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L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 2 of 4L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 3 of 4L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 4 of 4
L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 1 of 4

L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz

$12.99

FormatWashable
Color700 Black
  • 700 Black
  • 702 Black Brown
  • 701 Blackest Black
  • All Night Black

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • Fanned Out Lashes: See corner to corner panoramic lash volume with L’Oreal Paris Voluminous Panorama Washable Mascara in Black; the lightweight and long-lasting lengthening mascara formula creates lashes that are so fanned out for eyes that look up to 1.4X bigger
  • Multi-Level Bristle Brush: The Panorama Mascara volume and length brush easily grabs each lash from inner to outer corner for even application from root to tip; the 5% stretchflex complex formula wraps each lash with flexible, defined, lash by lash volume
  • Longwear Formula: Panorama volumizing mascara black is smudge resistant, clump resistant and flake resistant with up to 24 hour wear; Ophthalmologist tested; Suitable eye makeup for sensitive eyes and contact lens wearers; Easy to remove make up formula
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color

Description

L'Oreal Paris Panorama Mascara provides corner to corner panoramic volume. A volumizing black mascara that is clump resistant, flake resistant, smudge resistant, and up to 24hr wear. Feels lightweight. Multi-level bristle brush easily grabs each lash from inner to outer corner allowing for even application from root to tip.

Use multi-level bristle brush to easily grab each lash from inner to outer corner fanning out lashes.
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Includes: Applicator
Beauty Purpose: Volumizing, Lengthening
Net weight: .33 fl oz (US)
Features: Smudgeproof, Washable, Long Lasting, Non-Flaking, Lightweight, Non-Clumping, Built-In Brush, Ophthalmologist Tested
TCIN: 89187562
UPC: 071249680971
Item Number (DPCI): 052-04-1420
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua / water / eau, propylene glycol, styrene/acrylates/ammonium methacrylate copolymer, polyurethane-35, cera alba / beeswax / cire dabeille, synthetic fluorphlogopite, glyceryl stearate, cetyl alcohol, peg-200 glyceryl stearate, ethylenediamine/stearyl dimer dilinoleate copolymer, copernicia cerifera cera / carnauba wax / cire de carnauba, stearic acid, palmitic acid, ethylene/va copolymer, alcohol denat., paraffin, aminomethyl propanediol, phenoxyethanol, caprylyl glycol, glycerin, hydroxyethylcellulose, butylene glycol, methylpropanediol, rayon, xanthan gum, caprylic/capric triglyceride, sodium laureth sulfate, myristic acid, tetrasodium edta pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, potassium sorbate, phenylpropanol, bambusa vulgaris extract [+/- may contain ci 77491, ci 77492, ci 77499 / iron oxides ]' '

Allergens & Warnings:

TO SAFEGUARD L'OREAL PURITY, RESERVE THIS PRODUCT FOR YOUR PERSONAL USE, TREAT THE APPLICATOR WITH THE HYGIENIC CARE YOU GIVE YOUR EYES. NEVER APPLY THIS PRODUCT IN A MOVING VEHICLE DO NOT DILUTE MASCARA WITH WATER, SALIVA, OR ANY OTHER SUBSTANCE, CAP TIGHTLY AFTER USE. IF. CHANGE IN ODOR OR APPEARANCE OCCURS, EXISCONTINUE USE, DO NOT USE THIS OR ANY OTHER EYE COSMETIC IF YOUR EYE IS INJURED, IRRITATED OR INFECTED. CONSULT A PHYSICIAN PROMPTLY

Shipping details

Estimated ship dimensions: 0.93 inches length x 2.69 inches width x 7.05 inches height
Estimated ship weight: 0.07 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: What is the difference between the all night black version and blackest black? Which is darker? And is the formula different since the tube looks different?

submitted by Tombraider98 - 9 months ago
  • A: If you zoom in on the packaged mascaras it says that the All Night Black is up to 24 hours wear. Does not state waterproof however. They do have a waterproof one if needed.

    submitted byJerseyLady - 8 months ago
  • A: Hello Tombraider98. We appreciate your interest in L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara. The Voluminous Panorama Washable Mascara in the shade All Night Black has extreme black pigments combined with 5 percent stretchflex complex formula gives you flexible, defined, lash by lash volume. We hope you find this information helpful.

