$8.49 sale price when purchased online
$9.99 list price
Target Online store #3991
About this item
Highlights
- SURROUND YOURSELF IN PREMIUM SOFTNESS & FRESHNESS: Downy fabric softener liquid provides an irresistible softness and freshness with a BLISS scent
- 4X THE SOFTNESS: Downy laundry softener is designed with quadruple the softening ingredients vs. leading liquid detergent alone
- LONG LASTING FRESHNESS: Downy fabric softener liquid is designed with a luxurious long-lasting scent from wash until wear
- SAFE ON ALL FABRICS: Downy fabric softener is safe to use on all washable fabrics and in all machine types
- SPARKLING AMBER & ROSE SCENT: Downy fabric softener offers a sparkling amber and rose scent with notes of Cedarwood, Gardenia and White Musk for an irresistible laundry experience
- Includes one 56 fl oz bottle of Downy Ultra Soft Plus Fresh Fabric Softener Liquid in Bliss, Sparkling Amber & Rose Scent
Description
Transform your fabrics with luxurious softness and freshness with Downy Ultra Soft Plus Fresh Fabric Softener Liquid. With 4X the softness* and a scent that lasts for days**, Downy Ultra Soft Plus Fresh softener leaves your laundry feeling as amazing as it smells. Just pour it into your machine's fabric softener dispenser to feel and smell the difference. Infused with the scent of sparkling amber and rose, you can let the BLISS aroma surround you. Worried about your delicate fabrics? Don't be. Downy Ultra Soft Plus Fresh Fabric Softener has no dyes and is safe to use on all types of loads and machines, ensuring that every item, from your cozy sweaters to your delicate linens, receives the gentle care it deserves. Say goodbye to rough, stiff fabrics and hello to a world of unparalleled softness and freshness. For the ultimate laundry experience, pair Downy Ultra Soft Plus Fresh Fabric Softener Liquid with your favorite detergent. Our fabric softener serves as the perfect companion, infusing your clothes with a burst of softness and scent. Elevate your laundry routine to new heights and immerse yourself in a world of unparalleled luxury. Experience the difference that Downy Ultra Soft Plus Fresh Fabric Softener brings to your fabrics and rediscover the joy of soft, fresh, beautifully scented fabrics. Try it today and embrace a new level of softness and freshness that will leave you wanting more.*Softening ingredients vs leading liquid detergent alone.**Up to 4 days
Scent: Amber, Rose
Health Facts: Phosphate-Free, Paraben-Free, Phthalate-Free, Sodium Lauryl Sulfate-Free, Bleach-Free, Sulfate-Free, Aluminum-Free
Product Warning: Keep container tightly sealed, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Color Care
Formulation: High Efficiency, Concentrated
Product Form: Liquid
Sustainability Claims: Biodegradable
Safety and Security Features: Spill-Resistant Lid
Number of uses: 83
TCIN: 91290873
UPC: 030772153956
Item Number (DPCI): 003-07-0304
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
Ingredients:
softening agent (diethylester dimethyl ammonium chloride), stabilizers (polyquaternium-33 and/or polyquaternium-32; pentasodium pentetate or tetrasodium glutamate diacetate), thickness regulator (calcium chloride), ph adjuster (formic acid), fragrances, water.
Shipping details
Estimated ship dimensions: 3.74 inches length x 6.299 inches width x 11.357 inches height
Estimated ship weight: 3.94 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Downy Infusions Bliss fabric softener offers a delightful laundry experience with its enchanting amber and rose scent. Guests appreciate its ability to leave clothes feeling exceptionally soft and smelling fresh for days. The product's appealing packaging and concentrated formula make it easy to use, while its long-lasting fragrance enhances the overall laundry routine. Many guests have found it to be a staple in their homes, often using it beyond just laundry, such as an air freshener.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 357 reviews
80% would recommend
21 recommendations
Smells weird
1 out of 5 stars
Thumbs down graphic, would not recommend
LizJ - 8 days ago, Verified purchaser
The scent is not good smells like vomit.
1 reply from Downy team - 7 days ago
We're very sorry you're unhappy with your purchase. When we design our products, we do extensive research and consumer testing to create features that we think you will love. We know that preferences can vary from person to person, though, so we really appreciate your taking the time to reach out. If it smells like something is wrong with it, we want you to know that we have strict quality controls in place to ensure that our products make it to you in perfect condition. This could be caused by the product being exposed to extreme heat or cold. Always store the product in a cool (but not cold), dry place. Additionally, if the product is very old this has the potential to affect the perfume. We'd like to help more, so please give us a call at 1-800-688-7638, M-F 9am-6pm EST.
