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Benefit Cosmetics Goof Proof Brow-Filling Powder - 0.06oz - Ulta Beauty
$22.00
ColorShade 04
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- Great for brow newbies
- Easy-to-use powder for a blended brow look
- Fill in brows & sparse areas
- Castor Seed Oil helps brows feel nourished, conditioned & soft
- Kaolin helps give brows a natural-matte finish
- 12-hour* longwear
- Waterproof, sweatproof & humidity-proof
- *instrumental test on 26 participants
Description
WHY WE LOVE IT:
Say buh-bye to brow goofs!
This easy-to-use, lightweight pressed powder is a must-have for brow beginners AND pros. Effortlessly fill in sparse areas (with no fallout!) for natural-looking, blended brows. The silky-soft powder adheres to skin & hair and gives brows texture and dimension. It’s buildable & blendable, and color stays true.
TIPS & TRICKS:
Goof Proof those brows!
Outline brows to shape & define. Use light strokes to fill in sparse brow areas. Layer to build color. Blend with spoolie.
Beauty Tip
Pairs best with Benefit’s Dual-Ended Angled Eyebrow Brush (sold separately).
DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Say buh-bye to brow goofs!
This easy-to-use, lightweight pressed powder is a must-have for brow beginners AND pros. Effortlessly fill in sparse areas (with no fallout!) for natural-looking, blended brows. The silky-soft powder adheres to skin & hair and gives brows texture and dimension. It’s buildable & blendable, and color stays true.
TIPS & TRICKS:
Goof Proof those brows!
Outline brows to shape & define. Use light strokes to fill in sparse brow areas. Layer to build color. Blend with spoolie.
Beauty Tip
Pairs best with Benefit’s Dual-Ended Angled Eyebrow Brush (sold separately).
DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Suggested Age: 18 Years and Up
Color Palette: Medium Tones
Product Form: Powder
Beauty Purpose: Filling
Net weight: .06 Ounces
TCIN: 89114440
UPC: 602004140357
Item Number (DPCI): 342-02-9851
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.89 inches length x 1.93 inches width x 0.55 inches height
Estimated ship weight: 0.06 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: does this product come with a brush?
submitted by jleemac - 8 months ago
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Guests are saying
This brow powder is celebrated for its easy application, natural look, and long-lasting wear. Guests appreciate the variety of shades available, which cater to different hair colors and skin tones. While the product is generally well-received, some guests note that the shades can run darker than expected and may require careful selection. The accompanying brush is praised for its precision, enhancing the product's ease of use. Despite a few concerns about color accuracy and packaging, the overall sentiment is that this brow powder is a reliable choice for enhancing eyebrows with minimal effort.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 789 reviews
100% would recommend
1 recommendations
5 out of 5 stars
2 September, 2025
originally posted on http://www.ulta.com
Great Product!
I hesitated to spend the money on this since I assumed it was just like regular eyeshadow (which i have used in the past). It goes on very smooth and very well pigmented. Staying power is great too, I get oily this time of year.
3 out of 5 stars
20 July, 2025
originally posted on http://www.ulta.com
Updated design lacking features
Sad that they went away from thebold square design had everything all in one. Inloke the new design however its missing a mirror (i wear glasses and its hard to get close enough tobthe bathroom mirror and when camping now i have to use my jeep door mirror
5 out of 5 stars
13 June, 2025
originally posted on http://www.ulta.com
Only brow powder you need
Perfect product and will save you money in the long run. Much more cost effective than pencils.
5 out of 5 stars
13 June, 2025
originally posted on http://www.ulta.com
Only brow powder you need
Perfect product and will save you money in the long run. Much more cost effective than pencils.
5 out of 5 stars
6 June, 2025
originally posted on http://www.ulta.com
Perfect brow powder!
The brow powder is the perfect color, and it goes on so well with the brush. It's my favorite!
