$8.49 when purchased online
Target Online store #3991
About this item
Highlights
- Bold Nourishing Permanent Hair Color: Garnier Nutrisse Ultra Color Ultra Light Platinum Hair Color is a permanent hair dye for all hair textures with five responsibly sourced nourishing fruit oils - avocado, olive, coconut, argan, and shea; delivers up to 8 weeks of bold ultra vibrant fade resistant color
- Permanent Ultra Light Platinum Hair Dye: NEW ColorBond technology helps the dyes penetrate your hair fiber to transform even dark bases to bold shades in just one step; It comes in a nourishing, non-drip formula for easier application
- Garnier Hair Color: For hair nourishing, easy to use permanent hair dye, temporary hair color, root touch up, or to enhance your natural hair color, turn to Garnier hair color
- Over 100 Years of Pioneering in Hair Care: Since 1904 Garnier has blended naturally inspired and derived ingredients into breakthrough formulas; Nourish your hair with hair color and care from Garnier
- Inspired By Nature: Garnier carries an array of products for your hair and skin care needs, from shampoos, color care and styling products to formulas that cleanse, moisturize and repair skin
Description
Garnier Nutrisse Ultra Color Nourishing Hair Color Creme delivers up to 8 weeks of bold ultra vibrant fade resistant color in just one step. For all hair textures and even on dark bases with NEW Color Bond technology that helps the dyes penetrate your hair fiber. Garnier Nutrisse is the only hair color creme with a separate ampoule of grapeseed oil that you snap and pour directly into your mix. Lock in moisture and color with our after-color mask infused with five oils avocado, olive, coconut, argan, and shea for 2x shiny, silky, and nourished hair vs. uncolored, unwashed hair. Discover your shade, from bold blue to bold red and bold purple hair color. Garnier Nutrisse is available in over 65 cruelty-free and vegan shades.
Always read the hair color instructions insert in the box. Store between 50° and 80° F.
Questions? Garnier Nutrisse has expert color consultants to help you. Call: 1-800-4GARNIER (1-800-442-7643).
Always read the hair color instructions insert in the box. Store between 50° and 80° F.
Questions? Garnier Nutrisse has expert color consultants to help you. Call: 1-800-4GARNIER (1-800-442-7643).
Hair Type: All Hair Types
Number of Pieces: 1
Product Form: Cream
Includes: Gloves
Beauty Purpose: Hair Coloring
Processing Time: 25 minutes
TCIN: 75561394
UPC: 603084559022
Item Number (DPCI): 063-01-2076
Origin: Made in the USA and Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
bleaching powder: 1190375 potassium persulfate, sodium silicate, ammonium persulfate, kaolin, sodium persulfate, ci 77891/titanium dioxide, sodium lauryl sulfate, silica, hydrogenated polydecene, edta f.i.l. # c224283/1, developer creme: 1190207 aqua/water, paraffinum liquidum/mineral oil, hydrogen peroxide, cetearyl alcohol, peg-40 hydrogenated castor oil, sodium cetearyl sulfate, phosphoric acid, tetrasodium etidronate, sodium salicylate, tetrasodium pyrophosphate, sodium sulfate f.i.l.# c224280/2, anti-brass conditioner: 1215664 aqua/water, cetearyl alcohol, propylene glycol, maleic acid, ethanolamine, behentrimonium methosulfate, fragrance, ci 60730/acid violet 43, quaternium-91, niacinamide, saccharum officinarum extract/sugarcane extract, lactic acid, hydroxyethylcellulose, hydroxypropyltrimonium lemon protein, phenoxyethanol, stearamidopropyl dimethylamine, ppg-1 trideceth-6, polyquaternium-37, limonene, camellia sinensis leaf extract, benzoic acid, linalool, benzyl alcohol, benzyl salicylate, pyrus malus fruit extract/apple fruit extract, paraffinum liquidum/mineral oil, pyridoxine hci, acrylates copolymer, sorbitan oleate, carica papaya fruit extract/papaya fruit extract, cetrimonium chloride, cetrimonium methosulfate, citric acid, citronellol, citrus limon peel extract/lemon peel extract, potassium sorbate, leuconostoc/radish root ferment filtrate, hexyl cinnamal, glycerin f.i.l# c227457/1, lightening creme: 1190378 aqua/water, cetearyl alcohol, propylene glycol, ethanolamine, deceth-3, laureth-12, ammonium hydroxide, oleth-30, lauric acid, glycol disteareth, polyquaternium-22, silica dimethyl silylate, ribes nigrum seed oil/black currant seed oil, tocopherol, plea europaea oil/olive fruit extract, helianthus annuus seed oil/sunflower seed oil, carbomer, persea gratissima oil/avocado oil, rosmarinus officinalis extract/rosemary extract, edta, vitis vinifera seed oil/grape seed oil, glycine soja oil/soybean oil, fragrance f.i.l# c224282/2
