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Jason Wu Beauty Hot Fluff Mascara - 0.35oz
$17.99
ColorVolume & Curl
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- Water- Resistant
- Perfect for defining the lashes
- Infused with Jojoba Oil, Castor Oil, Biotin, and Vitamin E
- Cruelty Free
- Parabens Free
- Sulfate Free
Description
Hot Fluff Lash Volume & Curl is a water-resistant mascara that curls your lashes while also giving you the appearance of thicker lashes. The curved nylon brush is perfect for defining, separating, and curling the lashes. It is available in blackest black and infused with Jojoba Oil, Castor Oil, Biotin, and Vitamin E.
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Beauty Purpose: Volumizing, Lengthening
Net weight: .35 Ounces
Features: Built-In Brush
TCIN: 83369920
UPC: 810053571750
Item Number (DPCI): 052-00-3311
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua), peg-8 beeswax, iron oxides (ci 77499), beeswax, stearic acid, hydrogenated polyisobutene, acrylates copolymer, copernicia cerifera (carnauba) wax (copernicia cerifera cera), 1,2-hexanediol, butylene glycol, cellulose, potassium cetyl phosphate, acrylates/ethylhexyl acrylate copolymer, cetearyl olivate, sorbitan olivate, acacia senegal gum, polysorbate 60, acrylates/octylacrylamide copolymer, ethylhexylglycerin, simethicone, glyceryl stearate se, sorbitan stearate, cetearyl alcohol, tromethamine, silica, alcohol, hydroxyethylcellulose, tocopheryl acetate, laureth-21, sodium dehydroacetate, panthenol, ricinus communis (castor) seed oil, simmondsia chinensis (jojoba) seed oil, urea, disodium phosphate, biotin, citric acid, sodium hyaluronate.' '
Shipping details
Estimated ship dimensions: 6.03 inches length x 1.34 inches width x 1.34 inches height
Estimated ship weight: 0.016 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has garnered a strong following for its ability to provide a fresh look throughout the day without smudging or flaking. Guests appreciate its ease of application, natural finish, and the way it enhances lash length and definition. The clean beauty formula, infused with nourishing oils, adds to its appeal. While some guests noted minor issues with volume and clumping, the overall consensus is that this mascara is a reliable choice for everyday wear.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 37 reviews
easy to apply: 3.75 out of 5
easy to remove: 4.5 out of 5
long lasting: 3.25 out of 5
quality: 3 out of 5
value: 3 out of 5
40% would recommend
5 recommendations
5 out of 5 stars
22 April, 2025
originally posted on JW Beauty LLC
Great product
This is the best mascara!! It does not run. At the end of the day it looks as fresh as it did in the morning when you applied it!!
5 out of 5 stars
Thumbs up graphic, would recommend
28 January, 2025
Bring it back
Please bring it back - this is the best mascara!!
5 out of 5 stars
Thumbs up graphic, would recommend
21 January, 2025Verified purchase
- Skin tone: Light
- Skin type: Normal
Bring back!
I’m writing a review in hopes this product will come back (or something similar). I love this mascara because it doesn’t smudge AT ALL. When you take it off, it even comes off in little flaky pieces making it a clean swipe- no more panda eyes. I can’t say it did anything extravagantly specific for my lashes, but it was a great all around- good nice black, made my lashes look naturally good, defined, separated, and lengthened. I liked the wand, It was easy to use and covered all my lashes. I didn’t notice any flaking unless the product had gotten old, then maybe, otherwise it stayed on wonderfully and that’s why I liked it so much. I’ve used many others….Dior, Chanel, Lancôme etc…I prefer this one. Please bring it back!
2 out of 5 stars
Thumbs down graphic, would not recommend
18 April, 2024Verified purchase
DRY
DRY. It does separate lashes well but it’s the driest mascara I’ve ever used. I wonder if it’s just old
5 out of 5 stars
19 January, 2024
originally posted on JW Beauty LLC
This is a lovely, easy to apply mascara that provides the volume and curl my lashes needed. You can't beat the value when compared to the beauty counter brand I used previously.
Just as Promised! Volume & Curl!!!!!!!!!!!!!!!!!!!
1 out of 5 stars
Thumbs down graphic, would not recommend
4 October, 2023Verified purchase
Terrible
It’s terrible don’t waste your money!! It barely goes on… comes off easily, smudges, flakes.. awful
3 out of 5 stars
Thumbs down graphic, would not recommend
19 April, 2023Verified purchase
- Skin tone: Light
Meh
Gave good length but didn't feel like I had much for volume
5 out of 5 stars
29 January, 2023
originally posted on JW Beauty LLC
My New Favorite Mascara
Love this mascara goes on and stays on. The best!!
5 out of 5 stars
13 December, 2022
originally posted on JW Beauty LLC
Perfect
Great product. No clumps or flaking! Easy to apply and lasts long.
