L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 701 Blackest Black - 0.33 fl oz
$12.99
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$1.99 - $9.99
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4.6 out of 5 stars with 13475 ratings
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This mascara impresses with its ability to lengthen and define lashes without clumping, making it a favorite among guests. The unique wand design allows for easy application, ensuring every lash is coated evenly. Many guests appreciate its long-lasting formula that resists smudging and flaking, while still being easy to remove. Although some desire more color options, the overall performance and quality make it a standout choice for daily wear.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1772 reviews
easy to apply: 4.11 out of 5
easy to remove: 3.61 out of 5
long lasting: 4.01 out of 5
quality: 3.6 out of 5
value: 3.59 out of 5
55% would recommend
180 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
5 March, 2026Verified purchase
- Hair color: Brunette
- Skin tone: Medium
- Eye color: Brown
- Skin concern: Sensitivity, Redness
- Skin type: Dry
(no review title)
I got the burgundy cashmere shade, and I have dark brown lashes, made it look like brown, I loved it though, gave me a clean makeup look
1 out of 5 stars
Thumbs down graphic, would not recommend
3 March, 2026Verified purchase
- Skin tone: Medium
- Eye color: Green
- Skin type: Dry
- Hair color: Blonde
Clumpy
Very clumpy
1 reply from L'OrealParisProductExpert team - 6 days ago
Hi Anonymous. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the Voluminous Panorama Volumizing & Lengthening Mascara. We would like to speak with you directly about it. Please give us a call at 800-322-2036, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
1 out of 5 stars
Thumbs down graphic, would not recommend
18 February, 2026Verified purchase
Not worth buying.
Not a good product. I purchased waterproof because my eyelashes are straight and normal mascara straightens them after I curl them. Waterproof mascara usually works, this one is more like regular mascara, not waterproof.
5 out of 5 stars
18 February, 2026Verified purchase
- Skin type: Normal
- Eye color: Hazel
- Hair color: Brunette
- Skin concern: Uneven skin tone, Aging, Dark circles
- Skin tone: Medium
Amazing!!!
I love this mascara. It is buildable and washes off great.
2 out of 5 stars
14 February, 2026Verified purchase
- Skin tone: Medium
- Skin type: Normal
Do you love raccoon eyes?
Well, that’s what you’ll get from the waterproof formula! Holds the curl I guess there’s that.
5 out of 5 stars
Thumbs up graphic, would recommend
10 February, 2026Verified purchase
- Eye color: Hazel
- Skin concern: Pores, Calluses, Cuticles, Acne, Sun damage, Dark circles, Redness, Aging, Cellulite
- Hair color: Brunette
- Skin type: Combination
- Skin tone: Medium
Very nice
Brown leather is really a pretty shade. I have brown eyes, and this is a really subtle, natural pairing. The formula is great, just like standard panoramic, but a fun shade to change it up.
1 out of 5 stars
3 February, 2026
Ifs giving early 200's clumpy lashes
It’s trash kid. I have long eyes and now I had thick clumpy lashes haha
1 out of 5 stars
1 February, 2026Verified purchase
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Dry
(no review title)
Too clumpy and impossible to separate lashes
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi there! Thank you for reaching out about our L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara. We aim for every application to provide beautiful definition, so it’s disappointing to know the formula felt clumpy and made lash separation difficult for you.
1 out of 5 stars
Thumbs down graphic, would not recommend
31 January, 2026Verified purchase
- Skin tone: Dark
- Hair color: Red
- Eye color: Brown
- Skin type: Dry
Too dark in my opinion.
It’s not brown enough for my taste…I have red hair so I was hoping for something just a tad darker than my hair and this was darker than I expected.
1 out of 5 stars
28 January, 2026Verified purchase
Never again
Made my eyelashes dry and brittle. I had lashes falling out after a few days using. Went into the garbage.
