$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- Made only from vegan ingredients with no animal by-products.
- No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors.
- Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy.
- Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.
Description
We don't want to rain on anyone's parade, but Purple AF is one of our faves. Formally known as Purple Rain, this deep, true purple is a versatile color that works well on a variety of base colors from platinum to light brown, giving deep tints of color to darker hair and showing vibrantly on lightened hair. It even works well to cover up other faded colors effectively!
Hair Type: All Hair Types
Product Warning: Keep out of reach of children, prolonged exposure may cause skin irritation
Product Form: Gel
Beauty Purpose: Hair Coloring
Processing Time: 30 Minutes
TCIN: 93020152
UPC: 810021110707
Item Number (DPCI): 063-01-2038
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua / eau, cetyl alcohol, glycerine, stearalkonium chloride, glycerol stearate, peg-100 stearate, propylene glycol, guar hydroxypropyltrimonium chloride, quaternium-75, cetearyl alcohol, ceteareth-20, hydrolyzed soy protein, fragrance, citric acid, tetrasodium edta, methylchloroisothiazolinone, methylisothiazolinone, basic violet 2, basic violet 13' '
Allergens & Warnings:
Caution: Keep out of reach of children. For external use only. Use hair color only as directed. Do not use this product if scalp is irritated or injured. This product must not be used on eyelashes, eyebrows or near eyes, as it may cause blindness. If product gets into eye, rinse immediately with water continuously & consult with medical personnel. This product may contain ingredients that may cause skin irritation on certain individuals & a preliminary patch test should first be made. To test, use soap to clean inner side of elbow. Apply small quantity of hair color to area & allow it to dry. Leave it uncovered & undisturbed for 24 hours. Do not continue to use if any signs of irritation occurs. Wear protective gloves for application. May temporarily stain skin. May temporarily or permanently stain clothes & materials., PRODUCT NOT TESTED ON ANIMALSShipping details
Estimated ship dimensions: 1.8 inches length x 1.8 inches width x 5.5 inches height
Estimated ship weight: 0.32 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Related Categories
4.5 out of 5 stars with 462 reviews
effectiveness: 3.12 out of 5
quality: 3.29 out of 5
value: 3.06 out of 5
52% would recommend
17 recommendations
Lots of compliments
5 out of 5 stars
Thumbs up graphic, would recommend
Samiam - 3 days ago, Verified purchaser
Beautiful vibrant color.
Hair dye
3 out of 5 stars
Thumbs down graphic, would not recommend
Brooklen Skaggs - 8 days ago, Verified purchaser
It kinda has a blue tint to it so it made kinda blue
Use with caution, it was a huge mess even when I was careful and stained everything
4 out of 5 stars
Thumbs up graphic, would recommend
Upset parent - 9 days ago
Smells good, beautiful color
Really ginger and stays in hair well
4 out of 5 stars
Genevieve H. - 28 days ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Really great and the color I wanted. I got the ginger without bleach! It did take 2 rounds for it to take to my roots and it keeps rinsing color, but it has stained my hair really good. So, the color in the shower doesn't mean that much to me.
Waste of time and money
1 out of 5 stars
Thumbs down graphic, would not recommend
Boy mom - 29 days ago, Verified purchaser
Washed out when we tried to rinse the product out after application - waste of time and money.
Transylvania
4 out of 5 stars
Rowena S. - 1 month ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Very good :blush: great results. Website
Hair dye :+1::skin-tone-5:
4 out of 5 stars
Catlin S. - 1 month ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] It turned all sorts of colors but black besides when i first dyed it but otherwise :+1::skin-tone-5::+1::skin-tone-5:
Artic fox hair dye
5 out of 5 stars
Thumbs up graphic, would recommend
Jade - 1 month ago, Verified purchaser
I love it I love the color
Great temporary color
5 out of 5 stars
Thumbs up graphic, would recommend
Nina - 1 month ago, Verified purchaser
Love this product! Use gloves and take your time but the color is bright and lasts for several days.
Good dark coppery tone
5 out of 5 stars
Ashley C. - 1 month ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] I usually dye my hair bright pink or purple but I gave this one a try for a red fox inspired dye. I really like it. It's definitely not a bright orange. It has somewhat of a natural look but still pops. I feel like it's fading the fastest out of the colors I used for my hair, though.
Would recommend
5 out of 5 stars
Thumbs up graphic, would recommend
Tiffani B - 2 months ago, Verified purchaser
Worked very well. Good color. Smells great and lasts a while. Be warned: like most dyes.. it stains EVERYTHING.
did almost nothing
1 out of 5 stars
Thumbs down graphic, would not recommend
crystal - 2 months ago, Verified purchaser
the dye does almost nothing, my hair stayed almost the same color and nothing really happened. in my opinion it just dried out my hair. don't recommend
Hair dye
5 out of 5 stars
Thumbs up graphic, would recommend
Purple AF - 2 months ago, Verified purchaser
I liked the smell of it
Fun color but gone after forst wash
1 out of 5 stars
Thumbs down graphic, would not recommend
Rad1006 - 2 months ago, Verified purchaser
Easy to use. Spent an hour to 2 hours highlighting my daughter’s hair with it. Let it sit for about 45, box says minimum of 30 minutes. Rinsed as the directions said and it was great. Color was beautiful and she was super happy. After her first real shower 2 days after we dyed it, color is Completely gone. Waste of time. Not a bit of pink left. I mean 0, not even a tint of it.
It’s come out wonderful
5 out of 5 stars
Susan B. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] It’s come out wonderful
Waste Of Money
1 out of 5 stars
Thumbs down graphic, would not recommend
Bigmommafive - 2 months ago
Ginger Flare color is a Totally waste of money. this particualr color not only Did Not Take but what was left rinsed out with the quickness. Never Again!
Pretty but didn’t work well
3 out of 5 stars
Jocelynne J. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] Beautiful color but the color did NOT transfer to my hair. Left it on my roots for about 2 hours the SECOND time applying it a week later and my roots still didn’t absorb color. The first time I let it sit for a little over 1 hour. My natural hair color is light brown, almost blonde. I never had issues with other dyes…
I love this color! I
5 out of 5 stars
Elizabeth L. - 2 months ago
originally posted on arctic-fox.myshopify.com
[This review was collected as part of a promotion.] I love this color! I dont pre lighten my hair so it gives me more of a natural ginger color.
Waste of money.
1 out of 5 stars
Thumbs down graphic, would not recommend
Dakota - 2 months ago, Verified purchaser
It didn't even last 2 washes on bleached hair.
Light Pink/Froze where?
1 out of 5 stars
Thumbs down graphic, would not recommend
Lex - 2 months ago, Verified purchaser
I used the light pink to (attempt to) do a peak-a-boo bit of pink, followed the directions on the bottle to the letter and even kept it in my hair a bit longer(45 min instead of 30) just in case. When I rinsed it out no color came out but when my hair dried it looked like I hadn’t even touched my hair with dye today. I have fairly light blond hair naturally so I didn’t bleach before and didn’t go in with high expectations but I expecting to see literally any change.