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It's a 10 Miracle Keratin Leave-In Conditioner
$22.49 ($5.62/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Keratin-infused to strengthen damaged hair
- Can be used daily to detangle and protect before heat styling
- Enhances body and prolongs color
- Silky formula smooths cuticle for faster drying time
Description
It's a 10 Miracle Leave In Conditioner plus Keratin will leave hair silky, shiny and ultra-soft. Keratin strengthens and fortifies damaged hair, while the lightweight formula smoothes cuticles for faster drying time. It won't weigh hair down or leave it feeling greasy, and it will protect hair from heat damage and color fade while enhancing shine. It can be used daily for conditioning, detangling and heat styling on damp or dry hair.
Scent: Fresh
Hair Type: All Hair Types
Product Form: Spray
Beauty Purpose: Basic Conditioning
Net weight: 4 fl oz (US)
TCIN: 14645013
UPC: 898571000310
Item Number (DPCI): 063-00-2730
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water/aqua, propylene glycol, cetearyl alcohol, cyclopentasiloxane, behentrimonium chloride, quatemium-80, phenoxyethanol, fragrance/parfum, methylparaben, panthenol, propylparaben, ethylparaben, aloe barbadensis leaf juice, butylene glycol, sodium hydroxide, hydrolyzed keratin, keratin amino acids, helianthus annuus (sunflower) seed extract, silk amino acids, camellia sinensis leaf extract, benzyl benzoate, benzyl salicylate, hydroxycitronellal, linalool.' '
Shipping details
Estimated ship dimensions: 1.3 inches length x 1.93 inches width x 6.06 inches height
Estimated ship weight: 0.32 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Can this be used on top of other hair products? Or it needs to be put on first?
submitted by Anonymous - 2 months ago
A: I recommend putting this product into your hair first then other hair products just because to make sure that this product actually works
submitted byAnswerrrrrrrrrrrr - 2 months ago
Q: is this product sodium chloride free and safe for keritan hair
submitted by d brooks - 1 year ago
A: Hi there! I do recommend double checking the ingredient panel in the images or in the Label Information tab on this product page to ensure this product is right for you! Thank you.
submitted byTarget Brand Expert - 1 year ago
Q: Can anyone tell me how to use this product please? Thank you in advance.
submitted by SK - 2 years ago
A: Hi there! Shampoo and Condition your hair, towel dry, and then spray mid to end and comb through! Thanks.
submitted byTarget Brand Expert - 2 years ago
Q: Why does this product have isopropyl alcohol in it? Isopropyl alcohol is known to dry hair.
submitted by - 4 years ago
A: Isopropyl Alcohol makes up just .03% of this product, and its function is to help bind the ingredients of this product together. It allows the product to come out as a spray, instead of a stream, and the isopropyl alcohol flashes off once it hits the air, or any heat
submitted byThomas - 4 years agoBrand expert
Q: Up to what degree does this product provide heat protection?
submitted by Alley - 5 years ago
A: Minimal protection. If you are looking for blow dry protection the Miracle Leave In Blow Dry Glossing or the Blow Dry H20 Shield would be more effective.
submitted byThomas - 5 years agoBrand expert
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Guests are saying
This hair product is highly praised for its ability to make hair soft, smooth, and manageable. Guests appreciate its pleasant smell and effectiveness in treating damaged hair. However, some have experienced issues with the pump sprayer and found it to be greasy or causing buildup. Despite its high price, many find it worth the investment for its benefits.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 471 reviews
effectiveness: 4.49 out of 5
quality: 4.39 out of 5
value: 3.99 out of 5
83% would recommend
111 recommendations
3 out of 5 stars
Thumbs down graphic, would not recommend
16 September, 2025
Softens Hair but Not a Miracle – Pricey for the Results
I tried the It’s a 10 Miracle Leave-in Conditioner with Keratin hoping for smooth and manageable hair. The product does make my hair softer and easier to comb, and I like that it adds a bit of shine. However, I didn’t notice any major transformation or repair effect that the name promises. Also, it feels a bit heavy if you use too much. It’s decent, but not a miracle for me, and for the price, I expected a bit more.
5 out of 5 stars
Thumbs up graphic, would recommend
15 August, 2025
Fav product for smooth hair
I’ve been using this product for more than 2 years and I absolutely love it!!! I have curly hair and it helps me with frizz, tangles, how it looks like and how it feels, it’s really smooth. Completely recommend it. I read some comments about the pump, I never had a problem with it honestly.
