$9.49 when purchased online
Target Online store #3991
About this item
Highlights
- Long Lasting Permanent Hair Color: Garnier Olia Hair Color is for all hair textures; powered by 60% oils with sunflower and camellia oil to propel color deep inside the hair for long lasting hair dye and 100% gray coverage
- Hydrated and Silky Hair: Olia leaves hair visibly healthier and preserves hair strength; Hair is hydrated, silky and up to 3X shinier than uncolored, unwashed hair; Silicone free, paraben free, ammonia free, cruelty free, and vegan formula with a delicate floral fragrance for optimal comfort; Available in a wide shade range from rich browns and deep blacks to bright reds and brilliant blondes
- Over 100 Years of Pioneering in Hair Care: Since 1904 Garnier has blended naturally inspired and derived ingredients into breakthrough formulas; Nourish your hair with hair color and care from Garnier
- Inspired By Nature: Garnier carries an array of products for your hair and skin care needs, from shampoos, color care and styling products to formulas that cleanse, moisturize and repair skin
- Committed to making Garnier a greener beauty brand: We aspire to create a positive impact by paving the way towards more sustainable beauty. Approved by Cruelty Free International under the Leaping Bunny Program
Description
Garnier Olia Permanent Hair Color is an ammonia free, vegan formula that delivers brilliant long-lasting hair dye and 100% gray coverage without compromising the health of your hair. Olia is ammonia free, silicone free, paraben free, and phthalate free. It's Leaping Bunny certified by Cruelty Free International. Powered by a 60% oil blend with sunflower and camellia seed oil and our ODS technology which propels colorants deep into the hair. The formula has a delicate floral fragrance for the most decadent hair color experience. The non-drip velvety cream formula leaves hair hydrated, silky, and up to 3X shinier than uncolored, unwashed hair. Available in shades from rich browns and blacks to bright reds and brilliant blondes.
Hair Type: All Hair Types
Health Facts: Aluminum-Free, Paraben-Free, Phthalate-Free, Vegan, Ammonia-Free
Product Warning: Not recommended for those with sensitive skin
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Includes: Gloves
Beauty Purpose: Hair Coloring
Processing Time: 20 minutes
TCIN: 14365191
UPC: 603084293971
Item Number (DPCI): 063-01-0527
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
colorant: 1177017 paraffinum liquidum/mineral oil, aqua/water, ethanolamine, decyl glucoside, sodium lauryl sulfate, peg-40 hydrogenated castor oil, fragrance, disodium cocoamphodiacetate, toluene-2,5-diamine, resorcinol, hydroxypropyl guar, sodium metabisulfite, edta, ascorbic acid, m-aminophenol, helianthus annuus seed oil/sunflower seed oil, limnanthes alba seed oil/meadowfoam seed oil, passiflora incarnata seed oil, camellia oleifera seed oil, hydroxybenzomorpholine, 2,4-diaminophenoxyethanol hcl, thioglycerin, tocopherol. f.i.l. # d180158/1, after color conditioner: 1119728 a aqua/water, cetearyl alcohol, behentrimonium chloride, cetyl esters, tocopherol, trideceth-6, chlorhexidine digluconate, helianthus annuus seed oil/sunflower seed oil, camellia oleifera seed oil, amodimethicone, isopropyl alcohol, fragrance, citric acid, cetrimonium chloride. f.i.l. # d180530/1, developer: 1071397 aqua/water, paraffinum liquidum/mineral oil, cetearyl alcohol, hydrogen peroxide, steareth-20, peg-4 rapeseedamide, glycerin, polyquaternium-6, hexadimethrine chloride, tocopherol, pentasodium pentetate, sodium stannate, tetrasodium pyrophosphate, phosphoric acid. f.i.l. # d42424/17
Shipping details
Estimated ship dimensions: 6.65 inches length x 3.54 inches width x 2.91 inches height
Estimated ship weight: 0.48 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This hair dye offers a vibrant color that matches expectations while being easy to apply. Guests appreciate its ammonia-free formula, which leaves hair feeling soft and healthy without the harsh chemical smell typical of other dyes. The packaging is user-friendly, and the product provides excellent gray coverage. Many guests noted the pleasant scent and effective hydration, making it a reliable choice for at-home hair coloring.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 11214 reviews
effectiveness: 3.46 out of 5
quality: 3.54 out of 5
value: 3.41 out of 5
62% would recommend
420 recommendations
Great product!
4 out of 5 stars
sammijoy02_6162 - 3 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The shine was great. It also did not have a strong scent like other dyes. I also feel like it took a while for the color to fade and it provided great coverage.
Okay
3 out of 5 stars
katz14_3218 - 4 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Scent was good, the consistency was okay, hair didn’t come out quite as expected color wise but was easy enough on my hair so it wasn’t fired and I woke try again.
