$12.99 when purchased online
Target Online store #3991
About this item
Highlights
- Hypoallergenic: Dermatologist-tested
- Sensitive Skin Friendly: Free of dyes and perfumes
- Easy to Use: Simply measure and pour into your machine's fabric softener dispenser or drawer
- Universal Compatability: Safe in all washing machines, standard and high-efficiency (HE) machines
- Multi-Benefit: Protects Colors, Fights Stretch, Anti-Static, Anti-Fuzz, Wrinkle Reduction
- Laundry Essential: Make a regular part of your laundry routine for softer, better fabrics
Description
Downy Free & Gentle Fabric Softener is a hypoallergenic and dermatologist-tested laundry essential that's gentle on sensitive skin. This fabric softener liquid is free of dyes and perfumes, ensuring it's kind to your skin while making your clothes feel softer. In addition to softening the fabrics you wash, Downy Fabric Softener also has five additional benefits to enhance the way your fabrics look and feel - protects colors, fights stretch, anti-static, anti-fuzz, and wrinkle reduction. Downy Fabric Softener is easy to use - after adding your favorite laundry detergent, simply measure and pour the liquid fabric softener into your machine's drawer or directly into the agitator. Downy Fabric Softener is universally compatible, safe in all washing machines, making it a versatile choice for all your laundry needs. Elevate your laundry with Downy Free & Gentle Fabric Softener - the perfect choice for those with sensitive skin. The formula is accepted by the National Eczema Association and recognized by the National Psoriasis Foundation*. *Based on a partnership with NPF. www.psoriasis.org/seal.
Scent: Unscented
Health Facts: Bleach-Free, Phosphate-Free, Phthalate-Free, Dye-Free, Paraben-Free, Sodium Lauryl Sulfate-Free, Sulfate-Free, Aluminum-Free
Product Warning: Keep container tightly sealed, keep out of reach of children
Features: Odor Control, Color Care
Formulation: Concentrated, High Efficiency
Product Form: Liquid
Sustainability Claims: Biodegradable
Safety and Security Features: Spill-Resistant Lid
Net weight: 140 fl oz (US)
Number of uses: 190
TCIN: 83084060
UPC: 030772100431
Item Number (DPCI): 003-07-0037
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
softening agent (diethylester dimethyl ammonium chloride), stabilizers (polyquaternium-33 and/or polyquaternium-32; pentasodium pentetate or tetrasodium glutamate diacetate), thickness regulator (calcium chloride), ph adjuster (formic acid), water.
Shipping details
Estimated ship dimensions: 9 inches length x 6 inches width x 11 inches height
Estimated ship weight: 9.6 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This fabric softener is highly praised for being gentle on sensitive skin, making it an excellent choice for families with allergies or skin conditions. Guests appreciate its scent-free formula, which allows for a pleasant laundry experience without irritating fragrances. Many find it effective in softening clothes while avoiding harsh chemicals. However, some guests have noted issues with the product's consistency and packaging, which can lead to difficulties in use.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 2723 reviews
quality: 4.61 out of 5
scent: 4.57 out of 5
value: 4.55 out of 5
90% would recommend
280 recommendations
Eczema friendly
5 out of 5 stars
Thumbs up graphic, would recommend
Mama - 6 days ago, Verified purchaser
Has made our clothes softer without the scent. Great for ezcema skin.
My go to
5 out of 5 stars
Thumbs up graphic, would recommend
Bbwalk - 12 days ago, Verified purchaser
Leaves my clothes soft but free of fragrance for my daughter who has eczema
Best Fabric Softener
5 out of 5 stars
Thumbs up graphic, would recommend
Krys King - 23 days ago, Verified purchaser
This is the only fabric softener that I like as it is fragrance free.
Downey free and gentle
5 out of 5 stars
Thumbs up graphic, would recommend
Edlt - 23 days ago, Verified purchaser
It's gentle for my kids skin and does not irritate them. Only brand i will use.
Good softener
4 out of 5 stars
Thumbs up graphic, would recommend
Smarinka - 2 months ago, Verified purchaser
I like that has not intensive smell
Nice smell
5 out of 5 stars
Thumbs up graphic, would recommend
Terry - 2 months ago, Verified purchaser
You can never go wrong with Down Free & Gentle. Due to allergies, I need something that is less fragrant.
Great for sensitive skin!
5 out of 5 stars
libbye23_9460 - 2 months ago
originally posted on influenster.com

Love this product! When my kids were young and I was concerned with their delicate skin, there weren't many options. It's nice to have the same quality of softener, but gentle for sensitive skin.
Trusted brand
5 out of 5 stars
Thumbs up graphic, would recommend
CKruse - 2 months ago, Verified purchaser
Love that there is no scent
Downy Fabric Softener
5 out of 5 stars
Thumbs up graphic, would recommend
Nestley - 2 months ago, Verified purchaser
Fast delivery & items not damaged. Thank you!
Fresh smell without fragrance
5 out of 5 stars
Thumbs up graphic, would recommend
Targetshopper - 2 months ago, Verified purchaser
For our sensitive skin child, this has been a life saver. My concern was not having great smelling laundry, however, even without fragrance everything still comes out smelling fresh and wonderful.
