essence What The Fake! Volumizing & Lengthening Mascara - 01 - 0.54 fl oz
$4.99 when purchased online
Target Online store #3991
About this item
Highlights
- Mascara formulated with special nylon fibers
- Almondshaped fibre wand reaches every lash
- Volumizing and lengthening mascara
- Fiberenriched mascara formula
- Thick, longer false lash look
- Ophthalmologist tested
- Cruelty free
Description
essence What The Fake! Volumizing & Lengthening Mascara – the ultimate secret to achieving stunning lashes in an instant. The special nylon fibres provide breathtaking length and volume, giving your lashes an irresistibly thicker look. Plus, the almond-shaped fibre wand ensures that every lash is reached in just two strokes, making application a breeze. Get ready for an instant, color-intense result that will leave everyone in awe of your lashes!
Suggested Age: 13 Years and Up
Health Facts: No Fragrance Added, Vegan, Alcohol-Free, Paraben-Free
Color Palette: Dark Tones
Beauty Purpose: Lengthening, Volumizing
Net weight: .54 fl oz (US)
Features: Ophthalmologist Tested, Built-In Brush
TCIN: 81867841
UPC: 4059729228246
Item Number (DPCI): 052-03-2786
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), paraffin, rhus verniciflua peel cera (rhus verniciflua peel wax), glyceryl stearate se, acacia senegal gum, butylene glycol, vp/eicosene copolymer, palmitic acid, stearic acid, oryza sativa (rice) bran wax, shorea robusta resin, helianthus annuus (sunflower) seed oil, cellulose, prunus amygdalus dulcis (sweet almond) oil, simmondsia chinensis (jojoba) seed oil, tocopherol, pvp, ethylhexylglycerin, caprylyl glycol, hydroxyethylcellulose, tocopheryl acetate, trimethyl pentanyl diisobutyrate, disodium phosphate, sodium phosphate, potassium hydroxide, phenoxyethanol, ci 77499 (iron oxides).
Shipping details
Estimated ship dimensions: 4.64 inches length x 1.1 inches width x 0.82 inches height
Estimated ship weight: 0.05 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: does this mascara give a natural look?
submitted by Soph - 2 years ago
A: all of our mascaras can be built up to achieve anywhere from a natural to a more intense look.
submitted byessence makeup team - 2 years agoBrand expert
Q: I received this mascara in the mail but it had no seal on it, is this normal? I don't really feel comfortable using if it just comes unsealed.
submitted by 4c Gal - 2 years ago
A: Thank you so much for reaching out to us! We understand, especially at this time, that the topic of safety is at the top of your priority list. We want to assure you that our products are safe, and our warehouse and team are following all state mandated hygiene and sanitation protocols. We follow ALL U.S guidelines in terms of product packaging, therefore, some of our products are sealed and some are not. We are currently reviewing all sealing policies with your health and safety in mind and if you remain concerned with a product, there is always an option to return.
submitted byessence makeup team - 2 years agoBrand expert
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Guests are saying
This mascara has garnered positive feedback for its ability to volumize and lengthen lashes without clumping. Guests appreciate the soft brush that facilitates easy application and the lightweight formula that keeps lashes looking full throughout the day. While some guests noted issues with smudging and removal, many found it to be a reliable choice for achieving dramatic, beautiful lashes. Overall, it stands out as a favorite among various mascara options.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 183 reviews
easy to apply: 4.33 out of 5
easy to remove: 3.89 out of 5
long lasting: 3.89 out of 5
quality: 3.89 out of 5
value: 3.89 out of 5
66% would recommend
12 recommendations
Keeps the Lash Curled
5 out of 5 stars
Thumbs up graphic, would recommend
CleanLady - 1 year ago, Verified purchaser
This mascara is great! It helps to keep the lash curled all day long. The brush is soft, which makes application of the mascara easier.
Best Mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Amanda - 1 year ago, Verified purchaser
- Hair color: Brunette
- Skin type: Combination
- Skin tone: Medium
- Eye color: Brown
This is probably the best mascara I’ve ever used. It feels light and doesn’t clump! It definitely gives my lashes the volume I’ve been looking for.
Meh.
1 out of 5 stars
Thumbs down graphic, would not recommend
Someoldlady - 2 years ago, Verified purchaser
- Skin tone: Medium
- Skin type: Normal
- Skin concern: Acne, Dark circles
- Hair color: Brunette
- Eye color: Brown
Major fall out. So heavy my lashes can not hold a curl, and I've never ever had an issue with that.
Best mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Xzwemily - 2 years ago, Verified purchaser
- Skin concern: Puffiness, Uneven skin tone, Pores, Sun damage, Aging, Dark circles, Sensitivity
- Skin tone: Medium
- Skin type: Combination
- Hair color: Blonde
- Eye color: Brown
Amazing mascara! Volumizes and lengthens without looking clumpy! Stays put all day!
