$6.99 when purchased online
Target Online store #3991
About this item
Highlights
- Instantly evens skin tone with a soft-focus effect that smooths and refines
- Formulated for all day wear that keeps skin hydrated
- Non-drying formula is suitable for all skin types, even sensitive
- Vegan and formulated without Parabens, Sulfates, Phthalates, Mineral Oil & Talc. Made with 100% natural origin pigments
- Now in a new tube with easy squeezability. Made from 30% post-consumer recycled (PCR) material
- Leaping Bunny Approved by Cruelty-Free International (CFI)
- Fragrance free
Description
New & improved Clean Invisible Foundation is now clean & fragrance free. Blendable formula spreads easily & melts into skin for even, buildable coverage with a natural finish. Kind-to-skin foundation won’t clog pores, evens complexion and smooths skin’s texture for seamless coverage that looks fresh, healthy and natural. 100% natural origin pigments and only simple, clean ingredients – that work.
Suggested Age: Adult
Color Finish: Natural
Color Palette: Dark Tones
Product Form: Liquid
Cosmetic Coverage: Light, Buildable
Skin Tone: Deep
Skin Undertone: Warm
Sustainability Claims: Cruelty-Free
Beauty Purpose: Smoothing
Net weight: 1 fl oz (US)
TCIN: 90777872
UPC: 3616304354724
Item Number (DPCI): 052-08-9513
Origin: Assem In USA w/ foreign parts
Ingredients:
aqua/water/eau, dimethicone, propylene glycol, caprylyl methicone, dicaprylyl ether, cetyl peg/ppg-10/1 dimethicone, silica, peg-10 dimethicone, sodium chloride, disteardimonium hectorite, tribehenin, glycerin, phenoxyethanol, tocopheryl acetate, triethyl citrate, chlorphenesin, methicone, alumina, propylene carbonate, tocopherol, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, [may contain/peut contenir/+/-: titanium dioxide (ci 77891), mica, iron oxides (ci 77491, ci 77492, ci 77499)]
Shipping details
Estimated ship dimensions: 0.994 inches length x 1.457 inches width x 4.567 inches height
Estimated ship weight: 0.095 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.7 out of 5 stars with 5572 ratings
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Guests are saying
The new clean invisible foundation has received mixed feedback from guests, with many praising its lightweight feel and natural finish. Guests appreciate the wide variety of shades available, making it easier to find the perfect match. However, some long-time users express disappointment over the formula change, noting that it can feel cakey and thick compared to the previous version. Overall, it offers a decent option for those seeking a breathable foundation with a clean ingredient list.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 2435 reviews
easy to apply: 4.88 out of 5
easy to remove: 4.91 out of 5
long lasting: 4.62 out of 5
quality: 4.78 out of 5
value: 4.81 out of 5
96% would recommend
132 recommendations
Sad
1 out of 5 stars
Jcole - 5 days ago
originally posted on covergirl.com
At first I thought you just changed the packaging, but quickly realized it was so much more than that. The makeup did not go on the same as the old formula . It felt heavy on my face and did not blend well, and then after two days, my face broke out. It did not feel CLEAN at all. I was able to snag a few bottles of the original on clearance, but when that is gone, I’ll have to find something else. You’ve lost more than just a margin of your profits by making this change, you’ve lost a long time customer.
1 reply from CoverGirl Consumer Affairs Department team - 4 days ago
We are so sorry to hear that this was your experience with our Clean Invisible Foundation. We appreciate you letting us know, and we will be reaching out to you by email soon to assist you further. Thank you!
Terrible-find something different.
1 out of 5 stars
CoAir - 5 days ago
originally posted on covergirl.com
The new product base number 120 is terrible. The old product was better. The new is thin and doesn't even smell the same. Very poor decision to change. Will look for something different with a different company. This is not the only thing you are changing. All your new products are terrible. There wasn't anything wrong with the old so why change.
1 reply from CoverGirl Consumer Affairs Department team - 5 days ago
Hello! Thank you so much for sharing your thoughts with us. We're genuinely sorry to hear how disappointed you are with the discontinuation of our Clean Foundation. We completely understand how frustrating it is to lose a product that’s been a reliable part of your routine, and we’re truly grateful for your loyalty. We also appreciate you giving our Clean Invisible a try, even if it didn’t meet your expectations. Your feedback on the new formula and how it performed for you is incredibly important, and we’ll make sure your experience is shared with the teams who work on product development. Please know that your voice matters. Consumer feedback like yours plays a big role in shaping what we offer next, and we’re always listening. If you'd like to speak with someone directly, our team would be happy to help. You can reach us at 1-800-426-8374 or through the Contact Us page on our website. We are here for you.
Fantastic
5 out of 5 stars
Blackmorticiaa - 6 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] Great for everyday wear. Blurs all dark spots . Easy application
AMAZING
5 out of 5 stars
MelSoria10 - 11 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] CoverGirl really did the impossible for me. Perfect match!
:)
5 out of 5 stars
Kalynn - 11 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] I gave 5 stars because I know cover girl is always great. But I am fair-light shade range so none of the shades even remotely matched my skin tone! But who am I to complain about a free sample! :) I'm very appreciative regardless!