Shipping details
Estimated ship dimensions: 2.91 inches length x 3.3 inches width x 6.52 inches height
Estimated ship weight: 0.57 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This hair dye product has garnered mixed feedback from guests, with many praising its vibrant color results and pleasant scent. Guests appreciate the nourishing formula that leaves hair feeling soft and healthy post-application. However, some have experienced unexpected color outcomes, particularly with darker shades turning red instead of violet. Overall, it is recommended for those seeking a bold color change, but guests advise caution and possibly multiple applications for optimal results.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.8 out of 5 stars with 4643 reviews
effectiveness: 2.83 out of 5
quality: 2.92 out of 5
value: 3.04 out of 5
49% would recommend
53 recommendations
I'm delighted with HB1
5 out of 5 stars
M Lee - 8 days ago
originally posted on Garnierusa.com
I've been using LB1 for several years. My natural color is light/medium brown, but it has a lot of red pigment and in the past has been difficult to lighten. I was amazed at how well LB1 lightened it. I don't know if lightened blonde is supposed to fade, but mine does and I end up with really light blonde hair which I like. When I touch up the roots...yes, they are less light than the rest of the hair, but it still looks good. The one problem I'm having now though is that I have some gray hairs especially in the front. The coolness in the HB1 colors those gray hairs a dark violet gray. Fortunately, that fades away after a few washes.
All 6 shades
4 out of 5 stars
Thumbs up graphic, would recommend
Erica - 19 days ago, Verified purchaser
Does lighten from brown to blonde
Disappointed
1 out of 5 stars
Mels23 - 19 days ago
originally posted on Garnierusa.com
I used this on my natural dark brown (nearly black) hair and it barely made a difference. I have long hair and used 2 boxes but it only made my hair maybe a half a shade (if even) lighter. Nowhere near the color advertised on the box. Waste of money.
Dont buy!
1 out of 5 stars
Thumbs down graphic, would not recommend
CameoPearl - 20 days ago
Believe other reviews! This makes your hair orange and brassy. I have dark blonde hair and it’s now orange and patchy. Good thing I didn’t do my whole head. Might work if you already have light blonde or doing roots if you already have platinum hair.
1 reply from Garnier Consumer Care team - 16 days ago
Hi CameoPearl! Thanks for reaching out to us regarding Lightest latinum Ultra Color. We're sorry ro hear you had this experience and want to help. Please call us at:1.800.442.7343, M-F,9A-5:30PM, ET. Give Ref#541453984 when calling. We look forward to hearing from you.
No longer the same
1 out of 5 stars
Oliveoil7 - 22 days ago
originally posted on Garnierusa.com
I have been using BR3 color for years, absolutely love it BUT as of lately something is wrong. I'm pretty certain the color dye has changed. It's alot lighter, not covering my grays & washes out within a couple weeks & I don't even wash my hair everyday. I noticed it the last time I used it, some grays weren't covered, figured it might have been me. I just dyed my hair again, & nope HUGE difference. I naturally have dark brown hair, tell me why my roots are lighter. So frustrated because it's my bday this wknd & now I'm going to have messed up hair.
Do not buy if you want PURPLE
1 out of 5 stars
Kaitlyn123 - 24 days ago
originally posted on Garnierusa.com
Do not buy or use if you want a genuine purple like shown on the box. It’s like there was ZERO blue added to this color formulation. I thought it looked funny when the bottle was looking pretty orange but I trusted the process because the bottle can sometimes look different than the completed hair, But no, just straight up red hair.
Lesson learned the hard way.
1 out of 5 stars
Elruss - 25 days ago
originally posted on Garnierusa.com
Just like most everyone else on here I should have came here first. This was NOT purple it was RED!!! Horrible disappointment since I leave for my trip before I can fix it. The color on the box was exactly what I was wanting but unfortunately it missed the mark.
