L'Oreal Paris Elvive Color Vibrancy Protecting Shampoo for Color Treated Hair

Like it

Nice product

Love this shampoo, smells great

stripped my hair of color even after five weeks and noticing significant hair fallout

Perhaps something changed in the formula? My red went from darkish to orange. My scalp flaky and oily. And significant amount of hair fall.

Dyed my hair 8/12 & I bought this shampoo 8/15 as I thought it would protect my hair from fading but boy was I wrong. After only ONE wash the money pieces in my hair that were super red faded to an amber orange & I’m super upset. You can’t even see the red in my hair anymore. I should have listened to the reviews prior but wanted to give this shampoo a shot anyway. Please do not purchase this. It’s not worth it.

This is by far one of the most worst products I’ve ever used! I have bleached hair highlighted hair and it completely dried out my strands—my hair felt like brittle, coarse straw after just a few washes, and I lost so much hair it was heartbreaking. I also noticed scalp irritation after using it. It was way too harsh for my fine, highlighted hair and made everything worse instead of protecting anything. Do not buy this if your hair has been lightened or is already damaged.

I bought this to protect my hair color from fading. I didn’t bother to look at the ingredients, later discovering that it contains sulfates, which can strip your hair color. It smells nice, but the shampoo made my hair dry. Luckily, the conditioner made it softer again, but not too much.

Love the scent and how silky it feels. Plus protects my color hair.

Target did a bad job securing the bottles and it spilled everywhere

I dye my hair jet black. I feel like this shampoo does not do a good job of keeping my color intact.

Stripped most my hair color within 3 washes. it WAS red/magenta now getting back to dark brown.

I like the value, the scent, and the pump bottle that this product is sold in. It also works well.

I get migraines from fragrances especially too strong of ones that linger in my hair from hair products. This scent is soft and I love how it makes my hair smell! My hair also feels really clean.

Cleans hair thoroughly removing all traces of mousse and hairspray, but does not fade hair color. Leaves hair soft and silky using just a little conditioner. Great product.

I've tried other shampoos to keep my hair color lasting as long as possible. I've spent 6× the price on bottles half the size. My hair color is naturally medium ashy brown, and I color it dark plum (4 vv) every 5-6 weeks. This is by far the best shampoo I've used for my colored hair. The expensive brands don't even come close!!

She was thrilled with shampoo and conditioner, claimed they were as good as more steeply priced options. Had doubts initially, but upon trying them for the first time she was smiling pleased with the results. 4.5 Stars,

Tl;dr version - this is effective and affordable but might be (or just feel) too stripping if you have coarse hair like mine. I have coarse, dry, and unruly Southeast Asian hair that responds best to a minimal routine + deep conditioning. After starting to box dye recently for gray coverage, I also turned to this shampoo after noticing fading and an increase in scalp buildup. This shampoo does its job fine: on a 2x week wash schedule, it seems to help slow down fading and has a negligible fragrance. I ultimately don't like how my hair feels after I use it - immediately after rinsing, my hair feels squeaky and difficult to run my hands through, which I've never experienced with another shampoo. I need something more gentle/nourishing and won't be rebuying but think this could work well for others.

Being a natural blonde my entire life, my hair was turning darker with spots of gray so I decided to color my hair for the first time ever and so bought this shampoo as a protectant. After the first use it basically turned my hair to straw. I know it was from this product because when I showered and wet my hair, it felt soft, but as soon as I used this shampoo and rinsed it out, my hair was clumped, tangled, brittle and dry. I used a deep conditioner to no avail. Will not use again. Would not recommend, especially to blondes with fine hair.

Not only does this smell good, it's good for my hair too. Lathers up great with just a small amount and leaves my hair soft, shiny, and feeling clean. Keeps my color lasting longer and stops from fading and sun damage. My whole family loves this shampoo even without colored hair. Gentle enough for all.