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Gain Original HE Concentrated Liquid Laundry Detergent - 2 of 4Gain Original HE Concentrated Liquid Laundry Detergent - 3 of 4Gain Original HE Concentrated Liquid Laundry Detergent - 4 of 4
Gain Original HE Concentrated Liquid Laundry Detergent - 1 of 4

Gain Original HE Concentrated Liquid Laundry Detergent 100 Loads - 132 fl oz: Spill-Resistant Lid, Paraben-Free, Bleach-Free, Odor Control

$15.99 ($0.12/fluid ounce)See 1 deal for this item
Size132 fl oz

In Stock

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About this item

Highlights

  • Experience America's #1 scent with this original scent laundry detergent.
  • Time-release capsules provide a long-lasting scent that activates as you move.
  • Works as an effective odor fighting detergent to remove smells at the source.
  • Provides a great clean that is effective even in cold water washes.
  • The foundational first step for the complete Gain Scent-Layering System.

Description

"Immerse your laundry in the beloved fragrance of Gain Original, America’s #1 Fabric Care Scent. This premium liquid laundry detergent is engineered for those who believe a great clean should also be a great sensory experience. The iconic Original Scent is a vibrant blend of sun-kissed citrus and delicate florals, evoking the warmth of a bright, blooming garden with every load. More than just a standard cleaner, this is the foundation of the Gain scent experience, designed to leave a lasting impression on your fabrics and create a signature freshness for your home.

The Science of Long-Lasting Freshness
The secret to Gain's amazing, long-lasting scent lies in its advanced fragrance technology. This is not a fragrance that simply washes away. The formula is engineered with time-release scent capsules that embed deep into fabrics during the wash cycle. These tiny, powerful microcapsules are designed to protect the fragrance, and then break with the friction of movement as you go about your day. This technology transforms your clothes into a personal, wearable source of freshness, releasing bursts of the Original Gain scent long after laundry day is over.

A Powerful Clean with Odor Defense
While famous for its fragrance, this is still a powerful laundry detergent designed to deliver a brilliant clean. The formula uses a robust system of surfactants to lift away dirt and oils from fabrics, ensuring your clothes are thoroughly cleaned. It also functions as a powerful odor fighting detergent. Instead of just masking unwanted smells, the Odor Defense system is designed to ""Fight the Funk"" by targeting and neutralizing the residues that cause tough and musty odors at their source. This dual-action system removes what you don't want and leaves behind the amazing scent you do.

The Foundation of Your Scent-Layering Routine
For those who truly want to ""Sniff the Difference,"" this original scent laundry detergent is the essential first step. Gain is designed as a complete system where each product builds upon the last. Use this detergent to create the base layer of clean and fragrance. Then, for the ultimate, multi-week scent experience, layer on Gain Fireworks Scent Boosters, Gain Fabric Softener, and Gain Dryer Sheets in the matching Original scent. This creates a symphony of fragrance that is truly your own and elevates your entire laundry routine.

Includes one 177 fl oz jug of Gain Original Liquid Laundry Detergent."
Scent: Original, Scented
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Paraben-Free, Aluminum-Free, Trichloroethylene-Free
Product Warning: Keep container tightly sealed, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, sport, Hot Water Detergent, Cold Water Detergent, Warm Water Detergent, All-Temperature Detergent
Product Form: Liquid
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Wool, Silk, Suede, Leather
Net weight: 132 fl oz (US)
Number of uses: 100
TCIN: 93248129
UPC: 030772226346
Item Number (DPCI): 003-08-0057
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 10.66 inches length x 9.25 inches width x 5.74 inches height
Estimated ship weight: 9.22 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this gain the original scent without extra boost ? I hope

submitted by catlover - 8 months ago

  • A: The 144 ounce does not state aroma boost is it the original scent?

    submitted bycatlover - 8 months ago

  • A: Yes, Gain + Aroma Boost Original Scent Liquid Laundry Detergent does have the extra boost that allows for more scent noticeability. If you're looking for Gain Original Scent Detergent without the Aroma Boost, we recommend Gain Original Powder Detergent.

    submitted byGain - 7 months ago
    Brand expert

Q: We usually use fragrance free detergent for sensitive skin!How would this work?

submitted by MikeS - 1 year ago

  • A: All of our products have been tested to be safe when used as directed. However, there is a scent to this detergent.

    submitted byGain - 1 year ago
    Brand expert

Q: Is this product vegan? (Not tested on animals and does not contain any animal ingredients/secretions)

submitted by Redrabbit08 - 2 years ago

  • A: There are no animal by-products in our laundry detergents or scent boosters. We do not test our products on animals anywhere in the world unless required by law and we are working hard to make animal testing of all consumer products obsolete. We are a proud supporter of #BeCrueltyFree. We have invested more than $470 million in developing non-animal testing methods and have advocated for their approval by policy makers around the world. Today, we use more than 50 non-animal alternatives, half of which were invented or co-invented by P&G. We will continue working with partners like the Humane Society International and the People for Ethical Treatment of Animals (PETA) to promote the development of new alternatives and advocate for their public use and adoption to eliminate animal testing.

