, would recommend
4 December, 2025Verified purchase
- Eye color: Brown
- Skin concern: Redness, Acne
- Skin type: Oily
- Hair color: Brunette
- Skin tone: Medium
(no review title)
this is my ride or die powder. I’ve been loyal to it since eighth grade. I am now in junior year. This is my favorite powder. It is better than any high-end. I’ve tried huda beauty Laura Mercier although I will say Laura Mercier and this powder are very close to being similar like I think Laura Mercedes is like the high-end version of this because it is like really good and I love Laura Mercier no diss to that powder . but nothing compares to this and the price you cant beat it I would recommend this 1000 times to anybody. It is so good. It looks like a filter across your whole face no matter how bad your makeup is looking how dry cakey this powder fixes everything and blurs everything. I love this powder
4 out of 5 stars
4 December, 2025
originally posted on influenster.com

Brand is not everything
I think people see the cheaper price tag and overlook this brand. First, cruelty free so big yay there. Second, the finish of this stuff if great! I get oily throughout the day typically but when I use this I notice a difference in the positive sense. I can use it with my other products too so it’s blends really well and it’s not noticeable.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 December, 2025Verified purchase
Made with talc
The powder is fine in itself, but just be aware that this is made with talc - a substance that should honestly be band (linked with cancer and asbestos).
4 out of 5 stars
30 November, 2025
originally posted on influenster.com

Don't use too much when applying
I love this setting powder a lot! Very easy to use you just shake it up and the powder will form at the top. Ive had this set for awhile now so I went and bought some more to add on top so mine may look a bit different. Note that ingredients may vary upon shade but are labeled on the back. Very strong color and would recommend using very little or it will show buildup on the face. The value of it really depends on oily or dry skin if you have oily it may wear off in 3 to 4 hours and dry skin 6 to 7 hours
3 out of 5 stars
Thumbs down graphic, would not recommend
23 November, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Aging
- Hair color: Brunette
- Eye color: Hazel
What No Powder Puff?
I opened the powder to find it had no puff! Ridiculous!
5 out of 5 stars
22 November, 2025
originally posted on influenster.com

Matte finish in seconds
It leaves a matte finish, it’s quite durable, I don’t have to touch it up every moment, I like that it’s easy to apply, the smell is very pleasant, the only thing I don’t like is that the applicator is quite simple, for the rest I love it
4 out of 5 stars
22 November, 2025
originally posted on influenster.com

Lightweight powder that smooths the skin and sets
This setting powder is lightweight, soft, and blends beautifully into the skin. It sets my makeup without looking cakey and gives a smooth, airbrushed finish. I love that it feels light, controls shine, and keeps my base in place throughout the day. It’s affordable, easy to use, and leaves my skin looking clean and flawless without feeling dry