    submitted byL'OrealParisProductExpert - 9 months ago
    Brand expert

Q: Which is darker-black or blackest black?

submitted by Beyond Basics - 1 year ago
  • A: Hey, Great question! The color Blackest Black will be the darkest! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert
  • A: Hi there, Beyond Basics! Thank you for reaching out about our Voluminous Panorama Volumizing and Lengthening Mascara. Our shade Blackest Black is the darkest shade we have available in our new Panorama Mascara. We hope this is helpful!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Q: is this a tubing mascara?

submitted by Rylee - 1 year ago
  • A: while it’s not a true “tubing mascara” i do find it’s easily removable with water JUST like with a tubing mascara!!

    submitted bymakayrhae - 8 months ago
  • A: Hi there, Rylee! Thank you for reaching out about our Voluminous Panorama Volumizing and Lengthening Mascara. For a tubing mascara, we recommend our Double Extend Tubing Mascara, a lengthening mascara that extends lashes for up to 80 percent longer-looking, nourished lashes. We hope this helps!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Q: Which is darker? Blackest Black or All Nighter Black?

submitted by KymmiJ - 30 days ago
  • A: Hello! Thank you for your question about our Voluminous Panorama Mascara shades. Both "Blackest Black" and "All Nighter Black" are stunningly dark. However, "All Nighter Black" is typically our deepest, most intense black. It's designed for a bold, dramatic look. "Blackest Black" is also rich and dark, but it may offer a slightly softer finish in comparison. We hope this helps you achieve your captivating gaze!

    submitted byL'OrealParisProductExpert - 29 days ago
    Brand expert

Q: Is this cruelty free?

submitted by Day - 7 months ago
  • A: Hi there! Thank you for reaching out to us about the Voluminous Panorama Volumizing and Lengthening Mascara.- At L’Oréal, we care for animal welfare and do not test on animals. We are for a world without animal testing. Since 1989, we have not tested the safety of our products on animals, 14 years before regulations required us to do so. There are effective non-animal ways to ensure the safety of cosmetic products. For example, over 40 years ago, L’Oréal pioneered the development of human reconstructed skin that is more accurate for analyzing how cosmetic ingredients and products will behave on human skin.

    submitted byL'OrealParisProductExpert - 7 months ago
    Brand expert

Q: What’s darker, all night black or blackest black

submitted by Fhujdfjjiiybn - 7 months ago
  • A: Hi there! Thank you for reaching out about our Voluminous Panorama Volumizing and Lengthening Mascara. Our darkest shade is our Blackest Black. We hope this helps!

    submitted byL'OrealParisProductExpert - 7 months ago
    Brand expert

Q: Is this product cruelty free?

submitted by kathy - 9 months ago
  • A: Hi there kathy! Thank you for reaching out to us, at L’Oréal, we care for animal welfare and do not test on animals. We are for a world without animal testing. There are effective non-animal ways to ensure the safety of cosmetic products. For example, over 40 years ago, L’Oréal pioneered the development of human reconstructed skin that is more accurate for analyzing how cosmetic ingredients and products will behave on human skin.

    submitted byL'OrealParisProductExpert - 9 months ago
    Brand expert

Q: Is the wand really flexible, like Maybelline Sky High, or stiffer, like Benefit Bad Gal Bang?

submitted by Jean - 1 year ago
  • A: Hey there Jean! Thank you for reaching out to us about the Voluminous Panorama Volumizing and Lengthening Mascara. This Mascara includes a multi-level bristle brush to evenly coat each lash from the inner to outer corner for max volume. We hope you give it a try and you love your results!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Q: Is the tube metal or plastic?

submitted by Annie - 1 year ago
  • A: Hi there, Annie! Thank you for reaching out about our Voluminous Panorama Volumizing and Lengthening Mascara. Our tube is made of plastic with a gold metallic design coating. This mascara includes a multi-level bristle brush to evenly coat each lash from the inner to outer corner for max volume. We hope this is helpful!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Q: Is the mascara fragrence free?