3 out of 5 stars
26 May, 2025
originally posted on http://www.ulta.com
This is a decent product and I would likely buy it again
A specifically went into the store to buy the eyebrow powder from KISS (comes with eyebrow shaped stamps). I bought that product previously at Ulta but it doesn't seem like they carry it any longer. I spent a long time searching for the right product since I couldn't find the one I wanted. No associate ever came to help me but they stared me down. I must not have been dressed the part for this particular high-end store. Anyway I've used it and I like it.
5 out of 5 stars
Thumbs up graphic, would recommend
17 May, 2025Verified purchase
- Hair color: Brunette
- Skin type: Normal
- Eye color: Brown
- Skin tone: Medium
The perfect brow powder
I was looking for the best brow powder, and this is it! Easy to apply, long lasting, and fool proof.
5 out of 5 stars
7 May, 2025
originally posted on http://www.benefitcosmetics.com
I miss Fool Proof but this one also awesome
I have been huge fan of benefit fool proof powder but they discontinued:( however as alternative I bought this goof proof and i didn't regret . It last long on yr brows. It would be better if they add more products!
4 out of 5 stars
28 April, 2025
originally posted on http://www.ulta.com
Wears beautifully
I think i have finally found my holy grail brow powder . Im light skin blue eyes light blonde hair with a brown root . Ordered 2.5 but may exchamge for a lighter shade as it does run dark. Goes on med brown on me … love the formula
5 out of 5 stars
12 April, 2025
originally posted on http://www.ulta.com
Great product
I bought this because I've been using a brown eye shadow on my brows (I know not a great idea but a girls gotta do what she can). I use this on top of the Goof Proof to help set and to keep the brows looking softer and not painted on (sadly my brows have never recovered from the pencil thin brow era). I definitely recommend this as part of the brow routine.
5 out of 5 stars
2 April, 2025
originally posted on http://www.ulta.com
Benefit Eyebrow Filling Powder
I really like this brow powder. So hard to find brow powders in nice shades and that it goes on smoothly and not too fake looking. Stays on all day, too. Every time I find a brow powder I like; it gets discontinued. I don't like pomade brow or eyebrow pencils.
5 out of 5 stars
19 March, 2025
originally posted on http://www.ulta.com
Yes love it
Love it but I think I would prefer one shade darker
1 out of 5 stars
8 March, 2025
originally posted on http://www.ulta.com
Bring back the FOOL PROOF!!
Please bring back the full proof much better and it lasted a good year
1 out of 5 stars
8 March, 2025
originally posted on http://www.ulta.com
Bring back the FOOL PROOF!!
Please bring back the full proof much better and it lasted a good year
5 out of 5 stars
24 February, 2025
originally posted on http://www.ulta.com
Love it!
Great product and perfect pigmentation!
1 out of 5 stars
23 February, 2025
originally posted on http://www.ulta.com
Never again
I literally only had it for three days before it broke. It was in my makeup bag that sits on top of my bathroom counter only used it one time before and I went to use it and it completely shattered inside. I don't know why and I ended up having to rinse it down my sink so annoyed. 😑
5 out of 5 stars
8 January, 2025
originally posted on http://www.ulta.com
Love this product
This product pleasantly surprised me. I was looking all over Ulta for a powder brow product and apparently those are harder to find. It was either this or ABH. I am so glad I went with this one. It goes on smoothly and looks natural, it's not too bold which I appreciate. I got shade 3.5 and it matches me perfectly. I recommend this to anyone who wants a more natural eyebrow look.
5 out of 5 stars
2 January, 2025
originally posted on http://www.ulta.com
I will buy this product again.
The brand of brow powder I've used for years. One of the associates suggested this product. She assured me I would like it. I love it. Easy to apply. Brows look natural.
5 out of 5 stars
11 November, 2024
originally posted on http://www.ulta.com
Move this
I love the powder color and easy to apply .
5 out of 5 stars
11 November, 2024
originally posted on http://www.ulta.com
love it
I had been using the last of my old benefit brow-filling powder and did not realize how dry it had become until I purchased and used this new one. Wow...it is nice and creamy and goes on easily