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Apple iPhone 17 Pro - 2 of 4Apple iPhone 17 Pro - 3 of 4Apple iPhone 17 Pro - 4 of 4
Apple iPhone 17 Pro - 1 of 4

iPhone 17 Pro (512GB) - Deep Blue

Price Varies

ColorDeep Blue
  • Cosmic Orange
  • Deep Blue
  • Silver
Capacity512GB

Out of Stock

Free & easy returns

Free & easy returns

Return this item in store within 14 days for a full refund.
Eligible for registries and wish lists

Up to $1100 off with eligible trade-in

Call 855-996-1904 to order now or order online – Learn How

At a glance

About this item

Highlights

  • UNIBODY DESIGN. FOR EXCEPTIONAL POWER.—Heat-forged aluminum unibody design for the most powerful iPhone ever made.
  • DURABLE CERAMIC SHIELD. FRONT AND BACK.—Ceramic Shield protects the back of iPhone 17 Pro Max, making it 4x more resistant to cracks.² And the new Ceramic Shield 2 on the front has 3x better scratch resistance.³
  • THE ULTIMATE PRO CAMERA SYSTEM—With all 48MP rear cameras and 8x optical-quality zoom—the widest zoom range ever in an iPhone. It’s the equivalent of 8 pro lenses in your pocket.
  • 18MP CENTER STAGE FRONT CAMERA— Flexible ways to frame your shot. Smarter group selfies, Dual Capture video for simultaneous front and rear recording, and more.
  • A19 PRO CHIP. VAPOR COOLED. LIGHTNING FAST.—A19 Pro is the most powerful iPhone chip yet, delivering up to 40 percent better sustained performance.
  • BREAKTHROUGH BATTERY LIFE—The unibody design creates massive additional battery capacity, for up to 33 hours of video playback.⁴ Charge up to 50% in 20 minutes.⁵
  • IOS 26. NEW LOOK. EVEN MORE MAGIC.—A fresh design with Liquid Glass. Beautiful, delightful, and instantly familiar. With a more vibrant Lock Screen, customizable backgrounds and polls in Messages, Call Screening, and more.⁶
  • BUILT FOR APPLE INTELLIGENCE—Personal, private, powerful. Write, express yourself, and get things done effortlessly.⁷
  • SATELLITE FEATURES—If you don’t have cell service or Wi-Fi, iPhone can connect to a satellite so you can send and receive messages and Tapbacks.⁸ In a severe car crash, iPhone can connect to emergency services when you can’t.⁹
  • STRONGER CONNECTIVITY. SUPERFAST SPEEDS.—Stay connected at faster speeds with secure connections to Wi-Fi 7,¹⁰ 5G networks,¹¹ and Bluetooth 6, plus eSIM.¹²
  • ESIM, FLEXIBLE. SECURE. SEAMLESS.—iPhone 17 Pro activates with an eSIM.¹² With eSIM, you enjoy greater flexibility, enhanced convenience, increased security, and seamless connectivity, especially when traveling internationally.
  • PRIVACY—A whole new level of privacy and security. Built in.

Description

iPhone 17 Pro. The most powerful iPhone ever. Brilliant 6.3-inch display,1 aluminum unibody design, A19 Pro chip, all 48MP rear cameras, and breakthrough battery life.

Legal
¹The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.27 inches (iPhone 17, iPhone 17 Pro), 6.55 inches (iPhone Air), or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
²Compared with the glass back of previous-generation iPhone.
³Compared with previous-generation iPhone.
⁴All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.
⁵Testing conducted by Apple in July 2025 using preproduction iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max units and software, USB C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351), and Apple MagSafe Chargers (1-meter Model A3502 and 2-meter Model A3503) with Apple 30W USB-C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage, and environmental factors; actual results will vary.
⁶Some features may not be available for all countries or all areas.
⁷Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
⁸Satellite features are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Some satellite features require a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. Satellite connectivity is provided by Globalstar and its affiliates. See support.apple.com/kb/HT213885 for more information.
⁹iPhone 17, iPhone 17 Pro, and iPhone Air can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
¹⁰Wi‑Fi 7 available in countries and regions where supported.
¹¹Data plan required. 5G is available in select markets and through select carriers. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
¹²iPhone 14, iPhone 15, iPhone 16, iPhone 17, and iPhone Air models are activated with an eSIM and do not support a physical SIM. Use of an eSIM requires a carrier that supports eSIM and a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expiration). See your carrier for details. To learn more, visit apple.com/esim.

