Sponsored
Anastasia Beverly Hills Brow Wiz Ultra-Slim Precision Eyebrow Pencil - Ulta Beauty
$26.00
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Ideal for outlining and adding precise detail to the brows
- Fine-tipped pencil mimics the look of brow hair with detail and precision
- Glides on effortlessly and delivers natural-looking texture
- Formula features the perfect blend of wax and color that delivers high payoff
- Includes a custom spoolie brush so you can blend for a natural-looking finish
Description
Brow Wiz® by Anastasia Beverly Hills is an ultra-slim, retractable brow pencil with a unique formula ideal for outlining and detailing brows. The super-fine tip creates tiny hairlike strokes throughout the brow and in areas of sparseness while the spoolie blends product for a natural-looking finish.
• Vegan
• Dermatologist tested
• Noncomedogenic
• Paraben-free
• Gluten-free
Shades:
• BLONDE For Blonde hair with warm/gold undertones
• TAUPE For Blonde hair with cool/ash undertones
• SOFT BROWN For Light Brown hair with warm/cool undertones
• CARAMEL For Red hair with a light undertone
• AUBURN For Red hair with a dark undertone
• CHOCOLATE For Medium Brown hair with warm/gold undertones
• MEDIUM BROWN For Medium Brown hair with cool/ash undertones
• DARK BROWN For Dark Brown hair with a warm undertone
• EBONY For Black hair with a warm undertone
• GRANITE For Black hair with a cool undertone
• STRAWBURN For Light Red hair with a warm undertone
• ASH BROWN For gray Hair with cool/ash undertones
• Vegan
• Dermatologist tested
• Noncomedogenic
• Paraben-free
• Gluten-free
Shades:
• BLONDE For Blonde hair with warm/gold undertones
• TAUPE For Blonde hair with cool/ash undertones
• SOFT BROWN For Light Brown hair with warm/cool undertones
• CARAMEL For Red hair with a light undertone
• AUBURN For Red hair with a dark undertone
• CHOCOLATE For Medium Brown hair with warm/gold undertones
• MEDIUM BROWN For Medium Brown hair with cool/ash undertones
• DARK BROWN For Dark Brown hair with a warm undertone
• EBONY For Black hair with a warm undertone
• GRANITE For Black hair with a cool undertone
• STRAWBURN For Light Red hair with a warm undertone
• ASH BROWN For gray Hair with cool/ash undertones
Suggested Age: 13 Years and Up
Color Palette: Light Tones
Product Form: Pencil
Beauty Purpose: Filling
Net weight: .0 Ounces
TCIN: 82550352
UPC: 689304860161
Item Number (DPCI): 342-02-4935
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
ash brown, blonde, caramel, chocolate, ebony, granite, medium brown, soft brown, taupe ingredients hydrogenated soybean oil, hydrogenated coco-glycerides, hydrogenated vegetable oil, zinc stearate, copernicia cerifera (carnauba) wax/cera carnauba/cire de carnauba, stearic acid, polyglyceryl-2 triisostearate, tocopheryl acetate, caprylyl glycol, phenoxyethanol, hexylene glycol, may contain (+/-): mica, iron oxides (ci 77491, ci 77492, ci 77499), titanium dioxide (ci 77891) dark brown ingredients hydrogenated soybean oil, hydrogenated coco-glycerides, hydrogenated vegetable oil, zinc stearate, copernicia cerifera (carnauba) wax/cera carnauba/cire de carnauba, stearic acid, polyglyceryl-2 triisostearate, tocopheryl acetate, caprylyl glycol, phenoxyethanol, hexylene glycol, talc, may contain (+/-): mica, ferric ferrocyanide (ci 77510), iron oxides (ci 77491, ci 77492, ci 77499), titanium dioxide (ci 77891) auburn ingredients hydrogenated soybean oil, hydrogenated coco-glycerides, hydrogenated vegetable oil, zinc stearate, copernicia cerifera (carnauba) wax/cera carnauba/cire de carnauba, stearic acid, polyglyceryl-2 triisostearate, ascorbyl palmitate, tocopheryl acetate, caprylyl glycol, phenoxyethanol, hexylene glycol, may contain (+/-): mica, iron oxides (ci 77491, ci 77492, ci 77499) strawburn ingredients hydrogenated soybean oil, hydrogenated coco-glycerides, hydrogenated vegetable oil, zinc stearate, copernicia cerifera (carnauba) wax/cera carnauba/cire de carnauba, stearic acid, mica, polyglyceryl-2 triisostearate, tocopheryl acetate, aluminum hydroxide, caprylyl glycol, phenoxyethanol, hexylene glycol, iron oxides (ci 77491, ci 77492, ci 77499, titanium dioxide (ci 77891)' '
Shipping details
Estimated ship dimensions: 0.64 inches length x 0.75 inches width x 5.94 inches height
Estimated ship weight: 0.03 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I usually purchase this elsewhere in the shade "ebony" Is the "black" shade the same (brown/black, warm undertone) or is it a true jet black?
