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Sponsored

BYOMA Hydrating Serum - 1.01 fl oz

BYOMA Hydrating Serum - 1.01 fl oz - image 1 of 4
BYOMA Hydrating Serum - 1.01 fl oz - image 2 of 4
BYOMA Hydrating Serum - 1.01 fl oz - image 3 of 4
BYOMA Hydrating Serum - 1.01 fl oz - image 4 of 4
BYOMA Hydrating Serum - 1.01 fl oz - image 1 of 4
$15.99 when purchased online

About this item

Highlights

  • Lightweight hydrating facial serum for a bouncy, dewy finish
  • Delivers a surge of hydration and minimizes water loss in the skin
  • Tri-Ceramide Complex to support skin barrier health
  • Hydrating heros glycerin & squalane to replenish moisture levels
  • Dermatologist tested & approved skincare
  • Alcohol & fragrance-free
  • Recyclable bottles with reusable pump.
  • Refills now available!

Description

This ultra-lightweight, moisture-boosting facial serum is enriched with hydrating heroes for bouncy, glowing skin and strengthened daily skin barrier function.Featuring our barrier boosting Tri-Ceramide Complex (ceramides, cholesterol, fatty acids) combined with a powerhouse pairing of squalane and glycerin (to replenish skin's moisture levels) delivers a surge of instant hydration with long-lasting results. Transepidermal water loss (TEWL), redness, dryness, and flakiness is minimized to support happier, healthier daily skin function. Skin feels instantly smooth, soft and nourished.
Dermatologist tested and approved, oil-free, non-comedogenic, alcohol and fragrance-free, vegan and cruelty free skincare.

How to Use: Apply 4-6 drops to cleansed skin, gently pressing until fully absorbed. Use on damp skin for optimum hydration. For drier skin, double the drops. Follow with moisturizer to seal in the hydration.

How to Recycle: Unscrew pump, rinse out bottle and recycle in normal household plastic waste.
Scent: Unscented
Health Facts: Vegan, Contains Ceramides
Product Warning: Eye irritant
Product Form: Serum
Beauty Purpose: Hydrating
Recommended Skin Type: Dry, Normal
Net weight: 1.01 fl oz (US)
TCIN: 83670770
UPC: 5060489792310
Item Number (DPCI): 037-12-3723
Origin: Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

aqua (carrier), glycerin (humectant), butylene glycol (skin-conditioner), squalane (skin-conditioner), sodium stearoyl glutamate (emulsifier), ammonium acryloyldimethyltaurate/vp copolymer (viscosity controlling), dipropylene glycol (solvent), ceramide np (skin-conditioner), caprylic/capric triglyceride (skin-conditioner), cholesterol (skin-conditioner), phytosphingosine (skin-conditioner), stearic acid (skin-conditioner), oleic acid (skin-conditioner), hydroxyacetophenone (antioxidant), polyglyceryl-4 oleate (emollient), hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer (viscosity controlling), hydrogenated lecithin (emulsifier), caprylyl glycol (preservative), glyceryl oleate (skin-conditioner), lactic acid (ph adjuster), ethylhexylglycerin (skin-conditioner), hydrogenated rapeseed alcohol (emulsion stabilizer), sorbitan isostearate (surfactant), sodium phytate (chelating agent), xanthan gum (viscosity controlling), dipotassium glycyrrhizate (skin-conditioner), tocopherol (antioxidant), caprylhydroxamic acid (chelating agent).

Allergens & Warnings:

WARNING FOR EXTERNAL USE ONLY. AVOID CONTACT WITH EYES.

Shipping details

Estimated ship dimensions: 3.4 inches length x 1.5 inches width x 1.4 inches height
Estimated ship weight: 0.15 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Does Byoma do animal testing?

submitted by Joni - 11 days ago
  • A: Hey Joni, Great question! Byoma is a cruelty-free and vegan skincare brand that does not test on animals. Byoma products are also dermatologist tested, soap-free, non-comedogenic, and free of alcohol and fragrance. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 10 days ago
    Brand expert

Q: Is boyma good for 11 year olds

submitted by Abby - 25 days ago
  • A: Hey Abby, Great question! BYOMA was formulated to be gentle yet effective for all skin types and ages – free from fragrance, harsh alcohols & infused with our Tri-Ceramide Complex which calms skin, while helping strengthen the skin barrier. We recommend our younger community stick with a cleanser and moisturizer and add a hydrating serum if needed. We also recommend SPF during the summer months as children’s skin is more sensitive than adults’ skin. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 24 days ago
    Brand expert

Q: is this good for teenagers and or children?

submitted by Niyah - 3 months ago
  • A: Hey Niyah, BYOMA was formulated to be gentle yet effective for all skin types and ages – free from fragrance, harsh alcohols & infused with our Tri-Ceramide Complex which calms skin, while helping strengthen the skin barrier. We recommend our younger community stick with a cleanser and moisturizer and add a hydrating serum if needed. We also recommend SPF during the summer months as children’s skin is more sensitive than adults’ skin.