Smells amazing, long lasting scent
5 out of 5 stars
jeniferl71_250 - 11 days ago
originally posted on influenster.com
Good value for your money ! This fabric detergent has strong scent, lasting for days testing its effectiveness. Packaging design is really pretty
Messy delivery twice
1 out of 5 stars
Thumbs down graphic, would not recommend
Melinda - 15 days ago, Verified purchaser
My delivery was awful. The detergent was spilt all over my patio. Then I take my order in and one was supposed to be delivered on the 7th now it shows my order was canceled
1 reply from Downy team - 14 days ago
We're sorry for any confusion, Melinda. If you have product order or delivery questions or concerns, please reach out to the Target Team at 1-800-440-0680 for further assistance.
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Alexis Neamon - 19 days ago
This smells amazing. My clothes are very soft!
Love the scent!
5 out of 5 stars
Thumbs up graphic, would recommend
Az - 22 days ago, Verified purchaser
Love the way this makes everything smell. I have had several people compliment and ask what I use on my blankets. Long lasting smell.
Smells so good!
5 out of 5 stars
Thumbs up graphic, would recommend
Mary M - 1 month ago, Verified purchaser
Smells great! Leaves my clothes and bedding smelling great for days!
Bad custmwr service
1 out of 5 stars
Thumbs down graphic, would not recommend
Mike - 1 month ago
Says gift card with purchase but they don’t tell you it had to be one one single purchase. Had to make two purchases so was void of the gift card. Not in the terms and conditions. Horrible customer service.
Downy Bliss
5 out of 5 stars
Thumbs up graphic, would recommend
Great Humidifier - 2 months ago, Verified purchaser
I Love how my clothes smell so good after I use it.
Cardinal
5 out of 5 stars
Thumbs up graphic, would recommend
Girl - 4 months ago, Verified purchaser
Love the smell. Stronger smell than regular Downy
Highly fragrant and makes fabrics incredibly soft
5 out of 5 stars
Thumbs up graphic, would recommend
TB2020 - 4 months ago, Verified purchaser
I love that I can smell this much longer than other fabric softeners and it still gives me that great softness I'm used to from Downy
Its ok
3 out of 5 stars
Disappointed - 5 months ago, Verified purchaser
Works well but I do not like the scent
1 reply from Downy team - 4 months ago
We're sorry to hear you aren't enjoying the Bliss scent. We'll be sure to pass your thoughts along to the rest of our team. If you'd like to share more, give us a call at (800) 688-7638.
Best fabric softener
5 out of 5 stars
Thumbs up graphic, would recommend
Mrskulpie - 5 months ago, Verified purchaser
The scent is by far the best
Wonderful scent
5 out of 5 stars
Thumbs up graphic, would recommend
Booboopuma - 5 months ago, Verified purchaser
The scent is wonderful. Softens our clothes leaving s very light fragrance.
I won't wash without Downy Bliss ever again!
5 out of 5 stars
BlissfulMk - 7 months ago
originally posted on downy.com
My clothes are the softest and they smell great for days. Im extremely satisfied and am now a loyal Bliss consumer!
I won't wash without Downy Bliss ever again!
5 out of 5 stars
BlissfulMk - 7 months ago
originally posted on downy.com
My clothes are the softest and they smell great for days. Im extremely satisfied and am now a loyal Bliss consumer!
Downy Amazing
5 out of 5 stars
Thumbs up graphic, would recommend
Marcia Howard - 7 months ago, Verified purchaser
brand of Downy whether it's their sheets or the liquid is the best softener you're gonna find out there. The bliss which is the amber rose is amazing all of their fragrances. It's just really good paired with the sheets to match. I love Downy
Smells AMAZING
5 out of 5 stars
Thumbs up graphic, would recommend
Jasalturn - 8 months ago, Verified purchaser
People constantly ask what fabric softener I use since I started using this. It’s the best!
Holy moly
5 out of 5 stars
Thumbs up graphic, would recommend
Peppermint patty - 9 months ago, Verified purchaser
I have finally found a fabric softener that takes the smell out of husband cloths . It sticks to his work cloths after they’re washed and dried. Oh my gosh it’s amazing I started singing in my wash room . I was like what no truck smell no freaking way . Those hugs in the morning are sooooo much better now 🤣🤣🤣( excuse my English it isn’t my first language)
Home alternative
5 out of 5 stars
Thumbs up graphic, would recommend
PeaceBeStill - 9 months ago, Verified purchaser
I use this as a air freshener in my home. It is cheaper buying this and putting it in a spray bottle with water than purchasing other things. Plus the smell is pleasant and happy.
Pleasant smell
5 out of 5 stars
eunices16_132699 - 9 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This scent is pretty pleasant and lasting. (5-7days after wash) Does make not only my clothes but bed sheets alot softer. Definitely buy it again.