Smudges terribly
2 out of 5 stars
Thumbs down graphic, would not recommend
ehr - 2 years ago, Verified purchaser
- Eye color: Brown
- Skin type: Combination
- Hair color: Brunette
- Skin tone: Medium
Makes my lashes thick and lengthens but can get a little clumpy, but still nice for the price. It is kind of difficult to remove IMO. Definitely need eye makeup remover. However, the worst part is how bad this smudges. I was looking for a mascara that doesn’t transfer to my lids. This does that and gives me raccoon eyes underneath. Hard pass.
Great Quality
4 out of 5 stars
ann - 2 years ago
originally posted on Cosnova Essence US
I use this almost everyday and it never lets me down
Thick lashes
5 out of 5 stars
Thumbs up graphic, would recommend
rachel16 - 2 years ago, Verified purchaser
Makes my lashes so thick!
Love the brush
5 out of 5 stars
Thumbs up graphic, would recommend
NRaymond - 2 years ago, Verified purchaser
- Skin type: Dry
- Hair color: Black
- Skin concern: Uneven skin tone, Cuticles, Sun damage, Aging, Dullness
- Eye color: Brown
- Skin tone: Medium
I really like the formula on this mascara. It’s not too thin nor too thick. It doesn’t clump or dry out even after several weeks. I love the brush. It’s shaped like a cone - thin at the tip which makes it easy to apply on shorter lashes near the corner of my eyes, and on bottom lashes. The middle is thicker and really does a good job of volumizing even on my super straight thin and sparse lashes.
Weighed my lashes down
3 out of 5 stars
Thumbs down graphic, would not recommend
Jellybean - 2 years ago
- Skin type: Oily, Combination
- Hair color: Brunette
- Eye color: Green
- Skin concern: Redness, Dark circles, Blackheads, Acne, Pores
- Skin tone: Light
It weighs my lashes down and is a really thick consistency
Life changing no transfer/smudging
5 out of 5 stars
Thumbs up graphic, would recommend
Helena - 2 years ago, Verified purchaser
I love this mascara!! I previously tried the essence lash princess in the green tube and hated it. This mascara doesn't transfer to my inner tearduct/ lower lash area like most do. So happy I bought this I think this will be my forever mascara till I feel like buying another try
Feathery/Natural Looking Lashes
5 out of 5 stars
Marnie - 3 years ago
originally posted on Cosnova Essence US
I love, love, LOVE this mascara since it makes my lashes look thick, wispy and natural. Better than any expensive mascara hands down.
Incredible result!
5 out of 5 stars
Blv29 - 3 years ago
originally posted on Cosnova Essence US
My eyelashes are naturally short and with this mascara the length and volume were incredible! I love it!! My eyelashes stayed voluminous and no smudging or transferring. I highly recommend this!
Gonna wait for it to
5 out of 5 stars
Ana S. - 3 years ago
originally posted on Cosnova Essence US
Gonna wait for it to dry a bit more so it's not so wet but it's decent so far
Amazing
5 out of 5 stars
Samantha R. - 3 years ago
originally posted on Cosnova Essence US
One of the best eyeliner I've used. I have small lashes and this made them look like voluminous and plumpy if you can get what I'm saying. Basically this is. 10 out of 10.
This is a must have
5 out of 5 stars
Nicole P. - 3 years ago
originally posted on Cosnova Essence US
This is a must have :heart:️ My lashes look amazing wearing this product and don't have to wear lashes as the mascara makes it look like you have lashes on
What the fake mascara
5 out of 5 stars
Irene l. - 3 years ago
originally posted on Cosnova Essence US
I love this mascara. It coats my lashes well and makes them look longer.
Extends Lashes Without Clumps
5 out of 5 stars
Alexandra V. - 3 years ago
originally posted on Cosnova Essence US
I really like the brush and formula. Coats lashes well without clumps and creates a long lash effect. Pleased with this product.
Best Mascara!!
5 out of 5 stars
María R. - 3 years ago
originally posted on Cosnova Essence US
I’m absolutely obsessed with this mascara. It makes s my lashes look thick without clumping or looking spikey even after a couple of coats. I won’t be using anything else.
Mascara
5 out of 5 stars
Holly M. - 3 years ago
originally posted on Cosnova Essence US
I purchased the new mascara called What the Fake! and I really liked it. Goes on without any clumps and definitely gave my lashes volume. Will be buying again
Great
5 out of 5 stars
Esther H. - 3 years ago
originally posted on Cosnova Essence US
I've used these mascaras before. They are the best !