Technical specifications
Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 5.91 Inches (H) x 2.83 Inches (W) x .34 Inches (D)
Weight: 7.27 Ounces
Product Model: Apple iPhone 17 Pro
Electronics Condition: New
Electronics Features: Always-On Display
Connection Type: USB-C
Operating System: Apple iOS
Data Storage Capacity: 512GB
Required, Not Included: All Necessary Components Are Included
Screen Resolution: 2622 x 1206
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: Wi-Fi 7 (IEEE 802.11be), 5G, Bluetooth 6.0
Screen Size: 6.3 Inches
Processor Speed: 1 GHz
IP rating: IP68
Processor model: A19 Pro Chip
Camera Megapixels (Front Facing): 18 MP
Camera Megapixels (Rear Facing): 48 MP
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 19, 2025
TCIN: 90539828
UPC: 195950626216
Item Number (DPCI): 255-14-9792
Origin: Made in the USA and Imported
Contract Cell Phone Coverage Or Contract Disclaimer:
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 6.63 inches length x 3.52 inches width x 1.14 inches height
Estimated ship weight: 0.82 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this phone unlocked or with a carrier?

submitted by Lizzy12 - 6 months ago
  • A: I would like to buy it

    submitted byMatthew - 3 months ago
  • A: Hi, thank you for reaching out about Apple iPhone 17 Pro. It is locked to AT&T service provider. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 6 months ago
    Target expert support

Q: Is this phone compatible to My Metro by T-Mobile plan

submitted by Maria - 2 months ago
  • A: Hi, thanks for reaching out about Apple iPhone 17 Pro This listing for the iPhone 17 Pro is not compatible with your Metro by T-Mobile plan right out of the box. According to the listing and carrier policies for the iPhone 17 series, this specific phone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 2 months ago
    Target expert support

Q: I have Verizon assume cannot be bought outright to have Verizon has my carrier?

submitted by Sunshine - 2 months ago
  • A: Hi, thanks for reaching out about Apple iPhone 17 Pro To better understand your individual needs, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 2 months ago
    Target expert support

Q: Is this phone compatible with Consumer Cellular?

submitted by Rob - 4 days ago
  • A: Hi, thanks for reaching out about Apple iPhone 17 Pro The iPhone in this listing is locked to AT&T for cellular service. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 3 days ago
    Target expert support

Q: Will this Iphone 17 pro be compatible with my Cricket Wireless plan?

submitted by DisappointedInCentralMN - 2 months ago
  • A: Hi, thank you for reaching out about Apple iPhone 17 Pro. Yes, the Apple iPhone 17 Pro will be compatible with your Cricket Wireless plan, as Cricket Wireless is an official carrier partner and sells the phone directly. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 2 months ago
    Target expert support

Q: Is this unlocked or tied to a carrier?

submitted by WantToBeFlexible - 6 months ago
  • A: Hi, thank you for reaching out about Apple iPhone 17 Pro. This iPhone is locked to AT&T service plans. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 6 months ago
    Target expert support

Additional product information and recommendations

4.4 out of 5 stars with 7429 reviews
1 out of 5 stars
19 February, 2026
originally posted on ATT.com
Image

Avoid the upgrade

Should not have traded my 15 pro max for this. Issues with apps not recognizing touch screen activity, wallpaper issues on this model, too many buttons that are too sensitive.
DissSatisfied
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on ATT.com
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Att rocks