    submitted byTarget Beauty Consulting - 3 months ago
    Brand expert

Q: Is this good for sensitive skin?

submitted by Tiffaney Cher - 10 months ago
  • A: Hey Tiffaney, Great question! The BYOMA hydrating serum claims dermatologist tested and approved, oil-free, non-comedogenic, alcohol and fragrance-free, vegan and cruelty free skincare. It will be compatible with sensitive skin! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 10 months ago
    Brand expert

Q: Is this good for all different skin complexions?

submitted by Tiffaney Cher - 10 months ago
  • A: Hey Tiffaney, Great question! The BYOMA hydrating serum is formulated for Dry and Normal skin types! It is great for all different skin complexions. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 10 months ago
    Brand expert

Q: How many days will the serum last (like how many uses does it have)?

submitted by Amaya - 1 year ago
  • A: The amount of product you use can of course vary, but with daily use, you can expect this to typically last approximately 4 to 8 weeks. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: what part of target is this product sold.

submitted by kamalei - 1 year ago
  • A: Hey Kamalei, Great question! Take a look at the Skincare Beauty aisles! For exact aisle product location, download the Target app and select your store location for those details. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: What's the source of the oleic acid, what oil (s)?

submitted by NYnina - 2 years ago
  • A: Hello NYnina, Hydrating Serum’s lightweight formula is ideal for breakout-prone skin, as it has been developed to support skin-barrier function while delivering effective hydration. This is not an oil based formula- the oleic acid present is derived from sunflower extract. The only “oil-based” ingredient within this formula is a skin-compatible squalane.

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

BYOMA Collection

About the collection
Meet BYOMA. Barrier-boosting skincare, driven by science, powered by actives for the ultimate skin-compatible solution. Clinically proven, dermatologist-approved formulas boost, build, balance, brighten for your best skin day.
View BYOMA Collection collection
4.4 out of 5 stars with 871 reviews
82% would recommend
182 recommendations
quality: 4.27 out of 5
effectiveness: 4.41 out of 5
value: 4.22 out of 5

Obsessed!

5 out of 5 stars
Thumbs up graphic, would recommend
Christy - 4 days ago
Makes my face so smooth, I love it! The price is great for what you get, purchasing a second bottle!
value: 5 out of 5
quality: 5 out of 5
effectiveness: 5 out of 5
Did you find this review helpful?

Holy hydration!

5 out of 5 stars
Thumbs up graphic, would recommend
sophie s - 5 days ago, Verified purchaser
I have extremely dehydrated skin and I personally really love this stuff! I’ve found that the best way to use it is to apply the Byoma hydrating toner to damp skin and while your skin is still damp from the water/toner combo, apply the hydrating serum on top to lock everything in! I also find that a little product goes a long way so I find it to be affordable for what you’re getting. I do agree with other reviews (as well as the fact that the brand is marketed to preteens) that the dropper applicator is difficult to use and if I didn’t have experience with other serums, it would take me quite a few uses to figure it out which would result in me using too much product. Overall, an amazing product that could use small tweaks in packaging :)
value: 5 out of 5
effectiveness: 5 out of 5
quality: 5 out of 5
Did you find this review helpful?

Not bad

3 out of 5 stars
Thumbs down graphic, would not recommend
I dont know - 27 days ago
As my skin is oily skin but after using the serum+moisturiser gel my skin got irritated as red acne on my face I don’t know if anybody got same reaction to the skin after using it
effectiveness: 1 out of 5
value: 1 out of 5
quality: 5 out of 5
2 guests found this review helpful. Did you?

Not a fan

3 out of 5 stars
Thumbs down graphic, would not recommend
Rachla - 1 month ago, Verified purchaser
I used this serum entirely and felt like it did not do anything for my skin. Didn’t feel more hydrated or less. Very indifferent about this product.
effectiveness: 2 out of 5
quality: 2 out of 5
value: 2 out of 5
1 guest found this review helpful. Did you?

4.5/10

4 out of 5 stars
Thumbs up graphic, would recommend
Tyanna Estelle - 3 months ago
This product is a sold 4/5 when rushed on during somebody’s skincare routine. Personally, I found it best to take 30-60 second rest periods of putting product on, as it allows for that greatness to sink in. I recommend pairing the serum with the gel moisturizer.
value: 4 out of 5
effectiveness: 5 out of 5
quality: 4 out of 5
3 guests found this review helpful. Did you?

Not for me

3 out of 5 stars
Thumbs down graphic, would not recommend
BPon - 3 months ago, Verified purchaser
Skin type: sensitive combo My experience with this serum wasn’t great. I am not of the belief that skincare tingling or burning means it’s working, because that’s usually not the case. I put this on ONE cheek to patch test and it left my skin burning pretty intensely for a couple hours even after washing the area. I’m sure this product works well for others but it absolutely does not work for me.
quality: 1 out of 5
value: 5 out of 5
effectiveness: 1 out of 5
7 guests found this review helpful. Did you?

great for dry skin

5 out of 5 stars
Thumbs up graphic, would recommend
Mac - 4 months ago, Verified purchaser
I have dry skin and i paired this with the bumps moisturizer and it has helped me so much. My skin always looks so bright now.
value: 5 out of 5
quality: 5 out of 5
effectiveness: 5 out of 5
6 guests found this review helpful. Did you?