submitted by Aly KE - 4 years ago
A: The shade Ebony is for black hair with warm undertone. Our deepest shade is Granite (for black hair with cool undertone).
submitted byAnastasia Beverly Hills Customer Service - 4 years agoBrand expertA: Considering ABH doesn’t make a shade called “black” I’m pretty sure it’s Ebony. I’ve purchased it before from Ulta in Target, never saw a shade labeled black just Ebony. Maybe a labelling mistake by Target.
submitted byMiss S - 2 months ago
Q: What color is for grey/white hair?
submitted by Jada - 7 months ago
A: We recommend the shade ASH BROWN– for grey hair with cool/ash undertones
submitted byAnastasia Beverly Hills Customer Service - 7 months agoBrand expert
Q: Why don't the color names that I can choose from match the color names in the product description? I use Ebony, but that is not listed as an option to purchase. Is "black" the same as "ebony?"
submitted by AC - 7 months ago
A: The shade Ebony is for black hair with warm undertones.
submitted byAnastasia Beverly Hills Customer Service - 7 months agoBrand expert
Q: I dont see a built in spoolie blend brush on the other side of the pencil. Does the smaller size not have it?
submitted by CS - 10 months ago
A: The Deluxe Mini Brow Wiz does not have a built in spoolie. Thank you.
submitted byAnastasia Beverly Hills Customer Service - 10 months agoBrand expert
Q: Is there refills for this product?
submitted by Mnew - 1 year ago
A: Unfortunately, we do not offer refills for the Brow Wiz eyebrow pencil. Thank you.
submitted byAnastasia Beverly Hills Customer Service - 1 year agoBrand expert
Q: What shade should I pick for brown hair?
submitted by Curly - 4 years ago
A: For dark brown hair we would suggest the shade Dark Brown in our brow products.
submitted byAnastasia Beverly Hills Customer Service - 4 years agoBrand expert
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Guests are saying
This brow pencil is celebrated for its ease of use, precision, and natural finish, making it a favorite among guests for achieving beautifully defined brows. The wide range of shades allows for a perfect match to various hair colors, while the built-in spoolie enhances blending. Many guests appreciate its long-lasting formula, although some express concerns about the price and occasional issues with the pencil's durability. Overall, it remains a go-to choice for effortless brow enhancement.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 13336 reviews
73% would recommend
52 recommendations
2 out of 5 stars
23 September, 2025
originally posted on abh.com
Defective applicator
This review is for the most recent Brow Wiz I purchased. I love this product! Ive repurchased it many times. But the most recent one, the pencil slipped right out of the applicator. I was always reinserting it. Eventually pencil slipped out, fell on the fall and broke. Not usable anymore. I made a new purchase today, please dont send me a defected applicator again!
5 out of 5 stars
21 September, 2025
originally posted on http://www.ulta.com
GREAT eyebrow pencil
I won't use any other brand. I have light brown eyebrows so I use the TAUPE. It's a PERFECT color and matches well, stays on all day too. I love the small precision tip and it lasts quite a long time too!
3 out of 5 stars
18 September, 2025
originally posted on influenster.com
Great
I used this for years growing up from middle school to high school this was always the staple for eyebrows! Filled in eyebrows nice and it’s buildable but you have to be careful not to fill in too much unless you like a full brow look.
5 out of 5 stars
16 September, 2025
originally posted on http://www.ulta.com
Great product!
Product is of good quality and does what it is designed to do.
5 out of 5 stars
13 September, 2025
originally posted on http://www.ulta.com
Natural-looking eyebrows!
This is one of the best eyebrow pencils I have tried. Very easy to use & looks so natural--good color match for me!
3 out of 5 stars
12 September, 2025
originally posted on http://www.ulta.com
Nice
Good
5 out of 5 stars
6 September, 2025
originally posted on influenster.com
Long Lasting!