Excellent phone very easy to setup with att
Scooby one
Did you find this review helpful?
5 out of 5 stars
18 February, 2026
originally posted on ATT.com
Image

Got it

Love it! No complaints. Still very sleek and camera is bomb.
Kierra L
Did you find this review helpful?
5 out of 5 stars
17 February, 2026
originally posted on ATT.com
Image

It is a phone

Good size, heavier than my old 15 Pro
Em R See
Did you find this review helpful?
5 out of 5 stars
15 February, 2026
originally posted on ATT.com
Image

iPhone 17 Pro

Excellent features, best phone yet.
Rick the phone owner
Did you find this review helpful?
5 out of 5 stars
14 February, 2026
originally posted on ATT.com
Image

Iphone

Product is as described good item
TD GK
Did you find this review helpful?
2 out of 5 stars
12 February, 2026
originally posted on ATT.com
Image

Very disappointed

Takes forever to charge. Went from 5% to 25% in one full hour. Thinking about returning it.
Manon Saulnier
Did you find this review helpful?
4 out of 5 stars
10 February, 2026
originally posted on ATT.com
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I Don’t Need This Phone at All and I’m Glad I Boug

I Don’t Need This Phone at All and I’m Glad I Bought It Anyway, I bought the iPhone 17 Pro Max 512GB and wow. This phone is basically a rectangle that costs a lot of money and somehow I still love it. It is very big. Like, if you drop it on your face in bed, that’s on you. The screen is shiny and smooth and makes my old phone look like a calculator from a garage sale. The storage is 512GB which means I can keep 40,000 photos of my dog doing the exact same thing and never delete anything. Ever. The phone is super fast. I don’t know what chip it has, but it opens apps before I even think about tapping them. Sometimes I just stare at it opening things. The camera is insane. I took a picture of my coffee and it looked like it belonged in a museum. I can zoom in so far I can see my own bad decisions. Night mode makes darkness optional. The battery lasts forever, or at least long enough for me to forget where my charger is. It’s heavy, expensive, and unnecessary… which is exactly why it’s perfect. Would buy again for no logical reason.
4NG3L
Did you find this review helpful?
5 out of 5 stars
10 February, 2026
originally posted on ATT.com
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Iphone 14pro vs Iphone 17 pro

Everythings is awesome, more easy, less waiting and better response time
Sonia Saez
Did you find this review helpful?
5 out of 5 stars
9 February, 2026
originally posted on ATT.com
Image

What an upgrade!

What an awesome upgrade to my husbands I phone 8 =). He can actually function and use this tool to be more efficient and productive.
NStu
Did you find this review helpful?
4 out of 5 stars
7 February, 2026
originally posted on ATT.com
Image

New phone

Honestly not a bad phone I was a little hesistant because it didn’t feel like an iPhone but it’s been good to me and I can’t really complain, not too big
Emrys
Did you find this review helpful?
3 out of 5 stars
7 February, 2026
originally posted on ATT.com
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To heavy miss my old phone

The phone’s OK I don’t like how heavy it is. My wrist already hurts from holding it. I loved my iPhone 15! Actually love the camera and video on my old phone more than this one. It’s crappy quality and it’s just so heavy. I wish I never got this phone. My hand already hurts so bad.
1 reply from AT&T CARE - Jessica team - 8 days ago
Hi Erikas, thank you for sharing your feedback. We’re sorry to hear the iPhone 17 Pro hasn’t been a comfortable fit for you—device weight and feel can really impact day‑to‑day use, and we understand how disappointing that can be. If you’d like, an AT&T agent can review your account and discuss available options, such as device features, accessories that may improve comfort, or other solutions that could help. For personalized assistance, please call 800.331.0500, or dial 611 from your AT&T phone. We appreciate you being an AT&T customer and sharing your experience.
Erikas
Did you find this review helpful?
1 out of 5 stars
6 February, 2026
originally posted on ATT.com
Image

