BOLDIFY Root Touch Up Powder with Brush, Covers Thinning Hair & Grays, Water-Resistant
$17.99 when purchased online
Target Online store #3991
About this item
Highlights
- Cover roots and thinning patches in seconds
- Water-resistant formula lasts up to 24 hours
- Comes with a dual-ended brush for precise application
- Infused with squalane for a natural, seamless finish
- Dermatologist tested and safe for all hair types
- Easy to wash out with shampoo, non-staining
Description
BOLDIFY Root Touch Up Powder is designed for quick, effective coverage of roots, thinning patches, and grays. It includes a dual-ended brush for precise application and is infused with squalane to provide a natural, seamless finish. Dermatologist-tested and gentle on the scalp, this water-resistant formula lasts up to 24 hours, ensuring your hair looks full and refreshed all day. Perfect for all hair types and colors, the powder washes out easily with shampoo, making it an ideal solution for both women and men. No staining or mess – just flawless, easy touch-ups whenever you need them.
Instructions:
Remove cap to reveal the puff applicator.
Apply powder directly to clean, dry, styled hair using the brush.
Press the puff applicator onto thinning areas or roots. For best results, apply gently in a sweeping motion.
Blend using the brush for a natural finish.
Powder easily washes out with shampoo. Reapply as needed
Instructions:
Remove cap to reveal the puff applicator.
Apply powder directly to clean, dry, styled hair using the brush.
Press the puff applicator onto thinning areas or roots. For best results, apply gently in a sweeping motion.
Blend using the brush for a natural finish.
Powder easily washes out with shampoo. Reapply as needed
Hair Type: All Hair Types
Number of Pieces: 1
Health Facts: Sulfate-Free, Paraben-Free
Product Form: Powder
Sustainability Claims: Cruelty-Free
Includes: Applicator
Beauty Purpose: Hair Coloring
Processing Time: 5 Seconds
Features: Temporary Permanence, Reusable, Leave In
TCIN: 93071136
UPC: 860012480906
Item Number (DPCI): 063-01-5029
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
mica, talc, dimethicone, magnesium stearate, silica, kaolin, vinyl dimethicone/methicone silsesquioxane crosspolymer, squalane, ethylhexylglycerin, triethoxycaprylylsilane, phenoxyethanol, benzotriazolyl dodecyl p-cresol, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate. may contain: ci 77499 (iron oxide), ci 77491 (iron oxide), ci 77492 (iron oxide).' '
Allergens & Warnings:
WARNING: For external use only. If irritation or rash appears, discontinue use. Avoid contact with eyes. Avoid inhalation.Shipping details
Estimated ship dimensions: 2.3 inches length x 2.3 inches width x 5 inches height
Estimated ship weight: 0.169 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.2 out of 5 stars with 709 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
66% would recommend
6 recommendations
My hair's lifesaver
4 out of 5 stars
Gina - 5 days ago
originally posted on BOLDIFY
I've been dealing with thinning hair for the last couple of years. I've tried everything to help make my hair look fuller and nothing worked until I found Boldify! I've using it for about 2 months and it's definitely been a relief to finally find a solution to my hair woes.
Works great!!?
5 out of 5 stars
Angela B. - 5 days ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] It gives me a few extra hi- lites I love this product! I'll be ordering the brown color as well
Grey be gone
5 out of 5 stars
Thumbs up graphic, would recommend
123 - 10 days ago, Verified purchaser
Wonderful product and works as described 👌
Is this not also for gray roots?
3 out of 5 stars
Catherine - 12 days ago, Verified purchaser
Maybe I'm not paying enuff attention and this is just for bald spots not also gray roots. Because cheap black eye shadow covers my gray roots better then this product but it sure makes my scalp black which isn't necessarily what I wanted, but for gray roots. Perhaps I have the wrong kind of product.
Good coverage
4 out of 5 stars
PD - 14 days ago
originally posted on BOLDIFY
I was skeptical about using this product because I've tried many others that didn't work. I used it around my edges and it looked more natural than the others with no dripping or smearing. I don't know how it would have worked if I had sweated. Overall, seems like a good product. I've only used it 3xs.
Finished look
5 out of 5 stars
Beth F. - 23 days ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] After using medium blonde in my roots, my hair looks touched up by the salon. I can wait another couple of weeks before returning. Product is easy and convenient to use.
Love it!
5 out of 5 stars
Brenda S. - 26 days ago
originally posted on BOLDIFY
This product is a life saver! My grays seem to be up rooting faster as I get older. Just used this BOLDIFY hair powder and worked amazingly! 😍. Now I can have that cover up between dyes. Also, worked great on brows. Very natural.
Thumbs up
5 out of 5 stars
Thumbs up graphic, would recommend
misseepoo - 26 days ago, Verified purchaser
Colors grays and thinning areas. I love it.
Hairline powder
5 out of 5 stars
Angela F. - 1 month ago
originally posted on BOLDIFY
I love your product and your company has almost perfectly matched my hair color. It's perfect, affordable and I love it.
Great for thinning hair
5 out of 5 stars
Linda S. - 1 month ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] Love this for thinning spots in my hair. It makes my hair look much thicker than it really is and I am a woman. If men with balding spots only knew how much thicker their hair would look if they used this... there would never be any left on the store shelf. Love , love this product.
Nice
5 out of 5 stars
Carol C. - 1 month ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] Definitely recommend this to all of my friends that die their hair or have grays coming in. It works like a charm.
Very good product
5 out of 5 stars
Dania R. - 1 month ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] I just love boldifiyit is such a good product .my hair is dark brown so I bought dark brown I might need a little darker but it works really well thank u
Boldify
5 out of 5 stars
Vicki R. - 2 months ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] A friend told me about this magical powder. Can’t believe how well it works. It’s brought my confidence back. No more worries about my bald spot showing. Absolutely love it.
Hairline powder
5 out of 5 stars
Cathy S. - 2 months ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] Love it I bought dark blonde I will order light brown as too light but love product Wish was in store to try out color Will highly recommend to others and did so She loved too
Blonde hair powder
4 out of 5 stars
Channing S. - 2 months ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] If your hair is dark it won't show up for blonde streaks but if your hair is already light it works good.
Dissapointment
1 out of 5 stars
Thumbs down graphic, would not recommend
Lrobertson5 - 2 months ago, Verified purchaser
It doesn’t work. Can’t even see it on my hair, no change at all. I’m so disappointed!
I see the difference
5 out of 5 stars
Thumbs up graphic, would recommend
Cookies4 - 2 months ago, Verified purchaser
Subtle fill ins make a huge difference in the overall look of hair Wish there was more product in container
Great color and coverage
5 out of 5 stars
Susan S. - 2 months ago
originally posted on BOLDIFY
This is the perfect color for my medium brown clients that have some warmth in their hair color.
Love it!!
5 out of 5 stars
Marta C. - 2 months ago
originally posted on BOLDIFY
Love this product, it helps me not only cover my grays but also my thinning areas of my scalp!
Works Great!!
5 out of 5 stars
Amy R. - 2 months ago
originally posted on BOLDIFY
[This review was collected as part of a promotion.] Its exactly what I needed! Its exactly what they say it is!