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hello Kids' Fluoride Free Toothpaste - Watermelon - 4.2oz: Vegan, Gluten-Free, Aluminum-Free, Hydrated Silica Paste - 2 of 4hello Kids' Fluoride Free Toothpaste - Watermelon - 4.2oz: Vegan, Gluten-Free, Aluminum-Free, Hydrated Silica Paste - 3 of 4hello Kids' Fluoride Free Toothpaste - Watermelon - 4.2oz: Vegan, Gluten-Free, Aluminum-Free, Hydrated Silica Paste - 4 of 4
hello Kids' Fluoride Free Toothpaste - Watermelon - 4.2oz: Vegan, Gluten-Free, Aluminum-Free, Hydrated Silica Paste - 1 of 4

hello Kids' Fluoride Free Toothpaste - Watermelon - 4.2oz: Vegan, Gluten-Free, Aluminum-Free, Hydrated Silica Paste

$4.49 ($1.07/ounce)See 1 deal for this item

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At a glance

About this item

Highlights

  • WHAT I’M GETTING: Includes one (1) 4.2 oz tube of hello Fresh Watermelon Fluoride Free Kids Toothpaste
  • FLUORIDE FREE: This one in a melon kids fluoride free toothpaste is safe for all ages and helps remove plaque with regular brushing
  • MAGICALLY BRILLIANT: This watermelon flavored kids toothpaste tastes awesome and works brilliantly
  • FOR YOUR PEARLY WHITES: It can also be used as a toddler toothpaste or a children's toothpaste to polish and brighten your kiddos teeth
  • NO SLS: This watermelon toothpaste is made with no SLS, parabens, dyes, spicy mint, artificial sweeteners or flavors, and is gluten free

Description

Say goodbye to brush time fighting and hello to more everyday yay with hello Fresh Watermelon Fluoride Free Kids Toothpaste. This one in a melon kids fluoride free toothpaste helps remove plaque with regular brushing and tastes brilliant with its natural watermelon flavor. Plus, this kids watermelon toothpaste is safe for all ages and the great tasting watermelon flavor is a fun way to encourage regular brushing habits at an early age. hello Fresh Watermelon Kids Fluoride Free Toothpaste helps gently polish and brighten little teeth when kids brush. Our toothpaste is formulated without spicy mint so kids can say goodbye to spicy and hello to a kids toothpaste that’ll make them smile wide. Seriously, your kiddos are gonna love this watermelon toothpaste. We’re serious about being friendly, and about what goes into little mouths. That means making a kids toothpaste that contains no artificial sweeteners, artificial flavors, SLS, parabens, dyes, spicy mint, and that is gluten free. Plus, this children’s toothpaste is not tested on animals. Choose friendly and brush happy with hello Fresh Watermelon Fluoride Free Kids Toothpaste.
Suggested Age: All Ages
Health Facts: Formaldehyde Donor-Free, Aluminum-Free, Propylparaben-Free, Gluten-Free, Formaldehyde-Free, Vegan, Paraben-Free, Sodium Lauryl Sulfate-Free, Butylparaben-Free, Fluoride-Free, Dye-Free, Phthalate-Free, Nonylphenol Ethoxylate Free
Product Warning: Use with adult supervision
Product Form: Paste
Primary Active Ingredient: Hydrated Silica
Sustainability Claims: Not Tested on Animals
Package Quantity: 1
Net weight: 4.2 Ounces
TCIN: 18791064
UPC: 854296004675
Item Number (DPCI): 049-09-1083
Origin: Made in the USA and Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

sorbitol, aloe barbadensis leaf juice, hydrated silica, glycerin, water, erythritol, xylitol, flavor/aroma, xanthan gum, titanium dioxide, potassium sorbate, lauryl glucoside, rebaudioside a, calcium glycerophosphate

Allergens & Warnings:

safe for all ages, kids to adults. also appropriate for training. twist off cap to remove foil seal. do not use if safety seal is missing or broken.