I liked it
4 out of 5 stars
Gipgoop - 25 days ago
originally posted on Garnierusa.com
It dyed my hair red but that’s okay since technically that is the color I put it over pink hair
To Dark
1 out of 5 stars
Leachbacon88 - 1 month ago
originally posted on Garnierusa.com
It comes out dark black not a bkue black at all. I ended up looking like wedneaday adams from the animated kids movies.
New formula is a disaster.
3 out of 5 stars
Sm_ash - 1 month ago
originally posted on Garnierusa.com
Whatever you did to change the formula, please please change it back. The new formula is awful. Too thick it dries on my hair and the color is now an orangey red instead of a true red. I’m going to have to find a new brand.
I feel scammed
1 out of 5 stars
Hailfire - 2 months ago
originally posted on Garnierusa.com
I should’ve read the reviews first, and that’s on me. But this is not purple or violet. This is straight up maroon at best. It’s like a pinky red color. Which is not violet and also not the picture on the box. Would not do again
Not the same color
1 out of 5 stars
Dye review - 2 months ago
originally posted on Garnierusa.com
Color on the box is super misleading. My hair is more of a red/orange than violet. Either the box picture needs changed or the actual product.
Blonde!
5 out of 5 stars
Thumbs up graphic, would recommend
HeavenLeigh - 2 months ago, Verified purchaser
Great Color! Easy, efficient, comes with the toning conditioner as expected.
Love the brand. Just sad with the color.
2 out of 5 stars
Hannahnana - 3 months ago
originally posted on Garnierusa.com
I usually go for this brand for my reds and black needs as it always comes out vibrant and leaves my hair not only soft but smelling good! I was so excited to try this as my hair had grown out enough to bleach the roots out and do a pretty violet to black. Very upset as the color came out so red. Not anything close to the color displayed and I left it on a little over 40 min hoping it would change lol. The color after mixing was the first sign as it’s a pinkish color. Very sad it wasn’t violet at all.
Feedback on New Hair Color Formula
1 out of 5 stars
IN2ColorFadeConcerned - 3 months ago
originally posted on Garnierusa.com
Dear Garnier Team, I have been a loyal customer of your hair color products for quite some time and have always been impressed with the previous formula, particularly the version that came in packaging with green sides and a different image. Unfortunately, I’ve noticed significant changes with the new formula, and I wanted to share my concerns. The new version does not perform as well—it washes out within 3 to 5 days and leaves noticeable stains on my pillowcase, which was never an issue with the previous product. I’m not sure what changes were made, but the quality is no longer the same. I would greatly appreciate any information on whether older batches of the previous formula are still available, as I would be interested in purchasing them in bulk. Your previous formula was a staple in my routine, and I’m disappointed that it is becoming increasingly difficult to find a comparable product. Thank you for your time, and I look forward to your response. Best regards,
Bad
1 out of 5 stars
Eli13 - 3 months ago
originally posted on Garnierusa.com
Wrost hair dye ever my original hair color was light brown and the hair dye did nothing to my it didn't even cover my gray hair. So disappointed what a was of money.
Not happy with reaults
1 out of 5 stars
RLT56 - 4 months ago
originally posted on Garnierusa.com
It was supposed to be ultra vilet instead it was red.. i am so upset and disappointed.
Deep rich long-lasting color!
5 out of 5 stars
Maddie915 - 4 months ago
originally posted on Garnierusa.com
It was easy to use and provided beautiful dark indigo color that looks like it was done in a professional salon.
Nothing like it!
5 out of 5 stars
Klsurfer - 4 months ago
originally posted on Garnierusa.com
I have used this hair color for many years and get compliments often on the color. It is the only hair dye I have found in the store that will color properly my brown roots to a beautiful blonde. I love the LB1 color.
Great
5 out of 5 stars
Who cares - 4 months ago
originally posted on Garnierusa.com
First of all, most of the time I buy hair color only if they are on sale regardless of how is going to turns out…I don’t enjoy it Matchi Matchi nor perfections when it comes to colors.’’who cares?… it’s my hair my choice…showing it off is fun… I also get complements…. Unlike the rest of people, I have a uniquely way of liking things. Explanation: I never use the same color as the one I previously used. Example of my last experience’ RZ4 ( intense bronze red) Oh! a bit red. Last night I colored the roots with GARNIER Nutrisse B3 (Golden brown) I Love It… this is the first time in my life I am ordering the B3 for next time…❤️. The only thing it’s higher price online.’ I may only get it if I can’t find it on sele. Hunts begins now…