Sponsored
Kristin Ess Hair Gloss Dye in Bittersweet for Dark Brown Hair - 4 fl oz
$14.99
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Brass neutralizing
- Shine boosting
- Silicone-free + ammonia-free
- Lasts 3-4 weeks
- For all hair types
Description
I always recommend that my clients come to get glossed and toned
between salon visits to extend the life of their color. I’m finally able
to give them, and you, something that is easy to use at home.
This in-shower treatment is formulated to instantly boost vibrancy
and shine, and adds depth to color treated or naturally dark brown
hair. It will help you keep your color looking fresh, shiny and healthy
between appointments.
Choose this color if you have dark brown hair and want to neutralize or
tone out any warmth or brassiness.
HOW TO:
(Read all instructions thoroughly before glossing your hair)
1. wet your hair thoroughly in the shower.
2. mix bottle 1 and 2 together, shake gently and apply all over.
3. wait 10-20 minutes, depending on the result you want, then rinse thoroughly.
4. shampoo and condition as usual.
VIBRANCY BOOSTING TECHNOLOGY:
creates a protective shield over the hair to instantly boost shine
and help lock-in your color.
ANTI-OXIDANT COMPLEX:
smooths and softens hair from root to tip making hair more
manageable.
ALKALINE NEUTRALIZING SYSTEM:
protects from color fading by preventing hard water minerals from
being deposited onto the hair and scalp.
LET’S TALK…
WHO NEEDS THIS?
anyone with dark brown hair looking to tone down brassiness and boost shine.
WHAT IS IT?
in-shower treatment that nourishes strands and restores vibrancy.
WHEN DO I USE IT?
in-between salon visits or any time your color looks dull or “brassy”.
WILL IT COVER gray HAIR?
ammonia-free formula will not lift, lighten or cover grays.
IS IT PERMANENT?
color lasts 3-4 weeks and will
gradually fade, depending on how often you shampoo.
Color + keratin safe.
Single application.
between salon visits to extend the life of their color. I’m finally able
to give them, and you, something that is easy to use at home.
This in-shower treatment is formulated to instantly boost vibrancy
and shine, and adds depth to color treated or naturally dark brown
hair. It will help you keep your color looking fresh, shiny and healthy
between appointments.
Choose this color if you have dark brown hair and want to neutralize or
tone out any warmth or brassiness.
HOW TO:
(Read all instructions thoroughly before glossing your hair)
1. wet your hair thoroughly in the shower.
2. mix bottle 1 and 2 together, shake gently and apply all over.
3. wait 10-20 minutes, depending on the result you want, then rinse thoroughly.
4. shampoo and condition as usual.
VIBRANCY BOOSTING TECHNOLOGY:
creates a protective shield over the hair to instantly boost shine
and help lock-in your color.
ANTI-OXIDANT COMPLEX:
smooths and softens hair from root to tip making hair more
manageable.
ALKALINE NEUTRALIZING SYSTEM:
protects from color fading by preventing hard water minerals from
being deposited onto the hair and scalp.
LET’S TALK…
WHO NEEDS THIS?
anyone with dark brown hair looking to tone down brassiness and boost shine.
WHAT IS IT?
in-shower treatment that nourishes strands and restores vibrancy.
WHEN DO I USE IT?
in-between salon visits or any time your color looks dull or “brassy”.
WILL IT COVER gray HAIR?
ammonia-free formula will not lift, lighten or cover grays.
IS IT PERMANENT?
color lasts 3-4 weeks and will
gradually fade, depending on how often you shampoo.
Color + keratin safe.
Single application.
Hair Type: All Hair Types
Health Facts: Ammonia-Free
Product Form: Liquid
Beauty Purpose: Shine Enhancing
Net weight: 4 fl oz (US)
Features: Lightweight
TCIN: 75564251
UPC: 840797119352
Item Number (DPCI): 063-01-9119
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua/eau), isopropyl alcohol, laureth-2, oleic acid, propylene glycol, peg-2 cocamine, ethanolamine, toluene-2,5-diamine sulfate, cocamidopropyl betaine, cocamide mea, 2-methylresorcinol, fragrance (parfum), ascorbic acid, sec-butyl alcohol, sodium metabisulfite, sodium chloride, glycerin m-aminophenol, disodium edta, ricinus communis (castor) seed oil, tetramethyl acetyloctahydronaphthalenes, hexamethylindanopyran, coumarin, linalool, water (aqua/eau), hydrogen peroxide, phosphoric acid, acrylates copolymer, tetrasodium edta.' '
Allergens & Warnings:
These two bottles are designed only to be to be used together. Do not mix with an alternative activator. This gloss can stain your shower. READ AND FOLLOW INSERT, USAGE ADVISORY - SAFETY WARNINGS IMPORTANT: HAIR COLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS. DO NOT USE IF: You have already had a reaction to a hair color product. You have a sensitive, itchy or damaged scalp. IF YOU HAVE A TATTOO: THE RISKS OF AN ALLERGIC REACTION MAY BE INCREASED. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see insert). REMEMBER TO BUY YOUR PRODUCTS 2 DAY'S AHEAD OF TIME. Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing, perming or straightening before coloring. - Keep product out of the reach of children. Do not apply on children. CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS.Shipping details
Estimated ship dimensions: 2.13 inches length x 4.02 inches width x 6.72 inches height
Estimated ship weight: 0.45 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How long is the shelf life of this product?
