L'Oreal Paris Voluminous Mascara - 0.28 fl oz

L'Oreal Paris Voluminous Mascara - 0.28 fl oz - image 1 of 4L'Oreal Paris Voluminous Mascara - 0.28 fl oz - image 2 of 4L'Oreal Paris Voluminous Mascara - 0.28 fl oz - image 3 of 4L'Oreal Paris Voluminous Mascara - 0.28 fl oz - image 4 of 4
L'Oreal Paris Voluminous Mascara - 0.28 fl oz - image 1 of 4
$8.99When purchased online

About this item

At a glance

No Synthetic Fragrance
No Synthetic Fragrance

Highlights

  • L'Oreal Paris Voluminous Original Washable Mascara: this volumizing mascara is uniquely formulated to resist clumping, soften and build lashes up to 5X their natural thickness; The Volume Maximizing Brush thickens lashes evenly and smoothly; Suitable for sensitive eyes and contact lens wearers
  • L'Oreal Paris Mascara Makeup: Get the long, full eyelashes you love with our best mascaras and eyelash primers; Choose from our innovative waterproof and washables mascaras and variety of mascara wands.
  • Create you perfect eye makeup look with our collection of mascaras, achieve sleek lines with liquid and gel eyeliner, define your brows and discover eyeshadow palettes with shades made for every eye color
  • Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, eyeliners, eyebrow pencils, eyeshadow palettes, lipsticks and much more
  • Perfect To Pair With: L'Oreal Paris Voluminous Lash Primer; This lightweight eyelash mascara primer instantly builds dramatic volume and length on each lash for use under Voluminous mascara to instantly boost every lash look

Specifications

Suggested Age: Adult Use Only

Health Facts: Contains Ceramides, Paraben-Free, Phthalate-Free, Aluminum-Free, No Fragrance Added

Color Palette: Medium Tones

Includes: Mascara

Beauty Purpose: Volumizing

Net weight: .26 fl oz (US)

Features: Non-Clumping

TCIN: 75557798
UPC: 071249372029
Item Number (DPCI): 052-04-0176
Origin: Assem USA w/foreign/dom. parts

Description

L’Oreal Paris Voluminous Original Volume Building Mascara is uniquely formulated to resist clumping, keep lashes soft, and build lashes up to 5x their natural thickness. Volume Maximizing Brush quickly thickens and builds lashes evenly for a full and bold look. Contains Panthenol and Ceramide-R and helps protect and condition lashes. Resists clumping and flaking, and leaves lashes supple and soft to the touch.
Place brush at base of lashes and gently sweep up to tip. Removes easily with soap and water.
No Synthetic Fragrance
A product that either makes an on-pack statement indicating that it does not contain synthetic fragrance, or carries an unqualified on-pack statement "no fragrance".
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If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

g2004214 ingredients: aqua / water / eau, paraffin, potassium cetyl phosphate, acrylates copolymer, cera alba / beeswax / cire dabeille, copernicia cerifera cera / carnauba wax / cire de carnauba, ethylene/acrylic acid copolymer, steareth-2, cetyl alcohol, phenoxyethanol, hydroxyethylcellulose, acacia senegal gum, ethylenediamine/stearyl dimer dilinoleate copolymer, sodium dehydroacetate, caprylyl glycol, hydrogenated jojoba oil, hydrogenated palm oil, disodium edta, sodium hyaluronate, 2-oleamido-1,3-octadecanediol, panthenol, laureth-21, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, bht [+/- may contain ci 77491, ci 77499 / iron oxides, ci 75470 / carmine, mica, ci 77891 / titanium dioxide]

Allergens & Warnings:

TO SAFEGUARD L'OREAL PURITY, RESERVE THIS PRODUCT FOR YOUR PERSONAL USE. TREAT THE APPLICATOR WITH THE HYGIENIC CARE YOU GIVE YOUR EYES. NEVER APPLY THIS PRODUCT IN A MOVING VEHICLE. DO NOT DILUTE MASCARA WITH WATER, SALIVA, OR ANY OTHER SUBSTANCE. CAP TIGHTLY AFTER USE. IF CHANGE IN ODOR OR APPEARANCE OCCURS, DISCONTINUE USE. DO NOT USE THIS OR ANY OTHER EYE COSMETIC IF YOUR EYE IS INJURED, IRRITATED OR INFECTED. CONSULT A PHYSICIAN PROMPTLY.

