L'Oreal Paris Voluminous Mascara - 310 Blackest Black - 0.28 fl oz
$9.99
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$17.99
Buy 1, get 1 25% off select mascara & false lashes
4.4 out of 5 stars with 483 ratings
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$11.99
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4.3 out of 5 stars with 7121 ratings
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4.4 out of 5 stars with 1753 ratings
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Guests are saying
The mascara has been a long-time favorite for many guests, known for its ability to create voluminous, long lashes. However, recent formula changes have led to disappointment, with reports of flaking, difficulty in removal, and irritation. Despite the negative feedback, some guests still appreciate the color options and the initial application. Guests are hopeful for a return to the original formula that made this mascara a staple in their beauty routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9 out of 5 stars with 5108 reviews
easy to apply: 4.11 out of 5
easy to remove: 3.77 out of 5
long lasting: 3.59 out of 5
quality: 3.43 out of 5
value: 3.41 out of 5
55% would recommend
740 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
15 February, 2026Verified purchase
- Eye color: Hazel
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Normal
Clumpy
This mascara clumps after a few weeks. Don’t waste your money.
1 out of 5 stars
12 February, 2026
originally posted on lorealparisusa.com
Absolutely awful new formula
This used to be the only mascara I would use. It was absolutely amazing. I just bought a bottle because my last one was completely out and I was very sadly disappointed. It is no longer the same formula and is an absolute horror to get off. It’s so flakey and gets in my eyes. I’m absolutely devastated and am too scared to try any other mascaras because I already had my favorite one😭
1 out of 5 stars
11 February, 2026
originally posted on lorealparisusa.com
GO BACK to OLD FORMULA
I have been using this same mascara for 26+ years. I used a daily combination of the original (grey tube), the carbon black and the white primer. I SWORE by these and refused to use or even try anything else. I referred so many to try these—and said that they’d never go back to another mascara again. This formula change was an EPIC fail. This mascara is not even close to what it used to be. In fact it doesn’t even deliver OK results. It clumps up horribly, doesn’t give any volume, and drys out so fast. So I’ve now jumped on the list of loyal users who are also searching to find another mascara. L’Oréal you have broken the millions of hearts of those who swore by this mascara. To sum this up—PLEASE go BACK to the old formula.
3 out of 5 stars
Thumbs down graphic, would not recommend
9 February, 2026Verified purchase
- Eye color: Brown
- Hair color: Brunette
- Skin type: Normal
- Skin tone: Light
Color isnt as advertised
Great lengthening and volume, NOT a clear burgundy color as advertised on the packaging. Maybe close to brown, but mostly looks black.
5 out of 5 stars
Thumbs up graphic, would recommend
9 February, 2026Verified purchase
- Skin type: Combination
- Skin tone: Light
- Eye color: Brown
- Hair color: Blonde
Great volume
Great product
1 out of 5 stars
Thumbs down graphic, would not recommend
6 February, 2026Verified purchase
Awful! Very hard to remove after numerous washes! Returning!!
The new formula is awful! Returning! Clumpy, won’t wash off even with eye makeup remover…makes lashes brittle as a result. Used to love L’Oréal mascara…HATE it now!
1 reply from L'OrealParisProductExpert team - 9 days ago
Hi there! Thank you for reaching out about our L'Oreal Paris Voluminous Mascara. We are very sorry to hear that our new mascara formula did not meet your expectations. Quality and consumer satisfaction are our top priorities, and we take your feedback regarding clumping and lash brittleness seriously.
1 out of 5 stars
5 February, 2026
originally posted on lorealparisusa.com
Go back to the old formula.
I have used this mascara for years. Whatever this new formula is is absolutely awful. My eyes burn every time I put it on and within minutes, they are watering and causing tears to run out of my eyes and smudge the mascara.
5 out of 5 stars
3 February, 2026
originally posted on lorealparisusa.com
I love this product it is really amazing
it is my go to mascara and it is easy to just throw on and it will stay in place and it is easy to get off too
3 out of 5 stars
Thumbs up graphic, would recommend
2 February, 2026Verified purchase
- Skin type: Dry
- Skin tone: Light
- Skin concern: Sensitivity, Dark circles
- Hair color: Brunette
- Eye color: Brown
Yes and no...
So I love the color and just how well the mascara goes on and doesn’t budge! however… I feel like the bottle doesn’t last very long and it dries out quickly- thus the 3 stars. So for the price I’d say worth a shot! but maybe I’d like it to last just a little longer…
1 reply from L'OrealParisProductExpert team - 15 days ago
Hello Modestistheehottest! We are delighted to hear that you love the color and the budge-proof wear of our Voluminous Mascara, though we truly appreciate your honest feedback regarding the longevity of the formula inside the bottle. Because this iconic mascara is designed with a rich, creamy consistency to provide that signature volume, it can be sensitive to air exposure which may lead to it drying out sooner than expected. To help your mascara stay fresh and fluid for longer, we recommend avoiding "pumping" the wand in and out of the tube, as this pushes excess air into the bottle; instead, try gently swirling the wand inside to pick up the product. Ensuring the cap is twisted tightly after every use will also help preserve that smooth application you enjoy. We are glad you find it worth the shot for the results it delivers, and your insights are incredibly helpful as we continue to refine the experience of our most loved formulas.