submitted by St13 - 1 year ago
A: Hello! Thank you for your question! The Kristin Ess Hair Signature Hair Gloss unopened has a shelf life of 3 years. Hope this helps!
submitted byManufacturer - 1 year agoBrand expert
Q: Are all of Kristin Ess products vegan or animal cruelty free?
submitted by Annabee1335 - 7 years ago
A: Yes, her line is cruelty free! As far as vegan idk. If you follow her on Instagram she will most likely answer. She has responded to all of my questions so far.
submitted byKatie - 7 years agoA: All of the products are animal cruelty free!
submitted byCR - 7 years ago
Q: Will this cover the gray hairs on your head
submitted by Raquel - 15 days ago
A: Hey Raquel, Great question! Unfortunately, the Kristin Ess Hair Gloss Dye will not cover grays. This in-shower treatment is formulated to instantly boost vibrancy and shine, and adds depth to color treated or naturally dark brown hair. It will help you keep your color looking fresh, shiny and healthy between appointments. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x
submitted byTarget Beauty Consulting - 15 days agoBrand expert
Q: how many washes till it starts to fade? i saw that it lasts 3-4 weeks but i was wondering if in 2 washes it would fade even just a little
submitted by addison - 2 months ago
A: Hey Addison, Great question! The Kristin Ess Hair Gloss Dye will gradually fade, depending on how often you shampoo. We recommend to use a Clarifying Shampoo to fade quicker. Get real-time answers to all your future beauty questions using the “Chat with a Virtual Beauty Consultant” button on every product page.
submitted byTarget Beauty Consulting - 2 months agoBrand expert
Q: How long does the gloss effect last?
submitted by Scooby3347 - 3 months ago
A: Hey, Great question! The Krisitn Ess Hair Gloss Dye will last 3-4 weeks. It will help you keep your color looking fresh, shiny and healthy between appointments. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 3 months agoBrand expert
Q: Does this reduce frizz? And help define hair texture? Mine is frizzy but wavy.
submitted by Mary - 3 months ago
A: Hey Mary, Great question! The Kristin Ess Hair Gloss is shine boosting and deep conditioning! It can help keep your hair feeling shiny and healthy in between coloring. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 3 months agoBrand expert
Q: Can this be used on previously dyed hair
submitted by Mickey - 6 months ago
A: Great question, Mickey! Yes, Kristin Ess hair gloss can be used on previously colored hair. It's designed to enhance shine and vibrancy without altering the existing color. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 6 months agoBrand expert
Q: Is this just one time use? I know you have to combine the two bottles on the spot but it seems like a lot of product for just one time
submitted by chowdown - 1 year ago
A: Hello! Thank you for your question! Yes it is one time use, you cannot save unused Kristin Ess Hair Signature Glosses in the bottle for later use. Once the gloss is mixed, you should use it within an hour because the active ingredients are no longer effective. However, you don't have to use the entire bottle of Kristin Ess Signature Hair Gloss, and the amount you need depends on the length and thickness of your hair. If you have long hair or thicker hair, you'll probably need to use the whole bottle. If you have shorter hair or finer hair you might not need to use the entire bottle to saturate your hair with the gloss, and can dispose of the unused portion. Hope this helps!
submitted byManufacturer - 1 year agoBrand expert
Q: Can the dark brown be used on black hair? Or is there an option for black hair?
submitted by SayGrace - 1 year ago
A: Hello! Thank you for your question! Yes, we do have a option for black hair. You can try the Signature Hair Gloss in the shade Black Iris to keep naturally black hair or color treated hair looking fresh, shiny and helathy. Hope this helps!
submitted byManufacturer - 1 year agoBrand expert
Q: Can you use this on virgin hair ?
