Colgate 360 Optic White Whitening Toothbrush - Soft - 4ct
$9.99 ($2.50/count)See 1 deal for this item
Size4ct
In Stock
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$5 Target GiftCard with 4 select personal care items
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Guests are saying
This toothbrush stands out for its long-lasting bristles and effective cleaning capabilities, making it a favorite among guests. Many appreciate its gentle touch on sensitive gums while still providing a thorough clean. The design includes a tongue cleaner and a comfortable grip, enhancing the overall brushing experience. However, some guests noted that the bristles may feel firmer than expected, which could be a consideration for those seeking a softer option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 2517 reviews
effectiveness: 3.72 out of 5
quality: 3.62 out of 5
value: 3.6 out of 5
59% would recommend
96 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
15 May, 2026Verified purchase
Nice toothbrush
This is one of the best manual toothbrushes I have ever used. The bristles are a bit on the stiff side, at first, but after using it regularly, I got accustomed to it. I do prefer this toothbrush over my electric version; my teeth and mouth just feel cleaner.
5 out of 5 stars
17 April, 2026
originally posted on influenster.com

Functional
This is a longer lasting toothbrush than the usual toothbrush, and with a nice texture!!Definitely gets the tough spots and the bristles help with that!!!
5 out of 5 stars
Thumbs down graphic, would not recommend
13 April, 2026Verified purchase
(no review title)
nice
3 out of 5 stars
25 March, 2026
originally posted on Colgate
(no review title)
Didn't feel that it functioned up to expectations and after several months the brush seemed quite used. I know you recommend changing brushes after 3 months but this brush didn't last. Changed to SOFT TOTAL FOAMING CLEAN brush. FYI: i like the mechanics of opening the package; HOWEVER, the edges of the plastic are like a sharp serrated knife. Lethal and easily cutting the skin.
1 reply from Customer Care team - 2 months ago
Thank you for trying our Colgate 360 Toothbrush with Tongue and Cheek Cleaner! We're sorry to hear you don't like the bristles and package. We'll share your thoughts on the changes with our team.
5 out of 5 stars
23 March, 2026
originally posted on influenster.com

Quality
This was one of my favorite tooth paste!!!! It left my mouth feeling so clean and fresh:) I will definitely be buying this brand from now on. I look forward to brushing my teeth before bed because it feels so fresh
5 out of 5 stars
9 March, 2026Verified purchase
Customer servive review
Ashley at the customer service desk in Easton Md helped me and was fabulously helpful! She displayed EXCELLENT customer service and congeniality!
5 out of 5 stars
11 February, 2026
originally posted on influenster.com

Very good product clear and somebody to use
I think that this product is overall really good. I like the brand the instructions are very clear. It is not too big not too small. The packaging is simple but still good and I think this product is great and does what it needs to if you were ever looking for anything like this one that you need
4 out of 5 stars
11 February, 2026Verified purchase
Good
Needs more colors tbh. It can be easy to confuse them. Also, I recommend running in warm water before using it if you wanna keep your gums intact. After it softens up it’s good.
5 out of 5 stars
8 February, 2026
(no review title)
Good toothbrush
1 out of 5 stars
5 February, 2026Verified purchase
Hard bristles
I’ve always bought the soft ones but they get hard after a few uses now.
5 out of 5 stars
29 January, 2026
originally posted on influenster.com

Good toothbrushes
[This review was collected as part of a promotion.] This is a quality pack of toothbrushes. The design and colors are nice. They are strong and last a long time. These are good to have. I would definitely recommend these.
5 out of 5 stars
22 January, 2026
originally posted on influenster.com

How thorough it is
I love that the bristles are strong enough to get the job done but still flexible enough to get where it needs to be! Very sturdy, has beeen knocked of the counter a few times lol
5 out of 5 stars
Thumbs up graphic, would recommend
22 January, 2026Verified purchase
I've been using the wrong toothbrush.
I've always opted for hard bristle toothbrushes until I tried this one. It's much softer on my teeth and gums. It still leaves my teeth feeling just as clean without the harsh sense of me, scraping them clean. My teeth feel nice and glossy and my gums aren't scratched. Its very sensitive on the teeth but also very affective.
5 out of 5 stars
Thumbs up graphic, would recommend
19 January, 2026Verified purchase
Multi-use
I always grab the one count toothbrushes. Great for travel or guests!
5 out of 5 stars
18 January, 2026
originally posted on influenster.com

Affordable Upgrade for Everyday Brushing
I’ve been using the Colgate 360 Vibrate Soft Bristle toothbrush, and it’s a nice step up from a regular manual toothbrush. The gentle vibration helps give a deeper clean without feeling harsh, and the soft bristles are comfortable on gums, which I really appreciate. My teeth feel smoother and fresher after brushing, and the added tongue and cheek cleaner is a nice bonus. It’s easy to use, lightweight, and great for everyday brushing if you don’t want to invest in a full electric toothbrush. The 2-pack is also convenient and good value. Overall, it’s a solid, budget-friendly option for a more effective clean.
5 out of 5 stars
16 January, 2026
originally posted on influenster.com

Durability and protection
If you want brunch you’re teeth I recommend to buy Colgate is durability for protection your teeth it’s really good because the material it’s better for your brunch teeth
3 out of 5 stars
Thumbs down graphic, would not recommend
16 January, 2026Verified purchase
Tooth brush
Too big
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
Clean
Get the job done
5 out of 5 stars
10 December, 2025
originally posted on influenster.com

Works great
This toothbrush leaves my teeth feeling very clean. It’s easy to grip and is comfortable in my mouth. It can easily reach the teeth in the back of my mouth. I would recommend!
4 out of 5 stars
26 November, 2025
originally posted on influenster.com

Clean teeth make me feel so confident
Cleans my teeth so good love the feel after the bristles have been on my teeth such a clean feel and floss feel too The material is perfect for a good clean feel