Shipping details

Estimated ship dimensions: 7.02 inches length x 2.52 inches width x 1.09 inches height
Estimated ship weight: 0.05 pounds
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, APO/FPO, Virgin Islands, U.S.

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
3.9 out of 5 stars with 2266 reviews
69% would recommend
377 recommendations
long lasting: 3.85 out of 5
value: 3.89 out of 5
quality: 3.83 out of 5
easy to remove: 4.1 out of 5
easy to apply: 4.4 out of 5

Dried out tube

1 out of 5 stars
Would not recommend
Dried out Deep Green - 10 days ago, Verified purchaser
I have purchased two tubes of Loreal Voluminous Mascara in Deep Green and each tube was dried out upon opening. Youu can't even apply to lashes. Completely dried! I have never had this problem with Carbon Black. I'm returning this tube tomorrow.
1 reply from L'OrealParisProductExpert team - 10 days ago
Hi there! We are sorry to hear about the experience you had with our Voluminous Mascara. We will be sure to share your comments with others in our team. If you still have this mascara, please give us a call at 800-322-2036, M-F 9:00 am – 5:30 pm ET. We would like to look into this issue further. We hope to speak with you soon!
value: 1 out of 5
quality: 1 out of 5
long lasting: 1 out of 5
easy to remove: 1 out of 5
easy to apply: 1 out of 5
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Did not work for me

2 out of 5 stars
Modernruki - 18 days ago
originally posted on lorealparisusa.com
Did not work for me. My lashes looked always not curly (much better with Bambi mascara) I had the sensations of wet lashes all the time, like if it did not dry after the application.
1 reply from Consumer Care Center team - 14 days ago
Hi there! We are sorry to hear our Voluminous-Waterproof-Mascara did not leave you with the results in which you were hoping for. We understand how frustrating that can be and appreciate you sharing your personal experience with us. We suggest trying our L’Oreal Paris Voluminous Lash Paradise Mascara, it gives your lashes instant breathtaking volume and length. We hope you give this a try and see great results!
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Personal info

  • Skin tone:
    Medium
  • Skin type:
    Dry
  • Hair color:
    Brunette
  • Eye color:
    Brown
  • Favorite novelty mascara

    5 out of 5 stars
    Would recommend
    Pkwai - 21 days ago
    No idea what people are talking about; the blue color one is the most pigmented color mascara I've ever used, as long as you build layers. Literal neon blue that makes any makeup look POP. Formula is great, good volume, good length, though not dramatic. No clumping. Always have people ask what mascara I'm wearing when I go out in this.
    1 guest found this review helpful. Did you?

    Personal info

  • Hair color:
    Black
  • Eye color:
    Hazel
  • Skin type:
    Combination
  • Best Mascara

    5 out of 5 stars
    Would recommend
    Coco - 25 days ago, Verified purchaser
    Best mascara ever is for ever with me … I has using since 1998
    long lasting: 5 out of 5
    quality: 5 out of 5
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Personal info

  • Skin tone:
    Medium
  • Skin type:
    Normal
  • Hair color:
    Brunette
  • Eye color:
    Hazel
  • Colorrr

    5 out of 5 stars
    Would recommend
    Lexi - 26 days ago, Verified purchaser
    Yass, yass. This color is an attention grabber for sure. Once you wear it , people will notice.
    Did you find this review helpful?