submitted by Analisaemanuele - 1 year ago
A: Hello! Thank you for your question! Yes, Kristin Ess Signature Hair Gloss is great to use on virgin hair. This in-shower treatment is formulated to instantly boost vibrancy and shine. The shade Bittersweet adds depth to color-treated or naturally dark brown hair, and neutralizes or tones out any warmth or brassiness. Hope this helps!
submitted byManufacturer - 1 year agoBrand expert
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Guests are saying
Kristin Ess hair gloss is a popular choice among guests for its ability to enhance shine and refresh hair color between salon visits. Many appreciate its easy application and pleasant scent, making it a convenient option for at-home use. The gloss effectively adds vibrancy and softness to hair, with results that often last for weeks. Guests also enjoy the thoughtful packaging and included tools, which contribute to a user-friendly experience.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1614 reviews
effectiveness: 3.87 out of 5
quality: 4 out of 5
value: 4.03 out of 5
72% would recommend
85 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
4 November, 2025Verified purchase
(no review title)
AMAZING!!!
2 out of 5 stars
27 September, 2025Verified purchase
No change in hair
I have level 3-4 brown hair so darker and was excited to use this to help make it a little bit richer or more neutral. The gloss felt nice and wasn’t irritating to my hair but it did nothing with color. My hair didn’t darken at all and has no noticeable change in tone/undertone. I wish it had done more or had a noticeable change but I didn’t see any benefit!
5 out of 5 stars
Thumbs up graphic, would recommend
13 September, 2025Verified purchase
I wish I could give this 10 stars
BUY THIS. it’s absolutely incredible - took out all brassy tones from my hair and left a gorgeous result!
5 out of 5 stars
11 July, 2025
originally posted on influenster.com
Leaves hairs shiny and soft!
When using a hair gloss, i like buying Kristin Ess brand. I have highlights on my hair and i have used their toner and it leaves my hair feeling so soft and making my hair color even in between salon visits. I do have a lot of hair so i have to use two boxes, a bit pricey but worth it.
1 out of 5 stars
Thumbs down graphic, would not recommend
9 July, 2025Verified purchase
No color
Nice for the 5 days after a week the color fades.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 July, 2025
Not worth it
It didn’t do the job you can still see my faded color
2 out of 5 stars
Thumbs down graphic, would not recommend
30 June, 2025Verified purchase
Horrible for me
Allergic reaction and stained my bath tub so bad so be careful!
5 out of 5 stars
Thumbs up graphic, would recommend
23 June, 2025Verified purchase
Worked well to blend my hair colors
I was looking to darken my ends that were previously lightened by bleach and blend the color in with my naturally very dark brown hair. The bittersweet gloss did a great job turning the brown-red color into a neutral dark brown.
5 out of 5 stars
19 June, 2025
originally posted on influenster.com
Change like weeks
The pigment is great but the colour bleeds!!!! It gets on everything. The red will take over again like it did last time. It's still beautiful, bit it's sad to see my yellows and oranges deepen as thes red takes over before they all begin to fade (right about time for me to head back to my stylist). The colours are ever changing and shifting with each wash because the red that rinses out (even in plain, cold water) deepens thes lighter tones. I don't mind the ever- shifting hair. It's fun and looks like I visit the salon much more often than I actually do.
5 out of 5 stars
18 June, 2025
originally posted on influenster.com
like
[This review was collected as part of a promotion.] i think this is very very good product . highly recommended it to all . packaging is very nice . texture perfect . very like it . good for me like like like
5 out of 5 stars
18 June, 2025
originally posted on influenster.com
Great gloss
[This review was collected as part of a promotion.] This was my first time trying a gloss and i couldn't have been more impressed. Scent was not overpowering. Application was easy if you follow the instructions. Shine was immaculate and it actually left my hair very soft. I love the little gift (the detangler) it is soo pretty
4 out of 5 stars
18 June, 2025
originally posted on influenster.com
my hair looks shiny
[This review was collected as part of a promotion.] Well well… Not really impressed with the results. Nice toning of multidimensional warm blond hair. Blended my root grow out beautifully. I think it worth buying between appointments for a little better color. I applied the product as a hair mask and let it sit for 30 min (20 min was recommended) Then got back in the shower to shampoo and condition. Package is simple and easy to use, amount is enough for medium length hair. If u have long hair I recommend to use 2 packages. I can definitely say that my hair just looks healthier and fresh, shiny and glossy, but not much color difference.
5 out of 5 stars
18 June, 2025
originally posted on influenster.com
Perfect!