Not what it's cracked up to be
2 out of 5 stars
desiredesiree69_7861 - 4 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is an honest review, the packaging looks nice, the color to me was a little off! To me what was off the fact that after 3 good washes it was still coming out in the shower! I really dont think that has ever happened to me before, i have been dying my hair for a long time! My hair wasn't in the best shape! Really just coming out in the shower that much I guess it's not that bad
Pretty shade.
5 out of 5 stars
jennifers766_1426 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I received this pretty shade of black permanent hair color. The color lasts and did not rub off on anything. Easy to use. Typical packaging and typical hair color scent. 2.0 soft black.
Didn't have a strong scent.
3 out of 5 stars
taniah2121_6262 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The hair dye definitely seems like it would work better on someone without a strong silver pigment in their hair; mine didn’t take at all. However, I found the scent of the mixture to be refreshing, and while the shade wasn’t right for me, the application process was incredibly easy.
Does not cover grey hair
1 out of 5 stars
Thumbs down graphic, would not recommend
Gk - 8 days ago, Verified purchaser
I kept this color for more than 1 hour but still my grey hair was not colored. Little disappointed.
🤩🤩🥰
5 out of 5 stars
chanels28_1392 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] It has a good smell, long-lasting, easy to apply. The packaging is extremely pretty and attractive. I really like how it leaves my hair, it doesn't weigh it down.
Accurate but a bit smelly for me
4 out of 5 stars
radicalgramz_1183 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Color is vibrant according to box but the smell is strong, would purchase again though! I liked that it was a pretty blonde that glistened in the sun and didn’t damage my hair either, application was easy aswell
Cute funny
5 out of 5 stars
- 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Great shade scent package coverage and texture. Received from campaign, will be doing this more parents. Convinced this is the right product for me.
Beautiful Results, Easy to Use!
5 out of 5 stars
influenceher_7316 - 10 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I've been using box hair color for years and have never had any problems, and Olia Light Brown is definitely one of my new favorites! The application process was smooth and mess-free, and I really liked that the formula didn't have a strong chemical smell—it actually felt more pleasant than most box dyes I've tried. The color turned out rich, natural-looking, and super shiny. It gave me great coverage and left my hair feeling soft, not dry or brittle like some other dyes can. Thank you to Influenster for sending me this product for free to try—I'll definitely be reaching for it again in the future! #complimentary #olia #haircolor #influenster
Really good all around hair dye
5 out of 5 stars
niamhf7_8724 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Full coverage. Cute packaging. Nice shade and a perfect match. The accuracy of the color was there. It smelled nice. The texture was good. Highly recommend to a friend.
Great color and product
5 out of 5 stars
bristief_8873 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love this color. It was easy to use. It smelled better than others I have used. The package was eye catching and very pretty. I will use this again.
Shiny color
4 out of 5 stars
jenk1f3b_277 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The light blonde color held well in my hair and didn’t fade with washes. the application process overall was pretty easy. I loved the shine this product gave my hair.
Would use it again
5 out of 5 stars
stephiec_2181 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packaging and box were nice. The color was pretty and covered well. It rinsed well and left my hair feeling soft afterwards. I would use it again.
Easy process, stellar results!
5 out of 5 stars
pacman_9884 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I've had light brown/blondish hair that I dyed last August. For the upcoming Spring/Summer, I wanted a more natural color to my locks. Garnier has been a go-to brand for a DIY color treatment. Their Olia line is a home run! I received the shade darkest platinum brown and the outcome was amazing. The shade was exactly as I had imagined. Covered my previous hair color seamlessly. Not only did the formula leave my hair the desired shade but it also left it feeling silky smooth. Love that conditioner for the after care! This product is a definite YES for me!
One of the best
5 out of 5 stars
irsa_1893 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Finally I’ve found a hair color that does not smell strong or bad and is easy to apply. Best part is that it is ammonia free. It stays for quite good time as compared to other brand colors I’ve used. I’m definitely going to use this again.
Definitely
5 out of 5 stars
beautiful_mamii7_8173 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Best hair dye I have ever tried definitely highly recommend this hair dye first time trying this certain brand never tried it before. Will definitely be purchasing
Beautiful hair color
5 out of 5 stars
meganl77_8840 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love this hair color very nice leaves hair feeling healthy and shiny not hay like ! One bottle was enough and I have long hair. Definitely would use again
My hair doesn't like color.
2 out of 5 stars
acitino_9510 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I really don't color my hair so, I'm not sure how easy or hard it is supposed to be. It seemed pretty easy to do, even though when I washed it out the tub seemed pretty red. It lasted for about 2 days then faded out, which is normal for me even on professionally done color.
Beautiful formula
5 out of 5 stars
glowingsk1n_2218 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This shade delivers a warm, golden brown that adds a natural glow to my hair. The oil-powered, ammonia-free formula left my strands feeling soft and nourished, not dry or brittle. Application was straightforward, and the scent was pleasant. While the color leaned slightly darker than expected, it still provided a beautiful, salon-quality finish. Great for at-home coloring with a touch of luxury.