submitted by Carol - 1 year ago
  • A: Hi there, Carol! We appreciate you taking the time to reach out about our Panorama Washable Mascara. Our formula is an ophthalmologist-tested formula that suits sensitive eyes and contact lens wearers. All of our ingredients are listed on the website. We hope this helps!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Related Categories

Guests are saying

This mascara impresses with its ability to lengthen and define lashes without clumping, making it a favorite among guests. The unique wand design allows for easy application, ensuring every lash is coated evenly. Many guests appreciate its long-lasting formula that resists smudging and flaking, while still being easy to remove. Although some desire more color options, the overall performance and quality make it a standout choice for daily wear.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 2135 reviews
    easy to apply: 4.11 out of 5
    easy to remove: 3.6 out of 5
    long lasting: 3.94 out of 5
    quality: 3.55 out of 5
    value: 3.56 out of 5
    54% would recommend
    163 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    4 November, 2025
    • Skin concern: Dark circles
    • Hair color: Brunette
    • Skin type: Dry
    • Skin tone: Light
    • Eye color: Hazel

    Awesome

    I adore this mascara it makes my lashes look longer and doesn’t flake. I hope they never discontinue it
    clc
    easy to apply: 5 out of 5
    easy to remove: 3 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 November, 2025Verified purchase

    New holy grail unlocked!

    RIP Cover Girl orange tube failsafe since MIDDLE SCHOOL IN THE 90s...and hello whatever this is. So much better, honestly. Doesn't flake, doesn't smudge, has a brown-black, comes off easily enough, and keeps my stubbornly straight lashes curled...what is not to like? Lucked out.
    Montana
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    31 October, 2025Verified purchase
    • Skin type: Combination

    Don't understand the hype

    Wish I hadn’t strayed from L’Oréal’s Lash paradise!! This mascara clumps and is difficult to remove even using Chanel Micellar cleanser. The curl does not hold with this mascara. I don’t understand the hype. Going back to old faithful.
    1 reply from L'OrealParisProductExpert team - 8 days ago
    Hi Cristi. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the Voluminous Panorama Mascara. We would like to speak with you directly about it. Please give us a call at 800-322-2036, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    Cristi
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    30 October, 2025Verified purchase
    • Skin type: Combination
    • Skin tone: Medium

    Returned

    A makeup artist and well known YouTuber suggested this. I now realize she’s probably being paid by the company. I don’t even have short eyelashes but this made by eyelashes look stubby. There are WAY better basic mascaras
    1 reply from L'OrealParisProductExpert team - 8 days ago
    Hi Can. Thank you for reaching out to L'Oreal and sharing your comments on the Voluminous Panorama Mascara. Feedback from our consumers is very important to us and helps us improve all of our products! We appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team. We hope you continue using our products!
    Can
    easy to apply: 3 out of 5
    easy to remove: 3 out of 5
    long lasting: 3 out of 5
    quality: 3 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    29 October, 2025Verified purchase
    • Skin type: Oily, Normal
    • Skin tone: Light
    • Hair color: Auburn
    • Eye color: Hazel

    Purchase again!

    Good mascara! It doesn’t clump and relatively stays the same volume throughout the day
    Summer
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 4 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    26 October, 2025
    originally posted on lorealparisusa.com
    Image

    First mascara I’ve ever repurchased!!

    I’ve never bought any mascara twice. This is the first mascara, drug store or high end that I’ve ever repurchased. Love the brush you can get closer to the inner eye lashes without smearing onto skin and coat every lash. Very pigmented as well. So in love with this mascara, please don’t ever stop making this!!
    Janelo122
    Did you find this review helpful?
    1 out of 5 stars
    22 October, 2025Verified purchase
    • Skin concern: Acne
    • Skin type: Dry
    • Eye color: Brown
    • Skin tone: Light
    • Hair color: Black

    (no review title)

    I hate this mascara. Weighs my lashes down and makes them look so short
    1 reply from L'OrealParisProductExpert team - 16 days ago
    Hey Daniella. We are sorry to hear that L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara is not your new favorite. We hope you continue to explore our new mascaras. https://www.target.com/s?searchTerm=loreal+paris+mascaras
    Daniella
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 October, 2025Verified purchase

    (no review title)

    best mascara
    Rebecca
    Did you find this review helpful?
    1 out of 5 stars
    16 October, 2025Verified purchase
    • Eye color: Brown