5 out of 5 stars
Thumbs up graphic, would recommend
1 July, 2025Verified purchase
One of thw best
My go to hair product! Don’t need much and works wonderfully!
1 out of 5 stars
29 April, 2025
Damaged
This came with no lid. Kind of crazy to come that way for a $50 item.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 March, 2025
A Miss for My Hair
It's a 10 Leave-In Conditioner did not produce the desired results. Instead of smooth hydration, it amplified my frizz and dryness. The keratin offered no benefit. I advise those with dry, frizzy hair to be wary. It's overpriced and ineffective. It didn't deliver on its promises.
5 out of 5 stars
Thumbs up graphic, would recommend
11 January, 2025Verified purchase
It's a 10 Miracle Keratin Leave-In Conditioner
Smooths hair to make it look straight instead of frayed. Love this product!
1 out of 5 stars
30 November, 2024Verified purchase
Dont order via mail
The product itself is fine. The bottle I received via the mail was damaged, dirty and missing a cap.
5 out of 5 stars
Thumbs up graphic, would recommend
23 October, 2024
Just buy it
It’s great makes perfect ringlets on 2c to 3a hair I use it alone on wet hair despite being a bit expensive
5 out of 5 stars
Thumbs up graphic, would recommend
26 September, 2024Verified purchase
Its a 10 miracle keratin leave in conditioner
Works well with out leaving greasy look or feeling in thin hair.
5 out of 5 stars
Thumbs up graphic, would recommend
20 February, 2024Verified purchase
Nice
Best stuff ever. I definitely recommend.
5 out of 5 stars
Thumbs up graphic, would recommend
11 February, 2024Verified purchase
Just buy it!
After years and years of bleaching my hair it just finally had it and had been so dry like straw to the point I was considering cutting it all off. My hair is also very fine and thin. After one use I was extremely impressed and completely satisfied! It made my hair so soft and it does have a very nice smell to it so that’s a plus. But I don’t even have to use it every time I wash more like every other time cause my hair is still so soft from the previous use. 10 out of 10 would recommend! Yes it’s pricey but it dosent take much so it will end up lasting a while! Very happy ❤️
2 out of 5 stars
Thumbs down graphic, would not recommend
15 January, 2024Verified purchase
Broken pump
Smells great, but the pump sprayer stopped working. Now I have a broken bottle and a lot of product left.
5 out of 5 stars
Thumbs up graphic, would recommend
3 November, 2023
Like
Love it, makes my hair silky smooth
2 out of 5 stars
Thumbs down graphic, would not recommend
6 October, 2023Verified purchase
Eh..
This worked for about a week and then caused some problems. it caused me to have terrible dandruff and had a awful buildup in my hair from using it because i didn’t even realize about a month into using it how it didn’t even help my hair. it made me hair also look greasy. i don’t really recommend.. especially for the price anyway. i wouldn’t buy this again because personally, it didn’t anything for me.
1 out of 5 stars
Thumbs down graphic, would not recommend
11 August, 2023
Dont buy this online from target
When you buy this online from target, it comes with no lid, and a super tacky huge barcode across the front. And extra sticky tape around the top. Don't buy it online from target!!
4 out of 5 stars
Thumbs up graphic, would recommend
4 August, 2023Verified purchase
Goooood but
It’s very nice and smells good, but would definitely recommend using an actual detangler spray or product before this
1 out of 5 stars
Thumbs down graphic, would not recommend
24 July, 2023
Loaded w/ parabens!!!!!
Why in the world would It's a 10 put parabens and harmful ingredients in the products?!!!!! They put every paraben known in their leave in treatments. I just don't get it. Most products nowadays are proud to not put any parabens in their products. Such a shame because it did wonders for my hair years ago. Will not touch it now.
5 out of 5 stars
Thumbs up graphic, would recommend
24 March, 2023Verified purchase
Best hair product ever!!!
OMG. Hands down the best hair product ever. I’ve been using the original “It’s a 10” and I switched to this because of the keratin addition and it’s SO GOOD. My hair feels like a dream plus it smells amazing!!
5 out of 5 stars
Thumbs up graphic, would recommend
6 February, 2023Verified purchase
Hair care
My girls and I keep this product on hand. It’s great for helping to treat damaged hair.
1 out of 5 stars
Thumbs down graphic, would not recommend
17 January, 2023
Leaves a sticky residue.
I absolutely love the original It’s a 10. This one leaves my hair with such a sticky residue that it’s nearly impossible to brush. Stick with the original.