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Betty Crocker Soft Baked Cookie Mix
$2.99 ($0.17/ounce) was $3.19
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About this item
Highlights
- HOLIDAY COOKIES: Bring home-baked goodness to your festivities with an easy to bake cookie mix; Do not eat raw cookie dough
- QUICK AND EASY: Follow four simple steps to go from mix to oven; Bake up cookies in about 15 to 17 minutes
- READY TO DECORATE: Bring the family together to bake and decorate finished holiday cookies; Top with Betty Crocker Rich and Creamy Frosting and crumbled cookie pieces for a scrumptious treat
- SWEET CELEBRATIONS: Bring freshly baked cookies to Thanksgiving food spreads, holiday gatherings, dessert tables, and other fall and winter festivities
- CONTAINS: One 17.1 oz pouch of Betty Crocker Soft Baked Red Velvet Cookie Mix; Makes about 24 servings
- BOX TOPS FOR EDUCATION PARTICIPATING PRODUCT: Give back to schools with Betty Crocker. Download the Box Tops App to learn more & start earning cash for schools in need today.
Description
This holiday, add something deliciously unique to the dessert table with Betty Crocker Soft Baked Red Velvet Cookie Mix. Fill your kitchen with good cheer and the scent of deliciously soft home-baked cookies in minutes! Best of all? It's easy! Just add butter, water, and eggs, stir, roll, then bake. Bring the kids together to decorate your freshly baked cookies, adding their favorite Betty Crocker frosting or other yummy toppings. Bake a batch of Betty Crocker cookies for your Thanksgiving food spread or serve alongside cakes, brownies, and other festive sweets on your holiday dessert table. Or, add some cookies to a gift basket for friends, coworkers, and visiting family. Consider cookies as a delicious food gift for Secret Santa. Or just keep your pantry stocked to serve a sweet treat any time. For more than a century, Betty Crocker has been a popular creator of easy, delicious recipes. Today, the Betty Crocker kitchen is still providing convenient, tasty dessert mixes, frostings, and convenient meal options and side dishes.
Serving Size: 2 tbsp mix
Serving Per Container: About 24
Amount 2 tbsp mix (20g) of Per:
Calories: 80
% Daily Value*
Total Fat 1.5grm2%
Saturated Fat 1grm4%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 125mg5%
Total Carbohydrate 16grm6%
Dietary Fiber 0grm0%
Total Sugars 9grm0%
Added Sugars 9grm18%
Protein 1grm0%
Calcium 40mg4%
Iron 0.8mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Amount :
Calories: 120
% Daily Value*
Total Fat 6grm7%
Saturated Fat 3.5grm17%
Cholesterol 25mg9%
Sodium 160mg7%
Protein 1grm0%
Calcium 50mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
enriched flour bleached (wheat flour, niacin, iron, thiamin mononitrate, riboflavin, folic acid), sugar, white confectionery chips (sugar, vegetable oil [palm kernel and/or palm], nonfat milk, soy lecithin, natural flavor), cocoa processed with alkali, palm oil, leavening (baking soda, sodium aluminum phosphate, monocalcium phosphate), modified corn starch, salt, dicalcium phosphate, propylene glycol mono and diesters, mono and diglycerides, red 40, xanthan gum, cellulose gum, sodium stearoyl lactylate, artificial flavor, nonfat milk.
Allergens & Warnings:
Contains wheat, milk and soy ingredients.Dietary Needs: 0 Grams Trans Fat
Features: No Artificial Sweeteners, No High Fructose Corn Syrup, No Hydrogenated Oil
State of Readiness: Mix
Package Quantity: 1
Net weight: 17.1 Ounces
Style: Red Velvet Cookie
TCIN: 94579746
UPC: 016000228146
Item Number (DPCI): 261-04-0139
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
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Shipping details
Estimated ship dimensions: 1.8 inches length x 5.62 inches width x 8.22 inches height
Estimated ship weight: 1.1 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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4.5 out of 5 stars with 141 reviews
5 out of 5 stars
Thumbs up graphic, would recommend
26 September, 2025Verified purchase
Bakery style cookies baked at home!
Easy prep, fast bake & excellent result. Perfect with cream cheese frosting. Definitely recommend!
1 out of 5 stars
25 July, 2025
originally posted on influenster.com