    Personal info

  • Hair color:
    Brunette
  • Eye color:
    Brown
  • Skin concern:
    Sensitivity
  • Skin type:
    Dry
  • Skin tone:
    Light
  • Volume, no clumps

    5 out of 5 stars
    Would recommend
    Erin - 1 month ago, Verified purchaser
    Grabbed this mascara on a whim, just trying something new. It gives great volume and length with no clumps. I’ll continue to use this brand!
    easy to remove: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    easy to apply: 5 out of 5
    long lasting: 4 out of 5
    Did you find this review helpful?

    Personal info

  • Hair color:
    Brunette
  • Skin tone:
    Light
  • Skin concern:
    Dark circles,
    Puffiness,
    Uneven skin tone
  • Eye color:
    Brown
  • Skin type:
    Dry,
    Normal
  • Good Starter Mascara

    4 out of 5 stars
    Would recommend
    Destiny - 1 month ago, Verified purchaser
    A good starter mascara. Didn’t give me any length. Washes off easily. The color is very subtle so it’s good if you’re going for a natural look.
    long lasting: 3 out of 5
    easy to apply: 5 out of 5
    value: 3 out of 5
    easy to remove: 5 out of 5
    quality: 3 out of 5
    Did you find this review helpful?

    Personal info

  • Hair color:
    Brunette
  • Skin tone:
    Light
  • Eye color:
    Brown
  • Skin type:
    Combination
  • worst madcara ive ever tried

    1 out of 5 stars
    Would not recommend
    squishmallow luver - 1 month ago, Verified purchaser
    this color doesn’t even appear green on my lashes, it just looks like any other black mascara. it also dries really clumpy and thick, and feels very heavy on my lashes
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hi There! Thank you so much for your review. For best results, try using our Lash Paradise™ Mascara Primer/Base. L'Oréal Paris presents Voluminous Lash Paradise™ Primer, a pink-tinted mascara primer that creates voluminous, thick eyelashes look while enhancing mascara wear. Conditioning lash primer formula, infused with rose oil, helps adhere mascara to lashes for enhanced mascara wear. Soft wavy mascara wand, with over 200 bristles, holds maximum formula to coat and prepare lashes for mascara. Find out more here: https://tinyurl.com/2xjngs8x
    easy to remove: 1 out of 5
    easy to apply: 3 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
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    Something is wrong with this formula!

    1 out of 5 stars
    Silvern22 - 1 month ago
    originally posted on lorealparisusa.com
    I have, like another reviewer, used this product and the non water proof version for years. I also wonder if the formula has changed as the last two containers have seemed dried out and flaky.
    1 reply from Consumer Care Center team - 1 month ago
    Hi Silvern22! Thanks for reaching out to us regarding Voluminous Waterproof Mascara. We know how upsetting it is to use a product for a long time and then have a problem with it. We have not changed the formula of this mascara. We're sorry to hear it was flaky. Consumer feedback is very important to us and we will share your comments with our teams.
    Did you find this review helpful?

    Personal info

  • Skin type:
    Normal
  • Skin tone:
    Light
  • Eye color:
    Green
  • Hair color:
    Brunette
  • Skin concern:
    Pores
  • Pass on the blue

    2 out of 5 stars
    Would not recommend
    cj - 2 months ago, Verified purchaser
    The blue is so subtle it’s not even worth it. I like the way the mascara goes on though, it’s not too heavy or clumpy. Might be worth it for a different color but not if you’re looking for a vibrant pop of blue. Bummer!
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hi There! Thank you so much for your feedback. We are so happy to hear this mascara applies so well for you. We will pass your comments along about the colors to our product development team. Thank you again for your feedback.
    quality: 2 out of 5
    value: 2 out of 5
    easy to apply: 5 out of 5
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    Not the best not the worst