    submitted byGain - 2 years ago
    Brand expert

Q: hey wish..gw is incorporated w2ax

submitted by q - 2 years ago

  • A: We'd love to help you with your inquiry. Please call us at (800) 888-4246 so we can ensure we're on the same page and getting you the correct information.

    submitted byGain - 2 years ago
    Brand expert

Q: Is this septic safe? if so, why?

submitted by Major Gain - 3 years ago

  • A: Yes, Gain has been tested to ensure it's safe for septic systems.

    submitted byGain - 3 years ago
    Brand expert

Q: can you handwash using this?

submitted by crysrene - 3 years ago

  • A: Yes, you can use this detergent to handwash your clothes.

    submitted byGain - 3 years ago
    Brand expert

Q: Is this compatible with HE machines?

submitted by Dj - 7 years ago

  • A: Gain Liquids and Powders are formulated to provide ideal cleaning and freshness in any type of machine, so it is safe for whatever machine you own.

    submitted byGain - 7 years ago
    Brand expert

Q: The consistency for this was very thin, liquidy, very different from past Gains I have bought. Did anyone else notice this?

submitted by MrsR - 7 years ago

  • A: We haven't made any recent changes to the formula, so you should see the same consistency that you're used to. However, if the liquid was stored in somewhere extremely hot (such as a hot car, or in direct sunlight), it may cause the liquid to become thin. It should return to it's normal thickness at room temperature, and work just fine. If there's anything we can do to help further, you can always give us a call directly at (800) 888-4246.

    submitted byGain - 7 years ago
    Brand expert

Q: Does this work as a cold water detergent?

submitted by bellabluerose - 8 years ago

  • A: It sure does! Be sure to check the care tag on your clothes to determine what temperature water you should use.

    submitted byGain - 8 years ago
    Brand expert

Q: Is Gain septic safe?

submitted by Lily - 8 years ago

  • A: Rest assured that Gain is safe for septic systems, Lily!

    submitted byGain - 8 years ago
    Brand expert
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Guests are saying

Gain original liquid laundry detergent is highly praised for its fresh and long-lasting scent, effective stain removal, and ability to leave clothes feeling soft and clean. Guests appreciate its concentrated formula, which means a little goes a long way, making it a great value for everyday laundry. The detergent works well in various washing conditions and is gentle on fabrics, making it suitable for families with kids and pets.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.8 out of 5 stars with 11748 reviews
    cleans effectively: 4.77 out of 5
    quality: 4.74 out of 5
    scent: 4.8 out of 5
    value: 4.6 out of 5
    91% would recommend
    519 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 June, 2026Verified purchase

    (no review title)

    what like about gain now the have softer and it smells amazing.
    Linda Burgos
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 June, 2026Verified purchase

    Gain detergent

    I like the way it cleans and the scent is great. I prefer it over others. I got my sister to switch to Gain. I wish the cost would be lower.
    Patty
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    15 June, 2026
    originally posted on influenster.com
    Image

    The best

    [This review was collected as part of a promotion.] I absolutely love Gain. It doesng break my family skin. It smells amazing. It cleans the clothes so well. To me, it gets all the basic stains out. It isnt over watery. It is easy to rinse out especially in the washer.
    CourtneyD
    Did you find this review helpful?
    4 out of 5 stars
    15 June, 2026
    originally posted on influenster.com
    Image

    Amazing

    [This review was collected as part of a promotion.] Smells great and it washed even better than the other ones I’ve tried. The only thing I would recommend is to use a little bit of scented bead if u want stronger smells
    JaleehaH
    Did you find this review helpful?
    5 out of 5 stars
    15 June, 2026
    originally posted on influenster.com
    Image

    It smells very good, it leaves the clothes soft and clean

    [This review was collected as part of a promotion.] I loved this detergent the smell is super pleasant and soft. I was washing and it gave me a lot and it fits me for other washes. It leaves no residue since it dissolves well and the clothes are soft. I arrive in very good condition and fast.
    DianelisL
    Did you find this review helpful?
    5 out of 5 stars
    14 June, 2026
    originally posted on influenster.com
    Image

    Great cleaning power with a fresh scent that lasts for days.

