Sponsored
L'Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit
$7.39
ColorDark Brown 4
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- L'Oreal Paris Magic Root Rescue permanent root kit provides a quick fix between salon appointments or at-home colorings
- 100 percent gray coverage matches any shade, even professional salon colors
- In 10 minutes get beautiful, even coverage
- Just mix, apply to roots, washout - color lasts several weeks
Description
Rescue your roots in between colorings. This 10 minute permanent hair color root touch up is a low ammonia color gel with built in conditioning and an aromatic scent. Magic Root Rescue is recommended to cover gray hair for root regrowth of less than three weeks. It's quick precision applicator makes touching up roots fast and easy and it covers 100 percent of your grays. No uneven touch-ups, just seamless, beautiful color from root to tip. The Root Rescue hair dye kit is available in a color palette ranging from jet black to medium golden brown and light blonde. Packaging may vary. What you receive may not be what is reflected on site.
Instructions vary by shade. For complete instructions, please refer to package insert located inside haircolor box.
Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.
Instructions vary by shade. For complete instructions, please refer to package insert located inside haircolor box.
Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.
Hair Type: All Hair Types
Number of Pieces: 1
Health Facts: Paraben-Free
Product Form: Gel
Includes: Applicator
Beauty Purpose: Hair Coloring
Processing Time: 10 minutes
Features: Permanent
TCIN: 75560253
UPC: 071249164433
Item Number (DPCI): 063-01-0782
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
color gel: 1115445 aqua/water, alcohol denat., peg-4 rapeseedamide, glyceryl lauryl ether, deceth-3, propylene glycol, laureth-5 carboxylic acid, ethanolamine, dipropylene glycol, hexylene glycol, ammonium hydroxide, poloxamer 338, polyquaternium-6, p-phenylenediamine, oleyl alcohol, fragrance, resorcinol, ammonium thiolactate, erythorbic acid, edta, 2,4-diaminophenoxyethanol hcl, m-aminophenol, bht f.i.l. # d49149/9, conditioning developer crème: 1152439 aqua/water, hydrogen peroxide, cetearyl alcohol, trideceth-2 carboxamide mea, ceteareth-25, glycerin, phosphoric acid, tetrasodium etidronate, tetrasodium pyrophosphate, sodium salicylate f.i.l. # d209745/14' '
Shipping details
Estimated ship dimensions: 6.65 inches length x 2.63 inches width x 2.32 inches height
Estimated ship weight: 0.13 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.0 out of 5 stars with 1310 reviews
effectiveness: 3.3 out of 5
quality: 3.34 out of 5
value: 3.35 out of 5
56% would recommend
53 recommendations
2 out of 5 stars
10 November, 2025Verified purchase
(no review title)
[This review was collected as part of a promotion.] Covers gray but a very strong chemical smell that lasted for over 24 hours
1 reply from L'OrealParisProductExpert team - 16 days ago
Hi there! Thank you for reaching out about our L'Oreal Paris Root Rescue Permanent Hair Color. We're glad to hear that our product effectively covered your gray hair! However, we are truly sorry that you experienced such a strong chemical smell that lingered for over 24 hours. We understand how unpleasant and inconvenient that can be, and we sincerely apologize for this discomfort. Your feedback on the scent is very important to us.
3 out of 5 stars
22 October, 2025Verified purchase
Wish it lasted longer!
Worked well but didn’t last 10 washes like advertised.
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi askingforafriend. We are sorry to hear that L'Oreal Paris Root Rescue Permanent Hair Color didn't last. Frequent shampoos, exposure to sun, pollution, salt-water, chlorine treated pools, permanent waves, blow-drying, and hair straighteners can cause artificial color to fade. We recommend using L'Oreal Paris EverPure Moisture Shampoo and Conditioning for long lasting color. https://www.target.com/p/l-oreal-paris-everpure-moisture-rosemary-oil-shampoo-for-dry-hair/-/A-81855545#lnk=sametab
5 out of 5 stars
Thumbs up graphic, would recommend
2 September, 2025Verified purchase
Money worth in a fraction of the time
This is the only product which can stay longer in my hair and it covers entire gray
1 out of 5 stars
11 August, 2025Verified purchase
Upset
The item came in a crushed box which had been taped in the bottom. The items inside were upside down tampered with. It is not eligible for returns!
1 reply from L'OrealParisProductExpert team - 3 months ago
Hello there! We sincerely apologize for your experience with our Root Rescue Permanent Hair Color. Since this was purchased through Target, we recommend reaching out to their customer service regarding assistance. Thanks for reaching out!
5 out of 5 stars
Thumbs up graphic, would recommend
2 August, 2025Verified purchase
Best Grey Coverage
Loved the coverage. I have tried so many dyes to cover my Grey hair and this is the only one. Its only $8!
1 out of 5 stars
30 July, 2025
originally posted on lorealparisusa.com
Turned my hair orange
I used the medium brown and it turned my roots orange/brown. I followed the instructions and now need to get it fixed. Looks horrible. Will never use again.
5 out of 5 stars
Thumbs up graphic, would recommend
16 July, 2025Verified purchase
Highly recommend the product.