    3 out of 5 stars
    Would not recommend
    imfunny - 2 months ago
    This was the first mascara I’ve ever gotten when I first started wearing mascara. I loved it at the start. But once I discovered what mascara are actually good and what you want to avoid i shortly realized this wasn’t the best one. I bought again after not using it for months in hopes I’d still love it but that’s sent the case. It’s not a terrible product but it is a bit to a struggle to apply and you need a few coats not just 1 or 2. It doesn’t do any sort of lengthening more so volumizing. When apply the mascara to the bottom lashes it leave a black streak under your eyes making you look like a raccoon and takes more time to clean up . After a few hours it starts to deflate your lashes and leave bag under eyes and if you rub your eyes a lot don’t recommend .This is a good starter mascara I’d say but not my favorite and won’t be purchasing again
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi imfunny. We are very sorry to hear about your experience with our Voluminous Mascara. We would love the opportunity to learn more about your experience. Please give us a call at 1-800-322-2036 anytime Monday - Friday 9:00 AM - 5:30 PM ET and provide the reference #22917226 so we can make things right!
    quality: 3 out of 5
    long lasting: 3 out of 5
    value: 4 out of 5
    easy to remove: 4 out of 5
    easy to apply: 3 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Hair color:
    Brunette
  • Skin concern:
    Sensitivity
  • Skin tone:
    Medium
  • Eye color:
    Brown
  • Skin type:
    Combination
  • The best mascara

    5 out of 5 stars
    Would recommend
    Cristina S - 2 months ago, Verified purchaser
    I prefer this particular mascara to any other as it lengthens lashes and looks great all day.
    quality: 5 out of 5
    easy to remove: 4 out of 5
    easy to apply: 5 out of 5
    long lasting: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Personal info

  • Hair color:
    Brunette
  • Eye color:
    Hazel
  • Skin tone:
    Light
  • Skin type:
    Oily
  • not as advertised.

    1 out of 5 stars
    Would not recommend
    nope - 2 months ago, Verified purchaser
    this was listed as a waterproof mascara and upon receiving it I noticed that this is just regular mascara. I specifically searched out a burgundy waterproof and didn't get it.
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi There! We are so sorry to hear this mascara did not work as well for you. Try our Voluminous® Lash Primer. The perfect pair to your favorite mascara to instantly boost every lash look. Lightweight eyelash primer instantly builds dramatic volume and length on each lash. Creates a boosting effect, building dramatic volume and length on each lash. Lash primer conditions over time for soft nourished lashes. Use mascara primer with your favorite L'Oréal Paris mascara to amplify every lash look.
    easy to apply: 1 out of 5
    quality: 1 out of 5
    easy to remove: 3 out of 5
    long lasting: 1 out of 5
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    Personal info

  • Skin tone:
    Medium
  • Eye color:
    Black
  • Skin concern:
    Acne
  • Skin type:
    Oily
  • Hair color:
    Black
  • Mascara not good

    1 out of 5 stars
    Would not recommend
    Burn my face the scent - 2 months ago
    I really thought this mascara would make fuller my eyelashes instead it’s like I didn’t put nothing on them unfortunately imma return it back
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi There! We are so sorry to here this mascara did not work as well for you. Check out our Butterfly Lengthening Mascara. It’s revolutionary Butterfly Brush™ with asymmetrical lash line shape extends and lifts outer corner lashes to give you a winged-out effect, instantly volumizing lashes at the roots and stretching lashes outward. The unique Cocoon Fibers™ instantly wrap lashes in a soft, delicate veil to create silky, spectacular lashes that flutter.
    value: 1 out of 5
    easy to apply: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    easy to remove: 1 out of 5
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    Smudgy flaky annoyingness

    1 out of 5 stars
    Would not recommend
    BCos - 2 months ago, Verified purchaser
    Hey seriously don’t at all understand how people rave about this mascara. From the second I first opened the bottle, it’s been flaky clumpy smudgy and all the other Y words aren’t good. I threw it away after three uses. Don’t waste your money.
    1 reply from L'OrealParisProductExpert team - 2 months ago
    Hi There! We are so sorry to here this mascara did not work as well for you. Check out our Butterfly Lengthening Mascara. It’s revolutionary Butterfly Brush™ with asymmetrical lash line shape extends and lifts outer corner lashes to give you a winged-out effect, instantly volumizing lashes at the roots and stretching lashes outward. The unique Cocoon Fibers™ instantly wrap lashes in a soft, delicate veil to create silky, spectacular lashes that flutter.
    easy to remove: 2 out of 5
    easy to apply: 1 out of 5
    long lasting: 2 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?