Run away from the 17

This phone has more problem then an iPhone I’ve ever owned , been iPhone user since the 6 was out straight trash
1 reply from AT&T CARE - Isabella team - 4 days ago
Hello, Thank you for sharing your experience with us. We’re sorry to hear that your new phone hasn’t been performing the way you expected, especially after being an iPhone user for so long. We recommend checking out the iPhone User Guide: https://support.apple.com/guide/iphone/welcome/ios It’s a helpful resource with clear explanations of new features, tips for customizing your settings, and practical advice to improve battery life and overall performance. We hope this makes your iPhone easier and more enjoyable to use. If you’re open to it, we can help you find alternative smartphones that match your needs At AT&T, our goal is to help you get the most out of your technology—whether that’s exploring device features, managing upgrades, or finding the right plan for your needs. If you’d like more personalized guidance for your iPhone 17 Pro, we’re always here to support you!
Rhino Ry
Did you find this review helpful?
3 out of 5 stars
3 February, 2026
originally posted on ATT.com
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New Phone

excited about my new phone. However, very disappointed in the back fees that no one mentioned. Very disappointed loyal customer.
1 reply from AT&T CARE - Isabella team - 8 days ago
Hello there! We understand how frustrating it can feel when fees don’t seem clear, and we’re sorry this left you with a negative impression. At AT&T, we know how important it is to keep your expenses under control and how concerning it can be when charges appear unexpectedly. This is not the experience we want any of our loyal customers to have, and we want to make sure your account reflects only the services you want and have authorized. We’d be glad to help you review your bill to confirm what’s been included. Please complete our self‑service form: https://www.att.com/get-support/?source=ILC309046520 Once submitted, we can walk through the bill together and make any needed adjustments. You can also check your charges by logging into your myAT&T account at att.com/myatt or using the myAT&T app, where you’ll find a detailed breakdown of your services and can manage or remove features directly. Thank you for bringing this to our attention, and thank you for being a loyal part of AT&T.
Loyal Person
Did you find this review helpful?
5 out of 5 stars
30 January, 2026
originally posted on ATT.com
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Perfect

I love the camera. I cannot wait to take more photos.
CharlieBmore
Did you find this review helpful?
5 out of 5 stars
30 January, 2026
originally posted on ATT.com
Image

Nice phone and easy ordering process.

Nice phone and easy ordering process.
AVDaddy
Did you find this review helpful?
5 out of 5 stars
25 January, 2026
originally posted on ATT.com
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17pro

Loving the new deep blue iPhone 17. It was easy to set up and begin using. Color is great, functionality is perfect.
Elizabeth Kallie
Did you find this review helpful?
5 out of 5 stars
24 January, 2026
originally posted on ATT.com
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17 Pro

Cool phone, color, battery life
Jen Ca
Did you find this review helpful?
4 out of 5 stars
24 January, 2026
originally posted on ATT.com
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First time pro user

I am usually a Pro Max girly, but i wanted to try the pro and something smaller and lighter and I did give it a few days and i just couldn’t get over how small the screen was for me and how small the phone felt. It would be amazing if there was an in between size!
1 reply from AT&T CARE team - 28 days ago
Hey Crystal, thanks for sharing your experience as a first-time Pro user! We completely understand how screen size can make a big difference in your day-to-day use, especially if you’re used to the Pro Max. Your feedback about wanting an “in-between” size is really valuable, and we’re glad you gave the Pro a try, and we hope you find the model that feels just right for you! If you need help in exploring the device settings or features we are here to help.
Crystal Car
Did you find this review helpful?
1 out of 5 stars
22 January, 2026
originally posted on ATT.com
Image

Not super impressed

The design is very lite. The phone overheats and battery drains fast.
sdmorris
Did you find this review helpful?

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