Very easy to use. Leave it for 10 mins and then wash hair. Color comes on very nicely and stays for couple of weeks.
5 out of 5 stars
Thumbs up graphic, would recommend
11 July, 2025Verified purchase
Superb gray coverage on dark hair!
Superb gray coverage!! Saved me $80+ at the salon! I used the Dark Brown and brush applicator and let it sit for 20 mins! Get this now!
3 out of 5 stars
19 June, 2025
originally posted on lorealparisusa.com
Great Color Coverage BUT Spreads- TOO too drippy
I have used the 9 color several times and I do really like the coverage and how long it lasts however it is incredibly thin and liquidy what that means is after a few minutes of application it starts to drip down as in my intention of covering the roots of a half inch slides to full inch or more- since this is permanent, I’m sure that means it is going over my old hair that does not to be need to be recolored. I am aftaid of causing extra damage. The quantity in the container is small so it only covers my crown area. I had to get this three stars because I cannot use it knowing that it will color my already colored hair by spreading, which will cause a lot of damage if they could make the formula thicker so it would not drip like crazy that would help. I also put thick conditioner on the rest of my hair dry that is not colored so that it will not wash into my longer blond strands at rinse out. I am a dedicated at home Hair Colorist so I have used numerous formulas over the last 35 years. I don’t recall using one that spreads so quickly. over untreated hair.
1 reply from LeCare team - 3 months ago
Hi Homehaircolorist! Thank you for sharing how you feel about the texture of Magic Root Rescue/Permanent. We are committed to bringing our consumers high-quality, innovative products that meet their needs and expectations. We sincerely appreciate your feedback, which will be shared with others in our company for consideration.
5 out of 5 stars
19 June, 2025
originally posted on lorealparisusa.com
Easy Application, Amazing Results
I am so impressed with this product. I have been tinting my hair for decades. More often than not, I have been disappointed with the results as my natural base is medium brown and I have tried to color it everything from red to blonde. I have finally decided to embrace my natural color and color my grays. This does amazing. To be honest, I have a short pixi, so the product comtains just enough product to color my hair. The results are shiny and natural looking. I use Medium Ash Brown and it provides a medium/dark brown result.
1 out of 5 stars
15 June, 2025
originally posted on lorealparisusa.com
Too dark. Color does not match the color advertise
I bought a Medium Brown Root Touch-up kit since my hair was medium brown with some old highlights. Can you imagine my surprise when I washed my hair after coloring & my hair turned up BLACK with a little tint of of reddish color… it looked awful!!!
5 out of 5 stars
12 May, 2025
originally posted on lorealparisusa.com
Perfect
This product is excellent and easy to use. I buy and use because I have a emergency and I love the results.
5 out of 5 stars
6 February, 2025
originally posted on lorealparisusa.com
Easy to use and effective
This product is so easy to use my husband did my touch up for me because we are currently traveling and I am away from my stylist! I have a lot of hair and there was enough product to easily do the coverage. It took him longer to apply so I probably had the product on for at least 30 min with no issue. He even picked out the shade at the drugstore:) He held up the sample shade on the box next to my hair.
1 out of 5 stars
30 January, 2025
originally posted on lorealparisusa.com
Did not color
[This review was collected as part of a promotion.] I bought number 8 and used it following thebinstruction, but the color went away as soon as I rinse my hair even though on the instruction it said to rinse after 10 minutes the color went away, so I bought the product and did not benefit from it.
3 out of 5 stars
Thumbs up graphic, would recommend
20 January, 2025Verified purchase
Better than most like products.
Covered well but not enough product.
5 out of 5 stars
Thumbs up graphic, would recommend
15 January, 2025Verified purchase
Great root coverage
Works great to cover the grey
1 out of 5 stars
2 January, 2025
originally posted on lorealparisusa.com
TOO DARK !
I bought a Medium Brown Root Touch-up kit since my hair was medium brown with some old highlights. Can you imagine my surprise when I washed my hair after coloring & my hair turned up BLACK with a little tint of chocolate brown ? I went through all other customer's reviews on this website & there is definitely something wrong with the color formulas coming from L'oreal : all the latest customers saying that their hair came out dark! L'oreal ! What's up ?
5 out of 5 stars
Thumbs up graphic, would recommend
27 November, 2024Verified purchase
Say goodbye to those greys
I love this stuff, been using for years! Quick and easy to use to cover those pesky greys!
1 out of 5 stars
Thumbs down graphic, would not recommend
2 November, 2024Verified purchase
Damaged
The box was damaged. Upon opening and preparing the mixture, it was a weird texture. Did not use due to concern it would damage my hair.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there! We are sorry to hear that you the Root Rescue Permanent Hair Color, in the shade Dark Brown did not meet your expectations. We would like to speak to you directly, please call us at 1-800-322-2036 M-F 9am-5:30pm ET.
5 out of 5 stars
Thumbs up graphic, would recommend
2 November, 2024Verified purchase
Hair care
Perfect for covering grays love the color last a long time if you use color protection shampoos