[This review was collected as part of a promotion.] If you’re tired of not knowing how to make your hair have that gloss, then this is the perfect product. The packaging was great and the texture was okay but this products work in 10-15 mins and that’s amazing!!! It does not have a strong scent so that’s great!
5 out of 5 stars
18 June, 2025
originally posted on influenster.com
high Quality product with perfect finish
[This review was collected as part of a promotion.] Kristin Ess Hair Signature Gloss - Winter Wheat: A Brightening Boost for Blonde Hair Keeping blonde hair looking its best can be a challenge. Luckily, Kristin Ess's Signature Hair Gloss in Winter Wheat has become a game-changer for my blonde locks. Here's why I love it: Light and Pleasant Scent: This gloss boasts a light, clean scent that's barely noticeable. It doesn't clash with your perfume and fades quickly after application, making it perfect for those sensitive to strong fragrances. Simple and Convenient Packaging: The gloss comes in a sleek, white tube with a pump dispenser. It's easy to hold, lightweight, and the pump allows for mess-free application and controlled dispensing of the product. Shine for Days: This gloss truly delivers on its promise of shine. It adds a beautiful, natural-looking radiance to blonde hair, without appearing greasy or artificial. Hair looks instantly healthier and more vibrant, adding a touch of glamour to your style. Luxuriously Smooth Texture: The Winter Wheat gloss has a luxuriously smooth and creamy texture that feels amazing on your hair. It spreads easily through strands, ensuring even application and avoiding any clumpy buildup. Easy Application, Visible Results: Using this gloss is incredibly simple. After shampooing and towel-drying your hair, apply the gloss from mid-lengths to ends, leave it on for 20 minutes (or according to the instructions), and then rinse it out. The results are visible right away - brighter, shinier, and healthier-looking blonde hair. Keep in mind: This gloss is specifically designed for light blonde hair. While it might add a subtle shine to other hair colors, the toning effect might not be as noticeable. Overall, Kristin Ess's Signature Hair Gloss in Winter Wheat is a fantastic product for blondes looking to add shine, neutralize brassiness, and achieve a healthier-looking mane. The light scent, convenient packaging, incredible shine-boosting power, luxurious texture, and easy application make it a must-have in your hair care routine.
5 out of 5 stars
18 June, 2025
originally posted on influenster.com
Absolutely amazing product.
[This review was collected as part of a promotion.] I use this in place of coloring my hair. It gives an amazing boost in shine. It has almost no odor which is an absolute plus. I love how the color stays for weeks and keeps hair looking and feeling amazing. Covered my grays. Hair felt absolutely soft. The instructions are very easy to understand and using the product was a breeze. Comes in a simple packaging. Was really impressed with the results. Definitely worth it.
3 out of 5 stars
18 June, 2025
originally posted on influenster.com
Super easy to use!
[This review was collected as part of a promotion.] I usually go for fantasy hair color but I got this and tried it. It’s not to bad. Probably wouldn’t do it again with this particular color because I don’t see much difference. The application is super easy. The smell is pretty much non existent. And it didn’t stain my shower or my skin. I may not have picked the correct color for my hair which could be why I don’t see much difference. But overall the formula and product is pretty nice!
5 out of 5 stars
Thumbs up graphic, would recommend
15 June, 2025
simple and beautiful
simple to mix n apply. soft and smooth hair after and during application. my highlights were dull so i toned them close to my natural hair color. i have dry, damaged curly hair so i rinsed and conditioned it out-it worked well.
5 out of 5 stars
11 June, 2025
originally posted on influenster.com
Recommend
I was never one to attempt any dye products at home, but in a pinch I tried this gloss and am so glad I did! The color refresh this gives is so natural while adding shine and hydration back into my hair. The scent is as if you are coming from a salon but in a good way. I think it makes my hair smell great and isn’t too strong. I really like how easy the application is and that it comes with everything you need including gloves. The results typically last me about four months before I retouch. For the price and the fact that I’m doing it myself, this gives incredible results and I feel confident after using it.
5 out of 5 stars
13 April, 2025
originally posted on influenster.com
Best gloss ever
This hair gloss has been my go since I started doing my hair alone. I like to keep my hair as healthy and I’ve used this product every month for the last year and it has never damaged my hair. It tints and gives your hair such a healthy feeling and look and I’ve only ever gotten compliments. It has a nice scent like you just came from a hair salon. Def worth it.
5 out of 5 stars
Thumbs up graphic, would recommend
8 April, 2025Verified purchase
Loved it!
Added some color and refreshed my hair making it feel soft and glossy!!