Shipping details

Estimated ship dimensions: 5.78 inches length x 2.2 inches width x 1.85 inches height
Estimated ship weight: 0.33 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this safe for a 1yr old?

submitted by Jessica - 8 years ago
  • A: hello Jessica! we'd recommend using our toddler training toothpaste in organic apple flavor for little ones 3 months to 2 years old. it's easy to use and tastes delish! #brushhappy

    submitted byHello Products - 8 years ago
    Brand expert
  • A: Yes, we started using this when she was around 9 mos old. It’s fluoride free so ok if the swallow it.

    submitted byalycat1179 - 8 years ago
  • A: Titanium Dioxide is a known carcinogen.. Also "Using titanium dioxide as a food additive weakens the gut lining and worsens the progression of inflammatory bowel disease." Dentist didn't approve of this for my 3 year old.

    submitted byssku3005 - 2 years ago

Q: Has this toothpaste been tested for lead? Is it lead free?

submitted by iesando - 28 days ago
  • A: rest assured, hello pastes are safe, meeting fda & our strict standards. trace amounts of substances like lead are normal, even in food. in fact when compared to conservative regulatory limits, exposure from TP when used as directed is lower than what comes from daily diet.

    submitted byColgate Palmolive Consumer Affairs - 23 days ago
    Brand expert

Q: Is this "spicy" whatever that means to a 3 & 5 year old?

submitted by Victoria - 6 months ago
  • A: Hi there! Thanks for asking. Our toothpaste is formulated without spicy mint so kids can say goodbye to spicy and hello to a kids toothpaste that’ll make them smile wide. Seriously, your kiddos are gonna love this watermelon toothpaste. We’re serious about being friendly, and about what goes into little mouths.

    submitted byColgate Palmolive Consumer Affairs - 5 months ago
    Brand expert

Q: Is this safe if swallowed?

submitted by Sarilissa - 1 year ago
  • A: Thanks for the question. It is recommended that children 2-6 years: use only a pea sized amount and supervise child’s brushing and rinsing (to minimize swallowing). We hope this helps.

    submitted byColgate Palmolive Consumer Affairs - 1 year ago
    Brand expert

Q: Why does this say “dye free” yet it contains dyes/titanium dioxide?

submitted by Angryparent - 2 years ago
  • A: we understand your surprise at finding titanium dioxide in our watermelon paste. the titanium dioxide found in our products is a naturally oxidized fine white powder from ilmenite ore. it helps our toothpastes stay bright white in place of using synthetic dyes. we hope that this info brings you peace of mind.

    submitted byColgate Palmolive Consumer Affairs - 2 years ago
    Brand expert

Q: Can i please have the full list of ingredients? I wish this would be always available even more when it s for my kids and wouldn t have to ask. I m sure many moms out there would apreciate! TIA

submitted by FrenchyFL - 8 years ago
  • A: hello! thanks for reaching out! here's a full list of our natural watermelon ingredients: sorbitol (humectant), hydrated silica (polishes and cleans teeth), purified water, vegetable glycerin (soothes and moisturizes), aloe vera gel (soothes and moisturizes), xylitol (sweetener), erythritol (sweetener), natural flavor (yum), xantham gum (thickener), lauryl glucoside (coconut/palm and corn derived cleanser), calcium glycerophosphate (mineral), titanium dioxide (mineral), potassium sorbate (maintains stability) and stevia rebaudiana leaf extract (sweetener).

    submitted byHello Products - 8 years ago
    Brand expert

Q: Do you recommend hello tooth paste for a three year old toddler who inherited enamel promblems with her teeth from her mother

submitted by jaylebowitz - 9 years ago
  • A: Hello there. Any tooth paste that contains glycerin will prevent mineralization, which is found naturally in our saliva, from repairing our teeth. Glycerin also leaves a thick layer that traps bacteria against our teeth, causing decay. Tooth soap or tooth powder may help your toddler immensely. I hope this helps!

    submitted byDarkravin8 - 9 years ago

Additional product information and recommendations

4.6 out of 5 stars with 1979 reviews
effectiveness: 4.38 out of 5
quality: 4.41 out of 5
value: 4.36 out of 5
86% would recommend
250 recommendations
1 out of 5 stars
5 March, 2026Verified purchase

(no review title)

Extremely high lead levels
sara
2 guests found this review helpful. Did you?
4 out of 5 stars
Thumbs up graphic, would recommend
3 March, 2026Verified purchase

happy

my kids love this stuff!
Ok
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
17 February, 2026Verified purchase

(no review title)

Kids love the flavor and that it’s fluoride free.
Kim
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
5 February, 2026Verified purchase

My Son's Favorite Toothpaste

My son's favorite toothpaste! He doesn't like the taste of artificial flavors and prefers this to all kids toothpastes.
Shoshana
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
28 January, 2026Verified purchase

kids toothpaste

my son loves this toothpaste!
Dana
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
25 January, 2026Verified purchase

(no review title)

My kids are really picky about their toothpaste and they love this one. Seems to work great.
Mel
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2026Verified purchase

(no review title)

Kids love the taste. I love no cavities!
Sarah
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
2 January, 2026Verified purchase

Not too sweet. Very pleasant!

