$26.00 when purchased online
Target Online store #3991
About this item
Highlights
- WHY YOU’LL LOVE IT
- Micro-bristles grip each hair for maximum separation and fullness
- Ultimate-staying power for long-lasting hold
- Quick-drying formula sets without feeling stiff or crunchy
- Travel-friendly, on-the-go application
- Formulated without parabens, phthalates, mineral oil, and fragrance
- Dermatologist tested, cruelty free + vegan
- Featured ingredients: Ultimate -hold and a non-sticky, flake-free texture with Polyacrylate-2 Crosspolymer. Hydrated effect with Glycerin.
Description
Introducing New! Anastasia Beverly Hills Brow Freeze® Gel, an innovative clear brow wax-gel hybrid featuring a triple action comb applicator that shapes, sculpts and sets brows with ultimate-hold and precision on-the-go. Achieve lifted, laminated-look brows with hair-loving frozen technology.
HOW TO APPLY: Use alone or as the finishing step in your brow routine to lock brows in place. Start by using the long bristle comb to separate and tame hair, next use the short bristle comb to shape and sculpt hairs into place. For a laminated-look, use the side of the applicator to lay brow hair down seamlessly.
HOW TO APPLY: Use alone or as the finishing step in your brow routine to lock brows in place. Start by using the long bristle comb to separate and tame hair, next use the short bristle comb to shape and sculpt hairs into place. For a laminated-look, use the side of the applicator to lay brow hair down seamlessly.
Suggested Age: 13 Years and Up
Color Palette: Translucent
Product Form: Gel
Beauty Purpose: Shaping
Net weight: .24 fl oz (US)
TCIN: 90012114
UPC: 689304348461
Item Number (DPCI): 342-02-5584
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water/aqua/eau, alcohol denat., hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, polyacrylate-2 crosspolymer, glycerin, tromethamine, sorbitol, acrylates copolymer, panthenol, polysorbate 60, sorbitan isostearate, butylene glycol, citric acid, allantoin, sodium pca, ethylhexylglycerin, sodium lactate, arginine, aspartic acid, propylene glycol, vp/dmapa acrylates copolymer, pca, biotin, pelvetia canaliculata extract, benzalkonium chloride, laminaria digitata extract, glycine, alanine, serine, threonine, valine, isoleucine, proline, histidine, phenylalanine, 1,2-hexanediol, caprylyl glycol, benzoic acid, myristoyl pentapeptide-17, sodium benzoate, phenoxyethanol' '
Allergens & Warnings:
WARNING: IN THE EVENT OF CONTACT WITH EYES, RINSE THOROUGHLY WITH WATER.Shipping details
Estimated ship dimensions: 0.76 inches length x 0.94 inches width x 4.46 inches height
Estimated ship weight: 0.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Discover more options
Related Categories
Guests are saying
This brow gel has garnered mixed feedback from guests, with many praising its strong hold and innovative applicator design. The dual-sided brush allows for precise application, while the clear formula provides a natural look without flaking. However, some guests noted issues with product buildup and flakiness after drying. Overall, it is a versatile product that can enhance brow definition and keep them in place throughout the day, making it a valuable addition to any makeup routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 2541 reviews
28% would recommend
7 recommendations
Definite recommend
4 out of 5 stars
Mia - 15 days ago
originally posted on http://www.ulta.com
I received this product in exchange for my honest review.The Anastasia brow gel work beautiful! It holds my brows in place without leaving a visible film over them like other brands. No need to reapply more than once in a night! No strong smells on this product which is always a plus.
Love love
5 out of 5 stars
mimimonkey101_5100 - 15 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Anastasia brow gel work beautiful! It holds my brows in place without leaving a visible film over them like other brands. No need to reapply more than once in a night! No strong smells on this product which is always a plus.
Good
5 out of 5 stars
Kieu - 16 days ago
originally posted on http://www.ulta.com
Good product, long lasting. Thin lines. I will buy again and recommend to friends. Neat packaging.
Good
5 out of 5 stars
kieuhdt_4575 - 16 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Good product, long lasting. Thin lines. I will buy again and recommend to friends. Neat packaging. Good product, long lasting. Thin lines. I will buy again and recommend to friends. Neat packaging.
great hold but lots of residue
2 out of 5 stars
ggvv - 18 days ago
originally posted on http://www.ulta.com
i got this product a couple days ago and the hold is very good the only con i would say about this product is the residue it leaves, and its alot of it.
Definitely keeps brows in place
4 out of 5 stars
Ashley - 19 days ago
originally posted on http://www.ulta.com
[I received this product in exchange for my honest review] I've used a few brow gels and waxes when I get my eyebrows tinted to keep them from going all over the place. This gel has a glue-like consistency and definitely works. The applicator has two sides that have different sized bristles which I found very convenient. I also absolutely love the velvety feel of the tube for some reason! I received this product complimentary in exchange for my honest review.
