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It's a 10 Miracle plus Keratin Sulfate Free Shampoo- 10 fl oz

About this item

At a glance

Paraben Free
Paraben Free
Sulfate Free
Sulfate Free
Cruelty Free
Cruelty Free


  • Keratin-infused to strengthen damaged hair
  • Can be used daily to detangle and protect before heat styling
  • Enhances body and prolongs color
  • Sulfate and paraben free


Hair Type: All Hair Types

Health Facts: Sulfate-Free, Dye-Free, Aluminum-Free, Paraben-Free

Product Form: Liquid

Sustainability Claims: Cruelty-Free

Beauty Purpose: Smoothing

TCIN: 14645015
UPC: 898571000372
Item Number (DPCI): 063-00-2728
Origin: Made in the USA


It's a 10 Miracle Shampoo plus Keratin will leave hair silky, shiny and ultra-soft. Keratin strengthens and fortifies damaged hair, while the gentle formula cleans every strand for brilliant shine. It won't damage hair with harsh sulfates or sodium chloride, and it'll protect hair from heat styling, environmental damage and color fade while enhancing shine. It's lightweight and paraben-free for maximum bounce with every use.
Paraben Free
Formulated without parabens: A product either carries an unqualified on-pack statement indicating that the product is free from parabens, or carries an unqualified on-pack statement "no parabens."
Sulfate Free
Formulated without sulfates: A product either carries an unqualified on-pack statement indicating that it does not contain sulfates (not added sulfates); or carries an unqualified on-pack statement "no sulfates" or "sulfate-free".
Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.
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Shipping options

Get it by Wed, Jun 23 with free 2-day shipping

Shipping details

Estimated ship dimensions: 7 inches length x 2.5 inches width x 2 inches height
Estimated ship weight: 0.785 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the in-store purchase, ship date or online order pickup. See return policy for details.
See the return policy for complete information.

From the manufacturer

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Guest Ratings & Reviews

4.3 out of 5 stars with 36 reviews
58% would recommend
12 recommendations
value: 2.5 out of 5
quality: 3.82 out of 5
effectiveness: 3.77 out of 5

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