My favorite toothpaste. Not too sweet. No mint taste at all. I avoid mint flavors and fluoride.
Fold out and go
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
24 December, 2025

UNSAFE LEVELS OF LEAD

WARNING ⚠️ PARENTS!!! THIS PRODUCT CONTAINS UNSAFE LEVELS OF LEAD !!!!!! DO NOT BUY THIS PRODUCT FOR CHILDREN OR ANYONE!!!!!!
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
21 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2025Verified purchase

(no review title)

Great taste! My son won’t use anything else!
Shawna
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
6 August, 2025Verified purchase

Toothpaste

This is the best toothpaste for my toddler. He loves the flavor.
Trina
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
5 August, 2025Verified purchase

Kids love taste and no cavities!

Tastes great my kiddo is excited to brush and I love that it doesn’t have fluoride. He is 4 and no cavities and we have been using this toothpaste since he was 1.
TeddyBear Mom
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?
4 out of 5 stars
Thumbs up graphic, would recommend
3 August, 2025Verified purchase

Hello toothpaste

Just bought this for my toddler. She loves brushing her teeth and likes the flavor better than other brands. If you’re looking for fluoride free toothpaste, this is a great option.
Jess
effectiveness: 4 out of 5
quality: 4 out of 5
value: 4 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
28 July, 2025Verified purchase

A Win For Us

Works well for us as a non fluoride option. My ASD daughter is extremely picky with Tooth paste and brushing. This is the only kind/ flavor she will use.
Mamax4
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
18 July, 2025Verified purchase

A fun flavor!

Hello Kids Toothpaste in the Watermelon flavor has been a big hit in our house! My kids actually look forward to brushing their teeth now and never complain. The flavor is fun and kid-friendly without being too overpowering, and it makes brushing easy and enjoyable for them. It does a great job cleaning their teeth, and I love that it’s a fluoride free toothpaste with gentle ingredients. Definitely a win for both kids and parents!
Bring it back please
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
10 July, 2025Verified purchase

Great toothpasts

My daughter loves this brand and decided to try this new flavor. She was not disappointed
Mrsgutierrez12
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
26 June, 2025
originally posted on hello-products.com
Image

Best toothpaste ever🥰❤️💕

This t tooth paste flavored is so yummy and delicious best toothpaste ever❤️✨🥰👍
Jesi
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
23 June, 2025Verified purchase

"Yummyyyyy"

My toddlers love this toothpaste and I appreciate the lack of fluoride as they are learning to spit their toothpaste out instead of swallowing
Snk330
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
23 June, 2025Verified purchase

Has Lead, Mercury and Arsenic

https://tamararubin.com/2025/01/toothpaste-chart/ This toothpaste has lead & mercury, listed at #47. I have a special needs kid & we had him brushing his teeth with Hello watermelon fluoride free toothpaste since age 5. He is 16 yrs old now & was still using this product because it’s very difficult for him to manage brushing while preventing to swallow some of the toothpaste. Since this product is fluoride free I was at ease thinking that it’s alright if little bit of it goes into his body. Until I came across this website. We will not be purchasing this toothpaste anymore. I’m so upset thinking about the damage it caused to his vulnerable body over the decade.
Shai
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
19 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
20 May, 2025

Not safety

Titanium dioxide is recognized as unsafe for the human body, titanium dioxide is banned in Europe. And you add it to children's toothpaste... I am very disappointed with the Hello brand... This substance has acumulative property in the body. You have been poisoning children for years and claim that your product is clean. I am very disappointed, my kids love the flavour of this toothpaste. Parents, be careful because very small children swallow the toothpaste while brushing their teeth...
Kathy
23 guests found this review helpful. Did you?

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