Not The Best
[This review was collected as part of a promotion.] I Was Really Excited To Try Out These Cookies, But After I Made Them I Was Rather Disappointed In Them. They Truly Didn’t Taste Like Anything. The Texture Was More Of A Cake Consistency Than A Cookie. The Cake Batter Was Also Very Sticky And I Had To Leave It In The Fridge Over Night. Personally, I Wouldn’t Buy These Again.
1 reply from Betty Crocker team - 4 months ago
Thank you for reaching out and sharing your review with us. We’re so sorry to hear about the issues you had with our Soft Baked Red Velvet . This is definitely not what we’d expect, and we would like to learn more about your experience. We have sent you an email to collect more information, so please check your inbox and junk/filtered folders. We hope to hear from you soon.
4 out of 5 stars
17 June, 2025
originally posted on influenster.com

Great texture
[This review was collected as part of a promotion.] Very good with taste and easy to make. Very soft feeling when you eat. Very moist and fluffy. I made it with my 5 year old and feel like he could easily do it with supervision
5 out of 5 stars
11 June, 2025
originally posted on influenster.com

Store in air tight container
[This review was collected as part of a promotion.] I would for sure buy these again. I baked them time least time stated and was kinda worried they weren't done but they were and they turned out great, wish there were more of the white chocolate chips tough. Definitely add the frosting cream cheese not whipped room temperature. @influenster #complimentary @bettycrocker #bettycrocker
5 out of 5 stars
30 April, 2025
originally posted on influenster.com

Taste delicious
[This review was collected as part of a promotion.] I absolutely loved this cookie mix! The Betty Crocker Red Velvet Soft Baked Cookie Mix was super easy to make—just a few ingredients and minimal prep time. The cookies came out so soft, chewy, and full of that rich red velvet flavor. They had the perfect balance of sweetness with a hint of cocoa, and the texture stayed moist even after a day or two. These are great for parties, holiday baking, or just when you’re craving something sweet and indulgent. I’ll definitely be repurchasing!
5 out of 5 stars
28 April, 2025
originally posted on influenster.com

Chocolate Chip Cookie
[This review was collected as part of a promotion.] I couldn't find the Red Velvet cookie no matter how hard I looked, so I decided to do a review of the same brand but with a different flavor. It was super easy to make with very few ingredients, and best of all, it's very affordable. They make a lot of cookies. I made a lot, but I still got 10. The flavor is a little sweet, since it has chocolate, but they're delicious.
4 out of 5 stars
27 April, 2025
originally posted on influenster.com

Delish!
[This review was collected as part of a promotion.] These are easy to make with simple instructions, just add eggs, butter, and a little water. You could even substitute some things and add yogurt if you’d like. I would try and make a healthier version of them next time. These were delicious. Eat them warm with a scoop of ice cream 😋
5 out of 5 stars
25 April, 2025
originally posted on influenster.com

Delicious!
[This review was collected as part of a promotion.] The family loves these cookies. Bake up a batch for family game night and watch them disappear. I think this the best soft baker cookie i never test. We love it !
3 out of 5 stars
23 April, 2025
originally posted on influenster.com

Quick go to treat! Yum
[This review was collected as part of a promotion.] Nice flavor, not overly sweet. Great consistency and soft texture. Yummy. Good price. Easy to follow directions. Colorful packaging, have no complaints here.
1 reply from Betty Crocker team - 7 months ago
Thank you so much for taking the time to share your positive feedback about our Soft Baked Red Velvet Cookie Mix! We're thrilled that you liked it! We are committed to making food that people will love. We’ll definitely pass your feedback along to the rest of our team.
5 out of 5 stars
22 April, 2025
originally posted on influenster.com

Soft and chewy
[This review was collected as part of a promotion.] These red velvet soft bake cookies are so good. They’re nice and chewy. Love the texture. All you need is eggs, water, and cookie mix and butter so simple to make. Thank you influencer for letting me try them out. We love them and definitely will be buying some.. they are delicious. The mix come in a bag for easy storage easy to put away not a big bulky box which makes it better.
4 out of 5 stars
17 April, 2025
originally posted on influenster.com