1 reply from L'OrealParisProductExpert team - 1 month ago
We are sorry to hear about the experience you had with our L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara. We would like to speak with you directly about it. Please give us a call @ 800-322-2036 M-F 9:00 am – 5:30 pm ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
5 out of 5 stars
Thumbs up graphic, would recommend
5 January, 2026Verified purchase
- Eye color: Brown
- Skin tone: Light
- Skin type: Combination
- Skin concern: Blackheads, Uneven skin tone
- Hair color: Auburn
(no review title)
This mascara never fails me genuinely from laughing crying and to not smearing and keeping them looking like a fresh lash lift 🤪🖤
1 out of 5 stars
Thumbs down graphic, would not recommend
29 December, 2025Verified purchase
(no review title)
clumps and doesn't hold my curl
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi there, Vanessa! We appreciate you taking the time to reach out about our Voluminous Panorama Volumizing and Lengthening Mascara. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
4 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Dark circles
- Hair color: Brunette
- Eye color: Brown
Great mascara!
I really like how this lengthens my lashes without clumping! It stays on all day and doesn't flake or smudge at all.
5 out of 5 stars
25 December, 2025Verified purchase
- Hair color: Brunette
- Skin tone: Light
- Skin type: Combination
(no review title)
Love the length it gives my lashes !!
1 out of 5 stars
Thumbs down graphic, would not recommend
23 December, 2025Verified purchase
- Eye color: Brown
- Skin type: Oily
- Hair color: Brunette
- Skin tone: Light
Panorama Mascara or Concrete Mixer? You Decide!
Okay, so let me just paint the picture: I was looking for a mascara that would give me long, lush lashes. Instead, I think I accidentally bought a tiny tube of industrial-strength adhesive. Seriously, if you ever need to glue together a broken vase, just reach for this mascara instead. I swear they must’ve mixed it with gorilla glue and a sprinkle of cement dust for good measure. On the bright side, if there’s ever a tornado, my lashes will be the last thing standing. But on the downside, I might need a chisel to take this stuff off. I even stood in a hot shower for 40 minutes, sitting on the shower floor pan like a whale out of water, just trying to soften it. It helped a bit, but there’s still about 50% of the mascara stubbornly clinging on. Oh, and just an FYI for the L’Oréal staff at headquarters: I’ve lost about 20% of my lash hairs in the process. Maybe consider putting the waterproof version in a different color package—like red or yellow—so we know what we’re getting into! Now I’m on a last growth journey free me !!!!
1 reply from L'OrealParisProductExpert team - 3 months ago
Hello Kae. We are very sorry to hear about your experience with our Voluminous Panorama Volumizing and Lengthening Mascara. We would like to speak to you directly about this. Please contact us at 800-322-2036 M-F 9:00 am – 5:30 pm ET for assistance. We look forward to speaking with you!
5 out of 5 stars
Thumbs up graphic, would recommend
23 December, 2025Verified purchase
Skip the false lashes ! buy this mascara!!!
Luxury mascara and worth every penny! Love everything about this mascara from the brush to the formula !!!! works for all types of lashes.
3 out of 5 stars
21 December, 2025Verified purchase
(no review title)
Its ok, it does smudge to my under eyes after a couple hrs of wearing. Wont purchase again
1 reply from L'OrealParisProductExpert team - 3 months ago
Hi Dianaf. We are sorry to hear that L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara is not your new favorite. We will share you feedback with the others on our team.
5 out of 5 stars
Thumbs up graphic, would recommend
17 December, 2025Verified purchase
(no review title)
Great
5 out of 5 stars
Thumbs up graphic, would recommend
14 December, 2025Verified purchase
Lashes for days!
I’ve been using this mascara since finding it on Instagram and I love it! I get compliments all the time asking me what brand of fake eyelashes I’m wearing. So I decided to put this in a stocking this year.
5 out of 5 stars
12 December, 2025Verified purchase
- Skin tone: Light
- Eye color: Brown
- Hair color: Red
- Skin type: Normal
(no review title)
Love this mascara. No foul smell and goes on smooth.