May not work for you

2 out of 5 stars
Natalie - 5 months ago, Verified purchaser
This is probably person specific but this caused my face to get red, irritated, and small breakouts. I used for about a week and once I stopped my face immediately went back to normal.
19 guests found this review helpful. Did you?

Great purchase

5 out of 5 stars
Thumbs up graphic, would recommend
Kat - 5 months ago, Verified purchaser
Fantastic for dry skin
effectiveness: 5 out of 5
value: 5 out of 5
quality: 5 out of 5
8 guests found this review helpful. Did you?

Byoma serum

5 out of 5 stars
Thumbs up graphic, would recommend
grace - 5 months ago
this product clears my skin so fast. i mix it with the ordinary niacinamide serum and the combo is AMAZING!!! and i know it’s not just the ordinary serum because i’ve been using it for 2 years and it’s never worked like it does with this product. LOVE ITTTTT
value: 5 out of 5
effectiveness: 5 out of 5
quality: 5 out of 5
8 guests found this review helpful. Did you?

Great but...

4 out of 5 stars
Thumbs up graphic, would recommend
Km - 5 months ago
Love this serum! I’m on my like 6th bottle. The only reason I didn’t give it 5 stars is because I HATE the dropper bottle. Nothing comes out so I have to dump it out in my hand.
11 guests found this review helpful. Did you?

Good hydrating serum

4 out of 5 stars
Thumbs up graphic, would recommend
CC - 5 months ago, Verified purchaser
The dropper on mine is a little messed up, but I really like the product. I was looking for something with glycerin and this has definitely helped improve my dryness.
quality: 3 out of 5
value: 5 out of 5
effectiveness: 4 out of 5
8 guests found this review helpful. Did you?

Works

4 out of 5 stars
Thumbs up graphic, would recommend
Trjoel - 5 months ago
Actually feels like my face is hydrated after using it with a moisturizer. Slides on nicely, shine goes away once you add your moisturizer. Hasn’t irritated or broke me out! For the price this is very nice. Scored 100 on Yuca app as well.
value: 5 out of 5
effectiveness: 4 out of 5
quality: 5 out of 5
10 guests found this review helpful. Did you?

Hydrating Serum

5 out of 5 stars
Thumbs up graphic, would recommend
Brittney - 6 months ago, Verified purchaser
Love! So hydrating and affordable!
value: 5 out of 5
effectiveness: 5 out of 5
quality: 5 out of 5
5 guests found this review helpful. Did you?

Byoma hydrating serum

5 out of 5 stars
Thumbs up graphic, would recommend
Ella - 6 months ago, Verified purchaser
Very smooth has a soft milky texture to the touch very cooling to the face definitely recommend
value: 5 out of 5
quality: 5 out of 5
effectiveness: 5 out of 5
4 guests found this review helpful. Did you?

Hydrating serum

5 out of 5 stars
Meghanbeth - 6 months ago
originally posted on BYOMA
[This review was collected as part of a promotion.] This byoma serum is wonderful . I love the cute blue bottle and the applicator is very simple to use . It really hydrated my face making it feel moist and soft and fresh . It helps me feel refreshed and wake up in the mornings . Love this stuff.
7 guests found this review helpful. Did you?

Mid

3 out of 5 stars
Thumbs down graphic, would not recommend
George Washington - 6 months ago
Byoma is a really popular brand, and this serum was my first thing I tried for them...and I have some mixed thoughts. This serum is supposed to hydrate your skin, for me, this left my skin refreshed and really "hydrated" but I am almost out of it. I used for a long time but it didn't really show me any effectiveness at all, basically trash. I will be trying more Byoma products but for me this not really a repurchase, but remember that every skin is different!!
quality: 4 out of 5
effectiveness: 2 out of 5
value: 1 out of 5
9 guests found this review helpful. Did you?

Sticky

2 out of 5 stars
Thumbs down graphic, would not recommend
cozyhome - 7 months ago, Verified purchaser
I found this serum to be way too sticky on the skin as if it was just sitting on top rather than absorbing.
4 guests found this review helpful. Did you?

Byoma serum

5 out of 5 stars
Thumbs up graphic, would recommend
Happy mama - 7 months ago, Verified purchaser
I bought this for my daughter. She loves the serum and says it keeps her face hydrated and keeps her face clear.
quality: 5 out of 5
value: 4 out of 5
effectiveness: 4 out of 5
7 guests found this review helpful. Did you?

Awful breakout

2 out of 5 stars
Thumbs down graphic, would not recommend
Teen - 7 months ago
Was good for a few days but then got a really bad breakout from it, don’t purchase!
quality: 2 out of 5
value: 1 out of 5
effectiveness: 1 out of 5
3 guests found this review helpful. Did you?

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