5 out of 5 stars
8 April, 2022
originally posted on JW Beauty LLC
New fav
[This review was collected as part of a promotion.] I have naturally longer lashes but I need help with curl and volume. This isn't the most volumizing mascara I've tried but it does build up and also separates without a lot of clumps. It gives me a full yet natural look. If you like chunky mascaras, this one isn't for you. The best part is it's easy to take off.
3 out of 5 stars
6 April, 2022
originally posted on JW Beauty LLC
Applies thins on eye lashes
[This review was collected as part of a promotion.] The hot fluff volume and curl does not work as well as I’d like because it applies very thinly and does not provide the best curls. There are some that can apply thicker and provide a grade hood without looking fake and glibber. This is good for people who don’t want to show thick eyes lashes. It takes several strokes to get the eye lashes up but it’s not as effective. The good thing is that it does not fall off or leave a mess on your face. It stays one and keeps clean. I have not tested this while working out after work or anything.
5 out of 5 stars
6 April, 2022
originally posted on JW Beauty LLC
Excellent
[This review was collected as part of a promotion.] I really liked this product, I don't like the excess of makeup or the new trend of false eyelashes. This product leaves my eyelashes so beautiful, natural, with volume and very simple. You can apply them several times after each drying and it will never look too heavy. It gives that natural look that I'm looking for. It lasts all the time in hot weather where I live in Florida, very easy to remove without damaging our lashes. Its brush gives you the ease of reaching the corners very well without getting dirty. I love it I recommend it 100%
3 out of 5 stars
30 March, 2022
originally posted on JW Beauty LLC
Your Average Mascara.
[This review was collected as part of a promotion.] I've always been very picky on which mascaras I use. I have naturally long lashes and a lot of the mascaras tend to make my lashes clumpy or all stuck together. I do like this mascara, but the brush itself feels a little too rough while applying it to my lashes. The consistency also is a little too much for my liking. It does get the job done, and I will continue to try it to see if anything changes!
4 out of 5 stars
25 March, 2022
originally posted on JW Beauty LLC
Long, fluffy lashes
[This review was collected as part of a promotion.] I bought this mascara about 2 weeks ago to try something more dramatic for my lashes. I liked the length it gave my lashes and how much fuller they looked. Very lightweight and lasted all day for me, and also very easy to remove with soap and water. Definitely became my go to for all my casual dates.
5 out of 5 stars
24 March, 2022
originally posted on JW Beauty LLC
Great mascara!
[This review was collected as part of a promotion.] I highly recommend this mascara, because it does everything a mascara should do. It provides fullness, curl, separation and thickness to your eyelashes while not smudging or causing any irritation. I also appreciate that there's no annoying scent.
5 out of 5 stars
21 March, 2022
originally posted on JW Beauty LLC
For great looking lashes
[This review was collected as part of a promotion.] This is a really great mascara! I wear contacts all day and had no issues with any mascara flaking off onto my face. This did not irritate my eyes. I really appreciate the clean beauty products, especially with this having castor oil, jojoba oil, vitamin e, and biotin. I was blessed with long lashes, however they look very nice with this mascara. This provides plenty of volume and gives them a nice curl!
2 out of 5 stars
21 March, 2022
originally posted on JW Beauty LLC
Not my favorite.
[This review was collected as part of a promotion.] I had high hopes for this mascara. I would say that it's not the worst but it's not the best. I feel like the brush is rough on my lashes. The color is good and the coverage is alright. It feels like cheap mascara to me.
5 out of 5 stars
20 March, 2022
originally posted on JW Beauty LLC
My thin lashes look great!
[This review was collected as part of a promotion.] I have thin lashes that many mascaras just don't work that well on. Jason Wu Beauty Hot Fluff Lash-Volume and Curl mascara is amazing! My lashes have the volume and curl that I've been wanting and are very noticeable. I love that it's water resistant and a clean mascara that is infused with jojoba and castor oil so they get plump and I feel like a conditioning as well. Each lash is defined and looks good with the curved brush. I find it easy to remove, no lumping or clumping during application either. I'm replacing all my other mascaras with Hot Fluff Lash!
5 out of 5 stars
18 March, 2022
originally posted on JW Beauty LLC
Wow..
[This review was collected as part of a promotion.] I love the Hot fluff lash volume and curl! It really makes my lashes pop. I have had so many people ask if I had false lashes on. And I don't even have to put on a full face of makeup. Compared to other brands I have worn, this is one of my favorites. No eye irritation and no smearing, so I'm not walking around looking like a wounded raccoon.
3 out of 5 stars
18 March, 2022
originally posted on JW Beauty LLC
So-So
[This review was collected as part of a promotion.] The consistency of the mascara is quite tacky, making for a not-so-smooth application. I didn’t feel like it gave any volume to my eyelashes. It’s also quite hard to get off of the eyes. I wanted to like this product, but it just didn’t stack up next to other products I’ve used in the past. The color is cool, though. Almost has a black-blue hue to it.