    [This review was collected as part of a promotion.] I’ve been using Gain Original Liquid Laundry Detergent for my family’s laundry, and it has been a great experience. The bottle is easy to store and the cap makes measuring simple and messy free. It works well with my washing machine, and leaves clothes clean and smelling fresh after every wash. One of my favorite things is how long the scent lasts, even after he clothes have been stored away. With a large family, I do laundry several times a week, so having a detergent that’s is easy to use and delivers consistent results is important. Overall, Gain Original helps keep clothes fresh, clean, and ready to wear.
    VeronicaS
    Did you find this review helpful?
    5 out of 5 stars
    14 June, 2026
    originally posted on influenster.com
    Image

    Yes

    [This review was collected as part of a promotion.] Gain is an all around great choice for washing your clothes. The original scent stays on your clothes even weeks after washing and my clothes always feel cleaned and refreshed.
    AmyA
    Did you find this review helpful?
    5 out of 5 stars
    13 June, 2026
    originally posted on influenster.com
    Image

    Fresh, effective and worth it

    [This review was collected as part of a promotion.] I’ve worked with Gain products before, and this detergent continues to impress me. The formula dissolves well in both cold and warm water without leaving residue on fabrics. The dispensing cap is easy to use and helps measure the right amount, preventing waste. I also appreciate the concentrated formula because a small amount cleans effectively, making it a great value for money. The Original scent is one of my favorites—fresh, clean, and long-lasting without being overwhelming. My clothes come out smelling amazing and feeling clean after every wash. Overall, this detergent delivers reliable cleaning performance, convenience, and excellent cost-effectiveness for everyday laundry needs.
    LayanaC
    Did you find this review helpful?
    5 out of 5 stars
    13 June, 2026
    originally posted on influenster.com
    Image

    Love it

    [This review was collected as part of a promotion.] This Gain Laundry Detergent Aroma boost is so good, leaves clothes super fresh and clean after every use. The fragrance is strong and long lasting and even after drying , clothes still smell good for days. It cleans every dirt well and gives a soft fresh feel to fabrics.
    KhushbuK
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 June, 2026Verified purchase

    (no review title)

    Love the shipping. It makes my clothes smell so good.
    Not received
    cleans effectively: 5 out of 5
    quality: 5 out of 5
    scent: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Bye bye Smells!

    [This review was collected as part of a promotion.] Gain original liquid laundry detergent smells absolutely amazing only after one wash! My son is busy between work and football so the smells are overwhelming. One wash just removed every scent and lasted even after one wear. Not only is this detergent perfect for my type of washer, with just one cup, a large load was taken cared of. The instructions are easy to understand, making it simple for a first time or an advanced washer. I definitely recommend to the fellow moms!
    ChristinaL
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    TheBEST

    [This review was collected as part of a promotion.] Gain Original is the absolute best it's so strong and smells so amazing that you can use half of what you would need to use with other brands and the laundry will still smell amazing! I would highly recommend I've been using this for years and years and don't plan on Switching anytime soon!
    AshleyS
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    The deep cleaning that leaves

    [This review was collected as part of a promotion.] This super liquid detergent I loved its formula since it is super concentrated which makes it yield much more with an incredible dosage, it leaves a super rich smell to your clothes and you do not need to add anything else to your clothes only this detergent since it is two in one
    AnyelinaD
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Works great!

    [This review was collected as part of a promotion.] Works great and leaves my laundry smelling fresh and clean. Comes out easily, isn’t watery, and doesn’t leave any weird residue on our laundry.
    MelissaW
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Best smell on the market!

    [This review was collected as part of a promotion.] Literally the best smelling detergent on the market. I’ve never experienced it leaving streaks or blue marks on my clothes and the faint clean smell that lingers all day, I’m obsessed!!
    MikkiP
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Smells great

    [This review was collected as part of a promotion.] Gain is one of my top go-to brands for laundry detergent and this one is great! It cleans clothes well, removing stains and odors and it leaves my laundry smelling amazing!
    colleenH
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Great Detergent

    [This review was collected as part of a promotion.] I am a big fan of all the Gain Laundry detergents that I have tried but I would have to say that this Original version is probably my most favorite. I just love smelling this scent on my clothes. I like that it's strong enough to linger, but not too strong that it smells like over powering cheap perfume. It also cleans my clothes well. It helps make my thin raggedy towels look brighter, fresher, and plushier. I would definitely recommend this laundry detergent to anyone that loves a stronger scented laundry detergent.
    MelindaS
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Gain is the goat!

    [This review was collected as part of a promotion.] I’m already a fan of Gain so this claim was a plus for me! Gain is my favorite laundry detergent brand and I use it regularly. This product smells soooo amazing and leaves my clothes smelling good for days!! Clothes are left clean and stain free. You can never go wrong with Gain!
    RebekahJ
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Great product!

    [This review was collected as part of a promotion.] This product made me clothes for so clean and they smelled even better! With 4 kids, fresh laundry is super important! Plus a little goes a long way!
    ChelseaJ
    Did you find this review helpful?
    5 out of 5 stars
    12 June, 2026
    originally posted on influenster.com
    Image

    Cleans well and leaves laundry smelling fresh

    [This review was collected as part of a promotion.] Tide original is the perfect laundry detergent for your regular daily laundry. It gets clothes clean and leaves them with a fresh scent. It dispenses easily from the jug and it rinses easily even on light wash. I woukd purchase this again.
    CheriC
    Did you find this review helpful?

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