5 out of 5 stars
Thumbs up graphic, would recommend
2 February, 2026Verified purchase
(no review title)
Decent mascara for the money. I like that it stays put.
2 out of 5 stars
2 February, 2026
originally posted on lorealparisusa.com
Formula changes makes hard to remove now
Used this mascara for 20 years but I am going to have to start using something else. It’s too hard to wash off. It’s more like a water proof mascara now. I thought it was my face wash but I bought two other face washes before I realized that it really just was the mascara. Can you go back to making the old formula? Let us know if so, so we can start buying it again.
1 out of 5 stars
Thumbs down graphic, would not recommend
28 January, 2026Verified purchase
Not what I expected
I was really expecting this green mascara to pop out. But disappointed to say it looks like a regular black mascara on my eyelashes. Wiped it off and looks black on the facial wipe. Not worth the price.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 January, 2026Verified purchase
- Skin tone: Medium
- Eye color: Hazel
- Skin concern: Cellulite, Aging, Sensitivity
- Hair color: Brunette
- Skin type: Normal
Dont buy it
Hardly give your eye lashes any length or color
1 reply from L'OrealParisProductExpert team - 23 days ago
Hello there! We are sorry to hear that the Deep Green shade of our Voluminous Mascara did not provide the color intensity or length you were expecting. This particular collection is formulated primarily to deliver bold, high-impact volume and a subtle hint of color that is often most visible when your lashes catch the light. To help the green pigment stand out more vibrantly, we suggest applying a lash primer beforehand, as this creates a neutral base that allows the deep green tones to pop. For enhanced length while using this volumizing formula, try a slow, steady sweep from the very root to the tip of your lashes, ensuring you build the product in two thin coats while the first is still slightly damp. Your feedback is incredibly helpful as we continue to develop a wide range of shades and finishes to meet the diverse needs of our consumers.
5 out of 5 stars
Thumbs up graphic, would recommend
21 January, 2026Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Blackheads, Dullness, Aging, Redness, Uneven skin tone
Love the blue
The only blue mascara that I will buy. Product is lovely and easy to apply. The blue shows after 2 applications without the need to excessively layer
5 out of 5 stars
Thumbs up graphic, would recommend
13 January, 2026Verified purchase
- Skin tone: Medium
my favorite mascara
my favorite mascara. never clumps and my lashes look so full and natural
1 out of 5 stars
Thumbs down graphic, would not recommend
4 January, 2026Verified purchase
- Skin concern: Sensitivity
- Hair color: Brunette
- Skin type: Dry
- Skin tone: Light
- Eye color: Green
Colorblind
Do not buy! When applied, it looks just like a normal black mascara. No color whatsoever. I don’t know how this made it past the door.
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi there! Thank you for reaching out about our Voluminous Mascara. We know how frustrating it can be when a product does not perform as expected. We would like to speak with you directly about it. Our Customer Service hours of operation are Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. It would be helpful if you had the product available when you call. We look forward to speaking with you!
3 out of 5 stars
Thumbs down graphic, would not recommend
1 January, 2026
- Skin concern: Blackheads, Acne, Pores
- Eye color: Blue
- Skin tone: Light
- Hair color: Blonde
- Skin type: Oily
idk girl
cool color shows up ok but my lashes FALL so fast with this so i use it on the bottom
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi there, m! We love that you've found a great use for it on your bottom lashes—that’s a pro move! If you want to give it another try on top, try 'wiping' the excess product off the brush onto a tissue before applying. Sometimes applying too much product at the base can cause lashes to lose their bounce. Alternatively, if you’re looking for 'sky-high' lift that won't budge, you might enjoy our Telescopic Lift Mascara, which is designed specifically for gravity-defying length and hold!
2 out of 5 stars
30 December, 2025
originally posted on lorealparisusa.com
Used to Be Great
I used the Voluminous Carbon Black for many, many years. Unfortunately, the formula has changed and the mascara is no longer what it previously was. It seems "dried" out and flakes terribly. I bought two separate tubes at stores thinking maybe they were old but that wasn't the case. I'll be looking for a new mascara as this product is not for me.
1 out of 5 stars
Thumbs down graphic, would not recommend
25 December, 2025Verified purchase
Black base, not green
This is not green. It is black with a few green sparkles in it. Not worth the price. Just get a good black mascara
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi McAwesome. Thank you for your review of L'Oreal Paris Voluminous Deep Green Washable Mascara. We will share your feedback with the rest of our team.
5 out of 5 stars
Thumbs up graphic, would recommend
22 December, 2025Verified purchase
(no review title)
Last all day and gives volume