    (no review title)

    Weighs eyelashes down.
    1 reply from L'OrealParisProductExpert team - 18 days ago
    Hi Jennifer. Thank you for reaching out to L'Oreal regarding the Voluminous Panorama Mascara. We are sorry your results were not what you were expecting. We’d like to help! Please call us at 800-322-2036, M-F, 9am-5:30pm, ET and provide us with your case #43256467. Please have the product with you when you call. Looking forward to hearing from you!
    Jennifer
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 October, 2025Verified purchase
    • Skin tone: Light

    (no review title)

    Great mascara, makes lashes look long.
    Josie
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    14 October, 2025Verified purchase
    • Skin type: Combination
    • Eye color: Green
    • Hair color: Brunette
    • Skin tone: Medium

    Buy it, now!!

    You have to try this mascara. Every time I wear it, I get compliments on my eyelashes.
    Palm
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 October, 2025
    • Skin tone: Medium
    • Skin type: Combination
    • Skin concern: Pores, Uneven skin tone
    • Hair color: Black
    • Eye color: Brown

    MASCARA

    I have little thin lashes and this mascara made my lashes POP!
    Stella
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 September, 2025Verified purchase

    omg!

    i loved this mascara, HATED it at first but after the tube dries out a little it is perfection! separates my lashes great without giving spider lashes!
    brookeut
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 September, 2025Verified purchase
    • Skin type: Combination
    • Skin tone: Medium

    Please never change, never discontinue!

    This is the best mascara that lengthens and stays on for a long time! Please never change the formula and never discontinue this!
    Em em
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 September, 2025Verified purchase
    • Skin tone: Medium
    • Skin type: Combination
    • Hair color: Black
    • Eye color: Brown

    Is amazing!!!

    Wow I don’t really used much makeup but wow this mascara is on another level , I order “all night black” and it’s really Black and the length that gives is wowwwww amazing is a must .
    Stephany10
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    15 September, 2025Verified purchase
    • Eye color: Brown
    • Hair color: Brunette
    • Skin concern: Uneven skin tone, Aging, Dullness, Sun damage, Puffiness
    • Skin type: Combination
    • Skin tone: Medium

    Love

    My lashes look so long!!! Totally recommend this mascara
    Veronica
    Did you find this review helpful?
    4 out of 5 stars
    10 September, 2025Verified purchase
    • Hair color: Auburn
    • Skin tone: Light
    • Eye color: Green
    • Skin type: Combination

    Best New Mascara Ive Tried in a LONG Time

    I was hesitant to try a new mascara again bec I feel they over promise & under deliver but after researching and reading many reviews I decided to purchase it. To my great surprise, it lengthens beautifully. Gives me the level of volume I like on my lashes (I prefer length over volume). It holds the curl all day (I do curl my lashes before mascara). And it lasts all day without any issues. I do take it off with warm water & 2 drops of oil which I use to remove all my mascaras. Bonus for me: it’s non waterproof so it gives my lashes better care for growth. I’d definitely recommend if you resonate with my comments here.
    Yogafied
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 September, 2025Verified purchase
    • Skin type: Combination
    • Hair color: Brunette
    • Skin concern: Aging
    • Skin tone: Medium

    Would recomend

    I think this is now my favorite mascara will definitely buy again. It lengthens my lashes with the clumps.
    Nala
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    31 August, 2025Verified purchase
    • Skin concern: Aging, Puffiness, Redness
    • Skin type: Normal
    • Skin tone: Light
    • Hair color: Brunette
    • Eye color: Hazel

    Lashes

    This mascara has help define my lashes and not making them look clumpy- you know it’s good when your teen daughter always “borrows” your makeup since they feel they know it all
    NancyDios
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    21 August, 2025Verified purchase
    • Skin tone: Light
    • Hair color: Brunette
    • Skin type: Normal
    • Eye color: Blue

    Best mascara on the market!!

    I’m an ex-makeup artist now that I’m a full-time mom but this is my favorite mascara I’ve ever used! Hands down the best on the market for the value! Please don’t ever change it!!
    TJohnson
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    4 guests found this review helpful. Did you?

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