hello Charcoal Fluoride-Free Whitening Toothpaste - Fresh Mint - 4oz
$5.99 ($1.50/ounce)
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Guests are saying
This toothpaste has garnered mixed feedback from guests, with many praising its effectiveness in whitening teeth and providing a refreshing clean feeling. The activated charcoal formula is appreciated for its natural ingredients and absence of fluoride. However, some guests have raised concerns about its messiness and potential sensitivity issues. Overall, it offers a unique brushing experience that many find enjoyable and beneficial for oral health.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 1667 reviews
effectiveness: 4.37 out of 5
quality: 4.51 out of 5
value: 4.45 out of 5
86% would recommend
136 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
8 February, 2026Verified purchase
DO NOT BUY THIS - NO ANTI CAVITY PROTECTION
DO NOT BUY THIS!!!!!! If you’re looking for fluoride free, buy a toothpaste product that has nano hydroxyapitate. I wound up with 11 cavities because products like this have zero anti cavity properties. Yes, there are other factors but this certainly was not supporting my oral health at all, definitely not like I thought it was. Don’t be stupid like me! Do your research on the importance of cavity protection! I wish I could create multiple accounts so I could write more “DO NOT BUY THIS” reviews.
5 out of 5 stars
Thumbs up graphic, would recommend
25 January, 2026Verified purchase
(no review title)
I like this toothpaste because doesn’t give you that layer of plastic
1 out of 5 stars
15 January, 2026
originally posted on hello-products.com
Not a good toothpaste IMHO
I bought it for myself have used it for a week now I honestly don’t like it… weird that it stained my toothbrush and can’t clean it had to throw it away .. I find that odd!!
1 reply from Customer Care team - 26 days ago
oh no! we’re sorry to hear about this. please call 855-444-3556 to share more about your experience & so we can try to make it right.
3 out of 5 stars
7 January, 2026
originally posted on hello-products.com
Allergies
I have been using this product for 4 weeks. I am satisfied because my teeth are really white. The problem is that my tongue is now inflamed and has ulcers on the sides and on my cheeks. I stopped using it, and my mouth is getting better. I must be allergic to one of the ingredients.
1 reply from Customer Care team - 1 month ago
Oh no! We want to work with you to learn more about this and help make it right, so please call us at 855-444-3556.
5 out of 5 stars
6 January, 2026Verified purchase
(no review title)
Leaves your mouth feeling so much cleaner than regular toothpaste.
5 out of 5 stars
29 December, 2025
originally posted on hello-products.com
Charcoal infused no floride toothpaste
Does what it supposed to do. Whitening my teeth without floride
5 out of 5 stars
Thumbs up graphic, would recommend
29 December, 2025Verified purchase
Clean ingredients and very refreshing!
Love this toothpaste! Always make my mouth feel clean and refreshed. I try to be conscious of using cleaner products and this is definitely one of them. I use it twice a day and have seen great results with no side effects. It has a black charcoal color paste but when brushing it turns a very light gray so it doesn't end up staining the sink. Great value for the money! Love the clean ingredients! I will be using this for as long as it's available!
1 out of 5 stars
Thumbs down graphic, would not recommend
14 December, 2025Verified purchase
Teeth Became Extremely Sensitive
I’ve used other activated charcoal toothpastes in the past and have had no issues. I love hello’s toothpaste but this one, unfortunately, didn’t work out for me. My teeth became so sensitive after using this toothpaste; to the point they would hurt just drinking slightly cold water. It took a few weeks of not using it for the sensitivity to go away. If you have any variation of teeth issues, this is probably not for you.
1 out of 5 stars
12 November, 2025Verified purchase
(no review title)
Not good at whitening teeth
5 out of 5 stars
Thumbs up graphic, would recommend
10 November, 2025Verified purchase
(no review title)
only toothpaste our family had used for years. I discovered this brand during a sale years ago and have continued to purchase. leaves teeth feeling and looking clean
5 out of 5 stars
15 October, 2025
originally posted on hello-products.com
I tried this out of a recommendation
My wife and I have been using it for a while now, and it's such a satisfying product.
1 out of 5 stars
18 September, 2025
originally posted on hello-products.com
Sugar alcohols
I was so excited to try this, especially when it said no artificial sweeteners. But it has 3 different sugar alcohols! Considered natural ,as they come from natural sources. But so highly processed that they are considered risky. Possibly passing through blood/brain barrier, causing issues to gut biome, increasing clotting and stroke risk. Such a small amount would be needed to sweeten toothpaste that it should just be sweetened with cane sugar. I will not purchase with 3 sugar alcohols!!
1 reply from Customer Care team - 5 months ago
thanks for giving this paste a try! we use xylitol, which is considered an alcohol sugar, as a sweetener in our paste. all of our pastes are thoughtfully formulated and 100% safe to use. if you have any further questions or concerns, please feel free to give us a call at 1-855-444-3556.
2 out of 5 stars
Thumbs up graphic, would recommend
14 September, 2025Verified purchase
The service at order pick up
I love this product I don’t like the service I received at order pick up. It took forever and the worker took my code before even going to get my order, so in the system it says the order was fulfilled speedy but in reality it took almost 15 minutes for one item
1 out of 5 stars
8 August, 2025
originally posted on hello-products.com
Horible
Doesn’t even do anything , makes your mouth smell disgusting. Never buy!
1 reply from Customer Care team - 6 months ago
Hi there. We are sorry to hear you had this experience with one of our products. We would like to gather some more information. Please give us a call when you are able to. We are open Monday through Friday. 1-800-225-599, 9am-5:30pm, EST.
5 out of 5 stars
Thumbs up graphic, would recommend
7 August, 2025Verified purchase
Brand New Teeth and Recommend!
I feel like I have brand new teeth after a week! I had a yellow stain all across my teeth but they are much better now... they are whiter than ever!
5 out of 5 stars
Thumbs up graphic, would recommend
23 July, 2025Verified purchase
Great tootpaste
I like that this toothpaste is healthy to use and leaves your mouth feeling clean and refreshed.
1 out of 5 stars
21 July, 2025
originally posted on hello-products.com
Alpha Gal peeps, BEWARE!
I bought this toothpaste because it's vegan. I cannot have any mammal products. However within a few hours, my guns started hurting excruciatingly. I verified its the toothpaste by not using it a few days. Not using it, my guns and teeth were not in pain. Started again this morning and it's excruciating.
1 reply from Customer Care team - 7 months ago
hello there! sorry to hear you had this happened, we would love to learn more, call us at (855)444-3556 mon-fri 9:00 am to 5:30 pm (et).
5 out of 5 stars
Thumbs up graphic, would recommend
30 June, 2025Verified purchase
Love it!
Great product! I will continue buying it as long as the ingredients stay the same!
5 out of 5 stars
Thumbs up graphic, would recommend
18 June, 2025Verified purchase
Perfectly effective. Whitins my teeth
Waitens my teeth while it cleans. perfect for us older women that like our coffee. Has no taste. Does not stain the sink or if it gets on your clothing. Very very effective only toothpaste I use
5 out of 5 stars
Thumbs up graphic, would recommend
13 June, 2025Verified purchase
Worth jt
Favorite tooth paste, I love this tooth paste- it's effective and gentle.