BRITE Instant Semi-Permanent Moisturizing Hair Color - 3.38 fl oz

The color was easy to apply. I have darker hair with blond highlights. The color attached mainly to the blond, but could be seen easily among my darker hair. It was more subtle which was the look I was wanting for my wedding. I left it on longer than the time on the bottle said to make sure it took. I did it on a Thursday & it seemed to fade some by Friday. I colored it again on Saturday the night before the wedding & the color looked great. Washing your hair will take the color out little by little. My new husband loves it.

I had this dye sitting in a cabinet for a bit and decided to try it. The purple did nothing for my hair and acted more like a purple shampoo, and the bright pink did stain my hair but it’s not how I would like it to be, but it’s still pretty… I’ve only washed my hair two times since I dyed it with the pink, and it’s been coming out. If you want something more vibrant and colorful, I wouldn’t recommend this product!!!

This only lasted through one wash - after the second wash it was gone.

my daughter loved how her hair came out

Just no. If you don’t bleach your hair, it barely shows up if you don’t have bleach blonde hair I would recommend the darker one.

it didn’t work at all. the only reason i’m giving two stars is because i ended up not getting grounded for dying my hair since it didn’t work.

Did not bleach hair before applying, and let sit for 20 minutes before rinsing it out. My daughter has dark brown hair so I think the results are good for her dark hair tone. We got the pink color, not the pastel pink.

Did not work, waste of money don’t buy it

I used this on my level 8-9 blonde and it turned out very cute! I diluted it with toner to make it a little more pastel and it worked well. It does wash out fairly quickly so if you can skip shampooing, that may make it last longer!

Genuinely, this product is horrible and a waste of money. I have dark brown hair, but bleached it so that I could use this product. I left it on my hair for approx. 2 hours. Once I washed it off, I was left with an icky brownish-semi purple color. Wouldn’t recommend this product to anyone. Definitely will be hiding my hair after this.

I love this stuff. Its great temporary dye and it isn't harsh on my hair. First time using it, I tried the purple and eeeek was it purple! I put it on my brown hair and it was so vibrant! It took weeeeks to fade but it was super cute. Now, I use the pastel purple and its amazing.

Love it! Color still in after 5 washes. Make sure to use color safe shampoo and wash under cold water. I left the product on for 30 minutes instead of the 10 minutes they recommend. Wish the bottle was bigger though. Would probably need 2 bottles if I do my whole head that medium length.

Daughter has dirty blonde hair and now her hair looks brown with a few strands of pale purple hair. Not worth $9. Had to use 1.5 bottles

Washed out after one wash. very cute for the time it was in my hair, but did not last. let it sit the recommended 10 minutes on clean hair and washed out with cold water. Going to try and let sit for longer next time.

Never gave any color just a hair mask basically

Good color & easy to apply even on my daughter's medium dark hair. Just did it today, so not sure how many washes it will last, but we're pleased with the results so far.

This is my new go-to hair color. I had professional highlights and balayage done, however, it turned out rusty orange, brassy yellow, and uneven throughout. I wasn't thrilled. I was hoping that purple would even out the colors and look good as it faded. So far, I'm really happy with this change. ~Coloring tips~ - I left on for one hour, and after about 30 min, combed through with conditioner to avoid patchiness. - rinsed with cold water. - I wish I used at least 2 bottles, one was barely enough. (In the future I might try the regular purple diluted with conditioner.) Hope this helps!

I have natural brown hair. I applied a bleach before the color and it is super vibrant and fun!

My daughter wanted hair just like Ghost Spider. Found this after a quick Google search. It was very easy to apply. Left it on for 15 minutes or so and rinsed with water. We’ll see how long it stays in. I hope she lets me try other colors!

First time coloring my grand daughter's hair and I love the results. It doesn't last but it was fun and would use it again.