    Personal info

  • Skin concern:
    Aging
  • Hair color:
    Blonde
  • Skin type:
    Dry,
    Normal
  • Skin tone:
    Light
  • My favorite mascara

    5 out of 5 stars
    Would recommend
    Loveglam - 2 months ago, Verified purchaser
    This is my favorite mascara. I buy the waterproof and it works well.
    quality: 5 out of 5
    easy to remove: 4 out of 5
    easy to apply: 5 out of 5
    long lasting: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Skin type:
    Dry
  • smudges

    2 out of 5 stars
    Would not recommend
    Girlreviewer - 3 months ago
    Waterproof but still smudges under my eyes through out the day….going back to clump crusher
    1 reply from L'OrealParisProductExpert team - 3 months ago
    Hi Girlreviewer- Thank you for sharing your comments on the L'Oreal Paris Voluminous Waterproof Mascara. Feedback from our consumers is very important to us and helps us improve all of our products! We apologize that you did not end up liking this product and appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team. We hope you continue using our products! .
    long lasting: 1 out of 5
    quality: 3 out of 5
    easy to apply: 5 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?

    Personal info

  • Hair color:
    Auburn
  • Skin tone:
    Medium
  • Eye color:
    Brown
  • Skin type:
    Combination
  • One time faborite, now looking to return

    1 out of 5 stars
    Would not recommend
    DanielleO - 3 months ago, Verified purchaser
    Been using this for years but they must have changed the ingredients. No matter what I do it ends up on my eyelids. A friend agreed. This used to be my favorite
    1 reply from L'OrealParisProductExpert team - 3 months ago
    Hi DaniielleO- Thank you for sharing your comments on the L'Oreal Paris Voluminous Mascara. Feedback from our consumers is very important to us and helps us improve all of our products! Please be advised that there has not been a formula change in the product. We apologize that you did not end up liking this product and appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team and hope you continue using our products!
    easy to remove: 4 out of 5
    long lasting: 4 out of 5
    value: 1 out of 5
    quality: 1 out of 5
    easy to apply: 4 out of 5
    4 guests found this review helpful. Did you?

    Personal info

  • Skin concern:
    Aging,
    Uneven skin tone,
    Sun damage
  • Eye color:
    Brown
  • Skin tone:
    Light
  • Hair color:
    Brunette
  • Skin type:
    Combination
  • Very Natural

    5 out of 5 stars
    Would recommend
    Tonifrances72 - 3 months ago, Verified purchaser
    I like a Brown mascara and I also use a black mascara. They did make a brown mascara without the black. It’s pretty for day on brown eyes. You can never find it anymore.
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Personal info

  • Hair color:
    Blonde
  • Eye color:
    Hazel
  • Skin tone:
    Light
  • Skin concern:
    Dark circles,
    Puffiness,
    Blackheads,
    Acne,
    Redness,
    Sensitivity
  • Skin type:
    Oily,
    Dry
  • Meh

    3 out of 5 stars
    Would recommend
    Mascara rater - 3 months ago
    It’s a fine mascara. It natural but does smear and is not good for eye rubers. It kinda chunky but it’s fine ig.
    1 reply from L'OrealParisProductExpert team - 3 months ago
    Hi There! Thank you for your feedback! We are glad you enjoyed our Voluminous Mascara.
    quality: 2 out of 5
    easy to remove: 4 out of 5
    easy to apply: 3 out of 5
    value: 3 out of 5
    long lasting: 1 out of 5
    1 guest found this review helpful. Did you?

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