Definitely keeps brows in place.
4 out of 5 stars
ashleyw923_7496 - 19 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I’ve used a few brow gels and waxes when I get my eyebrows tinted to keep them from going all over the place. This gel has a glue-like consistency and definitely works. The applicator has two sides that have different sized bristles which I found very convenient. I also absolutely love the velvety feel of the tube for some reason!
Better Than the Original
3 out of 5 stars
Sara - 19 days ago
originally posted on http://www.ulta.com
This really keeps the brows in place and I like it a lot better than the formula that came potted. It has a tendency to flake & the formula is pretty wet. I personally prefer a more dry formula. It does hold those hairs though! I think it's worth trying.
Better Than the Original
3 out of 5 stars
sfs200_8456 - 19 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is definitely better than the brow freeze that came in the pot. There are only two downsides- it tends to flake and the formula is very wet. It keeps the brows in place for sure though!
good product
4 out of 5 stars
Roshawnna - 20 days ago
originally posted on http://www.ulta.com
[I received this product in exchange for my honest review] this product is very easy to apply. I would definitely recommend and buy again. the ingredients are good on the brow and easy to remove. it makes great curls
Just alright
2 out of 5 stars
Lexi - 20 days ago
originally posted on http://www.ulta.com
The pro is that it definitely freezes brows without feeling too stiff. The con is the wand part is off in my opinion. Way too clumpy going on. Im going to return, I wish they would make one with a different wand/brush that allows less product when applying.
Lamination in a stick!
5 out of 5 stars
Jenna - 21 days ago
originally posted on http://www.ulta.com
Anastasia Brow Freeze gel keeps brows lifted and in place all day. It gives a strong hold without feeling stiff or flaky. Easy to apply and perfect for a laminated brow look.
Eyebrow lamination in a stick
4 out of 5 stars
pimplepopperpa_sa_7244 - 21 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Anastasia Brow Freeze gel keeps brows lifted and in place all day. It gives a strong hold without feeling stiff or flaky. Completely unscented. Simple ingredients. Easy to apply and perfect for a laminated brow look.
yes but
5 out of 5 stars
girlamighty - 25 days ago
originally posted on http://www.ulta.com
great longevity but it does tend to flake if you apply too much. I wish it was more like the pomade but it works well if you apply a small amount. Also the applicator does get clumpy.
yes but
4 out of 5 stars
yuric19_5917 - 25 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] great longevity but it does tend to flake if you apply too much. I wish it was more like the pomade but it works well if you apply a small amount. Also the applicator does get clumpy.
Holds up
5 out of 5 stars
Brenda - 26 days ago
originally posted on http://www.ulta.com
[I received this product in exchange for my honest review] Love it! Haven't tried my brow gels but this one is nice and held up pretty well, no white flakes or weird feeling. I'll definitely be purchasing once I run out!
Holds up
5 out of 5 stars
brendaf75_2651 - 26 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Love it! Haven’t tried my brow gels but this one is nice and held up pretty well, no white flakes or weird feeling. I’ll definitely be purchasing once I run out!
Not a fan of the brush
3 out of 5 stars
Sophie - 27 days ago
originally posted on http://www.ulta.com
[I received this product in exchange for my honest review] ABH is the queen of brow products so I had high expectations for this brow gel. I have fairly thin brow hairs but they have a mind of their own so I use brow gel often to keep them in place. I am a fan of the original ABH brow gel but this one missed the mark slightly for me. The formula is fine and I do agree that it helps "freeze" hairs in place. My biggest issue is the brush. I'm not a fan of the plastic brush as I don't feel it grabs onto the hairs as easily. I understand they were trying to go for the laminated brow effect, but I personally am not a fan of this look. I would recommend for someone looking for that style, otherwise, there are better brow gels out there.
Not a fan of the brush
3 out of 5 stars
itsmesophie_2480 - 27 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] ABH is the queen of brow products so I had high expectations for this brow gel. I have fairly thin brow hairs but they have a mind of their own so I use brow gel often to keep them in place. I am a fan of the original ABH brow gel but this one missed the mark slightly for me. The formula is fine and I do agree that it helps “freeze” hairs in place. My biggest issue is the brush. I’m not a fan of the plastic brush as I don’t feel it grabs onto the hairs as easily. I understand they were trying to go for the laminated brow effect, but I personally am not a fan of this look. I would recommend for someone looking for that style, otherwise, there are better brow gels out there.
I woubuy this again
5 out of 5 stars
Tammy - 29 days ago
originally posted on http://www.ulta.com
[I received this product in exchange for my honest review] I love the Anastasia Brow Freeze Gel! It holds my brows in place all day and gives that clean, laminated look without feeling stiff or crunchy. The brush makes it super easy to apply, and a little goes a long way. Just be careful not to use too much or it might leave some residue. Overall, it's my new go-to for perfect brows!