Great fabric softner
5 out of 5 stars
Thumbs up graphic, would recommend
Dmbw - 3 months ago, Verified purchaser
Great fabric softner for sensitive skin
Best Softner
5 out of 5 stars
Thumbs up graphic, would recommend
Baby Laxative - 4 months ago, Verified purchaser
Best Softener for my family. Great size for the price. Also, excellent for sensitive skin or eczema. Purchased online came damaged in the mail. Target wasted no time resolving the issue. Excellent customer service!!!
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Loyal customer - 4 months ago, Verified purchaser
It’s awesome ! Not overpowering
Best fabric softener
5 out of 5 stars
valerieh93_2050 - 4 months ago
originally posted on influenster.com

This is my go-to fabric softener. I have sensitive skin so having stuff with scent on it causes breakouts for me. So seeing that downy made an unscented one was a big game changer for me. I love that it is a good value for what you get. And I love how my skin doesn't break out and I don't have to go without fabric softener and have stiff clothes.
Great product
5 out of 5 stars
PJ Girl - 6 months ago, Verified purchaser
This free and clear softener works well.
Downy
5 out of 5 stars
Thumbs up graphic, would recommend
Marlene - 6 months ago, Verified purchaser
This is the only Downy I use. Besides being great for my clothes, it doesn’t stain my new washing machine that is almost 4 years old! It leaves the clothes smelling fresh & clean.
Downey
5 out of 5 stars
Thumbs up graphic, would recommend
Af - 6 months ago, Verified purchaser
Excellent product! Unscented
Downy Free & Gentle Liquid Fabric Softener offers softening and static reduction with a hypoallergenic, fragrance-free formula, making it perfect for sensitive skin and families.
5 out of 5 stars
Thumbs up graphic, would recommend
KBirch - 7 months ago, Verified purchaser
Downy Free & Gentle Liquid Fabric Softener - 100 fl oz Rating: ★★★★★ Downy Free & Gentle Liquid Fabric Softener is a game-changer for anyone seeking a gentle, fragrance-free, and hypoallergenic solution to soften their laundry while protecting sensitive skin. Here's my detailed review based on personal use. --- Performance This fabric softener delivers exceptional softness while reducing static cling, leaving clothes feeling luxurious and easy to wear. It's particularly effective on heavier fabrics like towels and jeans, which often come out of the wash stiff. My laundry feels consistently fresher and softer since I started using it. Pros: Clothes feel noticeably softer and smoother. Effectively reduces static. Maintains fabric quality over time. Cons: Results might be less noticeable on already soft fabrics like lightweight cotton. --- Gentleness on Skin Designed for sensitive skin, this product is free from dyes and perfumes, making it ideal for those prone to irritation. My family, including a member with eczema, has had no issues using this softener. It’s a lifesaver for anyone needing hypoallergenic options. Pros: Hypoallergenic and dermatologist-tested. Safe for sensitive skin and baby clothes. Cons: Lacks fragrance, which some users might prefer for a fresh scent. --- Design and Packaging The 100 fl oz bottle is designed for convenience, featuring a sturdy handle and a spill-resistant cap for easy pouring. The measuring lines in the cap make it simple to use the right amount without waste. Pros: Sturdy and ergonomic bottle design. Easy-to-use cap with clear measurements. Cons: Large bottle can be heavy to handle for some users. --- Usability Using this fabric softener is straightforward—just add the recommended amount to your washing machine’s dispenser. It works seamlessly with both standard and high-efficiency (HE) washers, making it a versatile option for any household. Pros: Compatible with all washing machines. Easy to measure and use. Cons: Not available in smaller travel-friendly sizes. --- How It Fits Into Daily Life Downy Free & Gentle has become a must-have in my laundry routine. It’s especially helpful for bedding, ensuring soft, irritation-free sheets that improve sleep quality. It’s also perfect for children’s clothing, maintaining comfort for delicate skin. --- Final Recommendation Downy Free & Gentle Liquid Fabric Softener is an outstanding choice for families, individuals with sensitive skin, or anyone seeking a gentle, effective way to soften laundry without added fragrances or dyes. Its hypoallergenic formula and consistent performance make it a top contender in the fabric softener category. Recommended For: Families with sensitive skin or allergies. Parents washing baby clothes. Anyone preferring a fragrance-free laundry option. Rating: ★★★★★
Poor packaging
1 out of 5 stars
Thumbs up graphic, would recommend
Cat - 8 months ago, Verified purchaser
The Downey should have shopped in its own box. It was loose and placed on top of the two bags of Butterfingers. Candy ended up crushed. They were part of a gift bag, so very disappointed.
1 reply from Downy team - 8 months ago
For assistance with your order, we’d suggest contacting Target directly by giving them a call at 1-800-440-0680.
Perfect for getting out pet hair
5 out of 5 stars
Thumbs up graphic, would recommend
Leesie1977 - 8 months ago, Verified purchaser
Love that it is scentless so I can pair it with in wash scent booster beads