Loved it perfect shade match
5 out of 5 stars
- 12 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] I absolutely love this! I applied the sand beige shade and it blended perfectly into my skin you couldn’t even tell I was wearing the foundation! Asked my family if they could tell and they couldn’t either XD It also feels very light weight almost like skincare I couldn’t even feel that I had it on! Definitely will be purchasing a full bottle soon! SEND ME MORE STUFF COVER GIRL I LOVE THESEEE
Great product!
5 out of 5 stars
Y121 - 14 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] Feels super lightweight on my skin! Love the finish!
Lightweight, feels like skin!
5 out of 5 stars
Yariibabyy - 14 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] This is a super nice foundation, that feels like skin. Very hydrating. Did a good job evening my skintone & gave that soft, filter, blurring effect.
Medium/deep foundation
5 out of 5 stars
Akia - 14 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] I love the variety that was provided and how it evened out my skin tone. This left me with a smoother appearing look and definitely provided the right amount of coverage.
Great coverage
4 out of 5 stars
Liv1 - 15 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] I love the coverage it provided for my skin and still gave a natural look. It did not dry out my skin overtime and also did not cake up which I was very pleased about. If you are looking for a lightweight, coverage foundation this is it!
SO DISAPPOINTED
1 out of 5 stars
Nic2 - 17 days ago
originally posted on covergirl.com
I am devastated! I have been using product for 20 years. Before the change it was fantastic! The new product is terrible. It doesn’t blend like the old product and clings to pores. It also turns orange throughout the day. My BRAND NEW tube has orange streaks by the opening. I REALLY hope Cover Girl realized the error of their ways and brings back the old formula.
1 reply from CoverGirl Consumer Affairs Department team - 15 days ago
We regret to learn of your disappointment with the discontinuation of our Clean Liquid Foundation. We understand how disappointing it can be when a favorite product or shade is no longer available, but we hope you can understand that sound business practices dictated the discontinuation of this product. Additionally, we are sorry to learn of your experience with our Clean Invisible Liquid Foundation. We value your feedback regarding its application and performance, and will be sure to share your comments with the appropriate teams. Your 20 years of loyalty are very important to us. We encourage you to reach out to our team regarding your experience. You can give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help you out further.
Feels like skin
5 out of 5 stars
Karls - 18 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] Love it! It is lightweight and truly feels like your skin. Looks and feels natural.
Not happy older customer
1 out of 5 stars
Sandi52 - 19 days ago
originally posted on covergirl.com
Bought a tube of the CLEAN makeup...DO NOT LIKE IT. DOES NOT GO ON SMOOTHLY LIKE THE PRODUCT IN THE GLASS BOTTLE I have used cover girl ONLY for the past 60 years and I do not want to change brands. I need to be able to purchase a couple of BOTTLES of tan covergirl.... THIS CREAM IN THE TUBE IS NOT A PRODUCT I WILL PURCHASE AGAIN.
1 reply from CoverGirl Consumer Affairs Department team - 18 days ago
Hello! Thank you so much for sharing your thoughts with us. We're genuinely sorry to hear how disappointed you are with the discontinuation of our Clean Liquid Foundation in the glass bottle. We completely understand how frustrating it is to lose a product that’s been a reliable part of your routine, and we’re truly grateful for your loyalty. We also appreciate you giving our Clean Invisible a try, even if it didn’t meet your expectations. Your feedback on the new formula and how it performed for you is incredibly important, and we want to share your experience with the teams who work on product development. Please know that your voice matters. Consumer feedback like yours plays a big role in shaping what we offer next, and we’re always listening. If you'd like to speak with someone directly, our team would be happy to help. You can reach us at 1-800-426-8374 or through the Contact Us page on our website. We are here for you.
Nice texture
5 out of 5 stars
bagel - 19 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] It didn’t feel too heavy on the skin. Nice coverage and easy to blend
Excellent
5 out of 5 stars
Samcam - 19 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] Nice silly smooth finish . Blends well and I found a good shade match
Perfect!
5 out of 5 stars
anaiyamarie - 20 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] I love doing makeup. Most days I do a basic full face and this foundation looked beautiful with it. My skin did not break out and everything blended perfectly. I recommend!
Foundation review
5 out of 5 stars
rubylol - 21 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] This foundation was so good it came with multiple shades and the sample was just enough to cover my entire face, it is good quality and has good coverage.
Best drugstore clean foundation
5 out of 5 stars
Kenya - 21 days ago
originally posted on covergirl.com
I love this foundation! I was in an emergency situation for makeup. I usually wear MAC but I love this. It’s so lightweight and has a very natural finish. It feels as though you are wearing nothing and a little bit goes along way. The cost is reasonable as well.
Sample
4 out of 5 stars
Heinekens - 22 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] I liked the way the foundation sat on my face it was nice
Too thick
1 out of 5 stars
jennifer - 22 days ago
originally posted on covergirl.com
[This review was collected as part of a promotion.] As i would put it on it felt a little too thick AND added emphasis to my poors
1 reply from CoverGirl Consumer Affairs Department team - 21 days ago
Hello! We appreciate you taking the time to share your experience with our Clean Invisible Liquid Foundation. We are sorry to hear this foundation is very thick and that it emphasizes your pores. This is not the experience we hope for you to have, and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.