Yummy!
[This review was collected as part of a promotion.] The Betty Crocker Soft Baked Red Velvet Cookie Mix is soconvenient and easy or baking red velvet cookies, offering a soft texture and scrumptious flavor! While it may require minor adjustments like adding an extra egg yolk to address potential. Great mix, especially for beginners or those short on time. Easily decorated and fun to make!
5 out of 5 stars
17 April, 2025
originally posted on influenster.com

Very convenient
[This review was collected as part of a promotion.] Such great cookies. Simple to make, not much of a hassle and I love how convenient it is. My family loved the cookies, I didn't even get to take a picture of the finished product🥲
4 out of 5 stars
16 April, 2025
originally posted on influenster.com

Easy peasy!
[This review was collected as part of a promotion.] Super easy to make and makes a good amount. Good texture. Could use more of the chips in my opinion and I’m not a huge fan of stuff with that much dye so I won’t buy again, but if you like red velvet this is an easy way to get your fix
4 out of 5 stars
15 April, 2025
originally posted on influenster.com

Easy to prepare and with a soft texture.
[This review was collected as part of a promotion.] Betty Crocker Soft Baked Red Velvet Cookie Mix makes it easy to prepare a batch of cookies, at any time. It is also very easy since it comes very explicitly the steps to follow in the package and the indications of how to combine the mixture of cookies with butter or margarine, water and eggs, and then only bake for 15 to 17 minutes. The texture is very soft and the Red Velvet flavor is delicious. It should be noted that the packaging is very easy to open.
5 out of 5 stars
14 April, 2025
originally posted on influenster.com

Great!
[This review was collected as part of a promotion.] Turned out perfect! The dough was a little sticky so I was concerned, but they were so good! The perfect soft texture & flavor! Super easy to make and minimal extra ingredients!
5 out of 5 stars
13 April, 2025
originally posted on influenster.com

Yum Yumm!!!
[This review was collected as part of a promotion.] These cookies turned out delicious.The instructions were really easy to follow and it had simple ingredients.The cookies were really soft and tasted like a red velvet cake with chocolate chips.
3 out of 5 stars
10 April, 2025
originally posted on influenster.com

A nice sweet little treat.
[This review was collected as part of a promotion.] I prefer the cake mix recipe for these cookies, but overall, they have good flavor! I put cream cheese icing on half of them, which I preferred, but my husband liked the uniced ones. When I first baked them, the outside was very crunchy, and as time went on, they got softer. The packaging was easy to open and convenient to store.
1 reply from Betty Crocker team - 8 months ago
Thank you for sharing your experience! We're so glad you enjoyed the flavor and had fun customizing them with icing. We appreciate your feedback and hope you continue to enjoy our treats!
5 out of 5 stars
9 April, 2025
originally posted on influenster.com

So Good
[This review was collected as part of a promotion.] I finally indulged in these wonderful treats, and they’re nothing short of heavenly! The soft consistency and texture are irresistible, while the flavor explodes in your mouth and tickles your taste buds. I’m already counting down the days until my next pack arrives—this time, I’m adding frosting!
3 out of 5 stars
8 April, 2025
originally posted on influenster.com

Taste alright
[This review was collected as part of a promotion.] I tasted the cake. I don’t too much care for red velvet, but it was all right. The packaging was nice and it didn’t cost that much. I baked it and it was OK what I purchased it again probably not but if you like red velvet this cake mix is for you
1 reply from Betty Crocker team - 8 months ago
Thank you for sharing your thoughts! We are glad to hear that you liked the packaging and found it affordable. Thanks again for your review and for giving our product a try!
5 out of 5 stars
8 April, 2025
originally posted on influenster.com

Good
[This review was collected as part of a promotion.] I didn't get to use the coupon but i bought them so i could review. I couldn't find at store for card. Package ok, ingredients good, taste amazing, fresh, texture good, and good baking instructions.