I absolutely love this Anastasia Beverly Hills brow pencil! It glides on effortlessly and lasts all day! I literally cannot find a comparable one.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 September, 2025Verified purchase
Broken glass in my order
My order was covered in glass and this eyebrow pencil was damaged, packaging was opened and near the glass and target wouldn't return it. Nightmare experience.
3 out of 5 stars
2 September, 2025
originally posted on http://www.ulta.com
Mini eyebrow pencil defect
I like mini eyebrow pencil natural look for filling in my eyebrows. I also like that it is cost effective. However, I don't like that I can only use for a week or less;then I have to purchase several pencils since it breaks easily. I try not to press down very hard when using. Can you offer a suggestion for extending pencil life?
5 out of 5 stars
31 August, 2025
originally posted on http://www.ulta.com
Nice
I use these brow pencils all the time. The mini size is great for traveling.
5 out of 5 stars
30 August, 2025
originally posted on influenster.com
Easy for beginners
Best eyebrow pencil out there. Packaging is sleek and easy to use. Perfect pigment and worth it. It will last you so long and will never dry out. Love having the brush at the end, makes it easy to have effortless application.
5 out of 5 stars
30 August, 2025
originally posted on influenster.com
Natural, precise, long-lasting, perfect!!!
I absolutely love this brow pencil! The Taupe shade is perfect for a natural everyday look and blends seamlessly with my brows. The fine tip makes it easy to create hair-like strokes, while the spoolie on the other end helps blend everything for a soft finish. It glides on smoothly without being too creamy or too stiff, and it lasts all day without smudging. This is definitely a must-have in my makeup bag.
5 out of 5 stars
30 August, 2025
originally posted on influenster.com
Favorite
One of my favorite eye brow pencils. The pigmentation is amazing. Gentle light touch and it’s on. I believe it’s a good value. Easy packaging with brush on other end
5 out of 5 stars
30 August, 2025
originally posted on influenster.com
My go to brow product
This is my favorite eyebrow product from Anastasia of Beverly Hills. The applicator is very thin for precision work and it has a spooly on the opposite side for easy hair brush work. It is a bit pricey but stays on all day so it’s work it. Great pigmentation and a variety of natural hair colors perfect for blending in and patches to make your brows fuller. No weird scent.
5 out of 5 stars
27 August, 2025
originally posted on abh.com
Nothing compares to Brow Wiz!!
I have been a fan of Brow Wiz for many years, starting out with the Auburn shade and switching to the Ash Brown when I happily turned 'Silver' and it is the perfect neutral/cool shade for gray haired women. I must confess I have strayed wanting to try other brands thinking I'm missing out on something better only to find that eye brow products targeting gray haired women have always been too warm and unnatural looking and dupes claiming to be as good as Brow Wiz but cheaper...you do get what you pay for. The competition's pencil may be thin like Brow Wiz but no brand has duplicated the Brow Wiz formula. Although I use another brand for makeup and skincare, Anastasia's eye brow products and in particular Brow Wiz are staples in my makeup regime. It is the very best in the industry. Thank you Anastasia!
5 out of 5 stars
27 August, 2025
originally posted on influenster.com
Great quality
It’s the best texture and the most natural Color’s available. Only thing is it doesn’t last very long probably only a 1-2 months. They can dry up fast too.
5 out of 5 stars
22 August, 2025
originally posted on influenster.com
Snatched Brow
I love knowing I have a guaranteed perfect brow because of this product, amazing color selection and easy to use! whether you are just starting or a pro, this is the way to go!
5 out of 5 stars
21 August, 2025
originally posted on http://www.ulta.com
I love it
I've been using this brow prncil for over six months. It stays on all day and looks great.
5 out of 5 stars
21 August, 2025
originally posted on influenster.com
worth the price
my favorite eyebrow product on the market. i’ve tried others and i always end up coming back to this one. a reliable product that always looks good.
1 out of 5 stars
Thumbs down graphic, would not recommend
18 August, 2025Verified purchase
Breaks after a few times using
This has been the only brand I’d use for eye brows for the past 5 years at least, but the last 3 times I’ve bought this, I’ve only been able to use it once or twice before it breaks. It completely stops twisting to raise and lower, so I can’t get anymore out of it. The first time I assumed it was something I’d done, but after the third, I feel like it has to be an issue with manufacturing.